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All Journal International Journal of Public Health Science (IJPHS) Jurnal Ilmu Pertanian Indonesia Jurnal Komunikasi Pembangunan Jurnal Penyuluhan Sodality: Jurnal Sosiologi Pedesaan MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Forum Pasca Sarjana INFORMASI MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya International Journal of Science and Engineering (IJSE) Interaksi : Jurnal Ilmu Komunikasi Sosiohumaniora SOROT: Jurnal Ilmu-ilmu Sosial Jurnal Pengkajian dan Pengembangan Teknologi Pertanian Jurnal Pekommas Jurnal Cita Hukum Suluh Pembangunan: Journal of Extension and Development Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat Sosio Konsepsia Jurnal The Messenger Jurnal PIKOM (Penelitian Komunikasi dan Pembangunan) Journal of Management and Business Review ETTISAL Journal of Communication Jurnal Sains Komunikasi dan Pengembangan Masyarakat [JSKPM] Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal ASPIKOM JURNAL PENDIDIKAN TAMBUSAI PRoMEDIA Journal of Humanities and Social Studies Media Bahasa, Sastra, dan Budaya Wahana Jurnal Profetik Jurnal Riset Komunikasi Jurnal Pengembangan Penyuluhan Pertanian Journal of Integrated Agribusiness Jurnal Teknodik Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Nivedana : Jurnal Komunikasi dan Bahasa Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi) Jurnal Komunikasi Islam (J-KIs) JURNAL STUDIA KOMUNIKA Jurnal Iso CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia eScience Humanity Journal International Journal of Education and Social Science (IJESS) Jurnal Pusat Inovasi Masyarakat Business and Entrepreneurial Review Golden Ratio of Data in Summary Jurnal Penelitian Ilmu Pendidikan Indonesia All Fields of Science Journal Liaison Academia and Sosiety Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Indonesian Research Journal on Education MIMBAR : Jurnal Sosial dan Pembangunan IIJSE Jurnal Keamanan Nasional Jurnal Penelitian Pendidikan Indonesia Policy Brief Pertanian, Kelautan, dan Biosains Tropika Jurnal Bisnis Kreatif dan Inovatif Communicative : Jurnal Komunikasi dan Penyiaran Islam J-CEKI Edutik : Jurnal Pendidikan Teknologi Informasi dan Komunikasi
Amiruddin Saleh
Department Of Communication And Community Development, Faculty Of Human Ecology, IPB University
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Journal : PRoMEDIA

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Strategi Komunikasi Humas DPRD Kabupaten Bogor dalam Penyebaran Infomasi Publik melalui New Media Salsabila, Davina Elmaliya; Santoso, Hudi; Saleh, Amiruddin; Pranata, Rici Tri Harpin; Maha, Khalila Zahra
PRoMEDIA Vol 10, No 2 (2024): PROMEDIA
Publisher : UNIVERSITAS 17 AGUSTUS 1945 JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52447/promedia.v10i2.7891

Abstract

AbstractPublic communication is the process of delivering information to the public directly or using the media carried out by individuals, organizations, and institutions. The Bogor Regency DPRD has a legislative function that regulates the life of the community and the state. This function is closely related to Public Information Disclosure (KIP) which must be considered by public relations staff. Information dissemination is carried out to achieve good governance in serving the community. This research analyzes the public relations communication strategy on the use of new media in the Bogor Regency DPRD. The subject was chosen because the Bogor Regency DPRD carries out its duties as a public body. The research theory uses Suprapto's communication strategy theory. The research method used is descriptive qualitative to describe the experiences and perspectives of the interview results. The results showed that Suprapto's communication strategy theory had not been fully implemented in information dissemination. The missing aspects are not determining specific target audiences, compiling messages that can be published and should not be published, limited use of new media, informative message methods, and mechanical and sociological barriers.Keywords: Communication Strategy, Public Relations, New Media   AbstraksiKomunikasi publik merupakan proses penyampaian informasi kepada publik secara langsung maupun menggunakan media yang dilakukan oleh individu, organisasi, maupun lembaga. DPRD Kabupaten Bogor memiliki fungsi legislasi yang mengatur kehidupan masyarakat dan negara. Fungsi tersebut berkaitan erat dengan Keterbukaan Informasi Publik (KIP) yang harus diperhatikan oleh staf humas. Penyebaran informasi dilakukan untuk mencapai good governement dalam melayani masyarakat. Penelitian ini menganalisis strategi komunikasi humas pada penggunaan new media di DPRD Kabupaten Bogor. Subjek dipilih karena DPRD Kabupaten Bogor menjalankan tugasnya sebagai badan publik. Teori penelitian menggunakan teori strategi komunikasi Suprapto. Metode penelitian yang digunakan yaitu kualitatif deskriptif untuk mendeskripsikan pengalaman dan perspektif hasil wawancara. Hasil penelitian menunjukkan belum sepenuhnya teori strategi komunikasi Suptapto diimplementasikan dalam penyebaran informasi. Aspek yang tidak ada tersebut yaitu tidak menentukan target khalayak spesifik, menyusun pesan yang boleh dipublikasikan dan tidak boleh dipublikasikan, penggunaan new media yang terbatas, metode pesan informatif, serta  hambatan mekanis dan sosiologis.Kata Kunci: Strategi Komunikasi, Hubungan Masyarakat, Media Baru
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