Article Per Year (5 Year)
p-Index From 2021 - 2026
13.504
P-Index
This Author published in this journals
All Journal Indonesian Journal of Educational Research (IJER) Jurnal Penelitian Pendidikan IPA (JPPIPA) BIOSFER : Jurnal Biologi dan Pendidikan Biologi Jurnal Ilmiah Ilmu Komputer Fakultas Ilmu Komputer Universitas Al Asyariah Mandar Jurnal Teknologi Kedirgantaraan (JTK) Jurnal Kefarmasian AKFARINDO Jurnal Penelitian Agrosamudra Jurnal Biogenerasi Spizaetus: Jurnal Biologi dan Pendidikan Biologi Al-Minhaj Jurnal Hukum Lex Generalis Jurnal Riset Kajian Teknologi dan Lingkungan Jurnal Pengembangan Masyarakat Lokal Al-Isyrof: Jurnal Bimbingan Konseling Islam JAGO TOLIS : Jurnal Agrokompleks Tolis International Journal of Educational Review, Law And Social Sciences (IJERLAS) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) PUCUK : Jurnal Ilmu Tanaman International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Kependidikan International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Journal Of Human And Education (JAHE) Jurnal Ilmiah Mahasiswa Raushan Fikr Edukasia: Jurnal Pendidikan dan Pembelajaran Agrivet: Jurnal Ilmu-ilmu Pertanian dan Peternakan Ahmad Dahlan Medical Journal Abdi Cendekia: Jurnal Pengabdian Masyarakat Metodika:Journal of Educational Administration Jurnal Karajata Engineering Wasathiyyah: Jurnal Pemikiran Fikih dan Ushul Fikih Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA) Jurnal Marine Inside Ilmu Perikanan Tropis Nusantara International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) Jurnal Sains dan Pendidikan Biologi Jurnal Civil Engineering Study Ramatekno Ininnawa: Jurnal Pengabdian Masyarakat MULTIPLE: Journal of Global and Multidisciplinary Jurnal Biologi Babasal Jurnal Kemitraan Responsif untuk Aksi Inovatif dan Pengabdian Masyarakat NALAR: Journal Of Law and Sharia KISA INSTITUE : Journal of Economics, Accounting, Business, Management, Engineering and Society RESLAJ: Religion Education Social Laa Roiba Journal Jurnal As-Syar’i: Jurnal Bimbingan & Konseling Keluarga Journal of International Multidisciplinary Research Serambi Engineering Jurnal Dedikasi Masyarakat Jurnal Hasil-Hasil Pengabdian dan Pemberdayaan Masyarakat (JHP2M) Journal of Excellence Humanities and Religiosity Fundamental : Jurnal Ilmiah Hukum Jurnal Agricultural Science Jurnal Pengabdian kepada Masyarakat (PEMAS) Lestari: Jurnal Pengabdian Kepada Masyarakat TADAYYUN: Journal of Religious, Social and Humanities
Adnan
Unknown Affiliation
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 121 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 24 Documents
Search

 1   2   3 
THE EFFECT BETWEEN COD AND BANK TRANSFER PAYMENT METHODS ON CONSUMER SATISFACTION IN MAKING ONLINE PURCHASE TRANSACTIONS : A CASE STUDY OF FEB UNIMAL STUDENTS -, Muhammad Fahminuddin; Samsul Bahri; Adnan; Halida Bahri
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 5 (2025): APRIL
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i5.863

