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All Journal Tadbir: Jurnal Manajemen Pendidikan Islam EL-IDARE: JURNAL MANAJEMEN PENDIDIKAN ISLAM Jurnal Manajemen Pendidikan AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Pendas : Jurnah Ilmiah Pendidikan Dasar Paedagoria : Jurnal Kajian, Penelitian dan Pengembangan Kependidikan Islamic Management: Jurnal Manajemen Pendidikan Islam Jambura Journal of Educational Management HIKMAH : JURNAL PENDIDIKAN AGAMA ISLAM Idaarah: Jurnal Manajemen Pendidikan Jurnal Review Pendidikan dan Pengajaran (JRPP) Mudir : Jurnal Manajemen Pendidikan Media Manajemen Pendidikan Jurnal Kridatama Sains dan Teknologi JAIM (Jurnal Abdi Masyarakat) Ta'dib: Jurnal Pendidikan Islam Jurnal Ilmiah Edunomika (JIE) Jurnal Wahana Pendidikan Journal of Educational Review and Research International Journal of Social and Management Studies (IJOSMAS) Jurnal Administrasi Pendidikan Islam An-Nidhom : Jurnal Manajemen Pendidikan Islam Jurnal Ilmiah Wahana Pendidikan JENTRE Mimbar Kampus SOCIAL : Jurnal Inovasi Pendidikan IPS Dharmas Education Journal (DE_Journal) EduInovasi: Journal of Basic Educational Studies Thawalib: Jurnal Kependidikan Islam Literatify : Trends in Library Development International Journal of Education, Social Studies, And Management (IJESSM) Jurnal Abdi Masyarakat Indonesia Jurnal Abdimas Kartika Wijayakusuma J-MIND (Jurnal Manajemen Indonesia) Arus Jurnal Sosial dan Humaniora NUSRA: Jurnal Penelitian dan Ilmu Pendidikan Journal of Education Research INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Jurnal Kependidikan Islam Journal Of Human And Education (JAHE) JENTRE: Journal of Education, Administration, Training and Religion Jurnal Kependidikan Formosa Journal of Science and Technology (FJST) Journal of Educational Analytics Metakognisi : Jurnal Kajian Pendidikan International Journal of Business and Applied Economics (IJBAE) Journal of Artificial Intelligence and Digital Business International Journal of Science Education and Cultural Studies Innovative: Journal Of Social Science Research Madani: Multidisciplinary Scientific Journal Journal of Educational Management Research Jurnal Konseling Pendidikan Islam Cendikia: Jurnal Pendidikan dan Pengajaran JIEMAN: Journal of Islamic Educational Management Advances In Social Humanities Research El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal EduInovasi: Journal of Basic Educational Studies Indonesian Journal of Education and Learning Transformasi Manageria: Journal of Islamic Education Management Strata International Journal of Social Issues Multidisciplinary Indonesian Center Journal LEADERIA : Jurnal Manajemen Pendidikan Islam Journal of Ekonomics, Finance, and Management Studies Masyarakat: Jurnal Pengabdian Educompassion: Jurnal Integrasi Pendidikan Islam Dan Global Khalifah : Jurnal Pendidikan Nusantara Indonesian Journal of Islamic Studies
Zohriah, Anis
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THE EVOLUTION OF EDUCATIONAL SERVICE MARKETING AND RELATIONAL MARKETING IN ISLAMIC OF EDUCATION INSTITUTIONS Zohriah, Anis; Firdaus, Arif Fakih; Idris, Ahmad; Nuroniyah, Mila; Muin, Abdul
Islamic Management: Jurnal Manajemen Pendidikan Islam Vol. 9 No. 01 (2026): Islamic Management: Jurnal Manajemen Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/im.v9i01.9269

Abstract

Service marketing in the education sector is now focused on experiences, service quality, and long-term relationships with students and parents. Relational marketing is becoming increasingly important to create loyalty, involving technologies such as social media and student management systems. This research analyzes the evolution of marketing strategies and the challenges in building sustainable relationships. The research method is qualitative through a literature review. Data collection is done through documentation techniques. Data processing includes reduction, content analysis, data presentation, and data generalization. The results of the study indicate: Educational service marketing aims to introduce services to prospective students and parents, while increasing awareness, interest, and trust. Its strategies include promoting the institution's image, educational excellence, facilities, and learning experiences. In the digital age, technology and social media are used to build brand awareness and offer relevant and flexible educational programs. Relational marketing focuses on building long-term relationships with students, parents, alumni, and the community. Flexible, personalized services, along with the empowerment of technology, improve retention, loyalty, and positive recommendations. Engaged alumni strengthen the institution's reputation and expand its network. Key strategies include digital marketing, data-driven marketing, and customer experience.
IGI SERANG CITY'S STRATEGY TO IMPROVE TEACHER COMPETENCE Utami, Maharani Windu; Maulida, Ratna Siti; Rohimat, Sonny; Zohriah, Anis; Muin, Abdul
Journal of Educational Review and Research Vol 8, No 2 (2025): VOLUME 8 NUMBER 2 DECEMBER (2025)
Publisher : STKIP Singkawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26737/jerr.v8i2.7935

