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All Journal International Journal of Public Health Science (IJPHS) Jurnal Kebidanan Journal on Mathematics Education (JME) Kreano, Jurnal Matematika Kreatif-Inovatif Jurnal Kesehatan Andalas Jurnal NERS Indonesian Journal of Tropical and Infectious Disease Jurnal Pendidikan Fisika Dentino: Jurnal Kedokteran Gigi Majalah Obstetri dan Ginekologi HIGEIA (Journal of Public Health Research and Development) Union: Jurnal Ilmiah Pendidikan Matematika Jurnal Penelitian Kesehatan Suara Forikes JNKI (Jurnal Ners dan Kebidanan Indonesia) (Indonesian Journal of Nursing and Midwifery) Syntax Literate: Jurnal Ilmiah Indonesia Midwifery Journal: Jurnal Kebidanan UM. Mataram Gelanggang Olahraga: Jurnal Pendidikan Jasmani dan Olahraga (JPJO) Jurnal Keperawatan Muhammadiyah SYARI'AH : Jurnal Ekonomi Syari'ah Journal of Maternal and Child Health Nurse and Health: Jurnal Keperawatan Journal of Indonesian Dental Association Amerta Nutrition Jurnal Kreativitas PKM Jurnal Ilmu Kedokteran dan Kesehatan EduReligia : Jurnal Pendidikan Agama Islam Aptisi Transactions on Management Journal Health & Science : Gorontalo Journal Health and Science Community Aptisi Transactions on Technopreneurship (ATT) Jurnal Pendidikan Kedokteran Indonesia: The Indonesian Journal of Medical Education Neraca: Jurnal Pendidikan Ekonomi Biomolecular and Health Science Journal JUXTA: Jurnal Ilmiah Mahasiswa Kedokteran Universitas Airlangga JPMI (Jurnal Pembelajaran Matematika Inovatif) Jurnal Karinov Diagnosis: Jurnal Ilmiah Kesehatan Legalitas: Jurnal Hukum Jurnal Ners Physics Education Research Journal Science Midwifery Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat Community Development Journal: Jurnal Pengabdian Masyarakat Spizaetus: Jurnal Biologi dan Pendidikan Biologi Syar'Insurance: Jurnal Asuransi Syariah JOURNAL OF COMMUNITY MEDICINE AND PUBLIC HEALTH RESEARCH Jurnal FASILKOM (teknologi inFormASi dan ILmu KOMputer) Wahana Dedikasi : Jurnal PkM Ilmu Kependidikan Mosharafa: Jurnal Pendidikan Matematika Jurnal Kedokteran Mulawarman INDONESIAN MIDWIFERY HEALTH AND SCIENCES JOURNAL Jurnal Pengabdian Masyarakat (ABDIRA) KESANS : International Journal of Health and Science Jurnal Kesehatan Gigi dan Mulut (JKGM) Jurnal Abdi Masyarakat Indonesia Indo-MathEdu Intellectuals Journal Sulawesi Tenggara Educational Journal Sinnun Maxillofacial Journal COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Kapita Selekta Administrasi Publik Bussman Journal : Indonesian Journal of Business and Management Journal of Childhood Development Jurnal Didactical Mathematics Formosa Journal of Applied Sciences (FJAS) Jurnal Riset Kebidanan Indonesia Jurnal Pengabdian Masyarakat Bidang Sains dan Teknologi Journal of Mathematics Instruction, Social Research and Opinion Jurnal Ilmiah Pendidikan Dasar (JIPDAS) Jurnal Financia : Akuntansi dan Keuangan Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) JURNAL TEKNIK GEOLOGI : Jurnal Ilmu Pengetahuan dan Teknologi Indonesian Research Journal on Education Jurnal Keperawatan Jurnal Ilmu Ekonomi Managere: Indonesian Journal of Educational Management Jurnal Pengabdian Masyarakat Bangsa Bulletin of Early Childhood Journal of Pharmaceutical and Sciences. JUKEJ: Jurnal Kesehatan Jompa Benzena Pharmaceutical Scientific Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal As-Syar’i: Jurnal Bimbingan & Konseling Keluarga Jurnal Sains dan Kesehatan Almufi Jurnal Sosial dan Humaniora Strada Jurnal Ilmiah Kesehatan (SJIK) Himpunan: Jurnal Ilmiah Mahasiswa Pendidikan Matematika TABELLIUS ETIC (EDUCATION AND SOCIAL SCIENCE JOURNAL) JPM (Jurnal Pengabdian Masyarakat) Ruwa Jurai EDUKASI : Jurnal Penelitian dan Artikel Pendidikan Folia Medica Indonesiana Aktsar: Jurnal Akuntansi Syariah
Sulistiawati Sulistiawati
Department Of Public Health And Preventive Medicine, Faculty Of Medicine, Universitas Airlangga, Surabaya
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ELDERLY SCREENING IN SONGGON BANYUWANGI 2019 Hakim, Lukman; Erlangga, Wildan Anugrah; Adi, Pandu Satriya; Septiana, Fitri Nurina; Arianti, Emilia Eka; Qualisa, Prafidina; Lamara, Ariikah Dyah; Meitavany, Estya Nadya; Fatimah, Niswah Silmi; A, Ulinnuha Qurrota; Sulistiawati, Sulistiawati
Journal of Community Medicine and Public Health Research Vol. 1 No. 1 (2020): Journal of Community Medicine and Public Health Research
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (373.449 KB) | DOI: 10.20473/jcmphr.v1i1.20300

