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All Journal JIMAT (Jurnal Ilmiah Mahasiswa Akuntansi) Undiksha Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Kesehatan Masyarakat Jurnal English Education: Jurnal Tadris Bahasa Inggris Jurnal Populasi Terampil : Jurnal Pendidikan dan Pembelajaran Dasar QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama JURNAL SIMBOLIKA: Research and Learning in Communication Study AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmiah Keperawatan (Scientific Journal of Nursing) JRB-Jurnal Riset Bisnis JIKE : Jurnal Ilmu Komunikasi Efek Oto Rhino Laryngologica Indonesiana Jurnal Ilmiah Inovasi J-Dinamika: Jurnal Pengabdian Kepada Masyarakat AL MUNIR : Jurnal Komunikasi dan Penyiaran Islam MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Nivedana : Jurnal Komunikasi dan Bahasa Mitra Akademia: Jurnal Pengabdian Masyarakat KomunikA Didaktika Universitas Muhammadiyah Yogyakarta Undergraduate Conference Proceeding East Asian Journal of Multidisciplinary Research (EAJMR) Jurnal Manajemen Agribisnis dan Agroindustri Online Learning in Educational Research Governors Journal of Economics and Social Sciences Indonesian Journal of Advanced Research (IJAR) Madani: Multidisciplinary Scientific Journal Communication & Social Media Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Semar : Jurnal Sosial dan Pengabdian Masyarakat Mahir : Jurnal Ilmu Pendidikan dan Pembelajaran INQUISITIVE: International Journal of Eonomic JIMP: Jurnal Ilmiah Manajemen Pancasila Journal of Business Management Journal of Social Science Utilizing Technology Jurnal Ilmu Komunikasi dan Sosial Politik MARAS : Jurnal Penelitian Multidisplin Jurnal Penelitian Pendidikan Indonesia Ekobisman : Jurnal Ekonomi Bisnis Manajemen Studi Multidisipliner: Jurnal Kajian Keislaman Journal of Social Science Utilizing Technology LinguaEducare: Journal of English and Linguistic Studies SEJAGAT : Jurnal Pengabdian Masyarakat CONTENT: Journal of Communication Studies
Dewi Kurniawati
Departemen Ilmu Komunikasi FISIP USU
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Pengaruh Produk, Harga, Lokasi dan Promosi Terhadap Keputusan Pembelian Donat Pada J.CO Donuts & Coffee Jember Damayanti, Dian Risky; Kurniawati, Dewi
Jurnal Manajemen Agribisnis dan Agroindustri Vol. 3 No. 1 (2023): June
Publisher : Politeknik Negeri Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25047/jmaa.v3i1.60

Abstract

The increasingly competitive business competition with many similar products released by competitors is the background for research. J.CO Donuts & Coffee Jember is a company that launched donuts as a product it offers and has many competitors. The aim of this research was to test and analyze the influence of product, price, location and promotion on donut purchasing decisions at J.CO Donuts & Coffee Jember. A sample of 50 respondents was taken from the consumer population who purchased donuts directly. The analytical tool used in this research is multiple linear regression analysis with the help of SPSS 23.00 for Windows. The conclusion from the results of this research is that product, price, location and promotion variables simultaneously  have a significant influence on the decision to purchase donuts at J.CO Donuts & Coffee Jember. Partially, the results of this research concluded that the product, price and promotion variables partially had no significant effect on purchasing decisions, while location partially had a significant effect on purchasing decisions. Based on the analysis, location is the variable that has a dominant influence on the decision to purchase donut products at J.CO Donuts & Coffee Jember.
The Influence of Marketing Mix on the Decision to Purchase Bakpia at Pia Warung Glenmore Jember Branch in Jember Regency Anggraeni, Oktanita Jaya; Kurniawati, Dewi; Sundari, Sri; Hudori, Huda Ahmad
Jurnal Manajemen Agribisnis dan Agroindustri Vol. 3 No. 1 (2023): June
Publisher : Politeknik Negeri Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25047/jmaa.v3i1.72

