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Ludi Wishnu Wardana

Universitas Negeri Malang

Author-ID : 3329482

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mechanical Engineering Neuroscience Public Health Social Sciences Transportation Other

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Entrepreneurıal Orıentatıon In The Context Of Innovatıon And Dıgıtal Fınancıal Inclusıon For Msmes Restu Millaningtyas; Heri Pratikto; Ludi Wishnu Wardana
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 02 (2024): May, Asian Journal of Management Entrepreneurship and Social Science ( AJMESC
Publisher : Cita Konsultindo Research Center

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The Covid-19 pandemic has become a major challenge for the business world, increasing the use of technology including fiscal technology services, MSMEs that are connected in the digital ecosystem have better resilience and the Indonesian government emphasizes the importance of Digital Financial Inclusion in MSME financing to reduce gaps due to global uncertainty as a result of the pandemic and geopolitical conditions. Digitalization of Financial Inclusion can spearhead the success of MSMEs, so a strong entrepreneurial orientation is needed, Entrepreneurial orientation is the ability possessed by business actors to identify and take advantage of business opportunities through innovation and measurable risk taking for business growth. The method used in this article is Systematic Literature Review using PRISMA diagrams with 41 articles aligned with creteria. The result of this review article is that MSMEs with opportunity identification, ease of financial technology and appropriate technology are very easy to get opportunities to develop, manage risks and dare to take risks by continuing to adapt to digital inclusion both capital, financing and transactions and continue to innovate sustainably will make it easier for MSMEs to be able to improve performance and contribute to economic growth.

Experiences And Perceptions Of MSME Entrepreneurs In Using E-Commerce Services As A Sales Platform In Indonesia: A Qualitative Approach To The Culinary Sector Moch. Wahyu Widodo; Rieska Maharani; Rina Maretasari; Agus Hermawan; Ludi Wishnu Wardana
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 2 (2024): June : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i2.1864

This research aims to examine the experiences and perceptions of Micro, Small and Medium Enterprises (MSME) entrepreneurs in using e-commerce services as a sales platform in Indonesia, with a special focus on the culinary sector. Using a qualitative approach, this research involved in-depth interviews with a number of MSME culinary entrepreneurs to collect data regarding motivations, challenges, benefits and impacts of using e-commerce on their businesses. The research results show that e-commerce provides significant opportunities for culinary MSMEs to expand markets and increase sales. However, entrepreneurs also face various obstacles such as lack of technological knowledge, difficulties in logistics, and intense competition. This study concludes that although there are challenges that must be faced, the use of e-commerce can be an effective tool for developing MSME businesses in the culinary sector, provided there is adequate support in terms of education and technological infrastructure. These findings provide important insights for stakeholders in designing policies and programs that support the adoption of e-commerce by MSMEs in Indonesia.

THE INFLUENCE OF WORK EXPERIENCE, KAIZEN CULTURE, AND COMPETENCE ON EMPLOYEE PERFORMANCE MUSHROOM MSMES IN KEDIRI Syahputra, Erwin; Sudarmiatin, Sudarmiatin; Wardana, Ludi Wishnu
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 1 (2023): DECEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i1.906

This research seeks to explores the influence of work experience, kaizen culture, and competence on the performance of employees in Mushroom Micro, Small, and Medium-Sized Enterprises (MSMEs) in Kediri. The study encompassed the entire population of MSME Mushroom employees in Kediri, totaling 45 individuals, employing a saturated sampling technique where all respondents were considered as samples. Data collection methods involved observation, interviews, questionnaires, and literature studies, with data measurement conducted through the Likert scale. Analysis of the collected data employed validity tests, reliability tests, multiple linear regression tests, t tests, F tests, and the coefficient of determination, facilitated by SPSS 16.0. The results of the multiple linear regression analysis indicated that all independent variables significantly influenced the dependent variable, which is employee performance. The coefficient of determination revealed a percentage of 70.9%, signifying that work experience, kaizen culture, and competence collectively account for this portion of the variance in the performance variable. The remaining 29.1% is attributed to other variables not scrutinized in this research. These findings highlight the substantial influence of the specified factors on employee performance within the context of Mushroom MSMEs in Kediri.