Abstract

This study aims to analyze the influence of Cash on Delivery (COD) and bank transfer payment methods on consumer satisfaction in online purchasing transactions among students of the Faculty of Economics and Business (FEB) at Malikussaleh University. The primary data for this research were obtained through questionnaires distributed to students who had previously made online purchases. The population consisted of 2,809 students, and using the Slovin formula with a 10% margin of error, a sample of 97 respondents was determined. This number was rounded up to 100 respondents for ease of analysis. The sampling technique used was purposive random sampling, with criteria including active student status and prior experience in online shopping. The results showed that both COD and bank transfer payment methods had a positive and significant effect on consumer satisfaction. The partial test results revealed a t-value of 9.033 for COD and 9.063 for bank transfer, both exceeding the t-table value of 1.660 with a significance level of 0.000, leading to the acceptance of hypotheses H1 and H2. The simultaneous test also confirmed that both independent variables together significantly affect consumer satisfaction, with an F-value of 713.640 and a significance level of 0.000. These findings indicate that the chosen payment method plays a crucial role in determining consumer satisfaction. COD tends to provide a higher sense of security, while bank transfers are perceived as faster and more efficient especially by students who are familiar with digital financial services.
THE EFFECT OF BRAND IMAGE, DISCOUNTS, CUSTOMER ADVOCATE, AND LOYALTY PROGRAMS ON CUSTOMER LOYALTY OF TELKOMSEL USERS IN LHOKSEUMAWE CITY Ananda Rizky; Adnan; Maryudi; Muchsin
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1172

Abstract

This study aims to determine the Influence of Brand Image, Discount, Customer Advocate and Loyalty Program on Customer Loyalty of My Telkomsel Users in Lhokseumawe City. The data in this study are primary data obtained from distributing questionnaires to users of the My Telkomsel application. The population in this study is unknown, and using the hair formula, 100 respondents were obtained. The instrument measurement tool in the study is a Likert scale. This study uses non-probability sampling because the population is not known for certain. The sampling method used is purposive sampling. Data analysis techniques in the study used multiple linear regression analysis, Classical Assumption Test, and hypothesis testing and determination coefficients were carried out using the SPSS version 26 program. and the results of the study showed that Brand Image has a positive and significant effect on Customer Loyalty, this is evidenced by the t count value> t table (3.302> 1984) and a significant value of 0.001 <0.05, Discount has a positive and significant effect on Customer Loyalty, this is evidenced by the t count value> t table (3.533> 1984) and a significant value of 0.001 <0.05, Customer Advocate has a positive and significant effect on Customer Loyalty, this is evidenced by the t count value> t table (3.769> 1984) and a significant value of 0.001 <0.05 and Loyalty Program has a positive and significant effect on Customer Loyalty, this is evidenced by the t count value> t table (3.922 > 1984) and a significant value of 0.002 < 0.05. For further research, it is possible to add existing samples and expand the research location and variables to obtain more accurate research results.
THE EFFECT OF THE USE OF ARTIFICIAL INTELLIGENCE, PERSONALIZED MARKETING, AND CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY (Case Study on the Spotify Digital Music Platform) Ulya Alfandi; Jullimursyida; Mariyudi; Adnan
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1175

Abstract

This study aims to analyze the influence of Artificial Intelligence (AI), Personalized Marketing, and Customer Experience on Consumer Loyalty on the Spotify digital music platform. The research was conducted at Universitas Malikussaleh, located in Bukit Indah, Muara Dua Sub-district, Lhokseumawe City, Aceh. The population in this study consists of active students of Universitas Malikussaleh who use Spotify, with a purposive sampling technique and a total sample of 120 respondents. Data collection was carried out through surveys using both offline and online questionnaires. The data analysis method used was Multiple Linear Regression, which included tests for validity, reliability, classical assumptions, t-tests, F-tests, and coefficient of determination (R²). The results show that simultaneously, the three independent variables have a significant effect on consumer loyalty. Partially, Artificial Intelligence has the greatest and most significant influence (β = 0.444; sig = 0.000). Customer Experience also has a significant effect (β = 0.251; sig = 0.001), while Personalized Marketing does not show a significant effect (β = 0.176; sig = 0.109). These findings indicate that Artificial Intelligence technology and good user experience play an important role in retaining Spotify users. This research is expected to serve as a reference for developing digital marketing strategies in the music streaming industry, particularly within the freemium business model like Spotify.
The Influence of Trust, Customer Satisfaction, and Promotion on Brand Loyalty of Samsung Smartphones: Case Study on Students of the Faculty of Economics and Business, Universitas Malikussaleh Sylfiyatul Hulfa Zalza; Samsul Bahri; Adnan; Ikramuddin
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1177