Abstract

Health care efforts for the elderly to keep the elderly healthy, independent, active and productive socially and economically , to realize this, the government is obliged to guarantee the availability of health service facilities and facilitate the development of the elderly group. The aims to identify factors that affect the achievement of health care coverage of the elderly.  This  was a qualitative descriptive study. This research was conducted in Songgon District . The target sample was the elderly residents and elderly Posyandu cadres. Data collection instruments using questionnaires. This study used primary data. Univariate analysis to determine the distribution using SPSS and Excel tools.  84% of elderly people knew about screening. The coverage of elderly screening was still low. From the results of research on community therapy that could be done was cadre training, reporting of the elderly, and Extension of Posyandu Elderly by Cadres for the Community
DESCRIPTION OF GADGET ADDICTION, SLEEP QUALITY, AND STUDENTS LEARNING ACHIEVEMENT AT SD NEGERI 1 SIDODADI LAWANG IN 2019 Wibowo, Dimas Cahyo; Fitriani, Della Wahyu; Kimresti, Ananda Febina; Ahkami, Alfan; Nastiti, Isna Sandria; Auliani, Syarifah Dwi; Ermawati, Siti; Andriani, Sabrina Rizki; Sulistiawati, Sulistiawati; Raharjo, Priyo
Journal of Community Medicine and Public Health Research Vol. 1 No. 2 (2020): Journal of Community Medicine and Public Health Research
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (286.132 KB) | DOI: 10.20473/jcmphr.v1i2.21698

Abstract

In this globalization era, technology is increasing rapidly. One of the technologies is a gadget/device. Gadget users come from various backgrounds, ranging from adults, the elderly, and even children. The Daily Mail reports that 70% of elementary school-aged children can easily use a gadget. The use of gadgets can have both positive and negative effects on children. The negative effect of using a gadget is affecting the quality of sleep and learning achievement on children. The study aimed to describe gadget addiction, sleep quality, and learning achievement of children focused on grades 5th and 6th at SD Negeri 1 Sidodadi Lawang. A descriptive study method. The total population of grade 5th and 6th students at SD Negeri 1 Sidodadi Lawang are 96 students. Data were taken by using Smart Addiction Scale, Pittsburgh Sleep Quality Index questionnaires, and students' report cards. The distribution of gadget addiction levels in this study was 21 people (21,9%) with a low level, 72 people (75%) with a moderate level, and 3 people (3,1%) with a high level. There were 73 people (76%) with poor sleep quality and 49 people (51%) with poor learning achievement. The level of gadget addiction in 5th and 6th-grade students at SD Negeri 1 Sidodadi Lawang was dominant in the medium level, sleep quality was dominant in the poor level.
Risk factors of stunting in toddler aged 24-59 month Hutabarat, Melba Riska Utami; Irwanto, Irwanto; Sulistiawati, Sulistiawati
Jurnal Kebidanan Vol 10, No 2 (2021): August 2021
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jk.10.2.2021.119-128

