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All Journal Jurnal Agronomi Indonesia (Indonesian Journal of Agronomy) Buletin Agrohorti Jurnal Hortikultura Indonesia (JHI) Jurnal Penyuluhan Jurnal Penelitian dan Evaluasi Pendidikan Jurnal Sosial Ekonomi Pertanian Journal of Tropical Soils Jurnal Sosialisasi: Jurnal Hasil Pemikiran, Penelitian dan Pengembangan Keilmuan Sosiologi Pendidikan SCHOOL EDUCATION JOURNAL PGSD FIP UNIMED Jurnal Penelitian Humaniora Jendela Nursing Journal (JNJ) Wahana Teknik Sipil: Jurnal Pengembangan Teknik Sipil BANGUN REKAPRIMA DERIVATIF Kultivasi DIDAKTIKA BIOLOGI: Jurnal Penelitian Pendidikan Biologi Arabi : Journal of Arabic Studies Jurnal Penelitian Pendidikan IPA (JPPIPA) AL-JAZARI JURNAL ILMIAH TEKNIK MESIN Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Ilmu Budaya Cetta: Jurnal Ilmu Pendidikan Journal of Tropical Crop Science JURNAL PENDIDIKAN TAMBUSAI Jurnal Pengabdian Magister Pendidikan IPA YUME : Journal of Management SANGKEP: Jurnal Kajian Sosial Keagamaan FIDUSIA : JURNAL KEUANGAN DAN PERBANKAN Jurnal Agronomi Tanaman Tropika (JUATIKA) Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Jurnal Bidang Ilmu Kesehatan International Journal for Educational and Vocational Studies VISIO DEI: JURNAL TEOLOGI KRISTEN Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Jurnal Sekretari Universitas Pamulang BENING JAS (Jurnal Agri Sains) Jurnal Abdi Insani Planta Simbiosa : Jurnal Tanaman Pangan dan Hortikultura INDONESIA: Jurnal Pembelajaran Bahasa dan Sastra Indonesia Al-Manhaj: Jurnal Hukum dan Pranata Sosial Islam AGRITEXTS: Journal of Agricultural Extension Jurnal Agrotropika Letters in Information Technology Education (LITE) Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) Community Empowerment Jurnal Pendidikan INVEST : Jurnal Inovasi Bisnis dan Akuntansi Mosharafa: Jurnal Pendidikan Matematika Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Ekonomi Efektif Prima Abdika: Jurnal Pengabdian Masyarakat Plusminus: Jurnal Pendidikan Matematika Integral : Jurnal Penelitian Pendidikan Matematika Jurnal Manajemen DIVERSIFIKASI Media Publikasi Promosi Kesehatan Indonesia (MPPKI) Indonesian Journal of Innovation Studies International Journal of Social Science, Education, Communication and Economics Jurnal Sains dan Teknologi Prosiding Sesiomadika CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Edukasia: Jurnal Pendidikan dan Pembelajaran SERUNAI Prosiding University Research Colloquium Polinomial : Jurnal Pendidikan Matematika International Journal of Educational Research Excellence (IJERE) Internet of Things and Artificial Intelligence Journal Journal of Applied Mechanical Engineering and Renewable Energy (JAMERE) Jurnal Ilmiah Ekonomika & Sains Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Penelitian Ekonomi Manajemen dan Bisnis JIASEE Journal of Integrated Agricultural Socio-Economics and Entrepreneurial Research Innovative: Journal Of Social Science Research Manajemen Kreatif Jurnal Jurnal Manajemen Sistem Informasi Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Indonesian Journal of Religion, Spirituality, and Humanity Komunita: Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Bisnis dan Ekonomi Jurnal Kesehatan Bidkemas Journal of Innovative and Creativity E-Amal: Jurnal Pengabdian Kepada Masyarakat Jurnal Kebijakan Pembangunan Daerah (JKPD) Didaktika Biologi: Jurnal Penelitian Pendidikan Biologi Jurnal Ilmu-Ilmu Pertanian Journal of Managiere and Business Ektasi : Jurnal Ekonomi, Akutansi dan Organisasi
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Motivasi Anggota KWT Madu Mulyo dalam Kegiatan Pengolahan Pangan di Kelurahan Pulisen Kecamatan Boyolali Kabupaten Boyolali Wiratri, Arsita Dyah; Suwarto, Suwarto; Setyowati, Retno
Journal of Integrated Agricultural Socio-Economics and Entrepreneurial Research (JIASEE) Vol 2, No 1 (2023): Volume.2 No.1 Oktober 2023
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jiasee.2.1.2023.46-52

