p-Index From 2020 - 2025
13.222
P-Index
This Author published in this journals
All Journal Jurnal Pendidikan Anak Usia Dini Undiksha Jurnal Pendidikan Indonesia e-Jurnal Arus Elektro Indonesia IDEAS: Journal on English Language Teaching and Learning, Linguistics and Literature ELSE (Elementary School Education Journal) : Jurnal Pendidikan dan Pembelajaran Sekolah Dasar TERRA : Journal of Land Restoration Jurnal Ilmiah Adiraga : Jurnal Penelitian Olahraga Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan International Journal of Elementary Education Jurnal Ilmiah Sekolah Dasar Abditani : Jurnal Pengabdian Masyarakat JURNAL PANGAN Journal of Sylva Indonesiana Accounting Profession Journal (APAJI) Dharma Raflesia : Jurnal Ilmiah Pengembangan dan Penerapan IPTEKS Basic and Applied Education Research Journal (BAERJ) Edu Cendikia: Jurnal Ilmiah Kependidikan Mejuajua JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) An-Nahdah Al-\'Arabiyah Jurnal Kolaboratif Sains Indonesian Journal of Islamic History and Culture Almufi Jurnal Pengabdian kepada Masyarakat Journal of Social Research PAKDEMAS : Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS MEDICINUS Scientium Management Review Economics and Business Journal The Scientia Law and Economics Review Journal of Accounting Issues International Journal of Integrative Sciences Jurnalika : Jurnal Ilmu Komunikasi Jurnal Kesehatan Komunitas Indonesia Jurnal Civil Engineering Study Jurnal Osadhawedyah bidang Medis dan Kesehatan Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Informatika Ekonomi Bisnis AMMA : Jurnal Pengabdian Masyarakat Triwikrama: Jurnal Ilmu Sosial Jurnal Elektro Journal International Journal of Teaching and Learning (INJOTEL) Jurnal Pengabdian Masyarakat dan Riset Pendidikan International Journal of Educational Best Practices Cocos Bio Jurnal Indah Sains dan Klinis EKOBIS ABDIMAS : Jurnal Pengabdian Masyarakat Jurnal Dedikasi Masyarakat Jurnal Ilmiah Kesehatan Mandira Cendikia IECON: International Economics and Business Conference International Conference On Association Of Indonesian Entrepreneurship Study Programs Jurnal Pelita PAUD International Journal of Islamic Finance (IJIF) Jurnal Wana Tropika Jurnal Online Skripsi Manajemen Rekayasa Konstruksi (JOS-MRK) Jurnal Historica Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK)
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Indo-Fintech Intellectuals: Journal of Economics and Business

REFORMULASI STRATEGI GUNA MENINGKATKAN TRANSAKSI DOMPET DIGITAL (STUDI KASUS PADA ACTIONPAY) Daryanto, Daryanto; Sumardi; Andi Aswan; Kamalia; Hendra Winarta
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 3 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i3.3931