Social Entrepreunership In Fish Farming Ilham, Rachmad; Sudarmiatin, Sudarmiatin; Wishnu Wardana, Ludi
International Journal of Science, Technology & Management Vol. 4 No. 6 (2023): November 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i6.996

Entrepreneurship plays an important role in the economy as it facilitates the production of goods and services and job creation. The agriculture sector including fish farming is one of the main livelihood sources for the community and has potential for growth through entrepreneurship programs. However, there are several obstacles in achieving this goal, such as the low level of community education and knowledge as well as limited social networking access. The fishing pond farmers in Kalanganyar Village, Sedati Sub-district, Sidoarjo Regency face similar challenges with additional complexity from external barriers such as fluctuating operational costs for fish farming. This economically causes fishing pond farmers to only be able to utilize their ponds for a single source of main income and have not been able to utilize it to find alternative income sources. These challenges hinder the development of programs to improve the economic conditions of fishing pond farmers. An approach that could address these problems is social entrepreneurship focusing on increasing collaboration between fishing pond farmers and the surrounding community. Cooperation plays an important role in economic growth by facilitating business expansion. Cooperation becomes a core component in the planning and implementation process by involving fishing pond farmers and the community as active participants. The fields of cooperation need to be developed to increase the welfare of the community.

The Influence of Entrepreneurship Education in Fostering Students' Entrepreneurial Intention: A Literature Study Pratiwi, Kunti Endah; Prihastya Raehana.A; Ludi Wishnu Wardana; F. Danardana Murwani; Andy Prasetyowati
Social Science Studies Vol. 4 No. 3 (2024): Issue: May
Publisher : Profesional Muda Cendekia Publishing

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This study aims to find the effect of entrepreneurship education in fostering entrepreneurial intentions in students. The method used in summarising the results of the journal review is a systematic literature review (SLR). The population of this research is college students. The results showed that: 1) entrepreneurship education in fostering entrepreneurial intentions in students does not affect directly but through mediation of other factors. 2) the duration of entrepreneurship education has a great influence on fostering entrepreneurial intentions in students. 3) entrepreneurship education should be delivered in adolescence by using learning techniques that follow the personal character of students. And also 4) entrepreneurship education is also able to influence the level of business activity or business performance of an entrepreneur.

Teachers' Opportunities and Challenges in Facing the Digital Era (A Systematic Literature Review) Sumiati, Sumiati; Yuni Aminatus Sa’diyah; Andy Prasetyo Wati; Ludi Wishnu Wardana; F. Danardana Murwani
Social Science Studies Vol. 4 No. 3 (2024): Issue: May
Publisher : Profesional Muda Cendekia Publishing

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The development of information technology and these advancements impact human life as a whole, especially in the field of education and for teachers. In the current era of technology, unrestricted by space and time limitations, learning approaches can be student-focused, encouraging creativity and independent learning, and preparing them for global competition. E-learning-based learning provides advantages in the learning culture. Teachers need to continuously develop knowledge, skills, and abilities to facilitate effective learning. The advancement of information technology provides great opportunities and challenges for teachers to improve their competencies. Teacher competencies, including pedagogical, personality, social, and professional aspects, must be continually enhanced to address current global challenges. To face these challenges, teachers need to understand technology trends not lag, and be ready to adapt to changes in information technology.

Fostering Excellence: Enhancing Insights and Competencies in Business Education Adininggar, Dika Ayu; Hanis Bachrodin; Ludi Wishnu Wardana; F Danardana Murwani; Andy Prasetyo Wati
Social Science Studies Vol. 4 No. 3 (2024): Issue: May
Publisher : Profesional Muda Cendekia Publishing

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Research Aims: This research aims to explore and improve understanding and competence in business education. With a focus on developing curricula that are relevant to industry needs and technological developments, this research will identify best practices in business teaching and learning. Design/methodology/approach: This research uses the Systematic Literature Review (SLR) method by collecting and analyzing journals related to keywords. Based on the literature study conducted, it was found that with rapid changes in technology, global markets, and industrial dynamics, business education must continue to adapt so that students can face complex challenges and opportunities in the future. Research Findings: This research provides an opportunity to identify best practices, integrate the latest industry insights into the curriculum, and improve the effectiveness of teaching and learning methods. Theoretical Contribution/Originality: Thus, it is hoped that the research results can make a significant contribution to strengthening the existence of business education as a support for developing competent and adaptive human resources in a dynamic global context.

