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Agus Rahayu

Universitas Pendidikan Indonesia

Author-ID : 354813

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Physics Public Health Social Sciences Transportation Other

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Strategic Foresight and Entrepreneurial Orientation in Enhancing Business Adaptability for Navigating Uncertainty in Food and Beverage SMEs Enny Noegraheni Hindarwati; Agus Rahayu; Vanessa Gaffar; Lili Adi Wibowo
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4552

Rising market, technological, and environmental uncertainties challenge Micro, Small, and Medium Enterprises (MSMEs) in the food and beverage sector, making strategic foresight and entrepreneurial orientation essential for adaptability and competitiveness. This study aims to examine the effects of strategic foresight and entrepreneurial orientation on business adaptability in navigating uncertainty among food and beverage MSMEs in Jakarta. A quantitative approach with a cross-sectional survey design was employed. Data were collected from 100 MSME owners or managers using a structured questionnaire and analyzed using structural equation modeling–partial least squares. The results indicate that strategic foresight has a significant positive effect on business adaptability, while entrepreneurial orientation strengthens innovation, proactiveness, and organizational resilience. Furthermore, business adaptability is found to mediate the relationship between strategic foresight and the ability of MSMEs to navigate business uncertainty. These findings highlight the importance of integrating foresight and entrepreneurial orientation as dynamic capabilities to enhance MSME resilience. This study contributes theoretically to the dynamic capabilities perspective and provides practical insights for business practitioners and policymakers in strengthening the adaptive capacity of food and beverage MSMEs amid an increasingly uncertain business environment.

Reframing higher education sustainability through dynamic environmental, foresight strategy, and value creation program: Voices from educational experts Hindarwati, Enny Noegraheni; Rahayu, Agus; Gaffar, Vanessa; Wibowo, Lili Adi
Indonesian Research Journal in Education |IRJE| Vol. 10 No. 1 (2026): IRJE |Indonesian Research Journal in Education
Publisher : Universitas Jambi, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/irje.v10i1.51885

This study aims to develop a performance framework for higher education institutions in developing countries that is aligned with the Sustainable Development Goals (SDGs) agenda. A qualitative approach using an in-depth interview model was employed to identify the main dimensions from the perspectives of purposively selected educational management experts. The research was conducted over 61 days, with core activities consisting of in‑depth interviews via the Zoom Meeting platform, and thematic analysis was adopted. The findings indicate that a performance design for higher education institutions in developing countries that is consistent with the SDGs agenda must, at a minimum, exhibit three key dimensions: a dynamic environment, a foresight strategy, and a value-creation program. All three must be firmly anchored in the Tridharma of Indonesian higher education. These results are highly valuable, as they offer a conceptual contribution by integrating the discourse on education for sustainability, higher education governance, and the SDGs framework into a comprehensive, contextually grounded performance model for the provision of higher education in developing countries.

Digital Dashboard Transformation as a Mediator Between Service and Content Delivery and Sustainable Performance in Islamic Educational Institutions in Indonesia Gatot Kunta Kumara; Agus Rahayu; Lili Adi Wibowo; Rasto Rasto
Jurnal Pendidikan Terapan Vol 4, No 3 July (2026)
Publisher : Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/jupiter.v4i3.1189

Purpose: This study examines the mediating role of Digital Dashboard Transformation (DDT) in the association between Service and Content Delivery (SCD) and Sustainable Performance (SP) in Islamic educational institutions in Indonesia. Methods: A quantitative cross-sectional design was employed involving 104 respondents selected through purposive sampling from Islamic educational institutions that had implemented digital-based educational and administrative services. Data were collected using a 36-item questionnaire measured on a seven-point Likert scale. Construct reliability and validity were assessed using Composite Reliability (CR) and Average Variance Extracted (AVE). The mediating role of DDT was evaluated using bias-corrected bootstrapping with 5,000 resamples. Findings: The results indicate that SCD was positively associated with DDT, and DDT was positively associated with SP. The indirect effect of SCD on SP through DDT was statistically significant, supporting a complementary partial mediation mechanism. The bootstrap analysis showed that the 95% bias-corrected confidence interval for the indirect effect did not include zero (LLCI = [isi nilai], ULCI = [isi nilai]). The model explained 50.5% of the variance in SP (R² = 0.505), suggesting that SCD and DDT are important factors associated with sustainability outcomes in Islamic educational institutions. Research implications: The findings suggest that strengthening service and content delivery may support the development of dashboard-based monitoring capabilities, which are associated with improved sustainability-related outcomes. Educational institutions may benefit from integrating digital dashboard systems to support evidence-based decision-making and organizational performance monitoring. Originality: This study contributes to the digital transformation and sustainability literature by examining DDT as a mediating mechanism linking SCD and SP within Islamic educational institutions. The findings provide empirical evidence of an indirect association between digital service capabilities and sustainability outcomes in a faith-based educational context, while acknowledging the limitations of cross-sectional data for causal inference.

