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ANALISIS STRATEGI PROMOSI PADA BENGKEL AUTO2000 BEKASI TIMUR TERHADAP PENCAPAIAN KEY PERFORMANCE INDICATOR: Indonesia, Inggris Anam, Choirul; Sulistyo, Bambang
Journal of Automotive Technology and Education Vol. 2 No. 1 (2025): JATE
Publisher : Department of Automotive Engineering Education, Faculty of Engineering, Yogyakarta State University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jate.v2i1.988

Abstract

Abstrak Penelitian ini bertujuan untuk mendeskripsikan strategi promosi yang dilakukan bengkel Auto2000 Bekasi Timur, dan mengidentifikasi strategi yang tepat untuk meningkatkan pencapaian Key Performance Indicator (KPI) Auto2000 Bekasi Timur. Penelitian ini merupakan penelitian deskriptif. Metode pengumpulan data yang digunakan yakni wawancara dengan kepala bengkel, observasi partisipatif, dan dokumentasi. Hasil penelitian yaitu: 1) Bentuk kegiatan promosi yang dilakukan Auto2000 Bekasi Timur meliputi: a) iklan: Auto2000 Digiroom, Whatsapp Blast, Instagram, poster/pamflet; b) promosi penjualan: paket servis GBSB/FPC/T-Care, promo servis. c) acara dan pengalaman: kopdar komunitas mobil Toyota, dan talkshow (offline di bengkel & online via Instagram); d) hubungan masyarakat dan publisitas: Auto2000 Goes to Residen; e) penjualan personal: service advisor, THS technician, dan petugas MRA; f) pemasaran langsung: petugas MRA baik melalui pesan Whatsapp ataupun via telepon; g) pemasaran interaktif: talkshow live via Instagram @auto2000bekasitimurofficial; h) pemasaran mulut ke mulut: karyawan bengkel dan pelanggan bengkel. 2) Evaluasi hasil Key Performance Indicator (KPI) Auto2000 Bekasi Timur tahun 2022: hasil pencapaian KPI tiap bulan pada 2022 baik unit entry, CPUS, maupun revenue dapat mencapai target. Pencapaian tertinggi terhitung pada bulan Juli 2022 dengan akumulasi pencapaian mencapai 409,52% dari 300% target, dikarenakan banyaknya promo servis yang ada di bulan tersebut sehingga menarik minat pelanggan untuk datang ke bengkel.   Abstract This study aims to describe the promotion strategy carried out by the East Bekasi Auto2000 workshop and identifying the right strategy to increase the achievement of the East Bekasi Auto2000 Key Performance Indicator (KPI). This research is a descriptive research. Data collection methods used are interviews with the head of the workshop, participatory observation, and documentation. The results of the research are: 1) The forms of promotional activities carried out by Auto2000 East Bekasi include: a) advertisements: Auto2000 Digiroom, Whatsapp Blast, Instagram, posters/pamphlets; b) sales promotions: GBSB/FPC/T-Care service packages, service promos. c) events and experiences: kopdar Toyota car community, and talk shows (offline at the workshop & online via Instagram); d) public relations and publicity: Auto2000 Goes to Resident; e) personal sales: service advisors, THS technicians, and MRA officers; f) direct marketing: MRA officers either through Whatsapp messages or via telephone; g) interactive marketing: live talk show via Instagram @auto2000bekasitimurofficial; h) word of mouth marketing: workshop employees and workshop customers. 2) Evaluation of the results of the East Bekasi Auto2000 Key Performance Indicator (KPI) in 2022: the results of achieving KPIs every month in 2022 both unit entry, CPUS, and revenue can reach the target. The highest achievement was in July 2022 with an accumulated achievement of reaching 409.52% of the 300% target, due to the many service promos in that month that attracted customers interest in coming to the workshop.  