Abstract

Stunting is a chronic condition that describes growth retardation due to long-term malnutrition. Prevalenced of stunting in Cempaka subdistrict in 2017 reached 51.25% and the stunting incidence was widely found in toddler aged 24 – 59 month. The purpose of study was to analyze the risk factors of stunting in toddler age 24 - 59 month in Cempaka subdistrict, Banjarbaru. The research was an observational analytic with case control approached. The sample was 200 peoples included mothers and toddlers aged 24-59 months according to the inclusion criteria. Subject selection by cluster random sampling for selected the group’s sample and simple random sampling for selected its sample. The data was tested using Chi Square and logistic regression at significance level α = 0.05. This analysis was performed to find the association of stunting with selected factors. The resulted of the multivariate analysis showed short birth’s length had (p=0.00; OR 14.1) and the age 24-36 month had (p=0.01; OR 1.6) while mother’s height, sex, socioeconomic status, parent’s educational status, mother’s age married, mother's malnutrition status, birth weight, exclusive breastfeeding and complementary food’s time is not a factor in stunting. The conclusion of this study that short birth’s length and aged 24 – 36 month are the most dominant risk factor of stunting in toddler aged 24 – 59 month.
Kepatuhan Pengisian Formulir Pemantauan Kesehatan Bayi Baru Lahir Berbasis Keluarga di Provinsi NTB Sari, Marlita Mustika; Husada, Dominicus; Sulistiawati, Sulistiawati; Frety, Endyka Erye
Jurnal Keperawatan Vol 16 No 4 (2024): Jurnal Keperawatan: Desember 2024
Publisher : Sekolah Tinggi Ilmu Kesehatan Kendal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32583/keperawatan.v16i4.2061

Abstract

Kematian neonatal di negara berkembang sebagian besar terjadi di rumah akibat keterlambatan pengenalan tanda-tanda penyakit serius dan pengambilan keputusan pencarian pertolongan medis. Sistem Pemantauan Kesehatan Bayi Baru Lahir Berbasis Keluarga (Si Peka Bu Siska) merupakan inovasi NTB berupa instrumen sederhana dalam hal identifikasi tanda-tanda bahaya neonatal bagi keluarga. Penelitian ini dilakukan dengan tujuan menganalisis hubungan pengetahuan, persepsi, dan motivasi ibu dengan kepatuhan pengisian formulir Si Peka Bu Siska. Penelitian ini menggunakan desain cross-sectional. Populasi meliputi semua ibu yang mempunyai bayi usia lebih dari 30 hari sampai 6 bulan pada bulan Agustus 2023 di Wilayah Kerja Puskesmas Karang Baru. Diperoleh 50 orang sampel dengan tehnik consecutive sampling yang memenuhi kriteria inklusi antara lain tercatat di kohort, mendapat formulir Si Peka Bu Siska, dan bersedia menjadi responden. Instrument yang digunakan adalah kuesioner yang sudah diuji validitas (r hitung > r tabel) dan reabilitasnya (cronbach alpha > 0,70). Analisis data menggunakan uji rank spearman dan chi-square dengan α=0,005. Jumlah sampel 50 orang ibu yang mempunyai bayi usia 1-6 bulan pada bulan Agustus 2023. Diperoleh pengetahuan baik sebanyak 38 orang (76%), persepsi positif sebanyak 27 orang (54%), motivasi tinggi sebanyak 44 orang (88%) dan tidak patuh sebanyak 28 orang (56%). Uji statistik menunjukkan hubungan persepsi dengan kepatuhan (p=0,003) serta tidak ada hubungan antara pengetahuan (p=0,208) dan motivasi dengan kepatuhan (p=0,508). Terdapat hubungan antara persepsi dengan kepatuhan pengisian formulir Si Peka Bu Siska namun tidak terdapat hubungan antara pengetahuan dan motivasi dengan kepatuhan pengisian formulir Si Peka Bu Siska.
Investigation of Borax in Meatball Products Sold in Bengkalis, Riau Zachawerus, Anjeli Cristina; Sulistiawati, Sulistiawati; Qurnianingsih, Ema
JUXTA: Jurnal Ilmiah Mahasiswa Kedokteran Universitas Airlangga Vol. 14 No. 2 (2023): Jurnal Ilmiah Mahasiswa Kedokteran Universitas Airlangga
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/juxta.V14I22023.89-93

