Articles
PENGARUH PENGGUNAAN BENIH BERSERTIFIKAT TERHADAP EFISIENSI TEKNIS USAHATANI BAWANG PUTIH
Lalu Hendri Setiawan;
Amzul Rifin;
Harmini
Jurnal Penelitian Pertanian Terapan Vol 23 No 3 (2023)
Publisher : Politeknik Negeri Lampung.
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DOI: 10.25181/jppt.v23i3.2974
The use of certified seeds can increase productivity and technical efficiency of garlic farming. This study aimed to examine the effect of using certified seeds on the technical efficiency and productivity of garlic farming. This study uses secondary data in the form of cross-sections from the Horticultural Plant Household Survey (SHR, 2014) conducted by the Central Bureau of Statistics (BPS). The number of samples used is the same as the number of SHR 2014 samples. These data were analyzed using stochastic production frontier sample correction (SC-SPF) combined with propensity score matching (PSM) to eliminate observed and unobserved biases. The average treatment effect on the treated (ATET) used to directly calculate the effect of using certified seeds on productivity and technical efficiency. The average productivity of farmers using certified seeds was higher than that of farmers who did not use certified seeds. Meanwhile, the average technical efficiency (ET) of farmers who use certified seeds is lower than that of farmers who do not use certified seeds. This shows that the use of certified seeds has no effect on the technical efficiency of garlic farming. There are two alternative policies that can be taken, the first is advising farmers not to use certified seeds or the second alternative is improving the mechanism for distributing garlic seed assistance and developing the garlic seed industry.
Implementation of High Value Vegetable Eco Packaging: Case Study on Local Agricultural Company in Yogyakarta
Atin Saraswati;
Dikky Indrawan;
Amzul Rifin
Business Review and Case Studies Vol. 4 No. 2 (2023): BRCS, Vol 4 No 2, August 2023
Publisher : School of Business, IPB University (SB-IPB)
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DOI: 10.17358/brcs.4.2.112
A study on the implementation of ecopackaging on high-value vegetables at a local company in Yogyakarta has been carried out. The purpose of this study aims to identify ecopackaging that is preferred by consumers and companies, find out the influencing factors and provide recommendations for making decisions. This research using Quality Function Deployment method approach. QFD translates what the customer wants into what the company produces. The packaging that is liked by consumers and can be provided by companies is the product concept of a box model that can accommodate all vegetable commodities as well as high-value vegetable commodities. Factors in making decisions on implementing ecopackaging in these companies include suitability of form, suitability of materials, price, ease of obtaining materials/availability of raw materials, and packaging design. Recommendations for the implementation of environmentally friendly packaging decision making for high value vegetable products in companies using the QFD method are carried out by involving the active role of consumers, product developers and the company including: managing director, marketing, production team and finance team. Where in this process it is concluded that ecopackaging is recommended to use the form of a cardboard box with paper material for all types of high-value vegetable products. This ecopackaging is intended for PT XYZ B2C consumers with a price priority that is willing to pay IDR 0.- to IDR 5000,-. Keywords: eco packaging, quality function deployment, high value vegetables, green marketing, sustainability
EFFICIENCY ANALYSIS OF PALM KERNEL OIL AS A RAW MATERIAL IN IMPROVING SUPPLY CHAIN PERFORMANCE: CASE STUDY AT PT XYZ
Fika Harini Sinaga;
Rita Nurmalina;
Amzul Rifin
Jurnal AGRISEP JURNAL AGRISEP VOL 22 NO 02 2023 (SEPTEMBER)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu
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DOI: 10.31186/jagrisep.22.02.427-446
This study aims to analyze the efficiency of raw materials supply and measure supply chain performance at PT XYZ. The method used to measure supply chain performance is SCOR. This research is limited to PKO raw material from suppliers and lauric acid products by PT XYZ. Results showed that the method of raw material procurement in PT XYZ was already efficient. The supply chain performance in PT XYZ was good yet only the POF matrix gives an unfavorable result compared to the brancmark from a similar company. Commonly in running operation of production, PT XYZ has several steps of supply chain that only involve suppliers, PT XYZ and direct to customer. The result showed from the measurement of matrix: level 1 is POF=88.36%, OFCT=44 days, and CTCCT=51 days. In level 2, PT XYZ conducted all activities in planning process (P1-P5), executing (S2, M1, M2, M3, D2, D3 and DR1) and enabling. On the mapping of level 2 obtained that the result of deliver process have the lowest performance and analysis in level 3 should be conducted to explain the deliver process in more detail.
