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All Journal CAPITALIS (JOURNAL OF SOCIAL SCIENCES) INTERNATIONAL JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (INJOSS) INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER) International Journal of Teaching and Learning (INJOTEL) Jurnal Administrasi Negara Jurnal Ekonomi, Bisnis, Manajemen dan Akuntansi (JEBIMAN) INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) BORJUIS (JURNAL OF ECONOMY) Jurnal Kesehatan (JK) INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE) Jurnal Salome (Multidisipliner Keilmuan) International Journal of Social and Education (INJOSEDU) JUTEQ (JURNAL TEOLOGI & TAFSIR) NETIZEN (JOURNAL OF SOCIETY AND BUSSINESS) ZAHRA (JOURNAL OF HEALTH AND MEDICAL RESEARCH) Journal of Community Dedication Indonesian Journal of Education (INJOE) Jurnal Ilmu Pendidikan dan Kearifan Lokal (JIPKL) Mushaf Journal: Jurnal Ilmu Al Quran dan Hadis (MJ)
Al-Amin
Universitas Airlangga, Surabaya, Indonesia
Religion Humanities Dentistry Economics, Econometrics & Finance Education Health Professions Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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BUDGETING AND FORECASTING IN MARKETING COMMUNICATIONS: AN ACCOUNTING PERSPECTIVE Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 1 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Budgeting and forecasting are integral components in planning and managing marketing communications from an accounting perspective. This paper discusses the importance of applying accounting principles in the budgeting and forecasting process to ensure sound financial management and data-backed decision-making. The accounting approach emphasises accurate recording of marketing expenditure, proper cost allocation, profitability analysis, ROI evaluation, and measurement of marketing performance using financial metrics. In a dynamic business environment, a flexible and adaptive approach to budgeting and forecasting is becoming increasingly important. Close collaboration between marketing and finance departments is also crucial to ensure strategy alignment and smooth execution. By combining marketing insights with accounting disciplines, companies can optimise marketing spend, increase accountability, and drive profitable growth in the long run.
THE IMPACT OF PUBLIC ADMINISTRATION POLICIES ON ECONOMIC DEVELOPMENT Sidderatul Akbar; Agung Cucu Purnawirawan; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 2 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Public administration policies have a significant influence on a country's economic development. Through various regulations, programmes, and resource allocations, the government can shape the enabling or constraining environment for economic growth. Effective policies can encourage investment, increase productivity, and create jobs. Conversely, inappropriate policies can create bottlenecks and inefficiencies in the economy. The success of economic development largely depends on the government's ability to formulate and implement policies that are responsive to the needs of society and the dynamics of the global economy. Therefore, an in-depth understanding of the impact of state administrative policies on economic development is crucial for policy makers and other stakeholders in an effort to achieve sustainable economic growth and community welfare.
RISK MANAGEMENT AND PILGRIM SAFETY: A COMPREHENSIVE STRATEGY FOR ORGANISING HAJJ AND UMRAH Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 2 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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The organisation of Hajj and Umrah presents unique challenges in risk management and pilgrim safety, given the large scale and complexity of these events. The study in this research uses the literature research method. The results show that the integration of advanced technologies, such as geographic information systems and artificial intelligence, with traditional risk management procedures is highly effective in identifying, assessing, and mitigating risks. The research also emphasises the importance of cross-sectoral collaboration, intensive training and continuous education in building a strong safety culture. Furthermore, the study underscores the crucial role of a coordinated and adaptive emergency response system, as well as the importance of post-event evaluation for continuous improvement.
DATA-DRIVEN MARKETING COMMUNICATIONS: THE CRUCIAL ROLE OF ACCOUNTING INFORMATION SYSTEMS Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 2 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Data-driven Marketing Communications supported by Accounting Information Systems (AIS) is a strategic approach to marketing that utilises financial and non-financial data generated by AIS to design, execute and evaluate marketing communications activities. This approach integrates accurate and structured accounting information into marketing strategy, enabling more informed decision-making, more effective message personalisation, and more accurate measurement of marketing performance. By utilising AIS, companies can optimise the allocation of marketing resources, improve campaign effectiveness, and achieve higher return on investment (ROI) in their marketing activities. The results show that AIS plays a crucial role in providing accurate and structured data that can be used for consumer behaviour analysis, market segmentation, and measurement of marketing campaign effectiveness. The integration of AIS with marketing information systems enables better personalisation of marketing communications, more efficient resource allocation, and improved marketing ROI.
