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MODIFIKASI WEBSITE GOOGLE SITE SEBAGAI MEDIA PEMBELAJARAN PADA MATERI PASAR MODAL Djoko, Sunarti; Pratikto, Heri; Rahayu, Wening Patmi
Research and Development Journal of Education Vol 10, No 2 (2024)
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/rdje.v10i2.23669

Abstract

Pada abad 21 ditandai dengan terobosan-terobosan teknologi komunikasi dan informasi. Teknologi kini semakin berperan penting dalam dunia pendidikan. Teknologi telah mengubah cara kita berkomunikasi, memperoleh informasi, dan belajar dalam lingkungan pendidikan.Google Sites merupakan salah satu media yang dibuat oleh Google sebagai platform pengembangan web yang sangat cocok digunakan sebagai media pembelajaran karena mudah dioperasikan dan tidak memerlukan coding dalam proses pengerjaan. Tujuan dari penelitian ini adalah mengembangkan media pembelajaran mata kuliah Lembaga Keuangan dan Pasar Modal pada materi pasar modal dengan memodifikasi Google Sites menjadi media pembelajaran yang interaktif, sehingga dapat meningkatkan hasil belajar mahasiswa. Penelitian ini menggunakan desain Research and Development (R&D) dengan model pengembangan ADDIE yang terdiri dari tahap Analisis, Desain, Pengembangan, Implementasi, dan Evaluasi. Pada tahap Analisis, peneliti melakukan analisis kebutuhan, analisis kurikulum, dan analisis media. Pada tahap Desain, peneliti mendesain produk dan perangkat. Pada tahap Pengembangan, peneliti membuat media dan melakukan validasi. Pada tahap Implementasi, peneliti melakukan uji coba media untuk mendapatkan kepraktisan dan efek potensial. Pada tahap Evaluasi, peneliti melakukan pembahasan terhadap nilai kepraktisan dan efek potensial. Untuk teknik pengumpulan data, peneliti menggunakan angket dan tes hasil belajar. Penelitian ini dilakukan di Institut Sains dan Kependidikan Kie raha (ISDIK) Maluku Utara.
TRANSFORMASI MEDIA PEMBELAJARAN: MEMIKAT LEARNING INTEREST MAHASISWA DENGAN MEDIA VR PADA MATERI TATA RUANG RAPAT Basuki, Andi; Pratikto, Heri; Rahayu, Wening Patmi
Research and Development Journal of Education Vol 10, No 1 (2024)
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/rdje.v10i1.23259

Abstract

Dalam upaya mengatasi tantangan adaptasi teknologi di sektor pendidikan, penelitian ini secara khusus mengembangkan dan menilai efektivitas implementasi Virtual Reality (VR) sebagai metode pembelajaran yang inovatif dalam meningkatkan pemahaman mahasiswa tentang konsep tata ruang rapat kantor. Dengan mengadopsi model pengembangan ADDIE dalam kerangka R&D, penelitian ini berhasil mengintegrasikan VR ke dalam kurikulum Manajemen Perkantoran di Universitas Negeri Malang dengan fokus utama adalah pada peningkatan kapasitas visualisasi dan interaktivitas mahasiswa. Hasil yang diperoleh menunjukkan peningkatan yang signifikan dalam minat belajar, keterlibatan, dan pemahaman mahasiswa tentang materi, jika dibandingkan dengan metode pembelajaran konvensional. Pengalaman belajar yang imersif dan interaktif yang disediakan oleh VR tidak hanya memikat, tetapi juga memperkaya mahasiswa dengan kemampuan untuk menerapkan teori ke dalam praktik secara lebih nyata dan efektif. Studi ini mengkonfirmasi bahwa, penggunaan VR dalam pendidikan manajemen perkantoran berpotensi besar dalam mempersiapkan mahasiswa menghadapi tuntutan kompetensi di dunia kerja yang semakin mengedepankan penguasaan teknologi, serta mendukung kebutuhan akademik yang berkelanjutan.
Historical Analysis of MSMEs in Indonesia: Milestones and Transformation Hamdani, Hamdani; Sudarmiatin, Sudarmiatin; Rahayu, Wening Patmi
Formosa Journal of Multidisciplinary Research Vol. 3 No. 12 (2024): December 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i12.12324