Information and Communication Technology (ICT) and Firms Export in Indonesia
Amzul Rifin;
Dahlia Nauly
Economics Development Analysis Journal Vol 10 No 1 (2021): Economics Development Analysis Journal
Publisher : Economics Development Department, Universitas Negeri Semarang, Indonesia
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DOI: 10.15294/edaj.v10i1.37878
In the globalization era, ICT has important role in firms ability to export their products. Theobjective of this research is to analyze the impact of ICT on the ability of Indonesian firm to exporttheir product. Two ICT methods are analyzed, email and website. The data utilized is thesecondary data from the Enterprise Survey conducted by the World Bank in 2015 with 1317 firmsdata. Two analysis is conducted, using chi-square analysis and logit equation. The result indicatesthat 32 percent of firms using email to contact their clients exported their product meanwhile only 5 percent of firms which do not use email exported their products. In additon, 36 percent of firms with website exported their products meanwhile only 7 percent of firms without website exported their products. Using chi-square analysis, it shows that there is a relationship between ICT and where the firms sold their products, whether in domestic or international market. The logit equation indicates that firm ownership, email and website affects the firm ability to export. Therefore, firms must be pushed towards digitalization in order to compete in the export market.
PENGARUH HAMBATAN TARIF DAN SPS PADA PERDAGANGAN PERTANIAN INDONESIA DENGAN NEGARA G-20
Endang Pudji Astuti;
Rita Nurmalina;
Amzul Rifin
Buletin Ilmiah Litbang Perdagangan Vol. 17 No. 1 (2023): BILP
Publisher : National Research and Innovation Agency
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DOI: 10.55981/bilp.2023.12
Pemerintah berupaya meningkatkan kinerja neraca perdagangan internasional Indonesia, salah satunya dari sektor pertanian ke negara anggota G-20. Upaya tersebut tidak mudah karena negara anggota G-20 merupakan pasar yang menarik bagi negara lain. Penelitian ini bertujuan untuk menganalisis pemberlakuan kebijakan tarif dan Non Tariff Measures (NTMs) khususnya kebijakan Sanitary dan Phytosanitary (SPS) terhadap komoditas pertanian di negara anggota G-20, mengestimasi model aliran perdagangan, dan menganalisis pengaruh kebijakan tarif dan SPS pada aliran perdagangan pertanian antara Indonesia dan negara anggota G-20. Data yang digunakan dalam penelitian ini adalah data sekunder berupa data panel yang terdiri dari 18 negara anggota G-20 selama 20 tahun yang dianalisis menggunakan model gravity. Hasil penelitian menunjukkan bahwa variabel GDP Indonesia, GDP negara mitra, populasi negara mitra, tarif impor Indonesia dan SPS Indonesia menjadi faktor yang berpengaruh secara signifikan. Organisasi G-20 dapat mendiskusikan dan mempertimbangkan kebijakan penurunan tarif impor dan menerapkan aturan penerapan SPS yang adil bagi seluruh anggota G-20, sehingga tidak hanya melindungi keamanan dan kesehatan, namun juga dapat meningkatkan perdagangan antar negara anggota.