Isolat protein kacang tunggak termodifikasi melalui jenis dan konsentrasi bahan kimia Anam, Choirul; Hamidah, Emmy; Kusumawati, Dian Eka; Istiqomah, Istiqomah; Qibtiyah, Mariyatul; Amiroh, Ana
AGROINTEK Vol 18, No 2 (2024)
Publisher : Agroindustrial Technology, University of Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/agrointek.v18i2.16837

Abstract

Cowpea is a type of legume that contains a lot of protein. One of the uses of cowpea as a food ingredient is protein isolate. The purpose of this study was to determine the type and concentration of chemicals suitable for cowpea protein isolate as well as its physical and chemical properties. Implementation of modified cowpea protein isolate was divided into three stages. The first stage is to determine the best results from the addition of certain types and concentrations of chemicals: a) CH3COOH (3%, 5%, 7%); b) CaSO4 (0.25%; 0.30%; 0.35%) and c) MgSO4 (0.25%; 0.30%; 0.35%). The second stage is to combine each of the best treatments. There are three treatments, namely treatment A is the addition of the best CH3COOH concentration with the best CaSO4 concentration. Treatment B is the best concentration of CH3COOH and the best concentration of MgSO4. Treatment C was the best concentration of CaSO4 and the best concentration of MgSO4. The third stage is the analysis of the physical and chemical properties of the treatment combinations formed. Each treatment was replicated three times. The data obtained were then analyzed descriptively. The results of the analysis are presented in the form of tables and histograms. The best treatment of chemically modified cowpea protein isolate was in treatment C (addition of 0.35% CaSO4 and 0.35% MgSO4), which had a gel strength texture of 13.87 gram force/0.1mm; with a water content of 81.04%; ash 6.77%; and protein 92.53%; and has the highest protein solubility at pH 8 of 22.47 mg/g.
Alcohol Intake Investigation of Adult Rats Based on Sperm Parameters Anam, Choirul; Warih Marhendra, Agung Pramana; Rahayu, Sri
The Journal of Experimental Life Science Vol. 9 No. 2 (2019)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (925.986 KB) | DOI: 10.21776/ub.jels.2019.009.02.11

Abstract

The prevalence of alcohol consumption is high among adult males during the reproductive period. The current study aimed to evaluate the impact of chronic administration ethanol on the quality of sperm in the rats. Twelve healthy Wistar male albino rats were randomly divided into 2 groups to represent the 2 phase duration. The first phase lasted 21 days and the second phase lasted 49 days. In each phase, the animals were separated into subgroups: A and B. Subgroup A represented control that received distilled water while subgroup B represented animals that received 7 mL.kgBW-1 of 30% ethanol per day, thrice a week. The data were analyzed using ANOVA (P<0.05). There is no significant difference in sperm concentration and viability. However, there is a significant difference in the motility of spermatozoa between the control group and ethanol-treated group. Thus, the study indicates that ethanol administration may disturb the sperm motility and have no clear effect on its concentration and viability.Keywords: alcohol consumption, reproductive function, sperm quality.
RANCANG BANGUN APLIKASI PELAYANAN DAN PROFILE DESA SUMBERKLEDUNG BERBASIS WEB Taufiqqurrohman, Rico; Susanto, Heri; Anam, Choirul
JESICA (Jurnal Teknologi Informasi , Sistem Informasi, dan Data Science) Vol 4 No 1 (2026): Maret 2026
Publisher : LPPM AMIK Taruna Probolinggo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk membantu Pemerintah Desa Sumberkledung dalam menyediakan layanan informasi dan administrasi secara digital melalui website desa. Selama ini, penyebaran informasi desa masih dilakukan secara manual melalui papan pengumuman dan komunikasi langsung, sehingga kurang efisien dan sulit menjangkau seluruh masyarakat. Untuk itu, diperlukan sistem informasi berbasis web yang mampu menampilkan profil desa, berita, potensi desa, serta menyediakan fitur pelayanan digital seperti pengajuan surat, kritik dan saran, serta survei kepuasan. Penelitian ini menggunakan metode SDLC (Software Development Life Cycle) dengan pendekatan model waterfall. Tahapan yang dilakukan meliputi rekayasa sistem, analisis kebutuhan, perancangan sistem, implementasi, pengujian sistem menggunakan metode blackbox, serta pemeliharaan. Pengumpulan data dilakukan melalui observasi langsung di Kantor Desa Sumberkledung, wawancara dengan perangkat desa, dan studi pustaka. Hasil dari penelitian ini adalah sebuah aplikasi Website desa yang memudahkan pengelolaan informasi dan pelayanan publik secara terstruktur, cepat, dan transparan. Sistem ini juga meningkatkan partisipasi masyarakat dalam pembangunan desa melalui keterlibatan langsung dalam pemberian masukan dan evaluasi layanan.