Abstract

This literature review paper was conducted to observe the development of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, which have undergone significant transformations over time. By applying a historical analysis framework, the paper traces the evolution of MSMEs in Indonesia, highlighting key milestones, challenges, and the impact of economic policies on their development with the data being gathered from academic journals, government reports (e.g., the Ministry of Cooperatives and MSMEs, Statistics Indonesia), and industry reports from organizations like the Asian Development Bank (ADB). In the pre-independence era, MSMEs were providers of local goods and services, although hindered by exploitative colonial policies. Next, in the Old Order and New Order eras, although MSMEs began to receive attention, the large sector was still prioritized in economic policies. Greater attention to MSMEs emerged after the 1997-1998 crisis, where MSMEs demonstrated extraordinary resilience and became one of the pillars of Indonesia's economy. In the reform era, decentralization allowed MSMEs to develop throughout Indonesia, with increasingly supportive policies such as People's Business Credit (KUR) and entrepreneurship training.
Marketing Strategy and Product Quality to Improve Purchase Intention at Lastry Bakery Tuban Widyaningrum, Santi; Sudarmiatin , Sudarmiatin; Rahayu , Wening Patmi
Journal of Finance and Business Digital Vol. 3 No. 4 (2024): December 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jfbd.v3i4.12902

Abstract

This research aims to analyze marketing strategies and product quality as important factors to improve purchase intention at Bu Lastry Bakery Bakery, one of MSME’s  located in Kerek District, Tuban, East Java, Indonesia. This research uses qualitative research methods with the sample used being interviews with the owner of the Bu Lastry Bakery. The results of this research show that effective marketing strategies such as creative advertising and consistent product quality can significantly improve purchase intention. The conclusion of this research is to provide insight to the management of Bu Lastry Bakery to optimize marketing strategies, improve product quality and strengthen its position amidst intense competition. It is hoped that the results of this research can contribute to the development of more effective marketing strategies in the bakery industry and other business sectors.
Building Student Engagement with Genially Interactive Media Rahayu, Wening Patmi; Dede Rusmana; Cyndy Novi Octavia
Social Science Studies Vol. 4 No. 6 (2024): Issue: November
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Research Aims: This research was carried out based on the use of technology by teachers at SMK PGRI 2 Malang in implementing learning that was not yet optimal. This research aims to develop Genially interactive media so that it can increase student activity in classroom learning Design/methodology/approach: The method used in this research is Resources and Development using the ADDIE model. Product trials were carried out in class XI Digital Business. The data used in this research is qualitative and quantitative data. Data analysis was carried out using percentage analysis, normality test, and Independents Sample T-Test. This research produces Genially interactive media products that are attractive and served with various menus. Genially's interactive media has gone through the media and material expert validation stage Research Findings: The results of the analysis prove that there are differences in learning activity in the experimental class and the control class, so it can be concluded that this media is effectively used as a source of teaching materials and can increase students' learning activity Theoretical Contribution/Originality: The theoretical contribution of using Genially interactive media to build student engagement lies in its integration of multimedia elements with interactive learning, which enhances cognitive engagement and motivation. This approach aligns with constructivist theories of learning, emphasizing active participation and interaction with content. Genially’s originality stems from its ability to seamlessly combine various media—text, visuals, animations, and quizzes—into a single platform, offering a dynamic alternative to traditional learning tools. This innovation provides a novel way to create personalized, engaging learning experiences that can adapt to diverse educational settings.
Influence of Customer Engagement on E-WOM and Repurchase Intention Through Customer Equity of Masculine Cosmetic Products (Study on Tokopedia & Shopee Users) Pramana, Aditya; Hermawan, Agus; Rahayu, Wening Patmi
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 4 No. 1 (2024): DECEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v4i1.1513