Social Entrepreneurship with Digital Literacy in The Digital Era 4.0 (Systematic Literature Review) Choirunnisa, Salsabila Safitri; Fransisca Ucik Pudjiastuti; Andy Prasetyowati; Ludi Wishnu Wardana; F Danardana Murwani
Social Science Studies Vol. 4 No. 3 (2024): Issue: May
Publisher : Profesional Muda Cendekia Publishing

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Research Aims: This research aims to explore the relationship between social entrepreneurship and digital literacy in the digital 4.0 era, focusing on understanding the importance of digital literacy integration in accelerating innovation and creating greater social impact as well as raising public awareness of the importance of digital literacy and the creation of social entrepreneurship. Design/methodology/approach: The research method used is a systematic literature review to analyze the relationship. Research Findings: The results show that digital literacy plays a key role in developing social entrepreneurship, enabling access to digital business opportunities, improving operational efficiency, and expanding market reach globally. Theoretical Contribution/Originality: In conclusion, the integration of digital literacy in social entrepreneurship is an important strategy to create social value and raise public awareness of social and environmental issues in the current digital era.

The Role of Digital Social Media Marketing on Purchase Decision Jank Jank Wings Thought Brand Equity as Mediation Variable Tiara Saraswati, Thusy; Dita Rachmawati; Indah Datin Nadliroh; Agus Hermawan; Ludi Wishnu Wardana
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.357

The current research examined how brand equity and social media marketing mediated the relationship between the purchasing decision of Jank Jank Wings and the analysis of that decision. Customers of Jank Jank Wings participated in this survey. Jank Jank Wing is marketed by samples 215 of target consumers who have eaten or purchased through TikTok and Instagram media, using a purposive sample technique. Each response is processed using partial least squares (PLS). The results indicate that social media marketing influences consumer decisions. The purchasing choices of consumers are impacted by the value of the brand. Brand equity's influence on social media marketing. Moreover, empirical studies have demonstrated that customer decisions are impacted by brand equity, which functions as both an intermediary and an amplifier of the impact of social media marketing. Time constraints resulted in a limited number of returned surveys, which constitutes a drawback of the research. This study suggests that Jank Jank Wings has the potential to enhance brand recognition, perceived quality, brand association, and brand loyalty by implementing social media strategies. When making decisions throughout the purchasing process, all of these components are seen to be crucial.

Fostering Entrepreneurial Interest: Role Models, Entrepreneurship Education, And Locus Of Control In Banyuwangi Vocational High School Students Jazuli, Moh. Nasir; Sudarmiatin, Sudarmiatin; Wardana, Ludi Wishnu
International Education Trend Issues Vol. 1 No. 2 (2023): International Education Trend Issue
Publisher : PT. BATARI EDU CALYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ieti.v1i3.331

High unemployment rates and limited job opportunities globally intensify competition among applicants. In Indonesia, particularly at the vocational school level, unemployment is a growing concern, with graduates constituting a significant portion of job seekers. The main challenges lie in the quality of entrepreneurship education and the lack of interest in entrepreneurship among vocational school students, leading to a mismatch between graduates and market needs. This research addresses the knowledge gap by focusing on entrepreneurship education, teacher role models, and the impact of locus of control on vocational school students' interest in entrepreneurship. The study, conducted in three vocational schools in Banyuwangi, aims to understand the complex interactions between these factors and their influence on entrepreneurial interest. Using quantitative methods, the research involves 214 vocational school students who have taken entrepreneurship or craft subjects, focusing on marketing majors. The data analysis utilizes SmartPLS 3.3.3 and Structural Equation Model (SEM) to examine the relationships. Findings reveal a positive correlation between entrepreneurship education and students' entrepreneurial intentions and locus of control. Similarly, family role models positively impact students' entrepreneurial intentions and locus of control. A higher locus of control is associated with increased entrepreneurial intentions. Moreover, both entrepreneurship education and family role models contribute to heightened entrepreneurial intentions through locus of control. The implications suggest that enhancing entrepreneurship education and promoting family role models can effectively strengthen vocational school students' interest in entrepreneurship. Locus of control plays a crucial mediating role in this process. The research outcomes offer valuable insights for educators and policymakers to improve the effectiveness of entrepreneurship education, emphasizing the role of teachers as role models and fostering an understanding of locus of control. This approach aims to positively impact unemployment rates and local economic growth

