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All Journal HAYATI Journal of Biosciences Majalah Kedokteran Bandung MEDISAINS Pharmascience BERITA BIOLOGI Majalah Kesehatan FKUB Molecular and Cellular Biomedical Sciences (MCBS) Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal Kesehatan Komunitas Buletin Farmatera Indonesian Journal of Medicine SCIENTIA JOURNAL Journal of Humanities and Social Studies Jurnal Kesehatan Unnes Journal of Public Health Media Karya Kesehatan Poltekita : Jurnal Ilmu Kesehatan Jurnal Maternitas Kebidanan Jurnal Keperawatan Priority Contagion: Scientific Periodical Journal of Public Health and Coastal Health Journal of the Indonesian Medical Association : Majalah Kedokteran Indonesia Jurnal Ilmiah Permas: Jurnal Ilmiah STIKES Kendal PREPOTIF : Jurnal Kesehatan Masyarakat Jurnal Prima Medika Sains Jurnal Ners An-Nadaa: Jurnal Kesehatan Masyarakat Journal of Telenursing (JOTING) Jurnal Aisyah : Jurnal Ilmu Kesehatan INFOKUM Indonesian Journal of Global Health research Jurnal Scientia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmiah METADATA JOURNAL LA MEDIHEALTICO MAHESA : Malahayati Health Student Journal JURNAL MITRA PRIMA Journal of Multidisciplinary Applied Natural Science Interdisciplinary Social Studies Jurnal Info Sains : Informatika dan Sains JIDAN (JURNAL ILMIAH KEBIDANAN) Journal of Current Health Sciences International Journal of Islamic Education, Research and Multiculturalism (IJIERM) Jurnal Locus Penelitian dan Pengabdian Pharmaceutical Sciences and Research (PSR) International Journal of Health and Pharmaceutical (IJHP) Jurnal Ilmu Kesehatan Masyarakat Eduvest - Journal of Universal Studies JMMR (Jurnal Medicoeticolegal dan Manajemen Rumah Sakit) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Haga Journal of Public Health (HJPH) Indonesian Journal of Electronics, Electromedical Engineering, and Medical Informatics Malahayati International Journal of Nursing and Health Science
Ginting, Chrismis Novalinda
Faculty Of Medicine, University Of Prima Indonesia, Medan, North Sumatera, Indonesia
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Journal : Media Karya Kesehatan

 1 
Impact of Career Path Strategy on Healthcare Workers' Performance in Government Hospital Sinaga, Widya Oktaviani; Ginting, Chrismis Novalinda; Siregar, Santy Deasy
Media Karya Kesehatan Vol 7, No 1 (2024): Media Karya Kesehatan
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/mkk.v7i1.52378

Abstract

In the last ten years, the government of Indonesia aggressively built multiple hospitals in the underdeveloped, borders, and islands regions and regions with health problems to tackle the lack of healthcare service in those regions. These hospitals are run by three types of healthcare workers i.e., government employees, contract employees, and honorary employees. Regardless of their type of employment, all healthcare workers are required to adhere to the standard of care and are expected to perform their best at their jobs. However, the different career path among these three types of healthcare workers often impacts their job performance. This study aims to ascertain the impact of career path strategy on healthcare performance and explain the factors influencing their performance. This study is an analytic quantitative study with a cross-sectional design conducted at Palmatak Regional Hospital, Kepulauan Anambas Regency. The population of this study is all healthcare workers in Palmatak Regional Hospital, amounting to 140 healthcare workers, and all population included as sample (total sampling). The data in this study was collected using a questionnaire whose validity and reliability had been tested. This study finds that work hours, training, career development, and promotion significantly affected healthcare workers' performance (p<0.05). Amongst them, career development (OR=35.51) and training (OR=55.37) are the most influential factors in healthcare workers' job performance. This study suggested that career path, especially the presence of training and career development, positively impact healthcare workers' performance. This study also encourages hospital management to regularly hold training and encourage their workers to develop themselves.Keywords: Career path, healthcare workers, performance, hospital.
Contribution of Product, Price, Place, Promotion, and People (5P) Marketing Mix Strategy on Patients’ Interest To Revisit Sri Ulina, Evita; Ginting, Chrismis Novalinda; Siregar, Santy Deasy
Media Karya Kesehatan Vol 7, No 2 (2024): Media Karya Kesehatan
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/mkk.v7i2.54477

