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All Journal Jurnal Agroindustri AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Manajemen Pelayanan Publik Journal of Innovation in Business and Economics Jurnal Ilmiah Manajemen Kesatuan Jurnal Baabu Al-ilmi : Ekonomi dan Perbankan Syariah Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Indonesia Berdaya Bima Journal : Business, Management and Accounting Journal Journal of Research in Social Science and Humanities Jurnal Fokus Manajemen International Journal of Science and Society (IJSOC) Jurnal Multidisiplin Dehasen (MUDE) Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS) Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Indonesia Raya Jurnal Dehasen Untuk Negeri Jurnal Dehasen Mengabdi Journal of Management, Economic, and Accounting Tractare: Jurnal Ekonomi-Manajemen Jurnal Kewirausahaan dan Bisnis Jurnal Kewirausahaan dan Inovasi Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Gotong Royong Jurnal Bisnis, Manajemen, dan Akuntansi Journal of Accounting and Management (JAM) Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi Innovative Business Management Journal Social Sciences Journal Journal of Business Management Journal of Management, Economic, and Accounting Journal of Law, Social Science, and Management Review Jurnal Ekonomi Islam, Akuntansi, dan Manajemen Jurnal Karya Nyata Pengabdian BAABU AL-ILMI: Ekonomi dan Perbankan Syariah Journal of Applied Financial Management (JAFM) Jurnal Inovasi Kerja Nyata (JIKN) Jurnal Akuntansi, Manajemen, Ekonomi Islam Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Journal of Indonesian Management
Karona Cahya Susena
Universitas Dehasen Bengkulu
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Journal : journal of business management

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The Influence Of Social Media, Price And Product Quality On Purchasing Decisions On Albaik Chicken In Bengkulu City Ariyansyah, Ardika Okta; Susena , Karona Cahya; Febliansyah, M Rahman
Journal of Business Management Vol. 1 No. 2 (2025): May
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v1i2.157

Abstract

This type of research is explanatory research, namely a study to determine whether there is a relationship between the variables studied. Based on the background that has been discussed, several problems arise, namely whether social media affects purchasing decisions at Allbaik Chicken in Bengkulu City Does price affect purchasing decisions at Allbaik Chicken in Bengkulu City Does product quality affect purchasing decisions at Allbaik Chicken in Bengkulu City Does Social Media, Price, and Product Quality affect purchasing decisions at Allbaik Chicken in Bengkulu City Based on the formulation of these problems, the objectives in this study are to determine the effect of social media on purchasing decisions at Allbaik Chicken in Bengkulu City to determine the effect of price on purchasing decisions at Allbaik Chicken in Bengkulu City to determine the effect of product quality on purchasing decisions at Allbaik Chicken in Bengkulu City to determine the effect of Social Media, Price, and Product Quality on purchasing decisions at Allbaik Chicken in Bengkulu City the results of the study state that there is an influence of social media (X1) on purchasing decisions (Y) Allbaik Chicken with a tsig. value < α (0.005 < 0.05) and a tcount> ttable value (2.924> 1.67065) thus Ho is rejected and Ha is accepted. From the significance value obtained that variable X1 has an effect on purchasing decisions (Y). There is an effect of price (X2) on purchasing decisions (Y) Allbaik Chicken with a tsig. value < α (0.010 < 0.05) and a tcount> ttable value (2.672> 1.67065) thus Ho is rejected and Ha is accepted. From the significance value obtained that the X2 variable has an effect on purchasing decisions (Y). There is an effect of product quality (X3) on purchasing decisions (Y) Allbaik Chicken with a tsig. value < α (0.006 < 0.05) and a tcount> ttable value (2.426> 1.67065) thus Ho is rejected and Ha is accepted. From the significance value obtained that variable X3 has an effect on purchasing decisions (Y). The value of Fsig. < α 0.05 and Fcount > F table (111.421> 2.76) thus it can be concluded that together the independent variables affect the dependent variable.
Influence Of Inflation, Exchange Rate And Number Of Taxable Businesses On The Receipt Of Value Addition Tax (Study At The Regional Office Of DJPB Bengkulu Province) Susena , Karona Cahya; Hamid, Darwan; Hidayah , Nenden Restu
Journal of Business Management Vol. 1 No. 2 (2025): May
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v1i2.249