Abstract

According to the Decree of the Minister of Agriculture No.484 of 2021, so far agricultural development has only focused on the upstream sector. There is a need for industrialization based on the processing of agricultural, forestry, fishery, and non-agro commodities that are integrated upstream and downstream. According to the results of the 2018 Inter-Census Agricultural Survey, the percentage of food processing activities by farmers at the national level and Central Java Province is still very low. There is only one KWT in Boyolali Subdistrict that consistently conducts food processing until now, namely KWT Madu Mulyo located in Madumulyo Hamlet, Pulisen Village, Boyolali Subdistrict, Boyolali Regency. This study aims to analyze the level of motivation of KWT Madu Mulyo members in food processing activities, determine the factors that form the motivation of KWT members, and determine the relationship between the forming factors and the motivation of KWT Madu Mulyo members in food processing activities. This research method is quantitative method. The results showed that the level of motivation of KWT Madu Mulyo members in food processing as a whole is high which includes motivation based on existence needs is high, motivation based on relatedness needs is very high, and motivation based on growth needs is low. Factors shaping motivation are divided into internal and external factors. Internal factors include cosmopolitanity, respondents' income, number of children under five years old.
The construction of ethnoreligious identity among Muslims and Christians in Rote Ndao Regency, Indonesia Pandie, Daud; Lattu, Izak YM; Suwarto, Suwarto; Lukmono, Lobby
IJORESH Indonesian Journal of Religion Spirituality and Humanity Vol. 3 No. 1 (2024): Indonesian Journal of Religion, Spirituality, and Humanity
Publisher : Postgraduate Program of State Islamic University (UIN) Salatiga Jl. Lingkar Salatiga Km. 02 Salatiga, Indonesia https://pps.uinsalatiga.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/ijoresh.v3i1.101-125

Abstract

There has been much research on the violent conflict in interactions between ethnic and religious communities in Indonesia. However, there is a noticeable gap in research focusing on how people can live harmoniously across these divides. This paper aims to explore the construction of ethnoreligious identity in Christian-Islamic encounters in Rote Ndao Regency, Indonesia. The fundamental question underlying this research is how the socio-historical and cultural backdrop contributes to forming 'Rote Islam' as an ethnoreligious identity and how processes of interaction, negotiation, and integration shape social interactions between Christians and Muslims. The research employs an ethnographic and phenomenological approach incorporating observations, interviews, participation, and literature studies to achieve this. The findings indicate that as an ethnoreligious identity, ‘Rote Islam’ is constructed from a process of interaction and social practice (collaborative) that has gone beyond religious and cultural boundaries. Examples of these practices include the gifting of land, the transformation of kinship through marriage, the transfer of technology, the tradition of kissing noses, the Kebalai dance, the celebration of religious holidays, and the identification of Leo, all of which illustrate the processes described in this study.
COMPANY VALUE SEBAGAI PEMODERASI EFEKTIVITAS GREEN FINANCE,ENTERPRISE RISK MANAGEMENT, VOLATILITY TERHADAP INVESTMENT DECISION PASCA COVID-19 DI INDONESIA Japlani, Ardiansyah; Suwarto, Suwarto; Ananta, Vicky Reynaldi
Derivatif : Jurnal Manajemen Vol 17, No 2 (2023): November
Publisher : Universitas Muhammadiyah Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jm.v17i2.1841

Abstract

Permasalahan dalam penelitian ini adalah dalambursa saham di indonesia,setelahkondisi dunia dan Indonesia mengalami pendemiCOVID- 19pasar keuangan menjadi menunjukkan kondisi yang tidak menentusehinggamempengaruhi keputusan dalam berinvestasi. Penelitian ini merupakan explanatory research, lokasi penelitian ini dilakukan diBursa Efek Indonesi.Sampel yang digunakan sebanyak 200 perusahaan berkapitalisasi besar. Alat analisis yang digunakan menggunakan Analisis Jalur dimana green finance, ERM dan volatility berpengaruh terhadap company value dan juga company value berpengaruh terhadap investment decision.Kata kunci:green finance, ERM, volatility, company value, investment decision
Pengaruh Brand Images dan Fashion Involvement terhadap Consumer Buying Decision Process Sepatu Bata Dikalangan Mahasiswa FEB UM Metro Fitriana, Linda; Suharto, Suharto; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 1 No. 1 (2021)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (300.715 KB) | DOI: 10.24127/diversifikasi.v1i1.504