FAKTOR-FAKTOR YANG MEMENGARUHI ALIRAN PERDAGANGAN PRODUK ANTARNEGARA ECOSOC 2023
Muh. Asharuddin;
Amzul Rifin;
Rita Nurmalina
Jurnal Dinamika Sosial Ekonomi Vol 25, No 1 (2024): Jurnal Dinamika Sosial Ekonomi
Publisher : Agribusiness Department, Faculty of Agriculture, UPN "Veteran" Yogyakarta
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DOI: 10.31315/jdse.v25i1.12312
Kegiatan perdagangan internasional menjadi salah satu objek fundamental dalam memenuhi kebutuhan masyarakat dalam kerja sama perdagangan satu dengan yang lainnya. Kegiatan perdagangan semakin bebas dan terus mengalami peningkatan seiring perkembangan waktu. Ekspor dan impor terus dilakukan seiring perkembangan zaman. PBB adalah organisasi induk yang menghimpun banyak negara untuk saling terbuka dan melihat permasalahan dunia sekarang. PBB menaungi banyak instititusi sesuai dengan fokusnya masing-masing contohnya UNESCO, UN WOMEN, UNEP, ECOSOC, dan lainnya. ECOSOC menjadi organisasi yang bertujuan untuk mendukung kerja sama perdagangan dunia serta menjadi problem solving bagi permasalahan ekonomi dunia mengingat pertumbuhan ekonomi menjadi salah satu indeks kemajuan suatu negara. Adapun tujuan dari penelitian ini yakni untuk mendeskripsikan faktor-faktor yang mempengaruhi aliran perdagangan pada negara yang tergabung dalam ECOSOC 2023. Metode penelitian yang digunakan menggunakan model gravity dengan variabel yang digunakan dalam penelitian ini seperti GDP, GDP perkapita, Populasi, jarak dan nilai tukar yang bersumber dari Trade Map, UN Comtrade, World Bank Data dan CEPII. 16 Negara yang dipilih mewakili setiap benua dan memiliki kuantitas yang tinggi terhadap variabel yang diuji. Hasil penelitian menggambarkan bahwa variabel GDP perkapita negara reporter dan GDP perkapita negara partner berpengaruh secara positif dan signfikan, sedangkan variabel GDP negara partner berpengaruh signfikan namun negatif. ECOSOC sebagai organisasi dengan fokus dalam bidang kerjasama sosial dan isu ekonomi dunia perlu memberikan intervensi kebijakan dalam mendukung negara-negara dalam pemenuhan kebutuhan.
Analisis Faktor-Faktor yang Berpengaruh terhadap Customer Satisfaction pada Aplikasi Mobile Health
Amalia Ramadhina Ghaisani;
Alim Setiawan Slamet;
Amzul Rifin
Jurnal Manajemen dan Organisasi Vol. 15 No. 1 (2024): Jurnal Manajemen dan Organisasi
Publisher : IPB University
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DOI: 10.29244/jmo.v15i1.51006
The COVID-19 pandemic has brought positive changes to the digital health industry in Indonesia. Kimia Farma Mobile is a mobile health application that offers comprehensive features for its users. The difference in ratings on Google Play Store and Apple App Store can influence trust (brand trust) and customer satisfaction with this application. The quality of electronic services, such as application interface, delivery quality, and transaction security, is increasingly crucial in influencing customer evaluations and ratings. Therefore, this research aims to analyze the factors influencing customer satisfaction with this application. The research was conducted quantitatively online through Google Form. The sampling method used convenience sampling and was analyzed using Structural Equation Modeling-Analysis Moment of Structural (SEM-AMOS). The research findings indicate that e-service quality significantly affects brand trust and customer satisfaction. This suggests that to improve brand trust and customer satisfaction, the mobile health application should be user-friendly and secure. Furthermore, brand trust significantly influences customer satisfaction. This implies that to enhance customer satisfaction, the mobile health application should provide educational and accurate information and offer customer guarantees.
Strategi Pemasaran Produk Sosis Siap Makan (Studi Kasus: PT Primafood Internasional )
Wibowo, Mohamad Emir;
Daryanto, Arief;
Rifin, Amzul
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 13 No. 1 (2018): Manajemen IKM
Publisher : Institut Pertanian Bogor
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DOI: 10.29244/mikm.13.1.29-38
Problems faced by fast food products in the form of sausage from PT Primafood International with the brand Champ is lost competitor with competitors and sales tend to fluctuate throughout the year. This study was conducted with the objectives formulated from the description of the background. This research aims to 1) Identify internal and external factors of the company in marketing ready-to-eat sausage products, 2) Formulate strategies that can be done by companies to improve the marketing of ready-to-eat sausage on the market regarding products, prices, promotion and distribution. 3) Recommend the best strategy from various alternative strategies that can be formulated The method of analysis used is SWOT analysis. The result of this research is the formulation of alternative marketing strategy obtained by external and internal factors is to cooperate with partner, product differentiation, joint promotion with Charoen Pokphand group, and educative promotion. Based on the SWOT-ANP results, it is found that educational promotion is the priority of the main strategy recommended.