MARKETING COMMUNICATION AND ACCOUNTING SYNERGIES: MAXIMISING CAMPAIGN ROI Arif Nugraha Kurniadi; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 2 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Abstract

In an increasingly competitive digital era, companies are required to optimise every aspect of their operations, including marketing campaigns. Marketing communications plays a role in designing and delivering effective messages, while accounting provides critical financial analysis. The integration of these two fields enables more informed decision-making in resource allocation, media selection, and campaign strategy. By combining marketing creativity and accounting precision, companies can create campaigns that not only capture consumer attention but also generate measurable economic value.
SUSTAINABLE FINANCIAL MANAGEMENT: A CRITICAL ANALYSIS OF CURRENT RESEARCH AND FUTURE PROSPECTS Loso Judijanto; Ari Purwanti; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 2 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Sustainable Financial Management has emerged as an important paradigm in the modern financial world, reflecting the urgent need to integrate environmental, social, and governance (ESG) considerations into financial practices. The study in this research uses the literature research method. The results show that; 1) The integration of ESG factors in financial decisions shows the potential to improve long-term financial performance and reduce risks. 2) Key challenges include the lack of standardisation in ESG metrics, data limitations, and gaps in understanding among practitioners. 3) Technological advances, especially in data analytics and artificial intelligence, open up new opportunities for more effective analysis and implementation. 4) Global regulatory trends are leading to an increased need for sustainable finance practices. With that, sustainable financial management offers significant opportunities to create long-term value while contributing to global sustainability goals.
APPROACHES TO PERFORMANCE MANAGEMENT IN MODERN ORGANISATIONS Loso Judijanto; Benediktus Rolando; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 3 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Performance management in the context of modern organisations requires an approach that adapts to the fast-changing business environment and evolving employee expectations. Recent approaches emphasise the importance of continuous dialogue, the use of technology for proper analysis of performance data, and the building of a supportive work environment to optimise employee potential. By integrating communicative techniques, data analytics, and appropriate individual development strategies, performance management becomes more than just an evaluation; it becomes a catalyst for individual and organisational growth. This modern approach not only improves overall performance but also promotes continuous adaptation and innovation, paving the way for the achievement of strategic goals and business continuity in a dynamic environment. This represents a shift from the traditional paradigm towards a more holistic practice, where performance management is seen as central to organisational development and employee satisfaction.
A COMPREHENSIVE ANALYSIS OF SOCIAL ECONOMIC LAW: EVOLUTION, CHALLENGES AND PROSPECTS Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 3 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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This comprehensive analysis investigates the evolution, challenges and prospects of Social Economic Law in the context of evolving social and economic dynamics. The research highlights how the principles of social and economic justice in law are implemented to deal with the complexities of modern society, as well as to adjust to global changes such as digitalisation and climate change. In addition, it identifies key challenges that must be overcome to maintain the relevance and effectiveness of regulation, and explores opportunities to make law a tool for sustainable and inclusive economic and social transformation. Emphasis is placed on the importance of policy innovation and cross-sector collaboration to ensure equitable development. With this approach, Social Economic Law is expected to serve as a solid pillar to achieve sustainable prosperity for all.
LITERATURE REVIEW ON SOCIAL ECONOMIC LAW: INTEGRATION BETWEEN LEGAL DYNAMICS AND SOCIAL WELFARE Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 3 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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This article explores the literature on social economy law, highlighting the importance of integration between legal and economic policy dynamics in achieving social welfare. Successful implementation of policies that are responsive to technological change and the global economy relies on the adoption of best practices, transparency and accountability. Public participation in policy oversight is also considered essential to ensure inclusive and sustainable welfare. Thus, the synergy between law and economy is crucial in addressing global challenges and creating a just and prosperous society.