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh brand images dan fashion involvement terhadapbuying decision. Dalam penelitian ini menggunakan data primer yang dikumpulkan dengan metodeexplanatory survey dan teknik pengambilan sampel berupa accidental sampling terhadap 160 orangresponden pelanggan sepatu Bata menggunakan kuesioner dengan skala likert. Pengujian persyarataninstrumen yang digunakan meliputi uji validitas dan uji reliabilitas. Uji normalitas, uji homogenitas,uji linieritas dan keberartian regresi sebagai pengujian persyaratan analisis SEM (Structural EquationModeling), dan teknik analisis data yang digunakan adalah analisis SEM (Structural EquationModeling). Berdasarkan hasil penelitian dengan menggunakan analisis SEM (Structural EquationModeling) diperoleh brand images berpengaruh terhadap buying decision, fashion involvementberpengaruh terhadap buying decision, dan brand images berpengaruh terhadap fashion involvement.
Pengaruh Risiko Pembelian dan Kepercayaan terhadap Keputusan Pembelian di E-Commerce Bukalapak (Studi Kasus pada Mahasiswa FEB UM Metro) Fahmi, Muhammad Yusron; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 1 No. 2 (2021)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (400.626 KB) | DOI: 10.24127/diversifikasi.v1i2.567

Abstract

This research is motivated by the selection of purchases made online. The purpose of this study was to determine the effect of Risk Purchase and Trust on Purchasing Decisions. In this study, data was collected through quantitative methods by distributing questionnaires to 60 respondents at FEB UM Metro. Then performed a quantitative analysis including validity and reliability tests as testing instrument requirements, normality testing as testing requirements analysis, simultaneous t test and significance test (f test) as hypothesis testing, multiple linear regression analysis as a test of equality and coefficient of determination (R2) and statistical hypothesis test. Based on the results of research using multiple linear regression analysis and t test, the results of the research on risk purchase partially t have an effect on purchasing decisions. The results of this study indicate that the risk purchase variable has a positive and significant effect on purchase decision. The results of this study indicate that the Trust of has a positive and significant effect on purchase decision.
Pengaruh Labelisasi Halal, Label BPOM Dan Religiusitas Terhadap Keputusan Pembelian Pada Mahasiswa FEB Universitas Muhammadiyah Metro Pratama, Fadilah; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 1 No. 3 (2021)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (453.846 KB) | DOI: 10.24127/diversifikasi.v1i3.677

Abstract

THE EFFECT OF HALAL LABELIZATION, BPOM LABELS AND RELIGIUSITY ON COSMETIC PURCHASE DECISIONS IN STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS MUHAMMADIYAH METRO UNIVERSITY of Fadillah Pratama M Npm.16610115 ABSTRAK Fadilah Pratama M NPM. 16610115 The Influence of Halal Labeling, BPOM Labels and Religiosity on Cosmetics Purchase Decisions for Students of the Faculty of Economics and Business, Muhammadiyah Metro Supervisory University (1) H. Suwarto, S.E, M.M (2) Sri Retnaning Rahayu, S.E M.M Currently, cosmetic products have become a primary need for women who are the main target of the cosmetics industry. In addition, along with the times, the cosmetics industry has also begun to penetrate the men's and children's markets. The potential for this domestic market includes the increasing number of young people or the millennial generation. This study aims to determine 1) To determine the effect of halal labeling on purchasing decisions. 2) To determine the effect of BPOM Labels on purchasing decisions 3) To determine the effect of Religiosity on purchasing decisions. 4) To determine the effect of Halal labeling, BPOM Labels and Religiosity together on purchasing decisions. This study uses a quantitative approach. The survey method was chosen as the primary data source. The survey method focuses on collecting data on respondents who have certain information, allowing researchers to solve problems. Data collection was carried out using a questionnaire or questionnaire instrument. . In this study, the population was students of FEB Muhammadiyah University of Metro Technique, taking the sample using accidental sampling with a total sample of 82 people. The data collection technique used a questionnaire with a Likert scale. The results showed that: 1) there is a positive effect of halal labeling on purchasing decisions. 2) there is a positive effect of BPOM Label on purchasing decisions 3) there is a positive influence of "Religiosity" on purchasing decisions. 4) There is a positive influence on Halal Labeling, BPOM Label and Religiosity together on purchasing decisions. Keywords: Halal Labeling, BPOM Label and Religiosity and purchasing decisions.  
Pengaruh Kecerdasan Emosional, Etos Kerja, Iklim Organisasi Dan Tunjangan Kinerja Terhadap Kinerja POLRES Kota Metro Permadi, Elvin; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 1 No. 3 (2021)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.435 KB) | DOI: 10.24127/diversifikasi.v1i3.686