Abstract

Highlights:1. Borax is still used as a food additive even though it has been banned.2. There was no relationship between age, income, and knowledge of the meatball sellers and the use of borax in Bengkalis.3. The risk factors for the widespread use of borax are still unknown. AbstractIntroduction: Borax is a food additive that can no longer be used. However, there were still many street food vendors who violated this rule. This study aimed to determine the presence or absence of borax in meatballs and the relationship between meatball sellers' characteristics and knowledge of the use of borax in Bengkalis, Riau.   Methods: This was an observational analytic study with cross-sectional collection. This study collected 40 samples of meatballs and meatball sellers in Bengkalis. The sampling technique used purposive sampling by interviewing meatball sellers and filling out the questionnaire on the spot. Data were analyzed by Chi-Square test.Results: This study found that all meatballs contained borax with 36 samples found to have borax content above the standard. This study also found no relationship between characteristics (age, level of knowledge, income) and knowledge of meatball sellers with the use of borax (p > 0.05).Conclusion: There was no significant relationship between borax use and meatball sellers' knowledge and characteristics.
Penerapan Psikoedukasi dalam Penanganan Stress Akademik pada Siswa Kelas XI MAN I Bekasi Marlina, Lina; Kartika, Iin Ira; Andini, Rizky Fitri; Sulistiawati, Sulistiawati; Hasanah, Samsiah Nur
Jurnal Kreativitas Pengabdian Kepada Masyarakat (PKM) Vol 7, No 9 (2024): Volume 7 No 9 (2024)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkpm.v7i9.15788

Abstract

ABSTRAK Stres akademik dapat menimbulkan dampak pada pikiran, perilaku dan emosi. Dampak pada pikiran akan menyebabkan sulit berkonsentrasi, ketegangan yang berkembang dapat menimbukan stres dan dapat mengacaukan pikiran saat melakukan aktivitas Dari laporan beberapa siswa pada guru BK ada beberapa siswa yang mengalami masalah dalam akademik karena merasa terlalu banyak tugas yang harus diselesaikan.Untuk mengantisipasi terjadinya stress akademik tersebut diperlukan solusi yang tepat sehingga siswa dapat menjalankan proses belajar mengajar dengan baik dan siap untuk menghadapi Ujian Nasional tahun 2024 mendatang dengan kesiapan mental yang baik.Tujuan: untuk meningkatkan pengetahuan siswa tentang penanganan stress akademik melalui psikoedukasi. Metode: Kegiatan pengabdian masyarakat ini akan dilaksanakan pada 26 April  2024, yang dilaksanakan di  MAN I Kab. Bekasi. Kegiatan diikuti oleh 30 siswa kls XI yang merupakan perwakilan kelas dan 1 orang guru. Kegiatan dimulai dengan mengadakan pretes dilanjutkan dengan pemberian materi tentang stress akademik dan cara penanganannya. Hasil: adanya peningkatan pengetahuan tentang konsep stress akademik dan cara penanganannya. Siswa merasa materi psiko edukasi sangat membantu untuk mengatasi masalah akademik yang mereka hadapi, adanya peningkatan jam tidur yaitu 7 jam sebanyak 44% responden dan peningakatan kualitas tidur sebanyak 72%. Kesimpulan: Kegiatan pengabdian kepada masyarakat dengan tema psikoedukasi dapat dilaksanakan secara kontinyu kepada siswa MAN I Bekasi untuk kelas XII yang resiko untuk mengalami stress akademik lebih besar lagi karena akan menghadapi ujian nasional Kata Kunci: Psikoedukasi, Remaja, Stress Akademik  ABSTRACT Academic stress can have an impact on thoughts, behavior and emotions. The impact on the mind will cause difficulty concentrating, the tension that develops can cause stress and can confuse the mind when carrying out activities. From reports from several students to the guidance and counseling teacher, there are several students who experience problems academically because they feel there are too many assignments that must be completed. To anticipate the occurrence of academic stress The right solution is needed so that students can carry out the teaching and learning process well and be ready to face the upcoming 2024 National Examination with good mental readiness. This activity aims to increase students' knowledge about handling academic stress through psychoeducation. This community service activity will be carried out on April 26 2024, at MAN I Kab. Bekasi. The activity was attended by 30 class XI students who were class representatives and 1 teacher. The activity began by holding a pre-test followed by providing material about academic stress and how to handle it. The result of the activity is an increase in knowledge about the concept of academic stress and how to handle it. Students felt that psycho-educational material was very helpful in overcoming the academic problems they faced, there was an increase in hours of sleep, namely 7 hours, by 44% of respondents and an increase in sleep quality by 72%. Community service activities with a psychoeducational theme can be carried out continuously for MAN I Bekasi students for class XII who are at risk of experiencing greater academic stress because they will be facing national exams. Keywords: Psychoeducation, Teenagers, Academic Stress
PENGEMBANGAN E-MODUL FISIKA BERBASIS PROJECT BASED LEARNING UNTUK MENINGKATKAN KEMAMPUAN MENGANALISIS SISWA SMK Dewi, Indah Kurnia Permata; Sulistiawati, Sulistiawati; Lubis, Patricia H. M
Jurnal Pendidikan Fisika Vol 13, No 1 (2024)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jpf.v13i1.49111