Abstract

This paper purposes to obtain evidence of whether there is a direct or indirect influence between customer engagement, Customer equity, e-WOM, and Repurchase intention on m-commerce customers (Tokopedia and Shopee) in Indonesia. This paper applies a quantitative research approach with explanatory research methods and in-depth descriptive analysis. This study uses infinite population for the population used, because the number of users of the Tokopedia or Shopee m-commerce applications in Indonesia is not accurately recorded, with predetermined criteria. The nonprobability sampling method chosen by the author in this paper as a sampling technique used using purposive sampling technique, because the unlimited population size, then 5% margin of error, with 95% confidence level, and 50% population proposition resulted from the calculation is as many as 385 samples of m-commerce users who have purchased masculine cosmetics as sample respondents. The data analysis technique uses an associative, quantitative and SEM-PLS approach. For novelty or novelty in this research, researchers have scientific suspicions on two other drivers of customer equity, namely; Value Equity, and Relationship Equity can directly influence the occurrence of e-WOM and use m-commerce user respondents who have purchased masculine cosmetic products. Results of the study showed that all variables have a positive influence on each other, either directly or indirectly and significantly, except for the customer engagement variable on repurchase intention which showed no significance. The impact of the study could be a reference for m-commerce in increasing users and directing them to constructive goals.
Utilization of Gamification-Based Media in an Effort to Make Learning Fun and Change the Mindset of Parents About the Importance of Children's Education Rahayu, Wening Patmi; Hidayat, Rachmad
International Journal of Social Science and Community Service Vol. 2 No. 4 (2024): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v2i4.53

Abstract

The use of technological and informational developments in education today needs to be implemented selectively. This selective approach aims to make educational activities more meaningful and help achieve desired learning goals. One such technological development is the utilization of gamification-based learning media. Gamification media is designed to be engaging, combining games with educational content. This approach benefits students during learning activities, as they remain engaged and understand the material better. In this context, parental involvement in children's education is equally important in supporting the development of learning activities. Community service activities integrated into learning programs help maintain quality standards and positively impact educational outcomes. Quality education, in turn, helps create quality human resources. Teachers can effectively utilize gamification media to enhance their lesson material. The success of these community service activities represents one approach to improving the distribution of quality education for all.
B2B Marketing Communication Strategies In Increasing Sales: A Systematic Literature Review Rudi, Jupensius; Mubarok, Dimas Hamdan; Ar-Rasyi, Hasna Hamida Alifia; Rahayu, Wening Patmi; Dewi, Titis Shinta
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.600

Abstract

This research is a Systematic Literature Review (SLR) that adopts PRISMA (Preferred Items for Systematic Review and Meta-Analysis) to investigate business-to-business (B2B) marketing communication strategies in increasing sales. Data were obtained from Scopus, Emerald, Wiley, Taylor and Francis. A total of 96 journals were initially identified, but through the application of strict inclusion and exclusion criteria, the number was reduced to 10 journals that served as the focus of the comprehensive review. The results show that B2B marketing through social media is becoming an integral and connected part of organisations, as it not only helps during the sales process but also during the buying process. Social media has the potential to assist B2B organisations in improving their communication capabilities by facilitating knowledge promotion and encouraging engagement through advanced technology.
The Relationship of Leadership Style, Work Environment and Work Facilities on Employee Job Satisfaction in Omah Jenang MSMEs Suprayitno, Hery; Sudarmiatin, Sudarmiatin; Rahayu, Wening Patmi
Formosa Journal of Multidisciplinary Research Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v4i1.12562