Abstract

ABSTRACT Permadi, Elvin. 2021. The Influence of Emotional Intelligence, Work Ethic, Organizational Climate and Performance Benefits on the Performance of Metro City Police. Essay. Management Study Program, Muhammadiyah Metro University. Advisors: (1) H. Suryadi, S.E., M.M., Advisors (2) H. Suwarto, S.E., M.M. Keywords: Emotional Intelligence, Work Ethic, Organizational Climate and Performance Benefits on the Performance of Metro City Police The Metro City Police as law enforcers in the Metro City area have an obligation to eradicate crime and create comfort for citizens. The role of human resources is the basic capital in determining whether a person's performance is good or bad. There are several factors that are very influential in the performance of police personnel, namely emotional intelligence, work ethic, organizational climate and personnel performance benefits. The formulation of the problem in this study are 1) Is there an effect of emotional intelligence on the performance of the Metro City Police ?, 2) Is there an effect of work ethic on the performance of the Metro City Police ?, 3) Is there an influence of organizational climate on the performance of the Metro City Police ?, 4) Is there an effect of the performance allowance on the performance of the Metro City Police? Is there an effect of emotional intelligence, work ethic, organizational climate and performance allowances jointly on the performance of the Metro City Police? This research was conducted at the Metro City Police. The sampling technique used Accidental Sampling to 85 respondents, namely the Metro City Police. The analysis technique in this study uses multiple linear regression tests with the help of the SPSS version 21 application. From the results of the study it can be concluded that there is no significant effect of emotional intelligence on the performance of the Metro City Police. Police personnel do not have good emotional intelligence so that they have not been able to improve the performance of the Metro City Police. There is a significant effect of work ethic on the performance of the Metro City Police. The work ethic of the personnel so far has been good and has been able to improve their performance optimally. There is a significant influence of organizational climate on the performance of the Metro City Police. The organizational climate in the Metro City Police has been created in a conducive way and makes personnel comfortable so as to improve their performance. There is no significant effect of performance allowances on the performance of the Metro City Police. The performance allowance given to personnel is still not enough to arouse the enthusiasm of the personnel to improve their performance. There is a significant effect of emotional intelligence, work ethic, organizational climate and performance allowances on the performance of the Metro City Police.
Analisis Faktor Penyebab Pembiayaan Bermasalah Pada Koperasi Syariah Al Amin Berkah Sejahtera Kantor Pusat Lampung Tengah Nugraha, Yoga Dwi; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 1 (2022)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i1.1026