Faktor-Faktor Yang Memengaruhi Ekuitas Merek Gerai Buah Durian Di Kota Medan (Studi Kasus: CV Si Bolang Durian)
Andriano, Rui;
Rifin, Amzul;
Sanim, Bunasor
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 15 No. 1 (2020): Manajemen IKM
Publisher : Institut Pertanian Bogor
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DOI: 10.29244/mikm.15.1.30-39
CV Si Bolang Durian merupakan sebuah usaha gerai durian di Kota Medan yang sedang berkembang. Dalam meningkatkan daya saing perusahaan, CV Si Bolang Durian berupaya mencari perencanaan pemasaran yang lebih ideal. Penurunan penjualan yang terjadi pada tiap tahunnya menunjukkan angka yang cukup signifikan. Hal tersebut membuktikan bahwa perencanaan pemasaran CV Si Bolang Durian saat ini kurang ideal untuk bersaing dengan kompetitornya. Penelitian ini bertujuan untuk mengetahui faktor-faktor apa saja yang mempengaruhi ekuitas merek dari gerai buah durian Si Bolang Durian (CV Si Bolang Durian). Analisis Structural Equation Model (SEM) dilakukan untuk mengetahui faktor-faktro apa saja yang mempengaruhi ekuitas merek dari gerai Si Bolang Durian. Selanjutnya menetukan strategi pemasaran yang tepat untuk meningktakan ekuitas merek dari hasil yang telah di dapat. Berdasarkan hasil penelitian yang telah dilakukan, seluruh variabel yang ada tidak semua memiliki t-hitung diatas 1,96. Variabel brand awareness, brand association dan brand loyalty (3,63, 4,66 dan 3,22) mengindikasikan bahwa brand equity dipengaruhi secara langsung oleh ketiga variabel tersebut. Sedangkan brand perceived quality yang memiliki t-hitung dibawah 1,96, yaitu 0,26 mengindikasikan bahwa brand equity tidak dipengaruhi secara langsung oleh variabel tersebut. Hal tersebut mengindikasikan bahwa untuk meningkat ekuitas mereknya, Si Bolang Durian harus meningkat ataupun membangun staretegi pemasaran yang tepat dari sisi brand awareness, brand association dan brand loyalty.
The Exchange Rate Volatility Impact on Agricultural Trade: An Evidence From Indonesian Pepper Export
Permana, Bertha Lovita Dwi Intania;
Suharno;
Rifin, Amzul
Jurnal Manajemen & Agribisnis Vol. 19 No. 1 (2022): JMA Vol. 19 No. 1, March 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)
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DOI: 10.17358/jma.19.1.12
Pepper (Piper nigrum) is one of the most exported spices in Indonesia followed by cinnamon, cloves, and vanilla. Due to its strong dependency on international trade, Indonesian pepper exports are suspected to be prone to exchange rate volatility risks. Traditionally, exchange rate volatility is perceived to discourage exports. However, studies to date remain to provide an open question on whether volatile exchange rates discourage exports. This paper aims to examine the impact of exchange rate volatility on Indonesian pepper exports to its main trading partners from 2005 to 2019. Using gravity model and GARCH (1,1) for volatility measurement, the results reveal that Indonesian pepper exports are not affected significantly by exchange rate volatility. This is because Indonesia has been in the position as a net exporter of pepper where a majority of its production is consumed abroad and pepper only costs a small percentage of the total cost of food productions. Keywords: exchange rate volatility, GARCH (1,1), gravity model, Indonesian pepper trade, Indonesian spice