Abstract

E-modul merupakan media sekaligus bahan ajar yang efesien ketika digunakan dalam pembelajaran. Penelitian bertujuan untuk mengembangkan media ajar berupa e-modul dengan berbantuan flipbook serta berbasis project based learning guna meningkatkan kemampuan menganalisis peserta didik. Materi yang dimasukkan kedalam e-modul merupakan materi usaha dan perubahannya, penelitian dilakukan di SMK PGRI 2 Palembang dengan subjek penelitian sebanyak 35 orang dari kelas X TKL 1. Penelitian menggunakan metode R&D dan menggunakan model pengembangan rowntree, terdiri dari beberapa tahapan berupa: self- evaluation, expert riview, one to one evaluation, small group, dan field test. Metode pengumpulan menggunakan observasi, wawancara, walkthrough, penilaian pengumpulan proyek, dan penilaian presentasi. Hasil penelitian menunjukkan bahwa e-modul fisika berbasis project based learning pada materi usaha dan perubahannya valid dan praktis (nilai validitasnya 3,76 interpretasi sangat valid) dan ( 80% hasil dari tahap one to one evaluation kategori praktis, 90% tahap small group kategori sangat praktis), nilai uji N-gain sebesar 0,60 dengan kategori sedang, kemudian pada tahap penilaian pengumpulan proyek rata-rata yang didapat sebesar 3,15 kategori baik, dan pada tahap penilaian presentasi sebesar 3,375 kategori baik. Dapat disimpulkan bahwa peserta didik mengalami peningkatan dalam proses belajar dan e-modul fisika berbasis project based learning layak.
Pengembangan LKPD Berbasis Kooperatif Peer Tutoring untuk Meningkatkan Kemampuan Numerasi Siswa Sulistiawati, Sulistiawati; Puadi, Evan Farhan Wahyu
Didactical Mathematics Vol. 6 No. 2 (2024): Oktober 2024
Publisher : Program Studi Pendidikan Matematika, Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/dm.v6i2.10740

Abstract

Penelitian pengembangan ini bertujuan untuk menghasilkan produk berupa LKPD berbasis kooperatif peer tutoring untuk meningkatkan kemampuan numerasi siswa yang valid dan praktis. Model pengembangan yang digunakan yaitu model pengembangan ADDIE (Analysis, Design, Development, Implementation, Evalution). Penelitian ini dilakukan di MTsN 12 Kuningan. Subjek penelitian adalah siswa kelas VII A di MTsN 12 Kuningan. Instrumen pengumpulan data yang digunakan berupa intrumen validasi ahli media, instrumen validasi ahli materi, instrumen tes dan angket respon peserta didik. Produk yang dikembangkan telah dilakukan validasi oleh ahli media dan ahli materi. Hasil yang diperoleh dari validasi ahli media yaitu 76,6% dengan kriteria sangat valid, ahli materi sebesar 92,6% dengan kriteria sangat valid dan  rata-rata skor N-Gain yang diperoleh siswa yaitu 0,59 atau 59% yang berarti terdapat peningkatan kemampuan numerasi setelah melakukan pembelajaran dengan menggunakan media pembelajaran LKPD berbasis kooperatif peer tutoring. Berdasarkan kriteria yang diperoleh maka produk LKPD berbasis kooperatif peer tutoring untuk meningkatkan kemampuan numerasi yang dikembangkan sangat valid dan dapat meningkatkan kemampuan numerasi siswa.
Pelatihan Implementasi Metode Project Based Learning (PjBL) di SMAN 1 Banding Agung Kabupaten Ogan Komering Ulu Selatan Sulistiawati, Sulistiawati; Lefudin, Lefudin; Lubis, Patricia H.M.; Lia, Linda; Sugiarti, Sugiarti; Hakim, Lukman
Wahana Dedikasi: Jurnal PkM Ilmu Kependidikan Vol. 7 No. 1 (2024): Wahana Dedikasi : Jurnal PkM Ilmu Kependidikan
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/dedikasi.v7i1.15625