Abstract

ABSTRAK Nugraha, Yoga Dwi. 2021. ”Analisis Faktor Penyebab Pembiayaan Bermasalah Pada Koperasi Syariah Al Amin Berkah Sejahtera Kantor Pusat Lampung Tengah”. Skripsi, Program Studi Manajemen, Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Metro. Pembimbing (1) H. Suwarto, S.E.,M.M. Pembimbing (2) Yateno, S.E.,M.M. Koperasi Syariah Al Amin Berkah Sejahtera merupakan koperasi Syariah yang mempunyai tujuan yaitu memberikan pelayanan simpan pinjam dan pembiayaan kepada anggota pemilik usaha mikro kecil dan menengah, dalam praktiknya pembiayaan yang disalurkan setiap tahunnya terus mengalami peningkatan akan tetapi hal tersebut dibarengi dengan terus meningkatnya pembiayaan bermasalah setiap tahunnya. Tujuan dari penelitian ini adalah untuk mengetahui apakah terdapat pengaruh factor internal dan factor eksternal terhadap pembiayaan bermasalah pada Koperasi Syariah Al Amin Berkah Sejahtera. Dalam penelitian ini alat Analisa yang digunakan adalah analisis regresi linier berganda. Dari hasil penelitian menunjukkan Penyebab pembiayaan bermasalah pada koperasi Syariah Al Amin yaitu factor internal dan factor eksternal secara Bersama-sama memiliki pengaruh positif dan signifikan terhadap pembiayaan bermasalah yaitu sebesar 63,5%.Hasil dari penelitian ini adalah 1). Variable factor internal berpengaruh positif dan signifikan terhadap pembiayaan bermasalah pada koperasi Syariah Al Amin. 2). Variable factor eksternal berpengaruh positif dan signifikan terhadap pembiayaan bermasalah pada koperasi Syariah Al Amin. 3). Variable factor internal dan factor eksternal menunjukkan bahwa semua variable berpengaruh positif secara Bersama-sama dan signifikan terhadap pembiayaan bermasalah pada koperasi Syariah Al Amin. Kata Kunci : Faktor Internal, Faktor Eksternal, Pembiayaan Bermasalah
Pengaruh Harga, Ketersediaan Produk, Dan Kemasan Terhadap Kepuasan Pelanggan Saus Lombok Mas Pada CV. Indosari Lombok Mas Di Lampung Tengah Chatrina, Nanda Feby; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 1 (2022)
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i1.1077

Abstract

ABSTRAK Tingkat penjualan saus Lombok Mas mengalamipeningkatan dan penurunan yang tidak stabil setiapbulannya. Tingkat penjulan ini menunjukan gambarankepuasan yang dirasakan oleh konsumen. Sehingga, Penelitian ini bertujuan untuk mengetahui PengaruhHarga, Ketersediaan Produk, Dan Kemasan TerhadapKepuasan Pelanggan Saus Lombok Mas Pada CV. Indosari Lombok Mas Di Lampung Tengah. Jenispenelitian ini adalah penelitian kuantitatif. Pengumpulan data diperoleh dari hasil kuisionerkepada 104 responden yang diambil menggunakanrumus dari slovin. Metode analisis data yang digunakan dalam penelitian ini adalah SPSS (Statistical Packages for the Social Science) Versi20..Analisa data penelitian dilakukan denganmenggunakan Pengujian Persyaratan Instrument, Pengujian Persyaratan Analisis dan PengujianHipotesis. Hasil penelitian menunjukkan bahwa Harga, ketersediaan produk dan kemasan memiliki pengaruhpositif dan signifikan secara bersama-sama terhadapkepuasan pelanggan Hal ini menunjukkan bahwa jikapersepsi harga, ketersediaan produk dan kemasandapat mempengaruhi perasaan konsumen, makakepuasan untuk membeli produk tersebut akanmeningkat. Kata Kunci: Harga, Ketersediaan Produk, Kemasan, Kepuasan Pelanggan. ABSTRACT The level of sales of Lombok Mas sauce has increased and decreased unstable every month. This level of sales shows a picture of the satisfaction felt by consumers. Thus, this study aims to determine the effect of price, product availability, and packaging on customer satisfaction with Lombok Mas Sauce in CV. Indosari Lombok Mas in Central Lampung. This type of research is quantitative research. Data collection was obtained from the results of questionnaires to 104 respondents who were taken using the formula from Slovin. The data analysis method used in this study is SPSS (Statistical Packages for the Social Science) Version 20. Data analysis was carried out using Instrument Requirements Testing, Analysis Requirements Testing and Hypothesis Testing. The results show that price, product availability and packaging have a positive and significant effect on customer satisfaction. This indicates that if the perception of price, product availability and packaging can affect consumer feelings, the satisfaction to buy the product will increase. Keywords: Price, Product Availability, Packaging, Customer Satisfaction
Pengaruh Kualitas Produk, Promosi, Dan Saluran Distribusi Terhadap Keputusan Pembelian Konsumen (Studi Pada Pabrik Keripik Pisang “Metro Snack” Kota Metro) Imron, Muhammad Ali; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 2 (2022): Juni
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i2.1109