Abstract

Education in Indonesia faces challenges in the form of unequal teacher quality and limited access to self-development. This condition is one of the responsibilities of professional teacher organizations mandated by law, specifically Law Number 14 of 2025 concerning Teachers and Lecturers. This study aims to analyze the strategies implemented by the Indonesian Teachers Association (IGI) of Serang City, as a professional teacher organization, in improving teacher competency. This study uses a qualitative approach with a case study method, analyzing IGI Serang City's strategies from August 2023 to July 2025. Data were collected through in-depth interviews, observations, and documentation studies. The results show that IGI Serang City implemented a comprehensive strategy focused on three main pillars: optimizing digital-based programs through regular webinars and online training reaching teachers from various regions; encouraging a culture of literacy and scientific publications by publishing three anthologies of teacher work; and maintaining direct interaction through offline activities such as workshops, training, and collaborations with various parties. This combination of online and offline strategies has proven effective in reaching a wider audience, offering flexibility, and building a productive learning community. The multidimensional strategy of IGI Serang City has not only succeeded in improving teachers' professional competence but also fostered a culture of sharing and scientific literacy, making it a relevant model for other teacher professional organizations.
Pemasaran Jasa Pendidikan Melalui Pemberdayaan Literasi Digital di SDN Kaliwadas Kota Serang Muiz, Rizqi Nurlaili; Heriansyah, M. Arie Firdaus; Rahman, Zaky Diaulhaq; Zohriah, Anis; Muin, Abdul
Jurnal Abdimas Kartika Wijayakusuma Vol 6 No 4 (2025): Jurnal Abdimas Kartika Wijayakusuma
Publisher : LPPM Universitas Jenderal Achmad Yani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26874/jakw.v6i4.1221

Abstract

Perkembangan teknologi digital membawa perubahan fundamental dalam pendidikan dasar, di mana literasi digital menjadi keterampilan esensial untuk siswa. Program pengabdian masyarakat di SDN Kaliwadas Kota Serang bertujuan meningkatkan literasi digital siswa, dengan fokus bijak menggunakan media sosial seperti Instagram, TikTok, dan Facebook, serta menghindari kecanduan game online. Metode meliputi sosialisasi, pendampingan, ceramah, simulasi bahaya digital, dan tanya jawab, diikuti permainan evaluasi untuk praktik langsung. Hasil menunjukkan siswa lebih mampu mengakses informasi aman, mengatur privasi, dan memanfaatkan platform pendidikan daring seperti Ruangguru dan KelasKita, sambil mengurangi risiko cyberbullying dan dampak kesehatan. Pendampingan guru dan orang tua membangun keterampilan abad ke-21, seperti berpikir kritis dan kolaborasi. Meskipun terdapat tantangan infrastruktur, program ini mendukung agenda nasional untuk mengurangi kesenjangan digital, mempersiapkan generasi muda yang bertanggung jawab. Program berjalan secara efektif meningkatkan literasi digital dengan rekomendasi pelatihan berkelanjutan.
Innovation in the Distribution of Educational Services through Information Technology to Improve Access to Islamic Education in State Madrasahs Muamala, Siti; Fitri, Nurdina; Zohriah, Anis; Muin, Abdul
International Journal of Social and Management Studies Vol. 6 No. 6 (2025): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v6i6.552

Abstract

Digital transformation in Islamic education systems, particularly in state madrasahs, requires innovation in the distribution of educational services to improve accessibility and quality of learning. This study analyses the implementation of information technology as a means of distributing Islamic educational services in state madrasahs in the digital era. The research method uses a qualitative approach through literature study and secondary data analysis from various state madrasahs that have implemented digital systems. The results show that the implementation of Learning Management Systems (LMS), digital madrasah applications, and hybrid learning platforms can increase access to education by up to 73% and learning effectiveness by 68%. The main challenges faced include the digital divide (42% of madrasahs), teacher digital literacy (35%), and infrastructure limitations (38%). This study recommends a technology-based educational service distribution model that is integrated with Islamic values, including human resource capacity building, equitable digital infrastructure, and strengthening a sustainable digital education management system
Strategi Penentuan Harga Jasa Pendidikan Aminah, Neneng; Auliya, Haya Yumna Ilmin; Zohriah, Anis; Muin, Abdul
AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Vol 15 No 2 (2025): AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/rwxjh733