Abstract

This research aims to analyze the influence of leadership style, work environment and work facilities on employee job satisfaction at Omah Jenang MSMEs, located in Blitar Regency. The research method used is a qualitative approach with a case study design. Data was collected through in-depth interviews, direct observation, and analysis of related documents. The research results show that participative and transformational leadership styles contribute positively to employee motivation and job satisfaction. A harmonious work environment and a culture of mutual cooperation creates a comfortable working atmosphere, even though there are challenges such as hot temperatures in the production area. The available work facilities are sufficient to support the production process, but still require improvement, especially in the aspects of ventilation and personal protective equipment. This research concludes that the synergy between leadership style, work environment and work facilities has a significant influence on employee job satisfaction. These findings provide relevant insights for MSMEs to improve human resource management to achieve business sustainability.
Community Building, Original Event Programming, Convenience, and Connectivity for SMEs in Digital Branding Moderated by Digital Literacy Sunandes, Aris; Sudarmiatin, Sudarmiatin; Rahayu, Wening Patmi
Formosa Journal of Multidisciplinary Research Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v4i1.12927

Abstract

This study aims to analyze the influence of community development, the organization of original events, convenience, and connectivity on digital branding for micro, small, and medium enterprises (MSMEs) in Blitar, with an emphasis on the moderating role of digital literacy. The method used in this research is a quantitative approach with a Moderated Regression Analysis (MRA). The results show that community development and the organization of original events have a significant positive impact on digital branding, while convenience also plays a role in enhancing the effectiveness of digital branding. On the other hand, connectivity does not significantly influence digital branding. Digital literacy is proven to act as a moderator that strengthens the relationships between community development, event organization, and convenience with digital branding, highlighting the importance of digital skills in achieving successful branding. This study suggests that MSMEs in Blitar should pay greater attention to community development, creative events, and ease of digital services. Additionally, improving digital literacy among MSME owners and staff is crucial to optimize their digital branding efforts.
Co-Authors Abel Widi Astuti Adinda Marcelliantika Agnesia, Rila Ayu Agung Winarno Agus Hermawan Agus Hermawan Agustin, Resty Aisyah Asri Nurrahma Akh. Fawaid Alby Aruna Alfina Nur Jannah Alviansyah, Havisfal Amala, Istiqomah Ahsanu Amaliyah, Khoirotul Andaryanto Andi Basuki, Andi Andi Wisnu Murti Andy Chandra Pramana Andy Prasetyo Wati Andy Prasetyo Wati ANGGA MARTHA MAHENDRA, ANGGA Antara, Radittya Mahasputra Ar-Rasyi, Hasna Hamida Alifia Artino, Bhernanda Tri Mulia Aziza Putri Arumsari, Oktaviani Putri Dita Aruna, Alby Asep Dana Saputra Asrizal Atma Wijaya, Ginanjar Aulia Ramadhani A’rasy Fahrullah Bambang Banu