Co-Authors - Subhan A, Prihastya Raehana Abdul Wahab Abdullah Syakur Novianto Abdulloh Abdulloh Adelia Rahma Adelia Rahma Adi Hermawansyah Adinata, Alberta Aditya Baskoro Agnes Dini Mardani Agus Hermawan Agus Hermawan Agus Kurniadi, Agus Agus Salim Agus Sumanto Agus Sumanto Agus Wibowo Agus Wibowo Agustin, Resty Ahmad Andrianto Ahmad Andrianto Ahmad Happy Nashrullah Ahmad Wahyudin Ahmad Wahyudin Aida Dwipriwanti Ainun Fuad Aji Prasojo Aji, Wasis Jatmiko Akha Anis Fitriah Alamsyah, Eko Alifah, Luthfi Nur Alimaningtyas, Deni Amalia, Nabila Amar Ma'ruf Genteng Amelia Setyawati AMELIA SETYAWATI AMELIA SETYAWATI, AMELIA Amelia Sugangga Amelia Sugangga Amenah Amenah Amin, Muhammad Sirojuddin Ananda Sriphol Ananda Sriphol Ananta, Shahrul Dwi Andy Prasetyo Wati Aniek Indrawati Ari Purwianti Arif Isnaini Ashari, Regita Niken A’isy Fiklil Bachrodin, Hanis Bagus Setiawan Bagus Shandy Narmaditya Bakhrudin Bakhrudin Banu , Syahar Binti Mohd Mustamil , Norizah Brian Wicaksono Ardiansyah Budi Eko Soetjipto Chamdan Purnama Choirunnisa, Salsabila Safitri Chozin Christian Tjatur Cipto Wardoyo Darman, Andrianus desi kristanti, desi Dewi Diah Fakhriyyah Dewi, Anita Sumelvia Dian Mulyasari Dian Mulyasari Dian Tantri Diana Ambarwati Dias Intan Sholatiah Dieva Zahrohtu Anfi Dika Ayu Adininggar, Dika Ayu Dita Rachmawati Djoewita Djoewita Djoewita Djoewita Djoko Dwi Kusumojanto Dodyk Brahmatiyo Dwi santoso Dwi Wahyudi Dwivamilu Irianti Putri Dyah Ayu Fitriastuti Edi Murdiyanto Eka Febrianti, Silvia Eko Juni Wahyudi Eko Mety Setyowati Eko Mety Setyowati Eko Setiono Elfia Nora, Elfia Emilia Nur Cholifah Eni Noviani Erlina Puspita Istikomah Erwin Syahputra, Erwin Estu Setyo Purwantiningsih Esvanti, Mirza F. Danardana Muwarni Farij Ibadil Maula Fatmasari Endayani Fauzi, Khoiron Febriana Fitri Fika Septiandari Fitriadi, Agus Fitriah, Akha Anis Fitriastuti, Dyah Ayu Fransisca Ucik Pudjiastuti Fuji Santoso Fulgentius Danardana Murwani Fulgentius Danardana Murwani Fulgentius Danardana Murwani Ghozali, Mohammad Syukri Ghozali Gleydis Harwida Hanik Munaddifah Hanis Bachrodin Hari Wahyono Haribowo, Siget Fitrianto Hariyanti, Sri Harwida, Gleydis Heny Kusdiyanti, Heny Heri Pratikto Hevni Rahmania Husnah, Eni Mabarofiatul Ibadil Maula, Farij Ilham, Rachmad Imam Bukhori Imaniyah, Sari Ayu Indah Datin Nadliroh Indah K, Luluk Nur Indira Oktavianti Iradah Rahman Iradah Rahman Irfan Taufik, Irfan Irianto Uripan, Koen Irma Suryandari Irvan Agung N Ismawati, Lilik Iswanto, Huddy Iva Khoiril Mala Ivan Widjaja Iwan Agus Darmawan Izzatul Luthfiah Rahman Jaelani, Meta Humaira Jayanto, Septian Angga Dwi Jazuli Jazuli, Moh. Nasir Juwairia