Abstract

Pricing of educational services is a strategic aspect in educational institution management that influences accessibility and operational sustainability. This study aims to analyze various educational service pricing strategies through a literature review to identify the optimal pricing model for educational institutions. The research method uses a literature study approach by analyzing journal articles, books, and scientific publications related to pricing strategies in the education sector from various academic databases. The analysis was conducted descriptively and analytically to identify patterns, trends, and best practices in educational pricing. The results of the study indicate that there are four main approaches to determining educational service prices: cost-based pricing, value-based pricing, competitive pricing, and penetration pricing. Factors influencing pricing strategies include operational costs, service quality, institutional positioning, market segmentation, and the economic conditions of the target market. The literature review revealed that value-based pricing combined with an analysis of the community's economic capacity provides optimal results in balancing profitability and accessibility. The study's conclusions indicate that determining educational service prices requires a multifactorial approach that considers economic, social, and service quality aspects to achieve the sustainability of educational institutions.
ANALISIS KONSEPTUAL EVALUASI KINERJA GURU DALAM PERSPEKTIF TEORITIS: SEBUAH STUDI LITERATUR REVIEW Alkafi, Kurnia; Ibtihal, Aqila Azharrani; Mu'in, Abdul; Zohriah, Anis
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 04 (2025): Volume 10 No. 04 Desember 2025 Published
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i04.35858

Abstract

Performance evaluation in educational institutions is a systematic process to assess the effectiveness of the role of educators and education personnel in achieving learning organizational goals, which includes the dimensions of planning, implementation, assessment, guidance, and additional quality-oriented tasks. The practice of performance evaluation has been proven to support the improvement of learning quality when the supervision instruments used have adequate reliability and the results are followed up as a basis for professional development, competency development, and improvement of teaching practices. This article discusses the basic concepts, objectives, methods, and tools of teacher performance evaluation with a library research approach that focuses on theoretical studies and empirical results from various academic literature. The analysis was carried out in a descriptive-qualitative manner using relevant primary and secondary sources, such as scientific journals, books, and education regulations in Indonesia. The discussion included the distinction between formative and summative evaluation, the role of the principal as a supervisor, and the importance of teachers' involvement in the professional reflection process. The literature synthesis shows that the success of performance evaluation is determined not only by the completeness of the instrument, but also by the consistency of implementation and follow-up of assessment results. Evaluations that are integrated with continuous competency development are able to encourage positive changes in school culture and improve the quality of education as a whole. Thus, this study emphasizes the importance of designing a performance evaluation system that is comprehensive, objective, and oriented towards the professional development of teachers in Indonesia.
Strategi Peningkatan Kapasitas Pengelola Pemasaran Pendidikan dalam Menyusun Strategi Penentuan Harga Jasa Pendidikan melalui Seminar Interaktif di Fakultas Tarbiyah dan Keguruan Universitas Islam Negeri Sultan Maulana Hasanuddin Banten Ibtihal, Aqila Azharrani; Maulida, Ratna Siti; Mu'in, Abdul; Zohriah, Anis
Jurnal Abdi Masyarakat Indonesia Vol 6 No 1 (2026): JAMSI - Januari 2026
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jamsi.2476