Mediasi Ganda Customer Engagement dan Innovation Capability pada Hubungan Digital Leadership terhadap Business Performance Perusahaan Jasa di Kota Balikpapan Patta, Ribka; Gusmawati, Gusmawati; Rahayu, Agus; Prastiyo, Hery Eko; Hasan, Syahril
Jurnal Ragam Pengabdian Vol. 3 No. 2 (2026): Mei-Agustus, Sustainable Development Goals (SDGs): Multidisciplinary Perspectiv
Publisher : Lembaga Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/scc9zm66

This study aims to analyze the influence of digital leadership on business performance through customer engagement and innovation capability in service companies in Balikpapan City. The study used a quantitative approach with a survey method on 96 respondents selected using a purposive sampling technique. Data collection was carried out through direct and online questionnaires, then analyzed using Structural Equation Modeling based on Partial Least Squares (SEM-PLS) with the help of the SmartPLS application version 4.0. The results showed that digital leadership did not significantly influence business performance. Conversely, digital leadership had a positive and significant effect on customer engagement and innovation capability. Furthermore, customer engagement did not significantly influence business performance, while innovation capability had a positive and significant effect on business performance. This study also found that customer engagement was unable to mediate the influence of digital leadership on business performance, while innovation capability was able to mediate the relationship positively and significantly. The research findings indicate that the success of a service company's digital transformation is more influenced by the organization's ability to create innovation than simply building customer engagement. This research provides theoretical contributions in the development of Dynamic Capability Theory and Resource-Based View (RBV), as well as providing practical implications for service companies in improving innovation capability to support business performance in the digital transformation era.

Manajemen Risiko sebagai Mediator dalam Keterkaitan Inklusi Keuangan dan Kinerja UKM Balikpapan Gusmawati; Patta, Ribka; Rahayu, Agus; Prastiyo, Hery Eko; Nurlia, Nurlia
Jurnal Ragam Pengabdian Vol. 3 No. 2 (2026): Mei-Agustus, Sustainable Development Goals (SDGs): Multidisciplinary Perspectiv
Publisher : Lembaga Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/68zgf736

This study aims to examine the role of risk management as a mediating variable in the relationship between financial inclusion and SME performance. The study employed a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) with Smart-PLS version 4. Data were collected through questionnaires distributed to 150 SME owners and managers in Balikpapan, Indonesia, selected using purposive sampling. The findings reveal that financial inclusion does not have a significant direct effect on SME performance. However, financial inclusion has a positive and significant effect on risk management, while risk management significantly improves SME performance. Furthermore, the study confirms that risk management significantly mediates the relationship between financial inclusion and SME performance. These findings indicate that access to formal financial services alone is insufficient to improve SME performance unless supported by effective risk management practices. The study contributes to the literature by highlighting the strategic role of risk management as an important mechanism through which financial inclusion can enhance business performance. Practically, the findings suggest that policymakers and financial institutions should complement financial inclusion programs with risk management training and managerial assistance for SMEs to ensure sustainable business growth and resilience.

Efektivitas Program Sertifikasi Terhadap Kesiapan Kerja; Peran Mediasi Efikasi diri pada Fresh Graduate dan Pencari Kerja Hamdani Pratama; Agus Rahayu; Disman Disman; Alfira Sofia
Jurnal Manajemen dan Pemasaran Digital Vol. 4 No. 3 (2026): Jurnal Manajemen dan Pemasaran Digital (Juli - September 2026)
Publisher : Siber Nusantara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jmpd.v4i3.792