Abstract

Value Added Tax is a tax imposed on the consumption of goods and services within the customs area. The contribution of Value Added Tax is considered important for state income because it is the second largest contributor to this type of tax. Value Added Tax is directly related to people's behavior in consuming goods and services which is closely related to the macroeconomic conditions of a country, therefore this research uses macro-economic variables in the form of inflation and the rupiah exchange rate. Apart from that, internal roles to maximize Value Added Tax revenues also need to be considered, such as the number of Taxable Entrepreneurs who have the obligation to collect, deposit and report Value Added Tax payable. Data on inflation, rupiah exchange rate and number of Taxable Entrepreneurs used are secondary data from 2010-2014. This type of research uses explanatory research using a quantitative approach method. Based on the independent variables in the form of inflation data, the rupiah exchange rate and the number of Taxable Entrepreneurs, while the dependent variable uses Value Added Tax revenues, the analysis technique used is multiple linear regression analysis. Based on the t and F hypothesis tests, the independent variable has a partial and simultaneous influence on the dependent variable. Based on the Adjusted R Square value, it shows that the dependent variable can be explained by 51.3% by the independent variable.
Tax Collection Reform: Challenges And Solutions For Improving Taxpayer Compliance Susena , Karona Cahya; Damarsiwi , Eska Prima Monique; Putriani, Ririn
Journal of Business Management Vol. 1 No. 2 (2025): May
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v1i2.250