Abstract

Peningkatan biaya operasional dan keterbatasan daya beli masyarakat menyebabkan 15 lembaga pendidikan swasta di Kota Serang kesulitan menetapkan harga layanan pendidikan yang kompetitif dan berkelanjutan, sehingga penerimaan siswa baru cenderung rendah dan terjadi defisit operasional. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan kapasitas 50 pengelola pemasaran, tata usaha, dan keuangan dalam merumuskan strategi penetapan harga berbasis biaya, nilai, dan persaingan melalui seminar interaktif dan simulasi studi kasus. Metode yang digunakan meliputi pemaparan materi selama 3 jam, diskusi kelompok, simulasi analisis biaya dan benchmarking harga, serta evaluasi menggunakan pre-test dan post-test, observasi partisipasi, dan survei kepuasan peserta. Hasil menunjukkan peningkatan skor rata-rata dari 55 menjadi 79 (kenaikan 42%), partisipasi aktif 92%, kepuasan 4,3 dari 5, serta 76% lembaga mulai mengimplementasikan strategi subsidi silang dan penyesuaian harga berbasis kompetitor satu bulan setelah kegiatan. Kegiatan ini berdampak pada tersusunnya 50 modul panduan pricing yang aplikatif dan penguatan komitmen lembaga dalam pengelolaan harga yang lebih akuntabel dan inklusif bagi masyarakat berdaya beli terbatas.
Adil, Bermoral dan Berakhlak : Pengambilan Keputusan Pemimpin Lembaga Pendidikan Islam Hartati, Sri; Ihya, Syahidul; Zohriah, Anis; Firdaos, Rijal
HIKMAH: Jurnal Pendidikan Islam Vol 1 No 2 (2024): Agustus
Publisher : HIKMAH: Jurnal Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Keunggulan lembaga pendidikan Islam salah satunya adalah bukan hanya memiliki pemimpin yang mampu menjalankan tugas-tugas manajerialnya, akan tetapi mampu mengambil sebuah keputusan untuk kepentingan bersama dan kemajuan lembaga pendidikan yang didasari oleh nilai-nilai keislaman. Maka tujuan dari penelitian ini adalah untuk mengetahui bagaimana bentuk-bentuk pengambilan keputusan seorang pemimpin di lembaga pendidikan Islam khususnya untuk memajukan lembaga pendidikan adil, bermoral dan beretika. Metode yang digunakan dalam penelitian ini adalah kualitatif library research, yaitu pengumpulan data dengan mencari sumber-sumber dari artikel Ilmiah, E-Book atau sumber bacaan lainnya yang berkaitan dengan topik kepemimpinan kelembagaan pendidikan Islam. Hasil dari penelitian ini menunjukan bahwa, salah satu bentuk pengambilan keputusan pemimpin lembaga pendidikan adalah dengan merujuk pada tiga karakteristik yaitu, adil dalam menetapkan keputusan, memiliki sikap yang bermoral dan beretika dalam setiap proses pengambilan keputusan untuk kepentingan dan kemajuan lembaga pendidikan.
Mutu Pendidikan Islam di Tengah Globalisasi: Tinjauan Manajerial dan Strategi Penguatan Karya, Teguh; Zohriah, Anis; Gunawan, Agus
Reslaj: Religion Education Social Laa Roiba Journal Vol. 8 No. 3 (2026): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v8i3.10916

Abstract

Globalization has had a significant impacton the development of Islamic education, particularly in terms of its quality and competitiveness. This paper aims to analyze the quality of Islamic education from a managerial perspective and formulate appropriate strengthening strategies to address global challenges. The method applied is a literature review of various sources on Islamic education, educational management, and global policies. The research findings indicate that the main challenges lie in institutional aspects, human resource quality, and curriculum relevance. Quality improvement strategies include management reform based on Total Quality Management (TQM), enhancing educators' capabilities, leveraging digital technology, and strengthening partnership networks. Conversely, quality disparities between regions pose an urgent issue of educational equity. Through well-planned and values-based strategies, Islamic education can function as a transformative force that is not only relevant at the global level but also deeply rooted in Islamic values.
Exploring Visionary and Transformational Leadership among Islamic Leaders and Its Impact on Job Satisfaction in Indonesian Pesantren Kurniawan, Iwan; Syarifudin, E.; Zohriah, Anis
International Journal of Science Education and Cultural Studies Vol. 3 No. 2 (2024): ijsecs
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijsecs.v3i2.245