Abstract

THE INFLUENCE OF PRODUCT QUALITY, PROMOTION, AND DISTRIBUTION CHANNELS ON CONSUMER PURCHASE DECISIONS (STUDY ON BANANA CRIPS FACTORY “METRO SNACK” METRO CITY)” By: Muhammad Ali Imron NPM.16610189 ABSTRACT Muhammad Ali Imron Influence of Product Quality, Promotion, and Distribution Channels on Consumer Purchase Decisions (Study on Banana Chips Factory "Metro Snack" Metro City)" Supervisor (1) H. Suwarto, S.E M.M (2) Nina lelawati, S.E., M.M Indonesia's large population is a very potential market for companies that market their products. Foreign and domestic companies are trying to establish businesses and create types of products that will be favored by consumers in Indonesia. The number of these companies creates a tight business competition This study aims to determine 1) To find out whether product quality has an effect on purchasing decisions. 2) To find out whether there is a promotion effect on purchasing decisions. 3) To find out whether there is an influence of distribution channels on purchasing decisions. 4) To find out whether product quality, promotion and distribution channels affect purchasing decisions. This study uses a quantitative approach. The survey method was chosen as the primary data source. The survey method focuses on collecting data from respondents who have certain information, thus enabling researchers to solve problems. Data collection was carried out using a questionnaire or questionnaire instrument. In this study, the population was the consumers of the Mama Alya restaurant. The sampling technique used was accidental sampling with a total sample of 75 people. Data collection techniques using a questionnaire with a Likert scale. The results showed that 1) there was a positive and significant influence between product quality on purchasing decisions. 2) there is a positive and significant influence between promotions on purchasing decisions. 3) there is a positive and significant influence between distribution channels on purchasing decisions. 4) there is a positive and significant influence between product quality, promotion and distribution channels on purchasing decisions. Keywords: Product Quality, Promotion, Distribution Channel, Purchasing Decision
Co-Authors , Handoko ., Wajilan Abdillah Abbas, Zainul ABDUL KARIM MAKARIM Abdul Qadir Abdulrohman, Alfin Adi, Defiyanto Djami Afaf, Sausanil Afriyenis, Clara Agustin Agung Wibowo Agus Hariyanto AGUS PURWANTO Agus Purwanto Agustin, Dinni Agustinus Tri Aryanto, Agustinus Tri Ahmad Bahrudin ahmad farid Ahmad Izzuddin Ahmad S. Solihin Aini, Syifa Nur Ainulia, Afifah Nindya Alamsyah, Abimanyu Prasetyo Alfanan , Azir Alfanan, Azir Alhafid, Ahmadfalih Amalia, Afni Khanifatul Amin Kuncoro, Amin Ananta, Vicky Reynaldi Andry Stepahnie Titing Ani Kurniawati Annas, Sofian Anung Suwarno, Anung Anwar, Radhiya Nur Anwari Adi Nugroho, Anwari Apriyan, Nur Ardani, Tri Ayu Ardiansyah Japlani, Ardiansyah Ari Wahyuni Arif Arif Arif Arif Arini Hidayah Arini Purnamasari Ariska, Meta Ayu Ariwibowo, Bagus Joni Ariyanto Nugroho Ariyanto, Arief Subakti Armania, Valerry Arumsari, Tyas Asep Setiawan Asta Hidayanti Atik