Abstract

The implementation of Project Based Learning workshop in the framework of community service activieties was carried out on November 4, 2023 for teachers at SMAN 1 Banding Agung, South Ogan Komering Ulu Regency. The worshop aim is to apply the project based learning methode in subjects at the class. The training materials are: 1) Practical insight into the project based learning method, 2) How to analyze Basic Competensies (BC) that can be implemented in the project based learning model. 3) Practice selecting BC that can be aplly for project based learning methode. 4) Example of a lesson plan (RPP) that suitable for the project based learning method. 5) Examples of learning media that use the project based learning methode. 6) Exercise in preparing RPP using the project based learning method. 7) Evaluation. The results of the questionnaire that is given to training participants showed that the majority of training participants responded well to this training. According to them, the material presented is well organized, very relevant and as expected. The material provided makes it easier for them to provide understanding to colleagues to work together to improve/develop learning designs. The presenter was considered to really understand the material being presented and presented the material well and answered the participants' questions well.
PERAN MEDIA SOSIAL DALAM MEMBANGUN BRAND IMAGE PRODUK WARDAH Suryasuciramdhan, Arfian; Zulfikar, Meiby; Gusliani, Ani; Sulistiawati, Sulistiawati; Jumiah, Jumiah
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 1 (2024): Bussman Journal | Januari - April 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i1.216

