Article Per Year (5 Year)
p-Index From 2021 - 2026
12.286
P-Index
This Author published in this journals
All Journal Publikasi Pendidikan Tadbir: Jurnal Manajemen Pendidikan Islam EL-IDARE: JURNAL MANAJEMEN PENDIDIKAN ISLAM Jurnal Manajemen Pendidikan AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Pendas : Jurnah Ilmiah Pendidikan Dasar Islamic Management: Jurnal Manajemen Pendidikan Islam Jambura Journal of Educational Management HIKMAH : JURNAL PENDIDIKAN AGAMA ISLAM Idaarah: Jurnal Manajemen Pendidikan Jurnal Review Pendidikan dan Pengajaran (JRPP) Mudir : Jurnal Manajemen Pendidikan Media Manajemen Pendidikan Jurnal Kridatama Sains dan Teknologi JAIM (Jurnal Abdi Masyarakat) Ta'dib: Jurnal Pendidikan Islam Jurnal Ilmiah Edunomika (JIE) Jurnal Wahana Pendidikan Journal of Educational Review and Research International Journal of Social and Management Studies (IJOSMAS) Jurnal Administrasi Pendidikan Islam An-Nidhom : Jurnal Manajemen Pendidikan Islam Jurnal Ilmiah Wahana Pendidikan JENTRE Mimbar Kampus SOCIAL : Jurnal Inovasi Pendidikan IPS Dharmas Education Journal (DE_Journal) EduInovasi: Journal of Basic Educational Studies Thawalib: Jurnal Kependidikan Islam Literatify : Trends in Library Development International Journal of Education, Social Studies, And Management (IJESSM) Jurnal Abdimas Kartika Wijayakusuma J-MIND (Jurnal Manajemen Indonesia) Arus Jurnal Sosial dan Humaniora NUSRA: Jurnal Penelitian dan Ilmu Pendidikan Journal of Education Research INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Jurnal Kependidikan Islam Journal Of Human And Education (JAHE) JENTRE: Journal of Education, Administration, Training and Religion Jurnal Kependidikan Formosa Journal of Science and Technology (FJST) Journal of Educational Analytics Metakognisi : Jurnal Kajian Pendidikan International Journal of Business and Applied Economics (IJBAE) Journal of Artificial Intelligence and Digital Business International Journal of Science Education and Cultural Studies Innovative: Journal Of Social Science Research Madani: Multidisciplinary Scientific Journal Journal of Educational Management Research Jurnal Konseling Pendidikan Islam Cendikia: Jurnal Pendidikan dan Pengajaran JIEMAN: Journal of Islamic Educational Management Advances In Social Humanities Research El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam EduInovasi: Journal of Basic Educational Studies Indonesian Journal of Education and Learning Transformasi Manageria: Journal of Islamic Education Management Strata International Journal of Social Issues Karya Nyata: Jurnal Pengabdian Kepada Masyarakat LEADERIA : Jurnal Manajemen Pendidikan Islam Journal of Ekonomics, Finance, and Management Studies Masyarakat: Jurnal Pengabdian Educompassion: Jurnal Integrasi Pendidikan Islam Dan Global Khalifah : Jurnal Pendidikan Nusantara Indonesian Journal of Islamic Studies
Zohriah, Anis
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

Published : 101 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 101 Documents
Search

 7   8   9   10   11 
Theoretical and Empirical Analysis of Relational Marketing in Educational Institutions: A Literature Review Alkafi, Kurnia; Sarmain, Sarmain; Zohriah, Anis; Muin, Abdul; Afif, Muhammad
Journal of Educational Management Research Vol. 4 No. 6 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i6.1452

Abstract

The rapid digital transformation in the post-pandemic era has significantly reshaped the educational landscape, making it essential for institutions to adopt modern marketing strategies to remain competitive. This research explores the role of relational marketing in enhancing institutional reputation, student loyalty, and retention, particularly in the context of Indonesian educational institutions. The study aims to understand how relational marketing techniques, including CRM systems, digital branding, and social media engagement, can be effectively implemented to foster long-term relationships with students, parents, and alumni. A Systematic Literature Review (SLR) was employed to synthesize relevant studies from 2021 to 2025, focusing on relational marketing in education. The findings reveal that relational marketing strategies significantly contribute to student satisfaction and retention, with technology playing a pivotal role in personalizing services and communication. However, challenges such as limited resources and technological adoption remain. The study concludes that overcoming these challenges and integrating relational marketing strategies effectively can ensure the long-term sustainability and competitiveness of educational institutions in a digital era.
PELAKSANAAN FUNGSI-FUNGSI MANAJEMEN DALAM LEMBAGA KEPENDIDIKAN ISLAM Nurfaizin, Fikrial; Jabar, Jaja Abdul; Zohriah, Anis; Patimah, Siti
Indonesian Journal of Islamic Studies (IJIS) Vol. 1 No. 1 (2025): Vol. 1 No. 1 Edisi Januari 2025
Publisher : JCI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/ijis.v1i1.817