Abstract

In the National Health Insurance (JKN) era, hospitals in Indonesia rapidly grew in number and also developed.  In order to stand out amongst the competition, hospitals often rely on marketing strategies through attractive advertisements, offering unique services, and also introducing their services to the public. One method often utilized in the 5P marketing mix consists of product, price, place, promotion, and people. This study aims to identify the impact of 5P marketing mix strategies on the patients’ interest in visiting Bandung Hospital in the city of Medan. Bandung Hospital in Medan conducted this quantitative study using a cross-sectional approach. This study involved 150 patients of Bandung Hospital’s inpatient unit, which is the whole outpatient clinic patient (total sampling) during the May 2023 period. Analysis was carried out using frequency distribution, chi-square, and binomial logistic regression analysis. This study found that the majority of patients visiting Bandung Hospital belong to the 30-39 years age group (62.0%), are female (58.7%), hold a bachelor's degree (48.0%), and are visiting Bandung Hospital for the first time (62.7%). Most of the patients in this study have a good perception toward all aspects of 5P marketing strategies in Bandung Hospital and are interested in visiting the hospital again in the future (p<0.05), with place playing the biggest role in influencing patients’ interest (OR = 4.082). According to all findings in this study, it can be concluded that marketing strategies such as the 5P marketing mix strategy positively influence patients’ interest in visiting Bandung Hospital. It can also be inferred that this strategy would work in similar types of hospitals, not only in Bandung Hospital. Keywords: Marketing mix, Hospital, Product-Price-Place-Promotion-People (5P), Patients
Co-Authors Ade Irma Suryani Adek Amansyah Adrian Adrian Adrian Adrian Agatha, Yuti Paramitha Ahmad Faried Alya Mardhotillah Azizah Anditha, Arie Tika Andre, Johannes Anggraini, Jenny Anggraini, Livia Anggraini, Suhelis ANGGREINI, DEVINA Anggriani H, Theresia Angnes, Odri ANITA SARI, DEVI Annisa Amalia Anton Timur Jailani Harahap Aprilia, Shefira Aritonang, Murni Armansyah, Adek Arna Fransisca Mp Astari, Nur Aulia, Makrifatul Aulia, Rumi Awaluddin Ziad Azah, Yunita Wannur Bangun, Chrismas Gideon Bangun, Primta Bawean, Popi Latifah Br Kaban, Karmila Butter Samin Buulolo, Sukriston Calvin, David Chandra Wilim Chintya Darma, Gladys Chiuman , Linda Chiuman, Linda Chiuman, Veranyca Daniel Prem Raj Pandid Datitha Alodia Br Kaban, Karina Dewi Riastawati DEWI SARTIKA Dewi Sartika Dewi, Silvi Tiara Diana Krisanti Jasaputra Duha, Sonya Marsela Pieta Dwi Astuti Manullang Dwight Mahaputera Marulitua Hutapea Edy Fachrial Eliani, Eliani Elis Anggeria Emilia Laia, Maria Erika Erika Ermi Girsang Ermi Girsang Ernes, Audrina Eva Latifah Nurhayati Fadhilla, Jeni Putri Fentia, Lia Ferdinand, Sahna Feri irawan Fiska Maya Wardhani Frederick Frederick gan, claris cyntha deninta