Abstract

. This study aims to reformulate an effective marketing strategy to increase the number of digital wallet transactions on the ActionPay platform. The phenomenon of declining user transaction activity is the background to the need for evaluation and reformulation of business strategies that are adaptive to the dynamics of the digital market. The location or place of the study was at the Head Office of PT. Asia Pelangi Remiten, Jakarta, the research period was two months. The population and sample were all employees of the ActionPay Digital Wallet in Indonesia, totaling 35 employees. The methodology used in this study was a qualitative approach with secondary data analysis by measuring the IFE Matrix (Internal Factor Evaluation), EFE Matrix (External Factor Evaluation), and IE Matrix. The results of the study indicate that the internal environment of the ActionPay digital wallet has a key strength in the form of a strategic partnership with Bank Syariah Indonesia which is very effective in attracting users who are sensitive to transaction costs. This partnership is a crucial asset that supports the growth and sustainability of ActionPay services in the market. However, ActionPay also faces a significant weakness, namely the lack of a deep understanding of the competitive advantages that have been established by the company among all human resources.
Co-Authors . Suyitno A. Nur Asri Ainun Abd Cholid Abdul Rahmaan Nurkarim Adek Chan Adiningrum, Lutfika Prasetyaning Adyatmaka, Adido Affan Mashuri Ahmad Muhibbin Ahmad, Muhammad Yunus Aliyah, A.Nabilah Alizha Aisyah Amalia Amalia, Ayu Nurul ANDI ASWAN Andi Navira Andi Reni, Andi Andi Setiawan Anis Syatul Hilmiah Annafi, Hafidz Hibatullah Anshar Zulhelmi Apollo Arifin Aslam Arya Wiranugraha Ayat, Taufik Hidayat Ayu Lestari Ayu Yolanda Ginting Ayuning Putri Julian Azhar, Faris Afif Al Bagaskara, Andika Trah Baharuddin Binti Khalid, Khaleeda Iman Brianda Rusoneri, Gensen Budiono Joko Nugroho Chairunnisa Ahsana Amalan Shaliha Cut Fatimah Cyndi Veronica Daeng Ayub Dandung Novianto Dany Miftahul Ula Daryanto Daryanto Daryanto Dasep Supriatna Debi Meilani Debi Melani Dede Willianto Pratama Deskananda Deva Pramudya Suryawan, Deva Pramudya Suryawan Dhani Dharmala Putra Diah Ayu Kusriandono Diah Lydianigtias Diah Lydianingtias Dwatmadji Efendi, Medi Effendy De Lux Putra Emilia Hasibuan, Emilia Endang Nurcahyani Eny Faridah erna wati ERNA WIDYASARI Eska Dwi Prajayanti Eva Sartika Dasopang Fachri Zulfikar Fadillah Pratiwi S Fadjar Purnomo Fahrurrozi fajri, akmal Fakhiroh, Zakiyatul Fandi Achmad Dermawan Farisi, Salman Ferdyansyah Fernanda Prasky Hartono Fida’ Husain Firman Catur Wibowo Galiana, Antoine H Djabir Hamzah Habibulloh, Muhammad Nahrul Falah Hafiza, Nor Halwati Hayati Hendarto, Kanang Setyo hendra winarta Heryanto, Valen HESTI PUJIwATI Hidayat Sihotang, Supran Husna, Muhimmatul Ihlazul Amal Iis Haerunisa Ika Julianti Tambunan Ika Silvitasari Indra Jaya Insan Qudus, Hardoko Inta Nurkhaliza Agiska IRWAN FAIZAL Isjoni Isjoni Isjoni, M. Yogi Riyantama Iskandar, Rhoma Isnani Nur Rahma Istikhoroh Nurzaman Iyad Abdallah Al- Shreifeen Jamaluddin Jayad, Ismed Jilber, Julius Joko Setiono Joko Wibowo Jufri Lanuru JULAEHA Jurnaliska Pena Ardini Kamalia Kamaliyah, Rofiqoh Kanne Dachi Kendra Hosea Kholifatu Rohmah Khotimah, Damayyanti Nur Krisna Rendi Awalludin Kristian Adi Putra Kukuh, Windi Kusumaningsih, Karti Rahayu Laili Etika Rahmawati Larasati, Meita Laskono, Nuswar Barruli Lee, Su See Lies Rahayu Wijayanti Faida Makkuraga , Afdal Maliyana Ulfa, Maliyana Mansor, Patahayah Maryani, Rina Melati Yulia Kusumastuti Mia, Ayu Moch Ghozali, H.R.B. Moch. Khamim Mochammad Wahyudi Mohammad Chozin Muh. Nurdiansyah Muhammad Gunawan Muhammad Idrus Taba Muhammad Sobarsyah Muliati Mulyana, Edi Hendri Musa, Ichwan Muslihin, Heri Yusuf Nabila Khansa Afanin Nadiya Yunan Nanda Fajar Arditama Nashrudin Latif Nawir Rasidi Nerdy Nilsya Febrika Zebua, Nilsya Febrika NOVIANTO Nur Afni Asnia Nur Arifah Drajati Nurdjanah Hamid Nuriyah, Ai Siti Nurmiati Nurrohmah , Anjar Nurul Afwa Yustika Sari Nurul Fadillah Nurul Umamah Nurwani Octavianah, Dian Pahlevi, Cepi Pajarwati, Unik Pakpahan, Melibenni Peri Aisyah Zubaidi Petrus Jhon Alfred D.D. Prabowo, Nur Wahyu Pringgabaya, Mohamad Purwitasari, Dinda Putra, Irwan Agusnu Putra, Mochamad Rakha Sissatrio Putri Addina Putri Ramadhani, Putri Putri, Andrini Oktaviani Indita Putri, Chientya Annisa Rahman Putri, Tasya Audya Nabila Eka Radhia Jatu Noviarsita Sakti Rahmawati Rasyidah, Latifur Razali Rei Restu Asyari Reny Herawati Resky, Muhammad Rina Ayu Setyaningrum Ris Hadi Purwanto Risma Yeni Rista, Nadia Rita, Wismalinda Rony Setiawan Rony Setiawan Roux, Christine le RR. Ella Evrita Hestiandari Safira, Dyah Safitri, Dian Indah Saka Jaya Arantino Salman Salsabila Rahmi Samran, Samran Santa Lorita Saputri, Yasinta Dewi Sari, Ayuni Mitra Selvia Wulan Hajijah Septi Noiman Lase Sertin Prilda Sari Sandoro Shofian Syarifuddin Sintha Sih Dewanti Siti Muliani Julianty Siti Nurbaya Siti Windari Sitti Safiatus Riskijah Sri Haryati Sri Kaloko, Bambang SRI RAHAYU SUDARMANTO Sudewi Sudirman, Indrianty Suhariyanto Suharti Suherman, Suherman Sumardi . Supomo Suprianto Suprianto Supriyadi Supriyanto Kartodarsono Suryanto Susapto Suselo Utoyo Syarifuddin Tari Putri Utami Rizki Taufiq Rochman Titik Istirokhatun Tri Ongko Ujang Rohman, Ujang Ummu Kalsum Ummu Salma Al-Azizah Usman Vierza Mierza Vriezka Mierza Wahda Wahida Hi. Amier Wahyu Muldayani Wahyu, Agung Wahyuningsih, Indriani Wardana, Heri Werti Widiyastuti, Ari Widodo w Widodo Widodo Widyono Hadi Winarno, RB Rahardyan Putra Wisnu Cahyo Laksono Wiwik Ekyastuti Yadi Setiadi Yenny Prastiwi Yessi Febriani Yoli Anathasia Yoyoh Hereyah Yulianty YUYUN ELIZABETH PATRAS, YUYUN ELIZABETH Zaharuddin Zebua, Nilsya Febrika Zebua Zulfan Zulhelmi Zulkhaira Zulkhairi Sofyan Zulpahmi