Abstract

In today's competitive era of globalization, management plays a strategic role in optimizing the performance of Islamic educational institutions to produce high-quality human resources. This study aims to examine the implementation of management functions—particularly the planning function—and their contribution to achieving educational goals. The planning function, which includes needs identification, vision and mission setting, goal determination, and evaluation, has been shown to enhance institutional effectiveness through optimal resource utilization, clear direction, and adaptability to change. Additionally, this research highlights the importance of leadership, innovative learning strategies, and the integration of technology as key factors in the success of educational management. Despite facing various challenges such as limited resources and resistance to change, educational institutions can overcome these obstacles through appropriate managerial strategies, stakeholder engagement, and continuous improvement. The findings of this study are expected to contribute to the development of more effective and responsive management practices within the context of Islamic educational institutions in Indonesia.  
Dinamika dan Strategi Implementasi Kompensasi di Satuan Pendidikan Nuralili Muiz, Rizqi; Amil Hasan, Adzhar Ladza; Zohriah, Anis; Muin, Abdul
Jurnal Administrasi Pendidikan Islam Vol. 7 No. 2 (2025): September
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/japi.2025.7.2.162-175

Abstract

Kualitas layanan pendidikan sangat bergantung pada kesejahteraan dan motivasi tenaga pendidik. Namun, implementasi sistem kompensasi di lembaga pendidikan sering kali menghadapi tantangan struktural, seperti keterbatasan anggaran, ketidakjelasan mekanisme administratif, dan ketidakseimbangan antara insentif finansial dan non-finansial. Penelitian ini bertujuan untuk menganalisis strategi manajemen kompensasi yang efektif di tengah kendala tersebut dengan menggunakan metode studi kepustakaan (library research). Hasil analisis menunjukkan bahwa pendekatan kompensasi tidak dapat lagi bergantung sepenuhnya pada aspek transaksional (gaji semata), terutama bagi lembaga dengan kapasitas finansial terbatas. Temuan studi menegaskan bahwa penguatan kompensasi non-finansial—meliputi pengembangan karier, pengakuan profesional, dan lingkungan kerja yang kondusif—menjadi variabel krusial dalam mempertahankan loyalitas dan kinerja guru. Artikel ini merekomendasikan perlunya lembaga pendidikan mengembangkan model kompensasi adaptif yang menyeimbangkan penghargaan materiil dan psikologis guna menciptakan keadilan organisasi dan menjamin mutu pendidikan yang berkelanjutan.
THE EVOLUTION OF EDUCATIONAL SERVICE MARKETING AND RELATIONAL MARKETING IN ISLAMIC OF EDUCATION INSTITUTIONS Zohriah, Anis; Firdaus, Arif Fakih; Idris, Ahmad; Nuroniyah, Mila; Muin, Abdul
Islamic Management: Jurnal Manajemen Pendidikan Islam Vol. 9 No. 01 (2026): Islamic Management: Jurnal Manajemen Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/im.v9i01.9269

Abstract

Service marketing in the education sector is now focused on experiences, service quality, and long-term relationships with students and parents. Relational marketing is becoming increasingly important to create loyalty, involving technologies such as social media and student management systems. This research analyzes the evolution of marketing strategies and the challenges in building sustainable relationships. The research method is qualitative through a literature review. Data collection is done through documentation techniques. Data processing includes reduction, content analysis, data presentation, and data generalization. The results of the study indicate: Educational service marketing aims to introduce services to prospective students and parents, while increasing awareness, interest, and trust. Its strategies include promoting the institution's image, educational excellence, facilities, and learning experiences. In the digital age, technology and social media are used to build brand awareness and offer relevant and flexible educational programs. Relational marketing focuses on building long-term relationships with students, parents, alumni, and the community. Flexible, personalized services, along with the empowerment of technology, improve retention, loyalty, and positive recommendations. Engaged alumni strengthen the institution's reputation and expand its network. Key strategies include digital marketing, data-driven marketing, and customer experience.
IGI SERANG CITY'S STRATEGY TO IMPROVE TEACHER COMPETENCE Utami, Maharani Windu; Maulida, Ratna Siti; Rohimat, Sonny; Zohriah, Anis; Muin, Abdul
Journal of Educational Review and Research Vol 8, No 2 (2025): VOLUME 8 NUMBER 2 DECEMBER (2025)
Publisher : STKIP Singkawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26737/jerr.v8i2.7935

