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PENGARUH KUALITAS PELAYANAN DAN VARIAN PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA LABORATORIUM KLINIK KIMIA FARMA-BINTARO Agus Sudarsono; Denok Sunarsi
Value : Jurnal Manajemen dan Akuntansi Vol 15 No 1 (2020): Januari - Juni 2020
Publisher : Prodi Ilmu Manajemen, Fakultas Ekonomi Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jv.v15i1.1003

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Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan dan varian produk terhadap keputusan pembelian pada Laboratorium Klinik Kimia Farma-Bintaro. Metode yang digunakan adalah explanatory research dengan sampel sebanyak 96 responden . Teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini kualitas pelayanan berpengaruh signifikan terhadap keputusan pembelian sebesar 39,1%, uji hipotesis diperoleh signifikansi 0,000 < 0,05. Varian produk berpengaruh signifikan terhadap keputusan pembelian sebesar 39,4%, uji hipotesis diperoleh signifikansi 0,000 < 0,05. Kualitas pelayanan dan varian produk secara simultan berpengaruh signifikan terhadap keputusan pembelian sebesar 49,1%, uji hipotesis diperoleh signifikansi 0,000 < 0,05.
Analysis of the Effect of Prices, Promotions and Products on Purchase Interest Impacts on Consumer Satisfaction of VIVO Brand Mobile Phones in South Tangerang Region Jasmani Jasmani; Sutiman Sutiman; Denok Sunarsi
Jurnal Ad'ministrare Vol. 7, No. 1, January-June 2020
Publisher : Pendidikan Administrasi Perkantoran, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ja.v7i1.13585

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Vivo, one of the brand new handphone brands, entered Indonesia in 2014. Not just trying to exist in the smartphone industry, but Vivo also has the ambition to become a new giant force in the world. This study aims to determine the effect of prices, promotions and products on buying interest that has an impact on consumer satisfaction VIVO brand mobile phones in the South Tangerang area. The method used was explanatory research with a sample of 96 respondents. The analysis technique uses instrument testing, classical assumption test, regression testing, correlation coefficient, coefficient of determination and hypothesis testing. The results of this study significantly influence the price of buying interest by 25.4%, the hypothesis test obtained significance 0,000 <0.05. Promotion has a significant effect on buying interest by 40.2%, hypothesis testing is obtained significance of 0,000 <0.05. The product has a significant effect on buying interest of 23.8%, the hypothesis test obtained a significance of 0,000 <0.05. Price, promotion and product simultaneously had a significant effect on buying interest of 49.3%, the hypothesis test obtained a significance of 0,000 <0.05. Purchasing interest has a significant effect on customer satisfaction by 48.5%, the hypothesis test is obtained significance of 0,000 <0.05. Towards consumer satisfaction of 45.5%, the hypothesis test is obtained significance of 0,000 <0.05.
Influences of Price, Promotion, and Service quality on Communities’ Interest in Choosing Vocational High School Kasmad Kasmad; Masran Mustakim; Denok Sunarsi
Journal of Educational Science and Technology (EST) Volume 6 Number 2 August 2020
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/est.v6i2.15340

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This study aims at investigating the influence of price, promotion, and service quality on the societies’ interest to register their children in the Vocational High School in South Tangerang. This study employed the explanatory research method by involving 96 respondents. Data were analyzed using statistical analysis methods including regression test, correlation test, determination test, and hypothesis test. The findings showed that price significantly influences the communities’ interest (32,4%) and the hypothesis test got the significance level at 0.000 < 0.05. Promotion is significantly influential at 36.9% and the hypothesis test showed a score of 0.000 < 0.05. The quality of the service is simultaneously significantly influential on the interest in Vocational High School at 30.2 % and the hypothesis test shows the significance score of 0,000 < 0,05. This indicates that price, promotion, and service quality can trigger societies’ interest to register their children into the Vocational High School. Thus, these three components can be solutions to increase the number of students in Vocational High Schools.
The effect of knowledge management on the performance of lecturers and performance of private universities Umi Rusilowati; Denok Sunarsi; Azhar Affandi
Jurnal Konseling dan Pendidikan Vol 9, No 3 (2021): JKP
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/164000

