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Journal : Jurnal Gotong Royong

Sosialisasi Digital Marketing Pada Usaha Mikro Kecil Dan Menengah (Streetsteamgroup) Diwangkara, Agustio; Soleh, Ahmad; Suwarni, Suwarni; Anggriani, Ida; Febrina, Tri
Jurnal Gotong Royong Vol 1 No 1 (2024): Mei
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v1i1.6254

Abstract

Digital marketing has become an important tool in supporting the growth of Micro, Small and Medium Enterprises (MSMEs) in the digital era. This research aims to examine the effectiveness of digital marketing socialization in MSMEs, particularly in the streetstemgroup sector. Streetstemgroups, which refer to groups of MSMEs operating in street areas or traditional markets, often face challenges in adopting digital technology. Through qualitative methods, this study analyzes the various socialization strategies implemented, including training, workshops, and the use of social media platforms. The results show that digital understanding and skills acquired through socialization have a significant impact in increasing the visibility and sales of streetstemgroup MSMEs. However, the successful implementation of digital marketing is also influenced by internal factors such as the commitment of entrepreneurs and external support from the government and community. This research suggests the need for continuous collaboration between the government, private sector and community to maximize the potential of digital marketing in empowering streetstemgroup MSMEs.
Manajemen Kepemimpinan Pembelajaran Guru Paud Di Kabupaten Seluma Bendriyanti, Rita Prima; Haryono, Mimpira; Suwarni, Suwarni; Pebriani, Ela
Jurnal Gotong Royong Vol 2 No 1 (2025): Mei
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i1.8330

Abstract

Learning leadership is a crucial aspect in improving the quality of early childhood education (PAUD). However, in Seluma Regency, there are still many PAUD teachers who face limitations in implementing optimal learning leadership management. This community service activity aims to improve the capacity of PAUD teachers as learning leaders through training, workshops, and direct assistance. The method used is a participatory approach with data collection techniques in the form of observation, interviews, and questionnaires. The results of the activity showed a significant increase in teacher understanding and skills in designing, implementing, and evaluating child-based learning. Teachers began to apply a reflective, collaborative approach, and utilize the surrounding environment as a learning resource. As many as 82% of participants stated that they were more confident in leading learning, and 75% were able to identify weaknesses and make improvements. This activity also encouraged the formation of a teacher learning community that supports ongoing professionalism. Continuous support from various parties is needed so that the transformation of learning leadership in PAUD can take place consistently and have a broad impact.
Peran Kerja Bakti Dalam Meningkatkan Kebersamaan Warga Rt 20 Rw 01 Pematang Gubernur Diwangkara, Agustio; Achmadalena, Mirda; Wardani, Desta Andriani Kusuma; Desita, Ridha Tri; Landa, Delta R; Tambunan, Dennis Rydarto; Suwarni, Suwarni; Soleh, Ahmad
Jurnal Gotong Royong Vol 2 No 2 (2025): Oktober
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i2.9141

Abstract

Community service cleaning activities (kerja bakti) are one of the main programs during the Community Service Program (KKN) in RT 20, RW 01 Kelurahan Pematang Gubernur aimed at improving environmental cleanliness and strengthening community togetherness. The work is carried out regularly once a week every Sunday in each neighborhood alley. This activity actively involves residents, boarding house occupants, and KKN students. The results show that kerja bakti not only positively impacts the physical cleanliness of the environment but also enhances social solidarity and a shared sense of responsibility. Despite some challenges such as limited time and cleaning tools, the activity runs effectively due to good coordination and participation. This study highlights the importance of kerja bakti as a means to strengthen the values of mutual cooperation and social capital at the local level.
Partisipasi Masyarakat Dalam Mempertahankan Budaya Gotong Royong Untuk Meningkatkan Pembangunan Di RT 03, RW 01, Pematang Gubernur Alfarizi, Aldi; Hendriansyah, Weko; Marsanda, Marsanda; Sulistiani, Sulistiani; Wahyudi, Sampirman; Putra, Iswidana Utama; Susena, Karona Cahya; Suwarni, Suwarni
Jurnal Gotong Royong Vol 2 No 2 (2025): Oktober
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i2.9148

Abstract

Mutual Cooperation is a cultural value that plays a crucial role in building social solidarity and community cohesion. However, social and cultural developments in modern times have led to a decline in community participation in mutual cooperation activities in some areas. This study aims to analyze the level of community participation, the factors influencing it, and strategies to strengthen mutual cooperation in RT 03 RW 01 Pematang Gubernur. A descriptive qualitative method was used, with data collected through observation and documentation. Informants were purposively selected, including the neighborhood head, community leaders, and residents who both participate and do not participate. The results show that community participation in mutual cooperation remains fairly high, especially in communal work and public facility development, supported by a sense of social responsibility and solidarity. The main obstacles are busy work schedules, individualistic lifestyles, and lack of awareness among some residents. Regular meetings and the role of community leaders effectively increase participation and a sense of belonging. The study concludes that strengthening the culture of mutual cooperation requires raising collective awareness, empowering community leaders, and adjusting activity schedules to accommodate residents’ needs. These findings are important for maintaining communal values amid social and cultural dynamics in modern society.
Sosialisasi Pemanfaatan Limbah Sampah Non-Organik Bersama Ibu-Ibu PKK Di RT. 21 Kelurahan Pematang Gubernur Yuliana, Alisa; Rahmadani, Atiqah; Sari, Masita; Sagita, Nabila Dayana; Mailiza, Nina; Herlin, Herlin; Suwarni, Suwarni; Soleh, Ahmad
Jurnal Gotong Royong Vol 2 No 2 (2025): Oktober
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i2.9153