Abstract

Education in Indonesia faces challenges in the form of unequal teacher quality and limited access to self-development. This condition is one of the responsibilities of professional teacher organizations mandated by law, specifically Law Number 14 of 2025 concerning Teachers and Lecturers. This study aims to analyze the strategies implemented by the Indonesian Teachers Association (IGI) of Serang City, as a professional teacher organization, in improving teacher competency. This study uses a qualitative approach with a case study method, analyzing IGI Serang City's strategies from August 2023 to July 2025. Data were collected through in-depth interviews, observations, and documentation studies. The results show that IGI Serang City implemented a comprehensive strategy focused on three main pillars: optimizing digital-based programs through regular webinars and online training reaching teachers from various regions; encouraging a culture of literacy and scientific publications by publishing three anthologies of teacher work; and maintaining direct interaction through offline activities such as workshops, training, and collaborations with various parties. This combination of online and offline strategies has proven effective in reaching a wider audience, offering flexibility, and building a productive learning community. The multidimensional strategy of IGI Serang City has not only succeeded in improving teachers' professional competence but also fostered a culture of sharing and scientific literacy, making it a relevant model for other teacher professional organizations.
Pemasaran Jasa Pendidikan Melalui Pemberdayaan Literasi Digital di SDN Kaliwadas Kota Serang Muiz, Rizqi Nurlaili; Heriansyah, M. Arie Firdaus; Rahman, Zaky Diaulhaq; Zohriah, Anis; Muin, Abdul
Jurnal Abdimas Kartika Wijayakusuma Vol 6 No 4 (2025): Jurnal Abdimas Kartika Wijayakusuma
Publisher : LPPM Universitas Jenderal Achmad Yani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26874/jakw.v6i4.1221

Abstract

Perkembangan teknologi digital membawa perubahan fundamental dalam pendidikan dasar, di mana literasi digital menjadi keterampilan esensial untuk siswa. Program pengabdian masyarakat di SDN Kaliwadas Kota Serang bertujuan meningkatkan literasi digital siswa, dengan fokus bijak menggunakan media sosial seperti Instagram, TikTok, dan Facebook, serta menghindari kecanduan game online. Metode meliputi sosialisasi, pendampingan, ceramah, simulasi bahaya digital, dan tanya jawab, diikuti permainan evaluasi untuk praktik langsung. Hasil menunjukkan siswa lebih mampu mengakses informasi aman, mengatur privasi, dan memanfaatkan platform pendidikan daring seperti Ruangguru dan KelasKita, sambil mengurangi risiko cyberbullying dan dampak kesehatan. Pendampingan guru dan orang tua membangun keterampilan abad ke-21, seperti berpikir kritis dan kolaborasi. Meskipun terdapat tantangan infrastruktur, program ini mendukung agenda nasional untuk mengurangi kesenjangan digital, mempersiapkan generasi muda yang bertanggung jawab. Program berjalan secara efektif meningkatkan literasi digital dengan rekomendasi pelatihan berkelanjutan.
Innovation in the Distribution of Educational Services through Information Technology to Improve Access to Islamic Education in State Madrasahs Muamala, Siti; Fitri, Nurdina; Zohriah, Anis; Muin, Abdul
International Journal of Social and Management Studies Vol. 6 No. 6 (2025): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v6i6.552

Abstract

Digital transformation in Islamic education systems, particularly in state madrasahs, requires innovation in the distribution of educational services to improve accessibility and quality of learning. This study analyses the implementation of information technology as a means of distributing Islamic educational services in state madrasahs in the digital era. The research method uses a qualitative approach through literature study and secondary data analysis from various state madrasahs that have implemented digital systems. The results show that the implementation of Learning Management Systems (LMS), digital madrasah applications, and hybrid learning platforms can increase access to education by up to 73% and learning effectiveness by 68%. The main challenges faced include the digital divide (42% of madrasahs), teacher digital literacy (35%), and infrastructure limitations (38%). This study recommends a technology-based educational service distribution model that is integrated with Islamic values, including human resource capacity building, equitable digital infrastructure, and strengthening a sustainable digital education management system
Strategi Penentuan Harga Jasa Pendidikan Aminah, Neneng; Auliya, Haya Yumna Ilmin; Zohriah, Anis; Muin, Abdul
AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Vol 15 No 2 (2025): AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/rwxjh733