Kesenjangan kompetensi lulusan dengan kebutuhan industri mendorong berkembangnya program sertifikasi kompetensi, namun kepemilikan sertifikat belum tentu menjamin kesiapan psikologis memasuki dunia kerja. Penelitian terdahulu menempatkan efikasi diri sebagai prediktor langsung kesiapan kerja pada mahasiswa, sementara perannya sebagai mediator antara efektivitas sertifikasi terstruktur dan kesiapan kerja pada peserta lembaga sertifikasi profesi jarang diuji. Penelitian ini menguji pengaruh efektivitas program sertifikasi terhadap efikasi diri dan kesiapan kerja, secara langsung maupun melalui mediasi efikasi diri. Survei kuantitatif eksplanatori dilakukan pada 190 peserta bersertifikat LSP BPPTIK, dan data dianalisis menggunakan pemodelan persamaan struktural kuadrat terkecil parsial. Hasil menunjukkan efektivitas sertifikasi berpengaruh positif terhadap efikasi diri dan kesiapan kerja, efikasi diri berpengaruh positif terhadap kesiapan kerja, dan memediasi sebagian pengaruh sertifikasi terhadap kesiapan kerja. Temuan ini membuktikan peran efikasi diri sebagai mekanisme psikologis penghubung sertifikasi dan kesiapan kerja, jalur yang belum banyak diuji sebelumnya.

A Research Map of Technology-Based Digital e-CRM: A Bibliometric Analysis to Identify Innovations and Future Trends Fitrina Lestari; Agus Rahayu; Heny Hendrayati
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1574

This research investigates the progression of technology-driven digital e-CRM systems, focusing on three primary goals: uncovering research patterns, assessing the impact of technological advancements on e-CRM growth, and identifying future research prospects. The study also seeks to confirm hypotheses regarding the increasing emphasis on technology in e-CRM, the transformative effects of merging e-CRM with e-commerce and digital marketing, and emerging opportunities in analytics, and data security. A bibliometric examination of Scopus-indexed publications was performed using vosviewer application. The datasets were refined through three queries related to e-CRM concepts, technological innovations, and customer outcomes, resulting in 623, 60, and 14 documents, respectively. The results unveil significant trends, including the incorporation of Big Data and predictive analytics for data-informed decision-making, the implementation of AI and machine learning for customization and automation, the integration of social media into CRM strategies to boost engagement, the synergy between e-CRM, e-commerce, and digital marketing for omnichannel experiences, and the shift towards scalable cloud-based CRM systems. These findings validate the hypotheses, underscoring the crucial role of technological progress in reshaping e-CRM and enhancing customer experiences. Future research opportunities encompass advancing sentiment analysis for social media, harnessing IoT for real-time engagement, and tackling data privacy challenges to foster trust. Although limited to bibliometric methods and Scopus data, this study contributes to the existing literature by mapping e-CRM research trends, offering practical insights for professionals, and suggesting future directions aligned with emerging technologies and global challenges, thus emphasizing the strategic importance of aligning e-CRM innovation with evolving consumer needs.

Redefining Market Dynamics: A Bibliometric Lens on Innovation and New Product Strategy Trends Wiji Safitri; Agus Rahayu; Heny Hendrayati
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1589

Innovation and New Product Strategy are an important part of the marketing world. Increasingly dynamic consumers and increasingly competitive markets, companies are required to carry out Innovation and New Product Strategy. This is in line with the increasing publication results over the past five years on this theme. Companies need a direction for innovation and new product strategy. In addition, newness is needed in innovation and new product strategy. This study aims to identify trends regarding Innovation and New Product Strategy in Marketing. Furthermore, to find newness in the theme. This study uses bibliometric analysis to find trends and newness in research on Innovation and New Product Strategy in marketing. Samples were obtained from Scopus data with the keyword Innovation and New Product Strategy in Marketing. Publications were determined in the last five years and the keywords that were limited were only for marketing. 148 documents were obtained that met the criteria for this research sample. The results of this study are research trends towards entrepreneurship and social media. While the newness for further research can connect the keyword customer behavior and new product development with the theme of Innovation and new product strategy, especially in the context of marketing.

The Evolution of Airport Strategic Management: A Study of Airport Strategic Management in 1947-2022 Using Content Analysis Approach Virda Dimas Ekaputra; Agus Rahayu; Lili Adi Wibowo
International Journal of Applied Business and International Management Vol 10, No 3 (2025): December 2025
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v10i3.5052

This study analyzes the evolution of airport strategic development research by addressing two key objectives: examining changes in the focus and content of airport strategic management studies over time, and identifying influential studies that have shaped the field. A total of 375 publications related to airport strategic management were reviewed, utilizing a combination of quantitative bibliometric techniques and qualitative analysis to capture trends and significant contributions. Articles were sourced from Google Scholar and Crossref, and keyword classifications were developed based on citation patterns. This approach highlights the historical trajectory and emerging directions in airport strategic planning, revealing trends in areas such as airport economics, terminal design, sector deregulation, model development, adaptive strategic planning, integration with regional development, aviation industry dynamics, and COVID-19-related adjustments. Content analysis provided further insight into these focal areas. Notably, Wijnen (2008) was identified as a prolific author in the field, while Kwakkel et al. (2010) produced the most cited work, titled “Adaptive Airport Strategic Planning”. The findings offer valuable insights into the field’s development and potential future research directions.