THE ROLE OF HUMAN CAPITAL MANAGEMENT IN DIGITAL TRANSFORMATION AND ITS IMPACT ON THE ECONOMY Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 3 (2024): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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The role of Human Resource Management (HRM) in digital transformation is becoming increasingly important as a key driver of change in today's business environment. Digital transformation has demanded strategic adjustments that utilise technology to improve operational efficiency and create competitive advantage. The study in this research uses the literature method. The results show that First, HR management plays the role of facilitator, ensuring employees get the necessary training to deal with new technology, and supporting organisational culture change. Second, it reviewed its role in talent recruitment and retention in the digital age, using advanced technology tools to manage employee data and assist strategic decision-making. Finally, the impact of digital transformation on operational efficiency and employee productivity, leading to improved economic performance of the organisation, is discussed. Thus, the importance of effective integration between HR management and digital transformation strategies to ensure the economic success of organisations in this ever- evolving era.
Co-Authors Ach. Shobri Achmad Fathoni Agung Cucu Purnawirawan Agus Fawait Agus Hidayat Albert Yansen Alim Hardiansyah Amândio de Araújo Sarmento Amândio de Araújo Sarmento Ari Purwanti Arif Nugraha Kurniadi Arifatul Hasanah Awaluddin Awaluddin Azwar Rahmat Ben Brahim S. B. Benediktus Rolando Bikah Kusti Noviani Chamidatur Rohmah CYNTHIA PETRA HAUMAHU Cynthia Petra Haumahu Deasy Sandya Dina Indriyani Dwi Apriyanti Kumalasari Dwi Koerniawati Eka Mustika Sari Eka Sartika Eliagus Telaumbanua Endang Wahyuni Engelbertus Kukuh Widijatmoko Erik Saut Hatoguan Hutahaean Erna Widyasari Erwin Erwin Erwin Eyad Saleh Bani-Domi Farida Asy'ari Farida Hanum Fauziah Nur Hutauruk Fenni Yufantria Fien Pongpalilu Firdausih Firdausih Fitri Nur Hidayat Hadenan Towpek Hartati Maango Hasdiana Henny Noviany Hosaini Hosaini Hosaini Ika Dewi Sartika Saimima Ika Dewi Sartika Saimima Ika Zakiah Irda Suriani Iwan Ridwan Iwan Setiawan Kurnia Budhy Scorita Kusmawaty Matara Lina Affifatusholihah Loso Judijanto Lucky Mahesa Yahya M. Amin Fatulloh Maemunah Maemunah Maemunah Mahidin Fahmie Marzaniatun Marzuki Maulana Arafat Lubis Melyana R Pugu Mercy Reinette Handayani Mantur Miranu Triantoro Moh. Yamin Darsyah Mohamad Khairi Bin Haji Othman Mohammad Ahmad Bani Amer Mohd Syahrin Mokhamad Eldon Mudzakir Mudzakir Mudzakir Muh. Rezky Naim Muhammad Gazali Rahman Muhammad Mahfud Muhammad Masykur Abdillah Muhammad Syafri Munawir Najamuddin Petta Solong Nashran Azizan Nina Triolita Noneng Nurhayani Noorsidi Aizuddin Mat Noor Nopianti, Rina Novianty Djafri Nukman Nukman Nuraedah Nurul Lail Rosyidatul Mu'ammaroh Olivia Tahalele Pertiwi, Yuarini Wahyu Rachmadi Indra Praja Rafika Nisa Rafika Nisa Raharjo , Novianto Puji Rina Wijayanti Risqah Amaliah Kasman Rita Hayati Rita Hayati Rizki Fauzi Romadhon Rulyjanto Podungge S Pentanurbowo Salma Rozana Sangrila Puspita Dewi Setyo Gunawan Sherly Etika Sari Shidqiyah Sidderatul Akbar Sigit Sugiardi Sigit Sugiardi Sinta Aprianti St. Rahmah Sufia Widi Kasetyaningsih Suhana Sarkawi Sulaiman Sulaiman Sulistiani, Indah Sunanto Sunanto Sunanto Sunanto, Erna Handayani Supian Sutama Suwandi, Prastika Tjeng Syarifuddin Taufik Udango Tetikay, Robert Theriana, Ana Triyono, Bambang Ulin Naini Upus Piatun Khodijah Widjanarko Wigianto Budiawan Wilda Rizkiyahnur Nasution Wilda Rizkiyahnur Nasution Yogi Nurfauzi Yusnelli Yusnelli Zainuddin Zainuddin Zeni Zainal Muis