Abstract

Pricing of educational services is a strategic aspect in educational institution management that influences accessibility and operational sustainability. This study aims to analyze various educational service pricing strategies through a literature review to identify the optimal pricing model for educational institutions. The research method uses a literature study approach by analyzing journal articles, books, and scientific publications related to pricing strategies in the education sector from various academic databases. The analysis was conducted descriptively and analytically to identify patterns, trends, and best practices in educational pricing. The results of the study indicate that there are four main approaches to determining educational service prices: cost-based pricing, value-based pricing, competitive pricing, and penetration pricing. Factors influencing pricing strategies include operational costs, service quality, institutional positioning, market segmentation, and the economic conditions of the target market. The literature review revealed that value-based pricing combined with an analysis of the community's economic capacity provides optimal results in balancing profitability and accessibility. The study's conclusions indicate that determining educational service prices requires a multifactorial approach that considers economic, social, and service quality aspects to achieve the sustainability of educational institutions.
ANALISIS KONSEPTUAL EVALUASI KINERJA GURU DALAM PERSPEKTIF TEORITIS: SEBUAH STUDI LITERATUR REVIEW Alkafi, Kurnia; Ibtihal, Aqila Azharrani; Mu'in, Abdul; Zohriah, Anis
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 04 (2025): Volume 10 No. 04 Desember 2025 Published
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i04.35858

Abstract

Performance evaluation in educational institutions is a systematic process to assess the effectiveness of the role of educators and education personnel in achieving learning organizational goals, which includes the dimensions of planning, implementation, assessment, guidance, and additional quality-oriented tasks. The practice of performance evaluation has been proven to support the improvement of learning quality when the supervision instruments used have adequate reliability and the results are followed up as a basis for professional development, competency development, and improvement of teaching practices. This article discusses the basic concepts, objectives, methods, and tools of teacher performance evaluation with a library research approach that focuses on theoretical studies and empirical results from various academic literature. The analysis was carried out in a descriptive-qualitative manner using relevant primary and secondary sources, such as scientific journals, books, and education regulations in Indonesia. The discussion included the distinction between formative and summative evaluation, the role of the principal as a supervisor, and the importance of teachers' involvement in the professional reflection process. The literature synthesis shows that the success of performance evaluation is determined not only by the completeness of the instrument, but also by the consistency of implementation and follow-up of assessment results. Evaluations that are integrated with continuous competency development are able to encourage positive changes in school culture and improve the quality of education as a whole. Thus, this study emphasizes the importance of designing a performance evaluation system that is comprehensive, objective, and oriented towards the professional development of teachers in Indonesia.
Strategi Pemasaran Diferensiasi Jasa Pendidikan dalam Meningkatkan Minat Peserta Didik Baru Putri, Rizky Ananda; Supardi, Supardi; Mu'in, Abdul; Syarifudin, Encep; Zohriah, Anis
Publikasi Pendidikan Vol 16, No 1 (2026)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70713/publikan.v16i1.82147