Abstract

Pia Warung Glenmore Jember Branch is one of the Bakpia companies that is currently facing business competition. This research was conducted to test and analyze the influence of the marketing mix on the decision to purchase bakpia at Pia Warung Glenmore Jember Branch. The population in this study were consumers who purchased Glenmore bakpia with a sample of 70 respondents. The analytical tool used is multiple linear analysis with the help of IBM SPSS 21 software. The results of this research can be concluded that the product, price, promotion and distribution channel variables jointly have a significant influence on the decision to purchase bakpia at Pia Warung Glenmore Jember Branch. Partially, the results of this research can be concluded that product variables and distribution channels have a significant effect on purchasing decisions, while price and promotion variables have a partially insignificant effect on purchasing decisions. Based on the results of the analysis, the product variable is the variable that has a dominant influence on the decision to purchase bakpia at Pia Warung Glenmore Jember Branch in Jember Regency.
Examining Consumer Decisions on Bokashi Fertilizer: Insights from P4S "Karya Tani", Bagorejo Village, Gumukmas District, Jember Regency Kurniawati, Dewi; Sasmito, Mochammad Shandy; Muksin
Jurnal Manajemen Agribisnis dan Agroindustri Vol. 3 No. 2 (2023): December
Publisher : Politeknik Negeri Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25047/jmaa.v3i2.80

Abstract

This research aims to test and analyze the influence of individual characteristics, the environment, and marketing communications on decision making to purchase production bokashi fertilizer P4S "Karya Tani" , both jointly and partially, and testing which variables have the most dominant influence on purchasing decisions. This research used a survey method with a sample size of 30 people conducted on consumers using P4S "Karya Tani" bokashi fertilizer. Overall, the results of this research can be concluded that individual characteristics, the environment, and marketing communications together have a significant influence on decision making to purchase bokashi fertilizer produced by P4S "Karya Tani". Partially, individual characteristics and marketing communications have a significant effect, while the environment has an insignificant effect. The factors that have a dominant influence on decision making to purchase P4S "Karya Tani" bokashi fertilizer are individual characteristics.
Analysis of the Role of Tourism Awareness Group Communication in Developing Tourism Destinations Based on Local Wisdom in Tipang Village, Baktiraja District, Humbang Hasundutan Regency, North Sumatra Province Sibarani, Halasan Sugianto; Humaizi, Humaizi; Kurniawati, Dewi
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 3 No. 2 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/sospolbud.v3i2.11057

Abstract

This research aims to analyze the communication role of the tourism awareness group in Tipang village by prioritizing local wisdom in developing tourism destinations, analyzing the strategies of tourism awareness groups applied in developing tourism destinations, and finding the obstacles experienced by tourism awareness groups in developing tourism destinations based on local wisdom. This research uses a descriptive qualitative approach with a phenomenological paradigm. Data collection techniques were carried out through observation, in-depth interviews, and documentation studies. The validity of the data was checked by triangulating interviews with the Lake Toba Authority Implementing Agency (BPODT) and academics who had carried out tourism development activities at the research location. This research found that 1) The communication role of the Tipang village tourism awareness group has three types of roles: active role, participatory role, and passive role.2) Strategy of tourism awareness groups in developing tourism destinations based on local wisdomTipang village implements an integration strategy by involving other tourism destination managers, utilizing information dissemination through social media and print media distributed in strategic areas or places
Analysis of Medical Personnel Communication Competence Prof. Dr. Chairuddin Panusunan Lubis University of Sumatera Utara Hospital with Coronavirus Disease Patients Through the Use of Telemedicine in Medan Permata, Adesima Qistee; Zulkarnain, Iskandar; Kurniawati, Dewi
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 3 No. 2 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/sospolbud.v3i2.11313

Abstract

This study analyzes the communication competence of medical staff at Prof. Dr. Hairuddin Panusunan Lubis Hospital, Universitas Sumatera Utara, in interacting with COVID-19 patients through the utilization of telemedicine. The purpose of this research is to evaluate how effectively medical staff communicate with patients in a virtual environment, focusing on clarity, empathy, and professionalism. The research was conducted using a mixed-method approach, including surveys and interviews with both medical staff and patients. The results indicate that while telemedicine has facilitated continued care, there are significant challenges in maintaining effective communication. Recommendations for improving communication skills in telemedicine are discussed.
Corporate Communication in Growing Internal Relations of Employees PT. Pupuk Indonesia Sales Department Region 1 North Sumatera Nabila, Nadia Muthi; Zulkarnain , Iskandar; Kurniawati, Dewi
Indonesian Journal of Advanced Research Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v3i1.7922