Abstract

Tax is an obligation that must be fulfilled by individuals or legal entities to the state without direct compensation, which is used for the benefit of the state for the welfare of the people. To manage taxes, a tax law system is needed that regulates the relationship between the government as collector and the people as tax payers. In Indonesia, tax collection faces various problems, such as weak regulations, lack of socialization, low tax awareness and knowledge, and economic problems. Apart from that, incomplete databases and suboptimal law enforcement are also challenges. The solution to overcome this problem is through tax reform which includes: improving tax regulations, increasing outreach to increase knowledge and awareness of taxpayers, evaluating policies, providing a more complete and secure database, and more firm and consistent law enforcement. In addition, tax collection must be carried out fairly, based on law, without disrupting the economy, efficiently and with a simple system.
Co-Authors Aan Hendri Saputra Abdul Rahman Abdul Rahman Abi , Yudi Irawan Abi, Yudi Irawan Adam Ardiansyah Adhitya Yuspitara Adi Saputra Adjie , Dwi Nova Afrianti , Jelita Puja Agrianti, Lara Agung Rahmat Ilahi Agung Surya Pramata Agustian, Harri Agustinah, Agustinah AH, Alkausar Ahmad Lubis Ahmad Pajri Ahmad Saleh Ahmad Soleh Aisyah, Amanda Putri Akbar, Raka Fahri Aldo, Muhammad Alfarizi, Aldi Ali Muktar Sitompul Alpino, Shendi Putra Amalia, Redha Amanah, Nurrulita Amandari, Sevti Ameilia, Deva Ameilia Ameli, Sahira Andalas, Dara Andriyani Prawitasari Andwini Prasetya, Andwini Anggara , Yogi Anggraini, Adinda Dewi Anggraini, Sari Anggraini, Wike Anisa Yani Anugerah , Yeza Dwi Anugra, Bima Anugrah, Jovandika Aprian, Rio Apriansyah, Ofta Prastiyo Aprianto, Sandi Aprinata, Pirga Ulan Ari Nurjama Ariantara, Yudi Ariyansyah, Ardika Okta Arles, Fran Arlina Arlina Arsita, Bella Arusdi, Arusdi Asriyani, Yennita Astiana, Cemas Astuti, kamelia Astuty , Kamelia Astuty, Kamelia Asyahri, Ahmad Atika Indah Putri Atika Puspita Sari Atmojo, Panji Dwi Azelia, Novia Azhari, Nirman Azis Mahyudin Bagas, Wayan Bagus Yudistira Bambang Irawan Bendy, Muhammad Beti Betriani Br.Nambela, Maria Agustina Buaton, Wiranda Cahya, Andika Cahyani, Jingga Febbya Cakranegara, Pandu Adi Chairunisa, Putri Aulia Chencelia, Nada Chendy Afriza Concesa, Maria Corita, Leni Cynthia Carolina, Cynthia Dadi Apriadi Damarsiwi, Eska Prima Monique Dara Andalas Deffri Anggara Deka Putri Dena Leftiani Desmanto Desmanto Desmanto Desmanto, Desmanto Dewa , Bara Calang Dian Lova Setiana Dianestari , Gea Dodi Hardinata Dona, Hesti Pestiko Efendi, Asepri Efendi, Bahman Efendi, Fithria Habib Efendi, Muhammad Aldi Rizky Effendi , Yanto Effendi, Yanto Eko Satrea Ade Putra Erlin Priandi Eska Prima M. D. F Pambudi Widiatmaka Fahlevi, Mochammad Fanda Bahari Febliansa, M Rahman Febliansyah, M Rahman Febrianto, Yogi Ferdinan, Anand Junicas Ferdyansyah, Ferdyansyah Fikri Nazih Juniansyah Fira, Tiara Elma Fitra, Jecky Fitri Kensiwi Fitriani, Asty Eka Fitriani, Nevi Fitriano, Yun Gagasadewa, Putra Galung, Mia Margareta Huta Gaol, Vandri Salomo Lumban Gayatri, Ida Ayu Made Er Meytha Gusman, Eki Gusti, Wika Hamid, Darwan Handayani , Sri Handayani, Dewa Ayu Made Dewi Handayani, Sri Handayani, Tita Haniek Listyorini Hanila, Siti Hanuarsyah, Dwi Hapizar Triansyah Hapizar Triansyah, Hapizar Hardinata, Dodi Harsen Jenizar Hartoyo Hartoyo Hartoyo soehari Haryanti, Eka Hasbullah Hasbullah Hendri Yanova Hendriansyah, Weko Hengky Leon Henny Desfijar Fitri Herey , Fadhel Alfarozi Herlika, Eren herlika Herlin Herlin Herlin, - Herlin, Herlin Hermana, M. Arafat Herwin Susanto Heskyel Pranata Tarigan Hesti Nur’aini Hidayah, Nenden Restu Hijeria , Putri Hutagaol, Julianti Br Hutagaol Ida Anggriani Ida Ayu Made Er Maytha Gayatri Ilahi, Wahyu Illahi, Jerry Kurnia Imran, Ranny Fitri In, Churin