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The purpose of this study is to analyze the relationship between  knowledge management on  lecturer performance,  knowledge management on private university performance, and lecturer performance on private university performance. This research is an explanatory research with a quantitative approach. The research was conducted at a private university in Tangerang City. A sample of 120 respondents with data collection using an online questionnaire which was analyzed using Structural Equation Modeling using the Smart PLS 3.0 data processing tool. The selection of the sample of respondents used simple random sampling. Based on the results of data processing, it is  concluded   that there is a significant influence of managerial knowledge on the performance of lecturers, a significant influence of managerial knowledge on lecturers' performance. The performance of private universities,  there is a significant influence of lecturer performance on the performance of private universities.
Characters in hypno teaching and neuroscience: an overview Achmad Setya Roswendi; Ahmad Khoiri; Denok Sunarsi
Jurnal Konseling dan Pendidikan Vol 8, No 3 (2020): JKP
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/145300

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Moral degradation as an indicator of the weak character of students who represent the character of the nation is increasingly concerning, the study aims to identify characters through Hypno teaching and neuroscience studies. Literature research with a systematic review through previous research in the years 2010-2019. The results showed that the contribution of Hypno teaching is very important in realizing student character through the cognitive development of children's brains. Student characters are motivation, self-efficacy, empathy, and sympathy for others. the contribution of the research is great hope for the life of the nation in the future in realizing a golden generation of character.
FAKTOR-FAKTOR YANG MEMPENGARUHI DANA PIHAK KETIGA DAN DAMPAKNYA TERHADAP PROFITABILITAS ( SURVEY PADA BPR SYARIAH DI JAWA BARAT TAHUN 2014 – 2017 ) Arif Hidayat; Denok Sunarsi
Jurnal Proaksi Vol. 7 No. 1 (2020): Januari - Juni
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jpk.v7i1.1006

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Penelitian ini bertujuan untuk meneliti faktor-faktor yang mempengaruhi dana pihak ketiga dan dampaknya terhadap Profitabilitas(ROA) survey pada BPR Syariah di Jawa Barat tahun 2014 – 2017. Pengumpulan data dilakukan dengan pengambilan data sekunder berupa laporan keuangan tahunan 14 BPR Syariah yang berada dijawa barat periode 2014 – 2017 dimana laporan keuangan dibuat data panel dan diolah dengan software Eviews 10. Metode analisis yang digunakan adalah analisis deksriptif. Analisis data meliputi uji asumsi klasik, analisis regresi, serta pengujian hipotesis secara parsial dan simultan. Hasil penelitian ini menunjukan bahwa (1) Financing to Deposit Ratio terhadap Dana Pihak Ketiga tidak berpengaruh signifikan, (2) Capital Adequacy Ratioterhadap Dana Pihak Ketigatidak berpengaruh signifikan, (3) Non Performing Financing terhadap Dana Pihak Ketiga tidak berpengaruh signifikan, (4) BOPO terhadap Dana Pihak Ketiga berpengaruh signifikan, (5) Financing to Deposit Ratio, Capital Adequacy Ratio, Non Performing Financing dan BOPO secara simultan berpengaruh terhadap Dana Pihak Ketiga dengan tingkat signifikansi Prob. F (Statistic) 0.014997, dan (6) Dana Pihak Ketiga terhadap Profitabilitas(ROA) berpengaruh signifikan.
Analysis of the National Character Value of Ahl Al-Sunnah Wa Al-Jamâ'ah students at the LP Ma'arif PCNU Wonosobo, Central Java, Indonesia Ngarifin Shidiq; Abdul Majid; Sri Haryanto; Ahmad Khoiri; Denok Sunarsi
JTP - Jurnal Teknologi Pendidikan Vol 21 No 1 (2019): Jurnal Teknologi Pendidikan
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jtp.v21i1.20390