Abstract

This study aims to analyze the influence of trust, customer satisfaction, and promotion on brand loyalty of Samsung smartphones among students of the Faculty of Economics and Business, Universitas Malikussaleh. Trust, customer satisfaction, and promotion were selected as independent variables because they are considered key factors in shaping consumer loyalty, while brand loyalty serves as the dependent variable, reflecting consumers’ commitment to a specific product. Primary data were collected through questionnaires distributed to students who have purchased or used Samsung smartphones, employing purposive sampling to ensure that respondents met the research criteria. Data analysis was conducted using multiple linear regression, allowing the identification of the effect of each independent variable on brand loyalty both partially and simultaneously. The results indicate that trust, customer satisfaction, and promotion have a positive and significant effect on brand loyalty. In other words, higher levels of consumer trust in Samsung’s quality and services, greater customer satisfaction with the product, and more effective promotional strategies increase the likelihood that consumers remain loyal to the Samsung brand. These findings provide important insights into the main factors influencing consumer loyalty and serve as a strategic reference for companies to design more targeted marketing programs, enhance brand loyalty among students as potential long-term consumers, and contribute valuable academic knowledge for future studies in the field of consumer behavior and brand management.
Co-Authors , M. Arzandy Marsal -, Muhammad Fahminuddin -, Suci Andriani A. Aldi Syarifuddin Abdul Muis Adnan Adnan Afrida, Rina Agus Putra AS Agus Salim Nazar Ahmad Aiyub Akrom, Akrom Alam, Dawood Shah Aldi, Suhardi Alimuddin Ali Amelia, Nila Amiruddin Amirullah Ananda Rizky Andani Achmad Andi Asmawati Azis Andi Bustan Didi Andi Mulawakkan Firdaus Andi Tenri Ola Rivai Andri Ani Nur Anwar Ari Lasta Irawan Ari Pramuja Adittiya, Ari Pramuja Adittiya Aris Susanto Aristiani, Windy Arsal, A. Farida Arwana, Wandi Asdar Asfarina, Sharwanda Astri, Zul Asy'ari Nisyullah Awi Dassa Ayu Alfina Pratiwi Amar Bahri, Halida Bauzad, Andi Nur Anugrah Boy Riza Juanda Budi Setiawan Chaeril Syafri Chairil Akhyar Chalirafi Cut Darmawati Cut Dhea Fidela Cut Evi Oktaviani Cut Mulyani Cut Nazira Maulida Cut Nurul Azman Dara Darmawati Muchtar Desi Ariani Rahayu Desti Ayu Dhiya Wirdatul Izzah Dian Pertiwi Dwi Pramesti. Y Dwi Rahayu Dini Eko Fransiko Eko Fransisko Elistiana, Dinda Ian EM Yusuf Iis Endah Yuniarti, Endah Eneng Muslihah Erlangga, Anak Agung Gde Wahyu Sukma Ermin, Ade Erni Fhonna Fachrunnisa, Nurul Fachry Zaldi Fadillah, Muammar Fahri Ramadhan Fairus Fandi Ahmad Farah Anissa Farhan