Setiawan Wahyuningsih Audria, Anggun Melvana Awang Maharijaya Ayu Nabila, Diah Aziz, Ixwan Arif Abdul Aznur, Firmansyah Baransano, Imelda Basuki, Umar Benedictus Sudiyana Bergita Novilan Bias Cintaning, Anis Buana, Lalu Yahya Surya Budiono, R Chatrina, Nanda Feby Christiana Sebatubun, Magdalena Priska Darmawan davidson, harlley Dedy Prasetya Kristiadi Devilito, Rio Dewi Hartinah DEWI, NI KADEK EMA SUSTIA Dhika Prita Hapsari Diaguna, Ridwan Diah Agustina, Diah Dian Novita Sari, Dian Novita Didy Sopandie Diki Ihwan Mulhaedi Diman, Diman Diman Dimas Angga Negoro Dina Septariasari Dinata, Dwi Elysia Diyahpangesti, Alfrida Dupri, Muhammad Demsi Dwi Guntoro Dwianto, Fitri Dwiningtyas Padmaningrum, Dwiningtyas Edi Santosa Efrendi, Riski Eka Saraswati Eko Bambang Murdiansyah Eko Sulistyono Endang Warih Minarni Eny Lestari Erizal Erizal Etik Wukir Tini Evayusvita Rustam, Evayusvita Evi Elisanti, Evi Fahmi, Muhammad Yusron Fajar Ilhamy, Muhammad Rizki Fajarwati, Nurul Faqih Udin Faraliana Saputri, Katarina Farida Nugrahani Farohi, Ima Fathur Rahman Rustan Fauzan Ramadhan Febriyanto Fidiansyah, Arief Fitri Kumalasari Fitri Kumalasari, Fitri Fitriana, Linda Fitriani Fitriani, Eka Lusi Fitrianingrum - Fitriasqi, Nesa Aleysia Furqoni, Hafith Gaprilla Gaprilla Ghifari, Muhammad Fuad Gili, Oktaviana Rosario Sere Gumayanti, Fitri Gumelar, Agus Guntur Nugroho Habib, Muhamad Hadisaputra, Sugeng Handayani, Sri Hania nurbayti Hanifah Febriana Cahyani Hanny, Wanda Alifa Hapzi Ali Harahap, Said Arsandi Naim Hardiani, Siti Haryanto Haryanto Hasriyanti Hendriawan, Jemi Hendrik Hendrik Herdhata Agusta Heru Adi Djatmiko Hesti Paramita Sari Hexza Zahwa Novinka Putri Iffah Tsabita Ihsani Ikhsan, Latif Hidayatul Ilala, Oze Dora Ilham, Fadhil Indanah - Indradewa, Rhian Irzal Effendi Iskandar Lubis Iskandriani, Amalia Ismanto Ismanto Istigfaroh, Yuliana Izak Yohan Matriks Lattu Jacob Daan Engel Jamal Mahbub Jeki Pornomo Jeki Purnomo Joko Winarno Junaidi Junaidi Kanny, Putri Irene Kartikasari, Fitriana Karubaba, Hendrika, Yovania Karunia Eka Lestari Khairawati Khairawati, Khairawati Khairullah, Adrian KHOIRUL ANAM Khotimah, Herliana Husnul KHUSNUL CHOTIMAH, KHUSNUL Kristian, Tadem Vergi Kristiyaningrum - Kumalasari, Rizki Kumalasari, Widiya Puji Kurniyanti, Rizka Minda La Ode Dzakir Lattu, Izak Y.M Lattu, Izak YM Lattu, Izak Yohan Martriks Lelawati, Nina Lestari, Nor Puji Lexsi Susandi Lia Desyrakhmawati, Lia Lubis, Laila Wati Krisna Lukmono, Lobby M A Chozin M. Nur Khamid M.A. Chozin MAGHFIRAH Mahendra Wijaya Mangando, Mangando Mardiana, Yessi Marnida Marnida Marselina Endah Hiswati Maya Melati Mohamad Rahmad Suhartanto Mohammad Diqi Monaitaria, Abi Melin Mudinillah, Adam Muflikhan, Muhammad Muhamad Syukur Muhammad Ali Imron Muhammad Andri Baskara Muhammad Hilmi Muhammad Hilmi Muhammad, Rosyid Anwar Mujiyo Mujiyo Mukiman, Mukiman Mukti Widayati Mulyadi, Fadli Mulyana, Erik Mulyo Wicaksono, Teguh Munif Ghulamahdi Muwahhid, Suryani Latifah Nadillah Nurahma Nailufar, Yuyun Nani Septiana Nasikah, Durotun Negoro, Dimas Angga Neti, Natali Niar Astaginy Niar Astaginy Nindita, Anggi Nisari Rosdewi , Naomi Noor Hidayah Nope