Abstract

his research aims to analyze how corporate communication activities foster internal relationships between employees of PT. This research uses a qualitative approach to describe the data findings and data analysis carried out. Researchers used data analysis using the Miles Huberman and Saldana method which includes data condensation, data display, and then drawing conclusions. The research results that researchers found that corporate communication was carried out by PT Pupuk Indonesia Sales Department Regional 1 using the employee relations stages, downward communication through direction and coordination carried out directly through meetings, and indirect communication through communication media such as WhatsApp and Zoom, as well as providing training, rewarding and motivational education programs to employees. The novelty found in this research as a differentiator from similar research that has been carried out previously is the use of corporate communication theory combined with employee relations theory to analyze phenomena that occur in the research object.
Optimizing The Use Of Digital Libraries In Strengthening Educational Infrastructure In The Era Of Information Disruption Naku, Robertus Kristianto; Kurniawati, Dewi
Mahir : Jurnal Ilmu Pendidikan dan Pembelajaran Vol 2 No 3 (2023): Mahir : Jurnal Ilmu Pendidikan dan Pembelajaran
Publisher : Yana Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/mahir.v2i3.1013

Abstract

Optimizing the using of digital-based libraries (digital libraries) is a major transformation in the world of education today. Digital libraries offer many conveniences and diverse connectivity. This research aims to analyze opportunities for using digital libraries in the era of information disruption. The research results show that in the era of information disruption, the use of digital-based libraries is very helpful, especially in supporting learning activities. Digital libraries are easy to access, portable, economical, rich in references, equipped with searching tools, keywords and knowledge sharing. This research uses a qualitative approach.
MANAJEMEN PENGEMBANGAN SDM DOSEN STAI IBNU RUSYD D DI ERA SOCIETY 5.0 Supriyanti, Supriyanti; Kurniawati, Dewi; Mulyani, Dessy Kurnia; Anggraini, Soca
Studi Multidisipliner: Jurnal Kajian Keislaman Vol 12, No 1 (2025)
Publisher : Universitas Islam Negeri Syekh Ali Hasan Ahmad Addary Padngsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/multidisipliner.v12i1.15277

Abstract

This study aims to analyze the management of Human Resources (HR) development of lecturers at the Ibn Rusyd d College of Islam (STAI) in the modern era, focusing on strategies, implementation, and challenges faced. The approach used is qualitative with data collection techniques through interviews, observation, and documentation studies. The results showed that the development of human resources of lecturers at STAI Ibnu Rusyd d includes three main aspects, namely improving academic qualifications, strengthening professional competence, and fostering an Islamic work ethic. The strategies applied include the provision of further study scholarships, need-based training, and coaching through scientific forums and research activities. The implementation of this strategy is quite effective despite several obstacles, such as budget limitations, lack of active participation of some lecturers, and challenges in adapting to the latest educational technology. The research also found that the success of lecturers' human resource development management depends not only on the formal policies of the institution, but also on the commitment of the leadership, the motivation of individual lecturers, and the support of the academic ecosystem. This research is expected to be a reference for other higher education institutions in formulating adaptive and sustainable HR development policies.
An Analysis of Student Responses to Grab Indonesia’s Crisis Communication in the Gaza Controversy Simanjuntak, Marco Rade Juniver; Kurniawati, Dewi
CONTENT: Journal of Communication Studies Vol. 3 No. 01 (2025): The Dynamics of Communication in the Digital Era: Identity, Strategy, and Resp
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/cjcs.v3i01.18070