Abstract

Pendidikan di Indonesia semakin berkembang pesat dengan persaingan berbagai lembaga yang semakin ketat. Pada kondisi tersebut, strategi pemasaran, dalam hal ini diferensiasi menjadi kunci penting untuk menarik minat peserta didik baru dan dapat memperkuat eksistensi lembaga pendidikan. Penelitian ini bertujuan untuk menganalisis bagaimana strategi diferensiasi, bentuk pelayanan pendidikan, dan efektivitasnya dalam meningkatkan minat peserta didik baru, sehingga bisa memberikan kontribusi teoritis dan praktik bagi pengembangan strategi pemasaran pendidikan Islam. Metode penelitian menggunakan pendekatan kualitatif dengan metode studi kasus yang dilakukan di dua sekolah, yakni MTsN 1 Kota Serang dan MTsN 1 Kabupaten Serang. Data diperoleh melalui wawancara mendalam, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa kedua madrasah telah menerapkan strategi diferensiasi yang terintegrasi dengan konsep bauran pemasaran 7P (Product, Price, Place, Promotion, People, Process, dan Physical Evidence) serta dimensi SERVQUAL (Reliability, Responsiveness, Assurance, Empathy, dan Tangibles). MTsN 1 Kota Serang terlihat melalui inovasi program unggulannya seperti promosi berbasis digital yang dapat memperkuat citra madrasah sebagai lembaga modern. Sementara itu, MTsN 1 Kabupaten Serang menekankan pada penguatan nilai religius, layanan pendidikan yang mudah diakses, biaya terjangkau, serta fasilitas representatif. Implementasi strategi ini efektif dalam meningkatkan kepercayaan masyarakat dan jumlah pendaftar setiap tahunnya. Selain itu, penelitian ini memberikan kontribusi teoritis dalam bentuk model pengembangan manajemen pemasaran pendidikan berbasis nilai religius dan kualitas layanan bagi lembaga pendidikan Islam lainnya. 
Co-Authors Abd. Rahman Abdul Muin Abdul Mu’in Adawiah, Diah Robiatul Ade Fakih Kurniawan Adnan Adnan Agus Gunawan Ahmad Jubaedi Ahmad Qurtubi Al-Amini, Muhammad Faruq Alifiyah, Nur Alkafi, Kurnia Amarullah, Mohammad Syarifuddin Ambarwati, Puji Amil Hasan, Adzhar Ladza Anas Nasrudin Anis Fauzi, Anis Apud, Apud Asdrayany, Dessi Asiyah, Tuti asyiah, Euis Asyibli, Basri Auliya, Haya Yumna Ilmin Bachtiar, Machdum Badri, Muhammad Shofwan Mawally Nafis Bahaf, Abdul Muin Diba, Ishlah Farah Dimas Zuhri Ahmad Dito Anurogo, Dito Djabidi, Faisal Djabidi, Faizal Eman Sulaiman, Eman Faqih, Saad Al Farisi, Ahmad Nu'man Faroji, Ahmad Fauziah, Siti Syifa Fazrurrakhman Al Farisi Fika, Nurul Firados, Rijal Firdaos, Rizal Firdaus, Arif Fakih Firdaus, M. Arie Fitri, Nurdina HADI PERISTIWO, HADI Hanafi Hanafi Hayatunnisa, St Hayatunnisa, St. Heriansyah, M. Arie Firdaus Holid, Agus Husnul Hotimah, Husnul Ibtihal, Aqila Azharrani Idris, Ahmad Ihya, Syahidul Ilzamudin Iriyadi, Deni Iwan Setiawan Jabar, Jaja Abdul JUNAEDI Junaedi Junaedi Khairunnisa Khairunnisa Khairunnisa Khoriroh, Fitri Kurnia Putri, Siska Marfu, Asep Maulana, Ahmad Farhan Maulida, Ratna Siti Meliska, Meliska Mu'in, Abdul Muamala, Siti Muhammad Afif Muhtafidz, Muhammad Izza Muiz, Rizqi Nurlaili Muizzuddin, Mochamad Muqopie, Abdullah Mustantri, Rosmi Mu’in, Abdul N.B, Muh. Shofwan Mawally Nafis Badri, Muhammad Shofwan Mawally Najibah, Silmun Najmi Muhajir, Nur Muhammad Naufal Al-Rizqi , Mohammad Neneng Aminah Nengsih, Jun Nugraha, Enung Nur Alfina, Siti Naza Nuralili Muiz, Rizqi Nurazizah, Sita Nurcahya, Alsri Nurfaizin, Fikrial Nurhayati, Neng Nurkarim, Ridwan Nuroniyah, Mila Oktaviana, Fadilla Oktaviani, Yeti Pebriani, Ani Pradina, Pasha Pratiwi, Nidia Indah Prayogo, Rahmat Tri Putri, Rizky Ananda Qosim, Abu Rafiudin, Chepi Rahman, Zaky Diaulhaq Ramadhan, Ganang Ridho Firdaus, Dede Rijal Firdaos Rohaemi, Rohaemi Rohimat, Sonny Rohman Rohman Rohmansyah, Moh Suhri Rumsanah, Rumsanah Rusdi, Mikdar Salimah Sarmain, Sarmain shihab, fajar Shobri, Shobri Sholahuddin Al Ayubi Siti Aisyah Siti Nurasiah, Siti Siti Patimah Siti Suherni, Eneng Sobihah, Hani Sri Hartati Suhada Suhada, Suhada Supardi Supardi Supardi Supian, Sopwan Suryapermana, Nana Syafuri, Syafuri Syarifudin, E. Syarifudin, Encep Syaripudin, Encep Torismayanti, Torismayanti Triyana , Septi Ulyani, Aap Siti Utami, Maharani Windu VikaSari, Asri Yuni Wahyudin, Achmad Wifqil Hikam, Muhammad Wifqil ZAINI IBRAHIM, ZAINI Zaky Dhiaulhaq Rahman