The Influence of Coopetition Strategy on Small and Medium Industries’ Business Performance in Industrial Clusters Wahyudin, Cucu; Rahayu, Agus; Disman, Disman; Sofia, Alfira
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 13 No 1 (2026): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v13i1.65666

This study investigates the effect of coopetition strategies on the business performance of small and medium-sized enterprises (SMEs) supporting industrial clusters. The research involved 30 SMEs engaged in metal production processes, selected from a population of 52 companies sharing similar production facilities and expertise. Internal capabilities were measured across four variables: innovation, experience, education, and networking, while coopetition strategies were assessed through marketing network cooperation and production process cooperation. Data were collected using structured questionnaires and analyzed through path analysis. The findings reveal that innovation and networking capabilities significantly enhance business performance both directly and indirectly through coopetition strategies. This study highlights the strategic importance of balancing competition and collaboration among SMEs to strengthen industrial cluster performance. The results offer practical implications for managers seeking to optimize internal capabilities and cooperative strategies within constrained production environments, ultimately contributing to the sustainable development of SME-based industrial clusters.

Co-Authors A. Sobandi A. Sobandi Abdul Aziz Ahmad Abdurokhim Abdurokhim Ade Sobandi, Ade Adi Binardi Adib Sultan, Mokh Adiwibowo, Lili Advincula, Geraldine B Afdol Muftiasa Aggi Panigoro Sarifiyono Agus Kurniawan Akantege, Raymond Alfira Sofia Alfira Sofia Alif, Abghia Lies Fildzah Alwinda Manao Amay Suherman Andrieta Shintia Dewi Andry Alamsyah Arie Indra Gunawan Arvian Triantoro Aryani, Kiki As-siisi, Adzkia Marwa Asep Kurniawan Asep Kurniawan Asti Nur Aryanti Astri Wulandari Astrid Deandra Zafira Asyifa, Lia Siti Ayuningtyas Yuli Hapsari Azatovich, Ablatdinov Sultanbek Bambang Widjajanta Bambang Widjajanta, Bambang Bejaoui, Asma Budhi Wahyu Fitriadi Chairul Furqon, Chairul Christianingrum Dadang Dahlan Dede Kurnia Dede Kurnia Dedi Prasetyo Dematria Pringgabayu Dewanti, Pelangi Puspa Dewi Puspasari Dicky Chandra Didin Saepudin Didit Supriyadi Dirgantari , Puspo Dewi Dirgantari, Puspodewi Disman Disman Disman Disman Disman, D Disman, Disman Dita Amanah Dudih, Mochamad Edi Firdaus Edi Suryadi Edi Suryadi, Edi Eeng Ahman, Eeng Egasmara, Febri Eka Ludiya Ekarini, Mira Indriyulia Ekawijaya, Asep Bayu Enny Hindarwati Enny Noegraheni Hindarwati Enny Noegraheni Hindarwati, Enny Noegraheni ERNAWATI Erni Martini Erwin Yulianto Fahlevy, Reza Fanji Wijaya Farizki Maulana Rafliansyah Ferdiansyah, Gerry Fitri Lestari, Fitri Fitri Novilia Fitrina Lestari Fitrina Lestari Furqon, Chaerul Gafar, Vanessa Gatot Kunta Kumara Gita Anggarini, Gita Gunardi Gusmawati Gusmawati Gusmawati, Gusmawati Hadi Senen, Samsul Hafidudin Hafidudin Hafidudin Hafidudin, Hafidudin Hakim, Moch Lukmanul Hakim, Moch. Lukmanul Hamdani Pratama Hanifah, Silvana Hardiana, R. Dian