Abstract

Penelitian ini bertujuan untuk menganalisis tanggapan mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sumatera Utara (FISIP USU) terhadap komunikasi krisis yang dilakukan oleh Grab Indonesia dalam menangani kontroversi publik yang dipicu oleh unggahan istri CEO Grab mengenai Israel, di tengah konflik Gaza. Unggahan tersebut memicu gerakan boikot dengan tagar #UninstallGrabNow dan menimbulkan krisis reputasi yang signifikan bagi perusahaan. Penelitian ini menggunakan pendekatan kuantitatif deskriptif dengan jumlah populasi 3.093 mahasiswa dan melibatkan 97 responden yang dipilih melalui teknik non-probability sampling dengan pendekatan purposive. Teori yang digunakan adalah teori Komunikasi Krisis dari Timothy W. Coombs dan teori Stimulus-Respons untuk menjelaskan bagaimana stimulus dari organisasi memengaruhi respons publik. Pengumpulan data dilakukan menggunakan kuesioner, dengan analisis data melalui teknik tabel tunggal menggunakan bantuan perangkat lunak SPSS 21. Hasil penelitian menunjukkan bahwa tanggapan mahasiswa terhadap krisis bervariasi, tergantung pada stimulus yang diberikan oleh Grab, seperti klarifikasi publik, permintaan maaf, dan sumbangan kemanusiaan untuk Gaza. Temuan ini mengindikasikan bahwa respons publik terhadap komunikasi krisis tidak bersifat seragam, melainkan dipengaruhi oleh persepsi terhadap ketulusan dan kecepatan respons perusahaan. Penelitian ini menekankan pentingnya strategi komunikasi krisis yang tepat, sensitif terhadap konteks sosial-politik, serta mampu menjawab ekspektasi publik dalam menjaga kepercayaan dan reputasi organisasi.
Pelatihan Teknik Copy Writing dalam Bahasa Inggris Menggunakan Aplikasi CANVA untukPengusaha Micro yang Tergabung dalam WOOBIZ Kurniawati, Dewi; Waluyo, Yoyok Sabar
Mitra Akademia: Jurnal Pengabdian Masyarakat Vol 2 No 2 (2019): Mitra Akademia: Jurnal Pengabdian Masyarakat
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32722/mapnj.v2i2.2684