Co-Authors - Basyirun A.A. Ketut Agung Cahyawan W Aang Saeful Milah Achmad Helmy Djawahir Ade Yamindago Adi Pamungkas Aditya, Wahyu Yoga Adya Hermawati Agung, Fikri Mudzakki Syam Ahadiyah, Naeli Ni'matin Ahmad Zainudin Ahmad, Karyoto Ainul Labib, Mohammad Al Farobi, Mohammad Al Hasany, Mochammad Quthburrozi Alan Tanjung Aji Prastowo Alfian Rizani Alfiana Alfiana Alhamid, Mohammad Zamakhsari Ali Audah Ali, Mohd Hanafi Alim, Syaiful Alindra, Bagoes Malik Amalia, Laili Amilia, Riska Amirul Mukminin Ana Amiroh Anak Agung Gede Sugianthara Andika, Febri Dwi Andika, Hubi Rahmat Andri Febrianto, Andri Andy Rachman Andy Suryowinoto Anugrah Ariyani S. Arief Budiarto Ariefin, Mesra Surya Arifin, Muhyiddin Zainul Ariij Naufal Armanu Thoyib Aulia, Febriana Nur Awalizan, Mochamad Sigit Awwalin, Aufi Rizqiatul Azhar Azhar Aziz Nugroho Azraini, Dinda Bambang Hariyadi Bambang Sulistyo Basito Basito, Basito Betri Arisa Bintoro Wardiyanto, Bintoro Bisari, Nia Aprilia Bramada Winiar Putra Cahyo Indarto Catur Edi Widodo Conoras, Moch El Bahar Daffafauzan, Daffafauzan Damayanti, Elok Darmawan, Bayu Sigit Dayanti, Putri Rahma Della Rulita Nurfaizana Dewi Dewandari, Dewi Dewi Tri Nugraheni, Dewi Tri Dewi, Citra Satrya Utama Diaguna, Ridwan Dian Eka Kusumawati Dougherty, Geoff Dwi Siwi Retnoningsih Efendi, Muhammad Yusuf Efendi, Nur Mahfud Eka Putra, Ricky Eko Hidayanto Eko Sulistijono Elvira Rizqi Widyanti Emi Widiyanti Emmy Hamidah endah andayani Erita Yuliasesti Diah Sari Erlyna Wida R, Erlyna Wida Erlyna Wida Riptanti Esti Widowati, Esti Evi Handriani Bertua Simamora Evi Setiawati Fachry Abda El Rahman Fadilah, Mega Fianita Faiza, Nadia Mayla Fakhrur Rozi, Nanang Farhatin Nurul Ihya Fatichin, Khusnul Fatkhiyatul Athiqoh Fauzia Puspa Lestari Fikri, Muzayyinul Firmansyah, Muhamad Taufiq Firmansyah, Riza Agung Firnanda, Rony Freddy Haryanto Freddy Haryanto Fuad, Ali Geoff Dougherty Geoff Dougherty Geoff Dougherty Ghiffari, Syauqi Muhammad Gusti Ngurah Sutapa Halim, Pricilia Gunawan Hamzah, Nur Laely Hananur Rohiem, Nasyith Handayani, Heni Yuli Handini Devi Yunitasari Hanif Rani Iswari Hardiyanti, Yati Harini Harini Harsono Harsono Herfan, Mohammad Heri Pratikto Heri Susanto Heri Sutanto Heri Sutanto Hermawan, Akbar Hidayatullah, Fajar Hikmah, Devi Ismiatul Hima, Mulk HMS Chandra Kusuma Huda, M Masrur I Wayan Ari Makmur Idam Arif Idam Arif Ilafi, Rasi Insani, Auralia Fikri Insiano, Dewi A. Intan Andriani Irwan Sudarisman istiqomah istiqomah Iva Khoiril Mala Jamal Jamal Jamhari Jamhari Japeri Japeri Juhri, Muhammad Jujun Septiadi K Sofjan Firdausi K. Sofjan Firdausi Kariyono Khadafi, Shah khusnul khotimah Kliwon Hidayat Kristiyono, Antonius Edy Kusworo Adi Laksono, Bagus Yudit Lamsadi Lamsadi Leksono, Sonny Lestari, Fauzia Puspa Luh Putu Ratna Sundari M IRFAN, M Mahendra, Alief Thufail Mahfudz Fauzan Maknuunah, Rismaa Jauharotul Maman Herman Mariyatul Qibtiyah Marlina, Tuti Masdi Masdi Masfufiah, Ilmiatul Masruroh, Heni Maulania, Raudya