Indriasari , Nia Insagi, Eep Elpres Irwan Moridu Islaini, Yulia Jefriansyah, Moehammad Joko Widianto Joko Widianto, Joko Jumagar Lumban Sianta Juniansyah, Fikri Nazih Jusi Irawan Kamaludin Kamelia Astuty Karmanita , Deti Kaulan Kharil, Khairil Kimas Kurniawan Klara Mega Utari Panjaitan Kresnawati, Kresnawati Kristina, Nevianti Kundori kurniawan, aditya dwi Kurniawan, Kimas Kusumo Edo Utomo Leni Corita Leni Natalia Zulita Lestari, Anggun Ayu Lestari, Tiara Oktavina Listika, Listika Liza Yulianti Lupita Sari Lydia Gustina Putri M. D. , Eska Prima Magfiroh, Galih Mahendera, Iza Manurung , Niko Demus Marita Vriscilla Putri Marpeka, Lismeza Marsanda, Marsanda Marvel Poppy Sabarhati Waruwu Mekar Meilisa Amalia Merry Rullyanti, Merry Mia Margareta Huta Galung Mitior - Mitior -, Mitior Monique , Eska Prima Muda’ I, Ihtiar Dayu Muhammad Rahman Febliansa Muhammad Roky Pratama Muhammad Rusdi Murib, Tindinus Mutiara Putri, Mutiara Nabela, Inka Nabila, Melane Neysha Nafisa, Kafka Nainggolan, Rico Hasudungan Nasution, Suswati Nela Puspita Sari Nengsih, Mimi Kurnia Nevianti Kristina Nia Indriasari Nicolas, Kevin Nirmalawati Nirmalawati Nirta Vera Yustanti Nopentri, Elvemas Nopitasari, Weni Novita, Meta Nurhalimah Tusadiyah Nurzam Nurzam - Nurzam, Nurzam Nur’aini, Hesti Ogriansyah , Gioni Ogriansyah, Gioni Oktafia, Berliana Oktarisna, Resty Oktavianti, Selvi Ondi Fernando Otama, Yenda Putri Palta, Marsel Deno Panjaitan, Klara Mega Utari Perdiansa, Jeri Permata, Puja Dwi Prahasti, Prahasti Pramata, Agung Surya Pranata, Aldi Pranata, Nanik Sesi Pranoto Pranoto Prantio, Alan Prasetya, Muhammad Roky Prastio, Yulian Pratama, Abe Ariel Pratama, Aldi Rizki Pratama, Arie Nugraha Pratama, Dimas Yoga Arif Pratama, Enjel Priandi, Erlin Purnama, Sindi Ade Putra, Dwingki Marta Putra, Iswidana Utama Putri Ramaddan Putri, Deka Putri, Icha Dwi Putri, Tiara Renita Putri, Zahza Ivana Putriani, Ririn Qhumayira, Tharisa Radianti, Yessi Indah Rahayu, Hesti Riski Rahma Daniarti Rahmadania, Della Rahmadania, Friska Ramadano, Ebben Sah Ramaddan, Putri Rani Sari Fauziah Refsi, Refsi Roziana Restu Sukri Restu Sukri Rhamadan , Danny Rico Hasadungan Nainggolan Rina Suthia Hayu Rina Trisna Yanti Rintan Harumi Prameswari Rinto Noviantoro, Rinto Rio Aprian Rizki , M. Gilang Roziana, Refsi Rozzi, Yoli Andi Rusman Adinata Sadewo, Panji Sagutro, Tio Wichaksono Sahdiya, Beti Saleh, Gathan Raihan Al Samodro Bintang A.M Leonardus Sandi, Zulia Santika, Lara Saputra, Jimmiylin Willso Saputra, Muhammad Fadli Saputra, Wiwin Saputri, Dhea Ananda Saputri, Vettyca Diana Sari, Desti Rupita Sari, Lupita Sarma, Dimas Titan Putra Selpi Ayu Lestari Sentosa, Anugerah Anggun Septi Septi Setiawan, Alex Setini, Made Sigit Mujiharjo Siti Hanila Situmorang, Bernando Sri Handayani Sri Handayani Subhi, Ramadan Suherman Suherman Sukirno Sukirno Sukri, Restu Sukrisno Sukrisno Sukrisno Sukrisno Sukrisno, Sukrisno Sulistiani Sulistiani, Sulistiani Suradilaga, Nanda SURYANI, RENI Suswati Nasution Suwarni Suwarni Suwarni Suwarni Syahputra, Paldi Awan Syaputra, Erpan Syaputri , Alinza Tambuan, Oscar Julius Gamaliel Tanjung, Abimayu Prasetiyo Tarigan , Heskeyel Pranata Tarigan , Heskyel Pranata Tarigan, Heskyel Pranata Tawakal, Anzori Terry, Leoni Titin Dwi Jayanti Tito Irwanto Tito Irwanto Tito Irwanto Tito Irwanto, Tito Tri Lestari Tri Wahyudi Trio Novaldi Utomo, Kusumo Edo Veron Farminta Vettyca Diana Saputri Wagini Wagini Wagini, Wagini Wahyu Ilahi Wahyudi Wahyudi Wahyudi, Sampirman Waruwu, Marvel Poppy Sabarhati Weni Nopitasari Wijaya , Ermy Wijaya, Ermy Wijaya, Ermy Wika Gusti Wiwin Saputra Wiwit Tea Ochty Sri Wulandari Wulandari, Annisa Wulandari, Wiwit Tea Ochty Sri Yanti , Rina Trisna Yanti, Rina Trisna YANTO YANTO Yenni Fitria Yennita Asriyani Yesi Indian Ariska Yudi Ariantara Yudi Irawan Abi Yudi Irawan Abi Yulita Sari Yun Fitriano Yuspitara, Adhitya Zahrah Indah Ferina