Abstract

The background of this study includes the need for a deeper understanding of the factors that influence job satisfaction of operators in Salafiyah Islamic boarding schools in Banten Province, especially in the context of visionary and transformational leadership. This study explores the impact of visionary and transformational leadership on job satisfaction among operators at Salafiyah Islamic boarding schools in Banten Province. The research employs a quantitative method with a survey technique. One hundred sixty-six operators from Salafiyah Islamic boarding schools in Banten Province participated in the study. Data on visionary leadership, transformational leadership, and job satisfaction were collected using a Likert scale questionnaire with five response options. The questionnaire was validated before use. Data analysis was conducted using multiple regression analysis. The findings indicate that transformational leadership significantly affects job satisfaction, while visionary leadership does not. These findings highlight the importance of developing transformational leadership to enhance job satisfaction among operators of Salafiyah Islamic boarding schools, thereby improving their welfare and impacting the quality of Islamic boarding schools and other Islamic educational institutions. The implications of these findings underscore the importance of transformational leadership development as a strategy to improve the welfare and quality of management in the Islamic education environment, which can strengthen the position of pesantren as effective and competitive educational institutions.
Co-Authors Abd. Rahman Abdul Muin Abdul Mu’in Adawiah, Diah Robiatul Ade Fakih Kurniawan Adnan Adnan Agus Gunawan Ahmad Jubaedi Ahmad Qurtubi Al-Amini, Muhammad Faruq Alifiyah, Nur Alkafi, Kurnia Amarullah, Mohammad Syarifuddin Ambarwati, Puji Amil Hasan, Adzhar Ladza Anas Nasrudin Anis Fauzi, Anis Apud, Apud Asdrayany, Dessi Asiyah, Tuti asyiah, Euis Asyibli, Basri Auliya, Haya Yumna Ilmin Bachtiar, Machdum Badri, Muhammad Shofwan Mawally Nafis Bahaf, Abdul Muin Diba, Ishlah Farah Dimas Zuhri Ahmad Dito Anurogo, Dito Djabidi, Faisal Djabidi, Faizal Eman Sulaiman, Eman Faqih, Saad Al Farisi, Ahmad Nu'man Faroji, Ahmad Fauziah, Siti Syifa Fazrurrakhman Al Farisi Fika, Nurul Firados, Rijal Firdaos, Rizal Firdaus, Arif Fakih Firdaus, M. Arie Fitri, Nurdina HADI PERISTIWO, HADI Hanafi Hanafi Hayatunnisa, St. Heriansyah, M. Arie Firdaus Hilmiyati, Fitri Holid, Agus Husnul Hotimah, Husnul Ibtihal, Aqila Azharrani Idris, Ahmad Ihya, Syahidul Ilzamudin Iriyadi, Deni Itang Itang Iwan Kurniawan Iwan Setiawan Jabar, Jaja Abdul JUNAEDI Junaedi Junaedi Karya, Teguh Khairunnisa Khairunnisa Khairunnisa Khoriroh, Fitri Kurnia Putri, Siska Marfu, Asep Maulana, Ahmad Farhan Maulida, Ratna Siti Meliska, Meliska Mu'in, Abdul Muamala, Siti Muhammad Afif Muhtafidz, Muhammad Izza Muiz, Rizqi Nurlaili Muizzuddin, Mochamad Muqopie, Abdullah Mustantri, Rosmi Mu’in, Abdul N.B, Muh. Shofwan Mawally Nadhirah, Yahdinil Firda Nafis Badri, Muhammad Shofwan Mawally Najibah, Silmun Najmi Muhajir, Nur Muhammad Naufal Al-Rizqi , Mohammad Neneng Aminah Nengsih, Jun Nugraha, Enung Nur Alfina, Siti Naza Nuralili Muiz, Rizqi Nurazizah, Sita Nurcahya, Alsri Nurfaizin, Fikrial Nurhayati, Neng Nurkarim, Ridwan Nuroniyah, Mila Oktaviana, Fadilla Oktaviani, Yeti Pebriani, Ani Pradina, Pasha Pratiwi, Nidia Indah Prayogo, Rahmat Tri Putri, Rizky Ananda Qosim, Abu Rafiudin, Chepi Rahman, Zaky Rahman, Zaky Diaulhaq Ramadhan, Ganang Ridho Firdaus, Dede Rijal Firdaos Rohaemi, Rohaemi Rohimat, Sonny Rohman Rohman Rohmansyah, Moh Suhri Rumsanah, Rumsanah Rusdi, Mikdar Salimah Sarmain, Sarmain shihab, fajar Shobri, Shobri Sholahuddin Al Ayubi Siti Aisyah Siti Nurasiah, Siti Siti Patimah Siti Suherni, Eneng Sobihah, Hani Sri Hartati Suhada Suhada, Suhada Supardi Supardi Supardi Supian, Sopwan Suryapermana, Nana Syafuri, Syafuri Syarifudin, E. Syarifudin, Encep Syaripudin, Encep Torismayanti, Torismayanti Triyana , Septi Ulyani, Aap Siti Utami, Maharani Windu VikaSari, Asri Yuni Wahyudin, Achmad Wifqil Hikam, Muhammad Wifqil Yuyun Rohmatul Uyuni ZAINI IBRAHIM, ZAINI Zaky Dhiaulhaq Rahman