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Character education is very important to be developed in maintaining the character of a civilized nation. so that the research objective is in the implementation of character education in LP Ma'arif NU Wonosobo, Central Java, Indonesia. descriptive-interpretive research methods related to the implementation and development of national character values ​​in the LP Ma'arif PCNU Wonosobo environment. The results showed: First, character values ​​require the Indonesian people to always implement and obey the basic values ​​of Pancasila, this can be reflected in the daily behavior of society. Second, the characteristics of the Ahl al-sunnah wa al-jama'âh curriculum are based on three main values, namely: (a) basic principles (b) the character of the ukhuwwah nahdliyah, and (c) the character of the mabâdi 'khairu ummah. Third, the development and internalization of the national character values ​​in the LP Ma'arif PCNU Wonosobo environment is carried out through the Ahl al-Sunnah wa al-Jamâ'ah subject which is intended to develop values ​​that come from Islam, Pancasila, culture and educational goals national
Analisis Pengaruh Lahirnya U.U No. 33 Tahun 2014 tentang JPH dan Terbitnya PP No. 31 Tahun 2019 tentang JPH terhadap Keputusan Melakukan MoU dan Perjanjian Kerja Sama Calon LPH dengan BPJPH Irham Lynarbi; Marissa Grace Haque; AGUS PURWANTO; Denok Sunarsi
INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW Vol. 1 No. 1 (2020): December 2020
Publisher : INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8888/ijospl.v1i1.53

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Terbitnya Undang Undang Nomor 33 Tahun 2014 tentang Jaminan Produk Halal bukan lagi sekedar hybrid atau quasi negara namun telah menjadi bagian dari negara, dengan menjalankan fungsi substantif terhadap the value of Islam terkait dengan prinsip halal di dalam Islam. Yang dari awalnya mandatory (sukarela) menjadi voluntery (wajib) untuk penyelenggaraan jaminan produk halal. Peraturan Pemerintah No. 31 Tahun 2019 yang mengatur tentang Peraturan Pelaksanaan Undang-Undang Nomor 33 Tahun 2014 tentang Jaminan Produk Halal, sangat baik bagi eksistensi BPJPH dalam melaksanakan tugas dan fungsinya sebagai salah satu Badan Penyelenggara Jaminan Produk Halal di bawah Kementerian Agama. Penelitian ini menggunakan metode penelitian kualitatif deskriptif dimana yang menjadi permasalahan dalam penelitian ini adalah Apakah terdapat pengaruh dari lahirnya UU No.33 Tahun 2014 tentang JPH dan Terbitnya PP No.31 Tahun 2019 tentang JPH terhadap Keputusan Melakukan M.o.U dan Perjanjian Kerja sama Calon LPH dengan BPJPH. Calon LPH yang sudah di visitasi keberadaannya oleh BPJPH. Hasil penelitian dari permasalahan di atas bahwa lahirnya UU No.33 Tahun 2014 tentang JPH dan terbitnya PP 31 2019 tentang JPH berpengaruh terhadap Keputusan Melakukan M.o.U Calon LPH dengan BPJPH dan belum berpengaruh terhadap Perjanjian Kerja Sama Calon LPH dengan BPJPH.
CULTURAL PRODUCT BRANDING, ANTECEDENTS, AND ITS IMPLICATIONS: A STUDY ON THE CONTEXT OF INDONESIAN BATIK Whony Rofianto; Marissa Grace Haque; Denok Sunarsi; AGUS PURWANTO; Heri Sapari Heri Sapari
INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW Vol. 2 No. 2 (2021): April 2021
Publisher : INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8888/ijospl.v2i2.55

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This study examines the driving factors for forming positive customer attitudes towards Batik clothing as a cultural product brand and its implications for intention to use. This study will emphasize the symbolic aspect as a driving factor for attitudes. The symbolic aspects are ethnocentrism, product authenticity, and self-image congruence. The study was conducted with a descriptive research design, cross-sectional with data derived from a sample of adolescents in JABODETABEK. The sample was selected using the convenience sampling technique. Data is collected through online surveys. Data analysis and hypothesis testing were carried out quantitatively using the Structural Equation Model approach. The results of the analysis of this study indicate that ethnocentrism, Product authenticity, and self-image congruence positively impact the formation of young people’s attitudes towards Batik, with product authenticity occupying the most dominant ranks. On the implication side, this research also indicates that a positive attitude towards Batik will increase the desire of the younger generation to continue using Batik in the future.
The Influence of Inventory Round Ratio and Activities Round Ratio of Profitability (ROI) Lina Nofiana; Denok Sunarsi
JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) Vol 4 No 1 (2020): April
Publisher : Program Studi Akuntansi Universitas Langlangbuana Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.276 KB) | DOI: 10.36555/jasa.v4i1.1340