Kandarifa Fathul Rezki Iradha Fatimah Azzahrah Fatur Fauziah, Rani Fazrurrakhman Al Farisi Febri Nur Pramudya Fini Nurul Azzara Fiqrayanti, Nurul Firdaus Daud G.H, Muliana Gufran Hakiki, Iqmal Hamdiah Hamka.L Harmoko Haryuni Henni Sutryani Henny Setyawati Henra Malik Heriyana Herman Fithra Hisyam Hisyam Ihsan Husain, Nazar Husaini Ikram Ikramuddin, Ikramuddin Iksan ILHAM Imaduddin, Asad Ishak, Musli Isna Apriliza Aisyah Iswahyudi Jasman Jawad, Ahmad Juanda, Boy Riza Juhriati Juli Mursyida Juliantara, Pande Putu Ode JuliMursyida Jullimursyida Jumaini Junaidin, Junaidin Kahar Kahar Keysha Alia Salsabila Pasaribu Khairina AR Khairunnisa La Jeti Layli Pitri Yani Lestari, Dian Dwi Likdanawati M. Ilham Akbar Sabri M. Jabir M M.Subhan Marbawi, Marbawi Mardia Apriani Mardia Apriansi Mardian Apriansi Maria Heviyanti Mariyudi Marshanda Yuwinancy Maryatul, Maryatul Maryudi Marzuki Masdar, Rinaldi Matriadi, Faisal Ma`arij, Aman Minahari Miswar T Mohd. Heikal Monica Juliani Sagala Mu'azzaz, Nisrin MUCHSIN Muh Rizwan Muh. Fitrah, Muh. Fitrah Muhammad Al Hafis Muhammad Amin Muhammad Ammar Naufal Muhammad Ichsan Adnan Muhammad Junda Muhammad Rijal Muhammad Rizki Muhammad Whasil Mufti Ulwan Muhiddin Palennari Mujahid Damopolii Muliyani Munandar Musahadi Mustapa, Doni Nadhila Isara Nadila Yusrina Nasot, Marselinus Nasrullah Naufal Bachri, Naufal NIA FEBRIANTI, NIA Nidea Rinzeni Nova Lestari, Diana Nugraha, Azmi Fathin Eka Nur Alamsyah, Nur Nur Ifansyah Nurdin, Rizky Aprilliani NURUL HIKMAH Pane, Febbri Andreas Parwito Parwito, Parwito Putri Faradila Putri Milanda Bainamus Putri Nur Elvadita, Putri Regina Pratiwi Rachman Saleh Rahma Yanti Br Damanik Rahmaniar Rahmawati Rahmiza, Intan Raisul Amin Loamena Randitha Missouri Ratu, Tursina Raza, Hassam Riadi Suhendra Rico Nur Ilham Rini Qurratul Aini Rini Suryani Ristiana, Evi Riva Hayatunnisa Rizky Amelia Rizky Septika Utami Rofikah, Ummu Rosita Rosmaiti, Rosmaiti Rusdi Rusvita Rusydi Rusydi Abubakar Sabila, Rizka Aulia Sagita, Yelin Sahli, Argun Sahril Afandi S Samsul Bahri Sapna Biby Sara Paridah Sarbini, Ilyas Sari Yunus Shinta Novitalia Shobri Siska Tri Amanda Siti Maimunah Solly Aryza Sri Ulfa Junaidah Sri Wahyuni Suci Ramandhani Sugiarto, Sri Sukirman Sulfadli Sulindra, I Made Suryana, Irma SURYANI Su’da Al Muntazah Syahru Ramadhan Syamsul Bahri Sylfiyatul Hulfa Zalza T. Edyansyah, T. Edyansyah TARNO Taufiqurrahman Teuku Muhammad Azani Teuku Zulkarnaen Tiara, Dewi Titi Yulmaida Towaka, Suleman Uli Artha Manullang Ulia Fitri Ulya Alfandi Umi Kalsum Vidiana Anggeranika Vitia Cahyono Wahab, Isnaeni Wahyudin, Naufal Ilma Wahyudinsyah Waliyudin Waliyudin Widayati, Ulfa Widyana Verawati Siregar Wirdatul Ahya Yanita Yasin, Yade. K Yasmin Yatari Yusicha Yuli Asbar Yuniasih, Dewi Zabila, Mariana Afna Zahrul Fuadi Zait, Goma zamzami Zulfan