Hari Mulyadi Hari Mulyadi, Hari harisandi, Prasetyo HARIYANTO HARIYANTO Hasyim, M. Ardi Nupi Hendrayati, Heni Hendrayati, Henny Heny Hendrayati Herbert Siregar Heri Purwanto Heru Budiono Heryana, Nono Heryani, Feni Huda, Miftakul Hurriyati , Ratih I Dewa Gede Sayang Adi Yadnya Ihda Farhatun Nisak Indra Gunawan, Ari Iqbal Rabiul Awal, Rais Irayanti Adriant Islamiyah, Zakiyah Tsauroh Iwan Kurniawan Iwan Kurniawan Johan, Ahmad Juliana Juliana Khamiliyah, Lili Khania Teresa Gunawan Khoirun Nisa Bahri Koeswandi, Tika Krishna Yuliawati, Ayu Kusumah, Echo Perdana Laksmi Sito Dwi Irvianti Laksmi Sito Dwi Irvianti, Laksmi Sito Dwi Lasmita Sihaloho LIA AMALIA Lili Adi Wibowo Lina Marlina Lindawati Ludiya, Eka M. Arief Ramdhany Machmud, Fajar Maelatusaadah, Lena Marliyana Maesaroh, Syti Sarah Maghfur, M. Maisa Azizah Asmara Manoarfa, Hilda Masharyono Masharyono Mauladi, Andri Maulana, Yono Maulasena, Mirza Fawwaz Maya Sari Mayasari Mayasari Misyaida Ayunda Putri Mohammad Fahreza Mokh. Adib Sultan Mokhammad Wahyudin Monoarfa, Hilda Muftiasa, Afdol Muhamad Bayu Pramesta Muhammad Deny, Muhammad Muhammad Iqbal Alamsyah Muhammad Iqbal Alamsyah Muhammad Zaky Yamin Munawar, Asep Muradovna, Khudayarova Mekhrangiz Mutia, Fitrahtul Nadeak, Thomas Nanang Fattah Nandi Nandi, Nandi Nasution, Harmansyah Neng Susi Susilawati Sugiana Neni Nuraeni, Neni Noneng Nurjanah Novilia , Fitri Nugraha Pranadita Nur Hadiyazid Rachman Nuraeni, Ita Nurjanah, Noneng Nurlia Nurlia Nurul Aziz Pratiwi Nurul Aziz Pratiwi Nuryadi Wijiharjono Oce Ridwanudin Palupi Permata Rahmi Patta, Ribka Permana, Irwan Triherda Pranadita, Nugraha Prastiyo, Hery Eko Prianto, Arif Puspo Dewi Dirgantari Rabiul Awal, Rais Iqbal Rahman, Shandikha Arya Yudha Rahmawati, Yuli Diani Rasto Rasto Rasyid, Mohammad Kurniadi Ratih Hurriyati Rauf, Mohamad Iqbal Abdul Rd. Dian Herdiana Utama, Rd. Dian Herdiana Rena Yuliana Retno Setyorini Ridwan Purnama Ridwan Purnama, Ridwan Riske Faldesiani Rizqi Permana Sari Rony Susalit Rosita, Ai Safitri, Lusiana Safroni Isrososiawan Sakova, Megha Salsabila, Audra Santo Dewatmoko Saputri, Adiya Agustin Eka Saputri Sari, Intan Tenisia Prawita Saripudin, Asep Sihaloho, Lasmita Sihaloho, Lasmita Simatupang, Frido Sarita SISWANTO, BUDI NUR Sofia , Alfira Sugiana, Neng Susi Susilawati Sugiharto, Moch Dudih Sugiharto, Moch. Dudih Sugiono, Ahmad Sukma Nugraha Sundusiah Sundusiah Sundusiah, Sundusiah Sunu Puguh Hayu Triono Supriyatna, Agus Surya Nugraha Suryana Sutopoh*, Sutopoh Suwatno Suwatno Syahril Hasan - Politeknik Sains dan Teknologi Wiratama Maluku Utara, Syahril Hasan Syamsul Hadi Senen, Syamsul Hadi Syifa Pramudita Faddila Tatiek Ekawati Permana Tianingrum, Destri Mailinda Toto Susanto, Toto Tri Haryanto Tri Widarmanti Triyono, Sunu Puguh Ubaidilah, Muhamad Rizki Utama, R Dian H Vanessa Gaffar Virda Dimas Ekaputra Wahyudin, Cucu Wibowo , Lili Adi Wiji Safitri Willma Fauzzia Yakin, Cecep Nurul Yana Setiawan Yeni Fajrin Yudha Rahman, Shandika Yuliana, Rena Yuliarti Maghfira Annahli Yuliati - Yuliawati, Ayu Khrisna Yuliawati, Ayu Khrisna Yuranita Pramudya Wardhani Yusoff, Yusliza Mohd Zahra Nadhira Khairunnisa

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