Abstract

Your research objective, which explores the influence of social media marketing and influencer marketing on consumer purchasing decisions, is very relevant in the context of modern marketing. By understanding how these two factors influence consumer behavior, companies can design more effective marketing strategies to increase sales of their products. In this research, you can explore various aspects, including the types of content that are most effective in influencing purchasing decisions, the role of influencers in shaping consumer preferences, and the impact of social media interactions on consumer attitudes towards brands or products. Thus, the results of this research can provide valuable insight for companies in designing more effective and targeted marketing strategies, as well as understanding consumer behavior in the ever-growing digital era. This research uses a quantitative research approach, which involves collecting and analyzing quantitative data to test hypotheses and produce broader generalizations. Data was collected through questionnaires or statement sheets given to respondents, who in this case were consumers of Wardah Cosmetics products in Serang City. The analytical method used is multiple linear regression analysis, which allows researchers to test the relationship between several independent variables (in this case, social media variables) and one dependent variable (Wardah brand image) simultaneously. The research results show that social media has a significant influence on the brand image of Wardah products. This shows that social media activities, such as promotions, interactions with consumers, and shared content, have a positive impact on consumer perceptions of the Wardah brand as a whole. This conclusion provides important insight for companies in understanding the importance of social media in building and strengthening the brand image of their products. This emphasizes the importance of effective marketing on social media platforms to influence consumer perceptions and increase brand loyalty
Co-Authors ., Empat Sunisti ., Henny Setiani A, Ulinnuha Qurrota Abrar Abira Ade Davy Wiranata Adelia, Choirunisa Giska Adi, Pandu Satriya Adiba, Asmahan Farah Afrida Afrida Agus Riyadi Agustin Agustin Agustin, Leni Ahkami, Alfan Ahmad Cholifa Fahruddin Ahmad Fuad Ahmad Suryawan Akhmad Khairil Alam, Akhmad Khairil Akhyar Dyni Zakyah, Akhyar Dyni Alatubir, Gresela Alfina, Alfina Alisiya Alisiya Alisiya, Alisiya Alkaff, Firas Farisi Alpha Fardah Athiyyah Alves, Dionisio Aquino Ambarini, Siti Nur Andi Athika Magfirah Andini, Rizky Fitri Andrian, Firma Andriani, Sabrina Rizki Andriati Andriati Anggraini, Novita Putri Anindita Abigail Any Zahrotul Widniah April Laksana Aprilia Aprilia, Aprilia Apriyanti, Sindi Ardi Setyo Nugroho Ardiansyah, Qonita Rizka Assavina Putri Ardiantho, Syamsul Ardila Lailatul Barik Arfian Suryasuciramdhan Arianti, Emilia Eka Arianto, Wawan Ferdi Arif Abdul Haqq Arif Muchyidin Arifin Bustomi Armianti Armianti, Armianti Arya Ivan Mahendra Asmahan Farah Adiba Astriyani, Erna Atik Swandari, Atik Atira, Fatwa Auliani, Syarifah Dwi Awalia, Hema Awalia, Nadyatul Bagus Setyoboedi Bahar, Gita Wahyuni Bahri, Efri Syamsul Baksono Winardi Bambang Poernomo Bambang Purwanto Bilqis Inayatillah Bimantara, Adrian Bobbi Rahman, Bobbi Brilianti, Natasya Nurvita Budi Prasetyo Budiaro, Ronaldo Bupu, Maria Camelia T. Cahaya, Nur Candra, Firman Adi Catur Martian Fajar, Catur Martian Christian Susianto, Steven Cindy Wahyu Agustina Cri Tanjoeng Kupala Respatiningrum Mocodompis Dadang Juandi David Nugraha Denas A, Azami Deni Purwani Dewi Puspitarini Larasati DEWI RAHMAWATI Dewi Ratna Sulistina Dewi Shinta Dewi, Indah Kurnia Permata Dewi, Pramesti Apsara Dian Ayuningrum, Lia Dian Nirmala Aprilia Dian Puspita Sari Didi Suryadi Dini, Intan Amalia Dita Mulyana Ramadhani Dominicus Husada Dwiarini, Muafiqoh Dwiyanti Puspitasari, Dwiyanti Ebnudesita, Faiza Rahma Eighty Mardiyan K, Eighty Eko Purwanto Elsi Adelia Fitri Endang Sawitri Endyka Erye Frety Erick Febriyanto Erlangga, Wildan Anugrah Ermawati, Siti Ernawati Ernawati Erwin Astha Triyono Esti Yunitasari Evita, Chandra Fahruddin, Ahmad Cholifa Faradila, Putri Farah, Farah Elqibty Farizi, Sofia Al Fatimah, Niswah Silmi Fatimah, Nurmawati Fauzi Fadliansyah Febria, Yuni Artaful Febriyanti, Galuh Ferdinandus, Euvanggelia Dwilda Fernanda Irfatul Laily Firdaus , Zahrah Mahfudzah Firdaus, Anita Nurul Firdaus, Zahrah Mahfudzah Firman Firman Fitri, Aida Destiana Fitria Fitria Fitriani, Della Wahyu Fitriyah, Sabilatul Fiyana, Fauziah Al Fredy, Ayub Galih Prastyo Utomo Galuh Senjani Yulfani Putri Ghaisani, Nadhilah Putri Gusliani, Ani Gusnico, Marcella Hamidah . Hasanah, Samsiah Nur Herawati Herawati Heriyanto Heriyanto Hermanto Tri Joewono Hermien Nugraheni Hilmi , Indah Laily Hummaira, Salwa Tsabitah Hutabarat, Melba Riska Utami Idayani, Novita Idrus M. Said Ifandri, Ifandri Ika Yuni Widyawati Ilhami, Ilhami Indarwati , Retno Indri Yani, Indri Irwana, Dyah Khafifah Irwanto Irwanto Irwanto, Irwanto Isramiharti Isramiharti Izanah, Nova Jaka Wijaya Kusuma Jarnawi Afgani Dahlan Jayanti, Ratna Dwi Jihanifa Hega Salsabiila Joni Haryanto Josephine Kusuma, Josephine Jovian Philip Swatan jumiah, jumiah Jusnianti, Jusnianti K, Trisnawaty Kahadijah, Kahadijah Kalsum Kalsum Karimah, Azimatul Kartika Widuri, Kartika Kartika, Iin Ira Kimresti, Ananda Febina Kinasih, Sekar Kuntaman Kuntaman Kusnanto Kusnanto Laili, Nadia Rohmatul Laksana, Muhammad Ardian Cahya Lalu Muhamad Jaelani Lamara, Ariikah Dyah Lefudin Lefudin, Lefudin Lestari, Prasetya Lilik Djuari Limas, Nida Nabilah lina marlina, lina Linda Dewanti Linda Lia, Linda Liu, Michelle Lubis, Patricia H. M Lukman Hakim Lupita Ghilang Laraz Lusida, Maria Lucia Inge MA'MUN, AKHMAD HAQIQI MADYASARI, ARLUPI Magdaleni, Agustina Rahayu Mahendra, Arya Ivan Mardiana Mardiana Marini Oktaria, Marini Marlin, Dhea Hanika Martha Mozartha Masruroh MASRUROH Maulana, Ninda Baitza Maulida, Nabila Maulidia, Risni Meiby Zulfikar Meitavany, Estya Nadya Mia Ratwita Andarsini Miftah Komala Putri Miftha Hurrahmi Mohamad, Mohamad Muh. Inayah A.M. Muhammad Ilyas Adi N Muhammad Razi A Muhammad Salahuddin Mujamil, Muhammad Mukhtar, Ahmad Amirrudin Muminah Nadapdap, Marshall Jeremia Nadia Vega Nanda Fadhilah Witris Salamy Nastiti, Isna Sandria Natania, Aisya Naufal, Romzi Syauqi Naura Annisa Faradila Negara, Mellani Cindera Ni Ketut Putri MarthaSari Niken Septantiningtyas Ninda Lutfiani Ningrum, Astika Gita Ningsih, Dhea NINGSIH, NINGSIH Ningsih, Serli Martia Nisa, Rifda Nurapni Roudotun Nisrina, Vira Dwi Nova, Sigit Tri Novia Fransiska Ngo Nugraha, Aditiya Eka Nugraheny, Risca Ayu Nur Aisiyah Widjaja Nurbayatin, Anita Nurdiansyah, Farhan Nurfaiza, Muspaga Alnauli nurlindawati, nurlindawati Nurma Izzati Nursakina, Nursakina Nursalam . Nursalam, Nursalam Nuswantoro, Djohar Onwardono Rit Riyanto Pagi Muhammad Palingga, Indah Fasha Pamungkas, Capriyo Bintang Patricia Lubis, Patricia Patricia Maria Kurniawati Pebriyanto, Riyan Permana, Adhe Pramudita, Saphira Pramulia Yudia, Riries Choiru Prasetya, Dianita Ellia Pratama, Vina Risky Ayu Prayetno, Budi Priyo Raharjo, Priyo Puadi, Evan Farhan Wahyu Pulungan, Ica Yulianti Purnamasari, Cicih Bhakti Purwani, Deni Purwaningsih - Purwanto, Bambang Putra, Bella Maulidya Putra, Indra Sukmana Putri, Julia Anjani Putriatri Krimasusini Senudin Qhuzairi, Muhammad Rezwan Qualisa, Prafidina Qurnianingsih, Ema Qurotul Aini R. Heru Prasetyo Rabbani, Abrar Dyah Rahma Fadila, Zakiya Nur Rahmatun, Rahmatun Rais, Asep Abdur Ramadhan, M Rafi Nur Rasyid, Aswar Rebekah Setiabudi, Rebekah Rehana, Anindita Relly Yanuari Primariawan, Relly Yanuari RINA YUDIWATI BM, RINA Ririn Ririn Rize Budi Amalia Rizka Rizka, Rizka Rizki Amalia Sari RM, Muh. Imam Hidayat Roji, Muhamad Abdul Roma Wina, Demi Ronald Pratama Adiwinoto Rosalina Rosalina Rossyanti, Lynda Runjati Safinah, Zahwa Sakti, Satrio Jaya Salsabila, Hawa Nur Salta, Salta Sandriani, Andi Santoso, Muh. Arbai Santoso, Nuke Puji Lestari Sari, Gadis Meinar Sari, Marlita Mustika Sari, Niken Mita Satriani Satriani Septiana Choerul Anam Septiana, Fitri Nurina Setia, Devit Simangunsong, Darmika Caroline Siti Rusdiana Soedarmo, Subijanto Marto Soekoyo, Agusta Reny Sopiaturida, Siti Sri Darmadi, Nanang Sri Nurhidayati, Sri Sri Purwatiningsih Sri Ratna Dwiningsih Sri Wahyuningsih Rais, Sri Wahyuningsih Sriwidharmanely, Sriwidharmanely Steven Christian Susianto Steven Christian Susianto Subijanto Marto Soedarmo Sudaryanti, Lestari Sugiarti Sugiarti Sugiyanto - Suharno, Novianto Edi Suhartono Suhartono Suhendar, Budi Sukanda, Chika Nurmayanti Sulthanah, Sulthanah Sundari Indah Wiyasihati Surgandini, Arumella Syamsiar, Syamsiar Syamsul Arifin Syarifuddin, Muhammad Afif Taslim Taslim Tin Rustini, Tin Tintin Sukartini Sukartini, Tintin Sukartini Tri Suratno Triana Putri, Amanda Siti Trisnawaty K, Trisnawaty K Tukatman Tukatman Tutfah Razzak Fitriari Virna Safira Puspaningtyas Vos, Hans Wahid, Sirojudin Wahyu Setyorini Wahyunitisari, Manik Retno Wahyusa, Venoya Nur Aulia Wardhani, Indrayuni Lukitra Wibowo, Dimas Cahyo Widati Fatmaningrum Widjiati Widjiati, Widjiati Wijaya, Sastra William Putera Sukmajaya Worawong, Chiraporn Wulandari Wulandari Yasmin, Ulfa Yaya S. Kusumah Yona Wahyuningsih, Yona Yudia, Riries Choiru Pramulia Yunita, Nita Yusritawati , Ita Yusup, Yusup Zachawerus, Anjeli Cristina Zunnahri, Salsabila Qurrotul Aini