Zahra Maulida, Shofi Maulidi, Syahrol Maya, Annisa Tenri Moch. Junaidi Hidayat Mohammad Haekal Mubarok, M. Rifqi Much Azam Muchammad Kurniawan Muhammad Farhan Muhammad Khumaedi Muhammad Nur Muhammad Yusuf Muhammad, Naufal Dzakwana Muharom, Syahri Mukhtar Hanafi Mulatomo, Tunggul Drajat Munawir Munawir Muqorrobin, M. Zainul Mutingatu Sholichah Nafisah, Thohirotun Natih, Made Naradhara Ayuko Naufal, Ariij Nazil Ainurrofik Niken Paramita Noor, Ahmad Nopendri Nopendri Nugraha, Larasadi Harya Nugroho Agung, Nugroho Nur Dwi Prasetyo Nur Paramita Nira Mulyono Nurdeng Deuraseh Nurul Firdausi Nuzula, Nurul Firdausi NURUL HIDAYAH Oktafiana, Brina Oktavia, Armida P Hadi Wibowo, Rahmat Parnanto, Nur Her Patria Uman Putra, Novian Permana, Rizal Bagus Pernama, Candra Prabowo, Rizkianto Prasetyo, Indra Pratama, Agung Sedayu Prawoto, Agus Priharto, Muria Ilham Priyono Priyono Priyono, Setyo Puariesthaufani N, Achmad Puput Khusnaiatul Purwoto, Septyaningrum Putri Puspita, Nurul Amalia Putri, Alisyah Malikha Putri, Maulidia R.G., Fiqri Rafif Fadihilah, Muhammad Rafli Tegar Hati, Muhammad Rahmawati, Widiya Raji, Moh. Ramadan, Arief Dian Rena Widita Rena Widita Reza Hambali Wilman Abdulhadi Ridwan Baraba Rika Fitriani Rinaldi, Ade Rizky Riris Trima Derita Sari Riska Amilia Rizalnur Firdaus Rohmah, Balqis Fauzatul Rokhim, Ahmad Abdur Romadhon Romadhon Rustanto, Dwi Ryan Kurniawan Sabiliat, Nur Edy Sabiliat, Nur Edy Sahrina, Alfi Salim, Ach. Khafid Salsabila, Sagita Samponu, Yohakim Benedictus Samponu, Yohakim Benedictus Sanggam Ramantisan Saptaria, Lina Saragih, Jhon Hadearon Sari, Devi Nur Mayang Sari, Virda Nawang Septyan, Mamat Setyawati, Rohmah Cahya Eka Setyowati Setyowati Sihtjaturiman Sirojudin Sirojudin Siti A&#039;isyah Siti Maesaroh Siti Nur Endahyani Siti Zulaikah Sofyan, Misba Maulana Sopiah, Sopiah Sri Adikadarsih, Sri Sri Kushartati SRI RAHAYU Sugiyanto - Sulistyowati Sulistyowati, Riny Sumariyah Sumariyah Suminah, - SURVIVAL - - Surya, Agustin Hariyani Suryanto Suryanto Suryono Suryono Sutikno, Bambang Sutrisno SUTRISNO Syafitri, Diva Kaila Syah, Iwan Nur Dian Syahrorini, Syamsudduha Syaifudin, Ahmad Bahron Syaikhuddin, Muhammad Miftakhul Syamsiar, Syamsiar Takatoshi Toyoda Tampubolon, Bahroin Idris Tamrin Fathoni Taufiqqurrohman, Rico Titiek Suheta Toni Wijaya, Toni Toshioh Fujibuchi Tri Winarni Agustini Tri Wulan Tjiptono Trisna Budiwati Tuffahati, Andira Shafa Tuti Mutia Uman, Novian Patria Vincensius Gunawan S.K. Virgia Ningrum Fatnar, Virgia Ningrum VITA FIBRIYANI, VITA Wahyu Edy Wibowo, Wahyu Edy Wahyu S. Budi Wahyu Setia Budi Warih Marhendra, Agung Pramana Wati, Sulistyowati Sulis Widi, Sayekti Nugrahaning Widodo, Suko Wijaya, Ilham Mukti Yanto, Dwi Yanurita Dwihapsari, Yanurita Yati Hardiyanti Yoel Midel Leitabun Yudiono, Udik Yulia Margareth, Yulia Yunianti, Nina Yunus Abu Bakar, M. Yusril Abidin, Mohammad Yusuf HR, Mohammad Zaenal Arifin Zaenul Muhlisin Zakaria, Moch. Bagus Zakly, Hanif ‘Izzuddin Zulkifli, Kiky