Abstract

This community engagement activity aimed to increase awareness and practical skills among PKK chairman and residents (Family Welfare Movement) in RT. 21 Pematang Gubernur Subdistrict on managing non-organic household waste. Through participatory methods involving material delivery and hands-on practice, participants were trained to recycle and upcycle waste such as plastic bottles and packaging into useful crafts. The findings showed that participants gained both knowledge and confidence in reusing non-organic waste creatively. The direct engagement model encouraged sustainable behavior change and sparked interest in continuing the craft practice independently at home. The training proved effective in promoting environmental awareness and encouraging household-level waste management innovations.
Peran Mahasiswa KKN Dan Masyarakat Dalam Membangun Semangat Gotong Royong Di Perumahan Pematang Indah RT 18 Falentino, Feby; Hidayat, Rahmat; Cahya, Andika; Afrijal, Gustian; Putriani, Ririn; Kresnawati, Kresnawati; Suwarni, Suwarni; Soleh, Ahmad
Jurnal Gotong Royong Vol 2 No 2 (2025): Oktober
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v2i2.9155

Abstract

The mutual cooperation program in RT 18 RW 02 in Pematang Indah Housing has been successfully implemented by students of the Community Service Program (KKN). Despite facing several obstacles, good collaboration between students and the community has made it possible to achieve positive result. This mutual cooperation activity includes enviromental cleanliness, overcoming garbage problems, clogged, gutters, and creating awareness of the importance of cleanliness. In addition to providing physical inpacts, this program also forms a familly relationship between students and resident of Pemaang Indah housing. Active community involvementt is key to achieving the success of this program. This mutual cooperation program is a learning event for studentsin developing social and leadership skills. It is hoped that the success of this program can be an inspiring example for the next KKN activities and continue to provide positif contributions to society and the environment.
Co-Authors Abdul Muis Prasetia, Abdul Muis Achmadalena, Mirda Adiputra, Dede Kurnia Afrijal, Gustian Agustin, Dinni Ahmad Husein Asdie Ahmad Soleh Ainsani, Dinda Alya Alamsyah , Alif Novliyan Alfarizi, Aldi Andayani Andayani Andi Susilo Andika, Miki Andika, Novrian Andriyani, Riris Anggar Sari, GP. Ghita Anggara, Deffri Aribowo, Fransiskus Hendra Arin Arianti Arsy, Risma Fadhila Aryo Andri Nugroho Askrening Asnawati Asnawati Astuti, Alfiani Dwi Astuti, Herni Astuty, Lina Tri Aulia, Rifah Barima, Hima Basrowi Basrowi, Basrowi Basse Siang Parawansa Bayu Mahendra Bayu, F.A Ricky Bayu, F.A. Ricky Berhan, Roberto Biantoro, Yudhi Billy, Jonatan Bintang, M Ilham Cahya, Andika Cahyaningtyas, Ovi Sakti Cantika, Yella Citra Dewi Darsono, Putri Vidiasari Desita, Ridha Tri Desmiwati, Desmiwati desy wulandari Diah Selviani, Diah Dina Dina, Dina Diwangkara, Agustio Djuharyanto, Teguh Dwi Astuti Dwi Puji Lestari, Dwi Puji Eka Imbia Agus Diartika Eka Supriatna Emi Tipuk Lestari *, Emi Tipuk Lestari Eviliyanto Eviliyanto, Eviliyanto Fahmi, Azizna Primanita Fajarsari, Dewi Aprilia Falentino, Feby Fatmawati Fatmawati Fatmawati, Fatmawati Faturrahman, Teguh Fauzi, Rifaldi Al Febliansa, Muhammad Rahman Febrina, Tri Firdawati, Firdawati Gaby Nanda Kharisma Gayatri, Ida Ayu Made Er Meytha Gusti, Wika Hadiratul Kudsiah, Hadiratul Haerani, Wa Ode Hamid, Darwan Handayani, Sri Handayani, Tita Hanila, Siti Harahap, Rahmat Daim Hardinata, Dodi Hariani Hariani Hariani Hariani, Hariani Harmi, Hendra Hartanto, Soni Rudi