Juwairia Juwairia, Juwairia Konsultindo, Christian Tjatur Budi Kurnia Fatmawati Kusumawardani, Luluk Nur Indah Lailatul Rohmah Lailatul Rohmah Landreas Utama Lie Lestari, Ana Dwi Setyo Lestari, Yogi Dwi Lilik Ismawati Lilik Ismawati Lusiana Pratiwi Luthfi Nur Alifah M. Adi Trisna Wahyudi Maghfiroh Maghfiroh Magwin, Dwi Ikrar Malik, Mochammad M. Manalu, Hotmarilitua Maretasari, Rina MARIA BINTANG Markhamah, Siti Martha, Jefry Aulia Maula, Farij Ibadil Mawaddah, Naili Ifrozul Mirza Esvanti Moch. Wahyu Widodo Moh Nasir Jazuli Moh. Faizin Moh. Ilham Mohamad Bastomi Mohammad Hari Mubarokah, Rovia Titin Muhammad Maulana Ibrahim Muttaqien, Zaenul Nabila Amalia Nafisah Nafisah Nafisah, A’isy Fiklil Najimul Baldan Narisin Narisin Nasikh Nasikh Ningrum, Vira Setya Novilia, Evita Nurika Restuningdiah Nuril Aulia Munawaroh Nurjayanti, Atri Yunita Nurul Wahyuni Nurul Wahyuni NURYANTI, RIZKY Nyuherno Aris Wibowo Nyuherno Aris Wibowo Osiyo, Immanuel Ustradi Pratiwi, Galuh Aulia Pratiwi, Kunti Endah Pratiwi, Rani Julia Prihastya Raehana.A Priyono, Ahmad Pudjiastuti, Fransisca Ucik Puji Handayati Purwantiningsih, Estu Setyo Purwianti, Ari Putri, Erna D. S. R Rizky Nuryanti Rachmad Hidayat Rachmad Hidayat Rachman, Tutut Arif Rachmawati, Dita Rafikhein Novia Ayuanti Rafikhein Novia Ayuanti Ragil Retno Palupi Rahman, Iradah Rahman, Izzatul Luthfiah Rahmawati Rahmawati Rakei Yunardhani Rani Julia Pratiwi Ratih Febrianti Rayyan Sugangga Rayyan Sugangga Restu Millaningtyas Ria Indra Novita Rianzah Munawaroh Rieska Maharani Rike Selviasari Rike Selviasari RIZKY NURYANTI Ryzka Anggar Kusuma Saiful Anam Saiful Arif Saiful Arif Sari Ayu Imaniah Satia Nur Maharani Sa’diyah, Yuni Aminatus Shofia Azahra Sidyawati, Lisa Siska Purwanti Siti Nur Khoiriyah Siti Rahayuningsih Soetjipto , Budi Eko Sopiah Sopiah Sopiah, Sopiah Sri Umi Mintarti Sri Wileng Sri Wilujeng Sri Yuliani Pangesti Sriarianie Sriarianie Sudarmiatin Sugangga, Rayyan Sugeng Hadi Utomo Sugihartono, Agus Sumiati Sumiati Sumiati Sunariyadi SUTOMO Sutomo Sutomo Sutoyo Syafitri, Dinda Syafrozi Haqi Thusy Tiara Saraswati Tiara Saraswati, Thusy Tita Ratnawati Titis Shinta Dhewi, Titis Triono, Edy Tristanto, Aris Wahyu Uki Yonda Asepta Umar, Haniatur Rofiqoh Umi Nadhiroh Umi Nandiroh Ustadus Sholihin Ustradi Osiyo, Immanuel Utami, Rizki Amalia Wahyuningtiyas, Nanik Wardana Wardana Wardani, Yusnita Wati, Andi Prasetyo Wening Patmi Rahayu Wibowo, Nyuherno Aris Yosi Mariana Yuli Agustina, Yuli Yuli Soesetio Yuni Aminatus Sa’diyah Yusuf Yusuf Yusuf Yusuf Yusuf Zahidah Ismah Nabilah Zahro, Aizatuz Zahroh, Ainun

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