Geeta, Ginting, Astriani Natalia Br Ginting, Rapael Ginting, Sahna Ferdinand Girsang, Ermi Guk Guk, Marissa Hardayati Br Raja Gultom, Hanawita Gultom, Yohania Premita Gusbakti Rusip Hafifah Hafifah Halim, Michael Handayani, Rr. Anisa Siwianti Handoko, Erwin Handriani, Wita Hanna Sari Widya Kusuma Harahap, Viora Rezky Harmileni Hasibuan, Nasyidah Hannum Hasya, Muhammad Nawal Hermansyah, Mhd. Farhans Hia, Arman Hondo, Alfarikus Hsb, Khairiyani Asri Hutabarat, Yohana Candra Andini I Nyoman Ehrich Lister I Nyoman Ehrich Lister IKHTIARI, REFI Iksen, Iksen Irwan Irwan Johannes Bastira Ginting Kartika, amalia Laurenxius, Vanessa Sinana Linda Chiuman Lister, I Nyoman Ehrich Lister, I Nyoman Ehrich Lister, Nyoman Ehrich Lumbanraja, Dhea Rebeca Lumbantobing, Salomo Lydia Ernawati Rahayu Makdalena, Makdalena Manalu, Andika Prianto Mangatas Silaen Manik, Rayani Manurung, Grace Nathasya Mariana Mariana Masryna Siagian Maswarni Matondang, Windri Mutiara Maulidwina Bethasari Mawarni, Evi Mendrofa, Gusmina Mendrofa, Leli Angelita Mendrofa, Trisman Basri Mendrofa, Tuho Konsultasi Merrina Arts, Tricya Mucmaini, Rica Muhammad Hidayat Muna Soraya Putri Murni, Faradila Mustika, Rani Mutia, Maya Sari Nabila, Siti Napiah, Ali Nasution, Ali Napiah Nasution, Atika Rimalda Nasution, Isna Gita Amalia Nasution, Sri Lestari Ramadhani Nella Vista Purba, Agnes Nerissa Nasriza Noflita, Noflita Noviawati Noviawati Nurhayati, Evalatifah Oni Fatmala, Cut Panggabean, Dini Desita Panjaitan, Dian Permata Khaira, Azzuhra Pesta Ria, Anna Maria Pinem, Sabriela Br Piska, Finna Pratama, Irza Haicha Pulungan, Ica Yulianti Purba, Deborah Angelin Puspita, Nadia Enjelika Putranto Manalu Rahanum, Dewi Rahayu Rahayu Rahmadani, Rani Raif, Martinus Ahmad Ramadhan Efendi Razoki, Razoki Rica Tri Septinora Rizal Rizal Rizky, Muhammad Irvan Rosari, Anita Rotua, Margaretia Yenni Sahna Ferdinand Ginting Sahna Ferdinand Ginting Santy Deasy Siregar saragih, jean Sari, Laura Kartika Satri, Endah Juni Satrio Wibowo Sembiring, Lidia Henni Siagian, Masryna Siahaan, Destri Safhira Siahaan, Nurisa Tri Ayu Sianturi, Reksaudi Sihombing, Bungaran Sihombing, Nadia Deva Sihura, Belinda Putri E. Silaen, Mangatas Simanungkalit, Jeny Angelica Karolina Sinaga, Widya Oktaviani Siregar, Reza Arfan Siti Hardianti, Siti Sri Mulyati Sri Ulina, Evita Sri Wahyuni, Devi Subangkit, Mawar SUHARTOMI . Sunarti Suriani Suriani Suyono, Tan Syahputra, Hariyadi Dharmawan Syahrian, Muhammad Faridz Telaumbanua, Rizky Anditino Teresa Liliana Wargasetia The Fransiska Eltania Tiarnida Nababan Tjiawi, Midoro Tobing, Madeline Angeline Tresun Br Turnip, Malna Umar, William Vera Estefania Kaban vera vera, vera Wahyu Widowati Wahyu Widowati WAHYU WIDOWATI Wahyu Widowati Wardhani, Fiska Maya Wau, Herbert Widodo, Wahyu Setia Widya Yanti Sihotang Widyastari, Elisa Wienaldi, Wienaldi Wijaya, Johanna Fransiska Winda Sari Yanti, Ratmi Yolanda Eliza Putri Lubis Yuliansyah, Jeri Yulita, Emi Yulizal, Ok Yusmaini, Yusmaini Zamili, Effendi Zebua, Sawato Zendrato, Desi Haryanti Zerry All Vindo Tarigan