Siswoyo Bambang Sugeng Budi Eko Soetjipto Budiono , Sunarto Cecilia Indah Hapsari Cyndy Novi Octavia Damayanti, Vidya Dede Rusmana Desi Anggarwati Desi Anggrianto - Devi, Shinta Prasetia Dewi Sinta Puspitasari Dewi, Titis Shinta Dida Maulidya Al Afshana Didik Indratno Dinda Syafitri Djoko Dwi Kusumajanto Djoko, Sunarti Doni Erfianto Dwi rahayu Dwipriwanti, Aida Eka Putri Surya Eni Noviani, Eni Erlina Puspita Istikomah Ery Tri Djatmika RWW Eva Rosita Dewi Faradila, Fian Arifiona Farij Ibadil Maula Fathonah, Sastiana Mandasari Fatmala, Fila Dia Ayu Feri Andika Prasetya Fika Dwi Rahmania Firzon Ainur Roziqin, Mohamad Fitriani Fuad Abdul Fattah Giarti Ningsih Gilang Permatasari, Trivena Hamdani Hamdani Hamdani, Umar Haniatur Rofiqoh Umar Hanik Munaddifah Haribowo, Siget Fitrianto Heny Kusdiyanti, Heny Heri Heri, Heri Heri Praktikto Heri Pratikto Hidayatin Hidayatin Hilwa Rohmahdiniyah Nur Azizah Huda, Achmad Nuril Ibrahim, Muhammad Maulana Ilham Pamungkas, Farel Indarwati, Rila Ayu Agnes Iriaji Jali, Jafalizan Md. Jamaluddin Jamaluddin Kevin Ghulaman Silmi Khoirul Ilmiati Khusnia, Rif’atul Kiki Zilfia Auliatul Maurisa Kristianingsih, yuyun Kukuh Handojo Kuncoro Aprilia Hikmawati Lili Purwanitasari Ludi Wishnu Wardana M. Yogi Riyantama Isjoni Madziatul Churiyah Mahardhika, Early Harison Manus, Victorio Chipta Gregory Marcelliantika, Adinda Marna, Jean Elikal Martha, Jefry Aulia Maulia, Danis Mentari Ritonga Mohammad Hari, Mohammad Mohammad Zaenal Abidin Muaddab, Hafis Mubarok, Dimas Hamdan Muchamad Rizky Fauzi Mufid Andrianata Muh K Bonesaputra Rukman Muhammad Rivai Muhammad Vicky Zulfikar Mujiyanti, Sri Ayudha Munawaroh, Rianzah Nabilah, Zahidah Ismah Nahdi, Moehammad Robith Nasikh Natasya Ika Suryaningsih Ningsih, Giarti NORIDA CANDA SAKTI Novantiko, Kevin Novita Ika Fitriani Novitasari, Anindita Trinura Nurul Farida Nurul Hidayati Nynys Khoirun Nisa’ Pangestu, Witjaksono Adi Prabowo, Andri Eko Prabowo, Stanley Pramana, Aditya Prasetyo, Abdul Rahman Prayitno, Reza Dwi Purnomo Purwanto, Sandi Purwanto, Yusuf Puspitasari, Ranny Fitria Putra, Pandu Yudi Putri Rahmayanti Putri Surya, Eka Rachmad Hidayat Rachmad Hidayat Rachman, Tutut Arif Raisa Fitri Raya Sulistyowati Regita Niken Ashari Rila Ayu Agnes Indarwati Rizkita, Marsya Aulia Roziqin, Mohamad Firzon Ainur RR. Ella Evrita Hestiandari Rr. Suci Palasari Rudi, Jupensius Rully Wiliandri Safitri, Heida Ifkari Salsa Rahmawati Saputri Salsabila, Sarah Sakiran Satia Nur Maharani Selviani Putri Anggia Septia Anggi Saputri Septiawan, Bambang Shahrul Dwi Ananta Shendy Andrie Wijaya Siti Ulfatul Faizah Siti Zumroh Sri Umi Mintarti Sriyani Mentari Sudarmiatin Sulikah Sulikah Sulistiyani, Sulistiyani Sunandes, Aris Sunyoto, Agus Bambang Suprayitno, Hery Surasak Jamnongsarn Surya, Eka Putri Susilowati, Eni Suyowanto, Suyowanto Syahrul Munir Tisa Reta Vianda Titis Shinta Dhewi, Titis Tri Kurniawati Umagapi, Dara Anindya Putri Umatin, Choiru Uswatun Hasanah Utami, Rizki Amalia Vhalery, Rendika Vica Vekyana Sagita Wahyu Dede Gustiawan Wardani, Anita Kusuma Wardhana, Ludi Wishnu Wati, Sri Sulistiya Wibowo, IG. Jarot Febri Setyo Widyaningrum, Santi Wijaya, Ginanjar Atma Winda Purwaning Suhairiya Yasari, Niluh Komang Kusuma Yenni Artati Yogatama, Ahmad Nizar Yohanes Wibisono Yosi Mariana Yuhendri L V Yusnita Wardani Zumroh, Siti Zutiasari, Ika