Abstract

Woobiz merupakan startup baru yang fokus memberikan pendampingan terhadap pengusaha di bidang usaha micro. Woobiz sebagai startup e-commerce tidak hanya membantu pengusahamicro menjual dan mempromosikan produk mereka, namun juga memberikan solusi atas permasalahan pemasaran yang mereka hadapi dalam praktik yang nyata. Sistem yang dibuat memberikan kemudahan bagi produsen, re-seller maupun perorangan untuk menawarkan dan menjual produk mereka secara luas di seluruh dunia melalui internet. Fokus pada pelayanan individu, woobiz membantu meningkatkan ekonomi lokal dan memberikan kesempatan terutama bagi wanita untuk tidak hanya menjadi ibu rumah tangga namun menjadi wonder woman yang juga mampu menguatkan perekonomian keluarga. Woobiz sebagai media pemasaran online membantu wanita Indonesia untuk mengawali bisnis mereka sebagai pengusaha dan menjadi wanita mandiri baik secara sosial maupun ekonomi. Woobiz memberi bantuan pemasaran namun masih ada kendala dalam penulisan atau copy writing  untuk meningkatkan konten pesaran guna meningkatkan dana jual barang dan jasa. E-commerce memiliki jangkauan internasional karena internet tidak terbatas oleh ruang dan waktu sehingga mengharuskan para pengusaha micro untuk mampu mengenalkan produk mereka menggunakan bahasa Inggris. Dengan pelatihan copy writing pemasaran dalam bahasa Inggris menggunakan CANVA menjadi solusi untuk membantu meningkatkan penghasilan dan nilai jual barang dan jasa.
Co-Authors AA Sudharmawan, AA Agus Munandar, Agus Agus Syahrani Al Ardi, Aditya Nizar Alfarisa, Fitri Aloysius Harry Mukti Alwan Abdurahman Ambarkahi, Ratih Puspitorini Yekti Andamri, Basis G. Anggraini, Soca Ariska , Juli Ariska, Juli Aslamiah Aslamiah Asmara, Sakhyan Auliya, Iftitah Diah Azzahra Nasyatra Sulindra Bagus Putu Yudhia Kurniawan Cahyaningrum, Deltaningtyas Tri Chaerani Nisa, Chaerani Christian Adi Guna Sipayung Christian Adi Guna Sipayung, Christian Adi Guna Damayanti, Dian Risky Dayana Dewa Nyoman Badera Dewi Trirahayu Dhamayanthi, Wenny Dhamayanti, Wenny Diani Ayu Pratiwi Djamali, R Abdoel Dwi Anggraeni, Eliza Edwinsyah Yanuan Putra, Mohammad Eka Ardhi Pratama, Fredy Elly Antika, Elly Emilia Ramadhani Farizka Humolungo Fithrah Auliya Ansar, Fithrah Auliya Ginting, Andriyani Br Hamdan, Al Hafizh Mubarak Harkat, Avisenna Hartono, Anisya Hafila Hasyim Lbs, M. Akbar Henisah, Ratih Henry Yuliando Hermawati, Ati Hudori, Huda Ahmad Humaizi, Humaizi Ichwani, Tia Ina Sukaesih Indah Ramadhan, Rahayu Indra Ade Irawan Indrayani, Septina Indriyati Ismail, Andi Muhammad Jaya A, Oktanita Juliana, Rifka Kholid, M. Fikri Nugraha Kholil, Syukur Kuara, Riski Kuncoro Harto Widodo Laurensius Salem M. Nuruddin Subhan Mardiningrum, Arifah Martiza, Sharla Mazdalifah Mazdalifah Muhammad Fadjar Perkasa, Muhammad Fadjar Muhammad Ismail, Andi Muhammad Rizki Akbar, Muhammad Rizki Muksin Mulyani, Dessy Kurnia Nabila, Nadia Muthi Nadhirah, Aulia Nadila, Aulia Ulva Devi Naku, Robertus Kristianto Naning Retnowati Nasution, Lydia Nurhasanah Natalia, Gita Novi Handayani Novita Rahmawati, Novita Nugraha Arifin, Nugraha Nunun Indrasari Nur Azizah Nur Hasyim Nur Latifa Ramadhani Nurbani Nurbani Nurbani, Nurbani Nurfebriana, Rista Eka Nurhasanah Pratiwi Nurkhalida, Nurkhalida Nurmaisarah Oktanita Jaya Anggraeni Oktanita Jaya Anggraeni Pakas, Siti Zahra Pandapotan, Rido Permata, Adesima Qistee Pradana, Satria Adi Pratama, Fredy Eka Ardhi Pratiwi, Duwi Putri, Hazrina Syahirah Putri, Tiara Adelya R, Ridhohidayah R. Abdoel Djamali Rachmawati, Amalia Rafki, Mikyasur Rakhmat, Hariyono RAMADHANA, IZZAN HADIATMA Ramadhanti , Diah Retnowati , Naning Retnowati, Naning REZA PAHLEVI Riani, Lia Riskarini, Dian Rizal Perlambang CNAWP RR. Ella Evrita Hestiandari S, Supriyanti Saadillah, Dinu Sari Safitry, Tantri Sasmito, Mochammad Shandy Septa Aryanika Setyabudi, Ibnu Fajar Setyo Wibowo, Nugroho Sibarani, Halasan Sugianto Simamora, Andreas Julangdi Java Simanjuntak, Marco Rade Juniver Siregar, Dzulhajj Aeyn Abe Siti Khomariyah, Siti Sri Lestari Subagiyo, Amar Sundari, Sri Supriyanti Supriyanti Susanto, Is Susanto, Roni Syawaluna, Dea Annisa Tanti Kustiari Tiurlina Tiurlina Tiza Okta Kurniawan, Tiza Okta Wahyono, Nanang Dwi Wahyu Winadi Atmajaya, Aditya Widyaningsih, Murti Yeni Fitria Yoyok Sabar Waluyo Yuli Kusumawati Yusuf, Nursyazana Hafizah Zakaria, Muhammad Anugerah Zulkarnain , Iskandar ‘Azizah, Nisma Aulia