Gromikora Nova Nova Novaliyosi Nudiya, Nudiya Nugeraheni, Risma Ananda Nugraha, Yoga Dwi Nur Hidayat Nur Rokhimah Hanik Nur Wulandari Nur, Subandi NurAini, Linda nurbayti, Hania Nurfadillah Lubis Nurfasiha, Nurfasiha Nurfian, Ani Nurris Septa Pratama, Nurris Septa Nursita Haerna, Alfira Rahma Nursyafika, Nursyafika Nurul Hidayati Ode Dzakir, La Oktavia, Nurbaiti Pambudi, Ignatius Harry Tri Pandie, Daud Pangestu, Prestiani Yulia Parhadi Parhadi Parhadi, Parhadi Permadi, Elvin Poalahi Salu, Sahrul Praharseno, Fikri Pramono, Endro Pratama, Fadilah Pratama, M Hafidh Aditya Prihatiningsih, Endang Puji Lestari, Nor Purnamawati, dan Heni Purnomo, Muh. Purwono Putri Permatasari, Putri Putri, Sasha Triana Putri, Siti Rahmayanti Widya Qadir, Abdul Rafi Haritsandi Rafiq Zulkarnaen Ratmono Ratmono, Ratmono Ratna Dewi Eskundari Ratna Wardani Ratnawati, Anik Renaldi, Ahmad Renoardi, Amos Retno Setyowati, Retno Retno Wulandari Ridwan, Mukhsin Rika Amelia Rina Rembah Rio Devilito Riska Riska Risman Risman Rois, Mohamad Romadhoni, Desi Romdoni, Arif Rosyad, Astryani Rudang Astari Sinaga, Tamara Rusdianto Roestam S. siregar, Bernardus Wishman Sabhila, Tasya Herma Sadino, S Sagala, Elizabet Sahuri Sahuri, Sahuri Saipul Hamdi Salu, Sahrul Poalahi Sandi, Yusri Iryas SANTOSO SANTOSO Santoso, Aris Priyo Agus Saparso Saparso Sapja Anantanyu, Sapja Saputra, Satria Dwi Nuvanur Saputri, Jheny Manda Sari, Fariza Yulia Kartika Sari, Intan Novita Sari, Rindu Famelia Sarjani, Alvita Sekar Selamet Fuadi Septiana Rosa Dewi, Septiana Rosa Septiana, Nani Septiani Septiani Sesadana Mutaqien, Allvin Setiaji Pamungkas, Nur Setiawan Setiawan Setiawan Setiyono, Karnawan Joko Setyaningsih, Desi Siburian, Sationa Carmelita Sinaga, Intan Lorenza Siti Marwiyah Soekardi, Rodiyah Sofyan Zaman Sri Budiani Sri Mulyani Stefanus Santosa SUDARMONO SUDARMONO Sudirman Yahya Sudirman Yahya Sugeng Sugeng Sugeng Sugeng, S Sugihardjo Sugihardjo Sugiyanta Suharto Suharto Suharto, Akhmad Sukarmin Sukarmin, S Sulaiman, Sriwahyuningsih Sularno Sularno, Sularno Sulistiani, Ade Irma Sumiati Sumiati Suminah Suminah, Suminah Suminar, Ratna Suparman Suparman Suparman Suranto Suranto Suri, Nursukma Suroso Suroso Suryadi Suryono Suryono Sutarno Sutarno Sutopo, Novi Rahmawati Sutrisno, Sutrisno Suwarno, Punjung Medaraji Suwitono, Bayu Syahrul Syahrul Syahrul Tampak, Tony Tampake , Tony Tampake, Tonny Tampake, Tony Robert Christian Tandilittin, Harsman Tantri Yanuar Rahmat Syah Tato, Markus Tobing, Jeremia C.L. TRI ASTUTI Trihadi Hermansyah Valentina, Rida Dwi W Wahyuni, W Wahidah, Yulia Wahjoedi Wahjoedi Wahjoedi Wahju Q. Mugnisjah Wahju Qamara Mugnisjah wahyuni wahyuni Wajilan, Wajilan Wardana, Ali Wardono Wasino Wasino Wicaksono, M Rafi Widiyanto Widiyanto Widodo, Ananda Rizky Widyani, Eka Wiladiyah, Lala Wiratri, Arsita Dyah Wisnu Sapto Nugroho, Wisnu Sapto Wiwik Hartatik Wiyarni - Wonua, Almansyah Rundu Yahya S.B., Lalu Yateno Yateno Yateno Yatjong, Isramyano YL Sukestiyarno Yosanta, Frida Yudiarso, Hari Sapto Yuliani, Titiek Yulianti Ramdiani Yulisetyaningrum, Y Yulisetyaningrum, Yulisetyaningrum Yulistyaningrum, Y Zakina, Besse Ririn Zaman, Sopyan