Harun, Galian Ramdani Haryono, Mimpira Haslita Rahmawati Hasan Hendarman Hendarman, Hendarman Hendriansyah, Weko Herfina Herfina Herlin, Herlin Herlyaminda, Evi Hermansyah, Haris Naldi Hernita Pasongli Hijeria, Putri Hikmasari Hikmasari, Hikmasari Husni Wakhyudin Ida Anggriani Ika Candra Sayekti Ilahi, Firman Rama Nur Illahi, Jerry Kurnia Imanuddin Imanuddin, Imanuddin Imma Rachayu, Imma Innike Abdillah Fahmi Irawan, Sella Devi Irmawati Irmawati Iskandar, Ghovinda Kumala Israwati Israwati, Israwati Jalaludin, Selamat Jasna, Nova Riska Jenih, Jenih Joeharnani Tresnati Joeharnani Triesnati, Joeharnani Joko Widianto, Joko Jumarni Jumarni Jusuf Wahyudi Karima, Rahmawati Nur Karona Cahya Susena, Karona Cahya Kaulan, Kaulan Khaeruman Kresnawati, Kresnawati Kurahmadan, Taufik Kurnianto, Ridho Rahman Kusumawarty, Pratiwi Landa, Delta R Legi Elfitra Lestari, Anggun Ayu Lestari, Monica Indah Lismana, Oetari Listeriani, Eva Mailiza, Nina Malau, Joyana Uliarta Mardiani Mangun Mariana, Baiq Marniatin, Viki Marsanda, Marsanda Martiani Martiani, Martiani Maulana, Sidik Mesterjon, Mesterjon Miftahul Jannah Moh. Tauhid Umar Moka, Wilma Joanna Carolina Muhammad Hanif Muhammad Nur Muhammad Ryas Rasyid Mujiono Mujiono Mutiara Putri, Mutiara Nababan, Yonatan Rino Nengsih, Mimi Kurnia Neri Susanti Ningrum, Novalia Widiya Nirmala, Intan Ria Nita Rukminasari Nopriani, Attilah Novriani, Andi Novriansyah, Fahrison Nugraha, Muhammad Adi Nurhastuti, Tiwi Nurhidayah, Apriliani Nurkarima, Rahmawati Nurvita Nurvita Nurzam, Nurzam Nyoman Bayu Mahendra Oktafia, Berliana Oktavia, Ferda Okty Dea Pratama, Mada Pebriani, Ela Perdima , Feby Elra Perdima, Febby Elra Perdima, Feby Perdima, Feby Elra Petrus Petrus Poncowati , Srikandi Dwi Pratama, Verly Resky Pratikta, Yan Edi Prayogo, Arif Prayogo, Muhammad Nur Firdaus PUJI LESTARI Purmintasari, Yulita Dewi Puteri, Pongki Resmala Putra, Dwingki Marta Putra, Iswidana Utama Putra, Septa Zakaria Putri, Dita Winastia Putri, Naisya Putri, Wanda Monika Putriani, Ririn Qhumayira, Tharisa Qoriati Mushafanah Racmi, Seci Lia Rahayu, W. Rahayu, Wike Rahma, Jihan Sovia Rahma, Tri Inda Fadhila Rahmadani, Agnes Monika Rahmadani, Atiqah Rahmadania, Della Rahmat Hidayat Rahmawati, Rahmawati Raihan, Christianto Tri Reza Ramadhan, Reza Rianti, Rianti Risma Fadhilla Arsy Risq, Eldy Gunawan Rita Prima Bendriyanti Rita Prima Bendriyanti Riyanto, Ari Budi Rizky, N. Rosa, Tina S Siswanto Sadewo, Panji Sagita, Nabila Dayana Saputra, Fallela Rohma Saputra, Oven Handeco Sari, Masita Sarwinda, Sarwinda Setiawan, Youngky Sharifuddin Bin Andy Omar Shelter, Ahmad Arika Siti Aisyah Siti Helmyati Siti Munawaroh Soleha, Lola SRI SULISTIANI Sri Wahyuni Rahim, Sri Wahyuni Sudarmiani Sudarmiani, Sudarmiani Sudarsono, I Made Rai Sueb Sugiarso, Tony Sugiarso, Tony Ricky Suhadi Suhadi Suhartati, Oktri Suharto, Fierdayanti Thania Suharyanto Sukirdi, Sukirdi Sulistiani Sulistiani, Sulistiani Sulistyowati, Yeny Sumiyyah, Sumiyyah Suprapto Suprapto Supryanto, Tomy Suranti, Dewi Suryantoro, Eko Hardi Susanti, Reza Septi Suyatno, Sugeng Syafitri, Delfi Ayu Syah, Siti Hinda Syahputra, M Iqbal Tambunan, Dennis Rydarto Tas'a, Shafira Maya Teguh Fathurrahman, Teguh Teguh Faturrahman, Teguh Faturrahman ti, fira wa Toresman, Amza Ulandia, Emelia Try Ulansari, Ramadhani Ulfah, Mutiah Umalihayati Umalihayati Ummah, Qorinatul Wagini Wagini, Wagini Wahyudi, Sampirman Wardani, Desta Andriani Kusuma Wijaya, Ermy Wijaya, Gino Wiralis Wiralis Wirda Hayati Yanopi, Sahridi Yanti, Rina Trisna Yasirudin, Novia Triana Yasmiati Yasmiati Yorman Yuliana, Alisa Yuni Ratnasari Yusuf Wahyudi Yusuf, La Ode Muhammad Sukri Yusuf, Meutia Zakaria, Fahri Zidane, Rafli Maulana