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This study aims to determine the effect of Turnover Ratio and Asset Turnover Ratio on Profitability (ROI) at PT. HM Sampoerna Tbk Period 2009-2018. The method used is explanatory research with a sample of 85 respondents. The analysis technique uses statistical analysis with regression testing, evaluation, determination and hypothesis testing. The results of this study indicate that a significant Turnover Ratio to Profitability (ROI) of 91.8%, the hypothesis test obtained a significance of 0,000 <0.05. Asset Turnover Ratio has a significant effect on profitability (ROI) of 96.3%, hypothesis testing obtained significance of 0,000 <0.05. Planning Turnover Ratio and Activation Turnover Ratio significantly to Profitability (ROI) of 96.5%, the hypothesis test obtained significance of 0,000 <0.05.
Co-Authors -, Wahyudi - ., Ajimat ., Mukrodi Abdul Majid Achmad Setya Roswendi Aden Prawiro Sudarso Afzal Sayed Munna Agus Purwanto Agus Sudarsono Ahidin, Udin Ahmad Khoiri Ahmad Nurhadi Ahmad Ridwan Ahmad Yani Aidil Amin Effendy Akhmad Sobarna Akhmar Barsah Ali Zaenal Abidin Ana Wijandari Andi Anto Patak Ani Meryanti Anum Nuryani Anwar Sanusi Arga Teriyan Arif Hidayat Arifin Hasudungan Manurung Aris Ariyanto Aris Baharuddin Astari, Anak Agung ELik Avinash Pawar Azhar Affandi Bayu Dwi Prasetyo Boy Andika Rachmansyah Dayat Hidayat Dede Solihin Dedi Supriadi Denies Susanto Denok. Sunarsi Destiana Kumala Dewi Sartika Dodi Ilham Dodi Prasada Doni Gunawan E. Nurzaman AR Edi Suprapto Edi Supriyadi Endang Sondari Erisza Pandu Pranata Erlangga, Heri Fachry Abda El Rahman Fajar Sidiq Fathan Arif Gatot Kusjono Gunartin . H. Hastono Hadi Winata Hadion Wijoyo Hadion Wijoyo Haikal Haikal Hamsinah Hamsinah Harsono Yoewono Hendrian Yonata Henry Asmara Herling Herling Hisar Pangaribuan Husain, Bachtiar Arifudin Ifa Latifa Iis Noviyanti Imam Andrianto Ine Yuliani Irfan Rifai Irfan Rizka Akbar Irham Lynarbi Isa Meydina Ivan Gumilar Sambas Putra Jasmani Jasmani Juhaeri Kahpi, Heri Sapari Kasmad Kasmad Kharisma Danang Yuangga Komarudin Komarudin Kosasih Lia Asmalah Lina Nofiana Maharanny Setiawan Poetri Marissa Grace Haque Marissa Grace Haque Marturia Ms Masduki Asbari Masran Mustakim Molbi Febrio Harsanto Muhamad Musyfiq Salami Muhamad Sandi Alfikri Mukhlis Catio N Lilis Suryani Nabila Suci Ramadhina Neneng Susanti Ngarifin Ngarifin, Ngarifin Ni Putu Ari Setiawati Nur Afni Nurjaya Nurjaya Paeno Paeno Pahrizan Pahrizan Prasetyo Kurniawan Purwanti Purwanti R. R. Mardiana Yulianti Raden Mohamad Herdian Bhakti Raden Roro Vemmi Kesuma Dewi Raden Yati Sumiaty Riadi, Farid Riani, Dini Riri Oktarini Rizky Tazkiyatul Ummami Rofiq Noorman Haryadi Rony Mohamad Rizal Rully Nur Dewanti Rusilowati, Umi Rusli Rusli Sam Cay Santoso, Doni Anggoro Ari Sarwani Sarwani Setyo Riyanto Soleh Sofyan Sri Haryanto Sri Utaminingsih Suharja Suharja Sumbara Hambali Sutiman Sutiman Sutoro, Moh. Sutrisno Sutrisno Suwanto Suwanto Suyatin Suyatin Sya&#039;diatul Jannah Syafaatul Hidayati Tantri Tantri Teguh Iman Santoso Theobaldus Boro Tura Thoifatul Azizah Tryana Tryana Umi Narimawati Wahyu Afif Whony Rofianto Widhi Wicaksono Widya Intan Sari Yulianti Ratnasari Zainun Nur Fauzi