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All Journal Pythagoras: Jurnal Matematika dan Pendidikan Matematika Journal of Marine and Aquatic Sciences Jurnal Perikanan dan Kelautan The Journal of Experimental Life Sciences (JELS) Jurnal Sains Dasar Jurnal Sains dan Teknologi LiNGUA: Jurnal Ilmu Bahasa dan Sastra Jurnal Buana Informatika JSI: Jurnal Sistem Informasi (E-Journal) Jurnal Kelautan : Indonesian Journal of Marine Science and Technology Journal of Economics, Business, & Accountancy Ventura Jurnal Ilmiah Mahasiswa FEB AKSIOMA: Jurnal Program Studi Pendidikan Matematika Journal of Innovation and Applied Technology REKAYASA JHP17 (Jurnal Hasil Penelitian) Jurnal Psikologi Perseptual Jurnal Sumberdaya Akuatik Indopasifik JFMR (Journal of Fisheries and Marine Research) Jurnal Penelitian Pendidikan IPA (JPPIPA) BASINDO : jurnal kajian bahasa, sastra Indonesia, dan pembelajarannya JRMSI - Jurnal Riset Manajemen Sains Indonesia JITK (Jurnal Ilmu Pengetahuan dan Komputer) Jurnal Pengabdian Masyarakat MIPA dan Pendidikan MIPA SINTECH (Science and Information Technology) Journal Jurnal Representamen Edukasi Islami: Jurnal Pendidikan Islam Jurnal Teknik Informatika UNIKA Santo Thomas Conference on Innovation and Application of Science and Technology (CIASTECH) Samakia: Jurnal Ilmu Perikanan Jurnal Math Educator Nusantara: Wahana Publikasi Karya Tulis Ilmiah di Bidang Pendidikan Matematika Jurnal Keperawatan Suaka Insan JuSiTik : Jurnal Sistem dan Teknologi Informasi Komunikasi Aquacultura Indonesiana Psikoislamedia : Jurnal Psikologi PEDULI: Jurnal Imiah Pengabdian Pada Masyarakat Journal of Aquaculture and Fish Health SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Surya Medika: Jurnal Ilmiah Ilmu Keperawatan dan Ilmu Kesehatan Masyarakat Journal Of Aquaculture Development and Environment Jurnal Abdi Insani Jurnal Perikanan Pantura International Journal of Marine Engineering Innovation and Research JSMARTech : Journal of Smart Bioprospecting and Technology Aiti: Jurnal Teknologi Informasi Jurnal Dinamika Administrasi Bisnis IJPD (International Journal Of Public Devotion) Jurnal Keperawatan Muhammadiyah Bengkulu Jurnal Pengabdian Masyarakat Kebidanan LIBRIA: Library of UIN Ar-Raniry Journal of English Language and Education PSIKODINAMIKA : Jurnal Literasi Psikologi Jurnal Manajemen Mandiri Saburai (JMMS) JURNAL ELEKTRO DAN INFORMATIKA SWADHARMA (JEIS) Proceedings Series on Physical & Formal Sciences Ensiklopedia: Jurnal Pendidikan dan Inovasi Pembelajaran Saburai Jurnal Teknik Informatika Unika Santo Thomas (JTIUST) Jurnal Ekonomi dan Bisnis GROWTH (JEBG) Jurnal Aquatik JURNAL BAHARI PAPADAK Indonesian Journal Of Educational Research and Review Prisma Sains: Jurnal Pengkajian Ilmu dan Pembelajaran Matematika dan IPA IKIP Mataram Devotion: Journal Corner of Community Service Jurnal Abdimas Musi Charitas Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Fish Health IT-Explore: Jurnal Penerapan Teknologi Informasi dan Komunikasi Termometer: Jurnal Ilmiah Ilmu Kesehatan Dan Kedokteran Community: Jurnal Pengabdian Pada Masyarakat Jurnal Ilmiah Sistem Informasi MDP Student Conference DEDIKASI : Jurnal Pengabdian Kepada Masyarakat Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Journal Of Informatics And Busisnes GEMAH RIPAH: Jurnal Bisnis Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan Jurnal Edukasi Pengabdian Masyarakat: EDUABDIMAS Jurnal Statistika dan Sains Data Jurnal Pengabdian Sosial Jurnal Media Akademik (JMA) Jurnal Kajian dan Terapan Matematika JURNAL RUMPUN MANAJEMEN DAN EKONOMI Jurnal Intelek Dan Cendikiawan Nusantara Al-Fathanah Jurnal Studi Islam dan Pendidikan Agama Islam Jurnal Social Society Jurnal Intelek Insan Cendikia Journal of Fisheries & Marine Hipotenusa: Journal of Mathematical Society International Journal of Studies in International Education Jurnal Perikanan dan Kelautan Critical Review of English-Arabic World Journal Jurnal Perikanan Applied Information Technology and Computer Science (AICOMS) Jurnal Ilmiah Kajian Ilmu Humaniora Advance Sustainable Science, Engineering and Technology (ASSET) Journal of Community Engagement in Health Gayatri : Jurnal Pengabdian Seni dan Budaya Jurnal Pengabdian pada Masyarakat Jurnal Ilmu Informasi, Perpustakaan, dan Kearsipan International Journal of Artificial Intelligence for Digital Marketing Indonesian Journal of Education and Youth Development
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Journal : Jurnal Representamen

STRATEGI KOMUNIKASI PEMASARAN FRESHOES DALAM MENINGKATKAN JUMLAH KONSUMEN Putra Nuryadin, Nikon Andalas; Andayani, Sri; Nasution, Ute Chairus
representamen Vol 3 No 02 (2017)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (256.052 KB) | DOI: 10.30996/representamen.v3i02.1418

Abstract

This research is of interest the authors of the independent small business world, which aims tofind marketing communications strategy Freshoes done in improving the consumer. The author usesdescriptive qualitative research that describes the marketing communications strategy do freshoes.The data collected to determine the marketing communication strategy using in-depth interviews andobservations of the owner Freshoes, employees as key informants and consumers as well as to test theinformant keabsahaan data. Results of the study also proves that the marketing communicationsstrategy to increase the number of consumers who do freshoes there are two things: first, the theory ofmarketing communication explains that marketers inform you as clearly as he explained the productsthat will be on offer to the target is the customer, the marketing mix (Place, Price, Place, promotion)of these four factors of marketing communication strategies to improve consumers is a factor ofPersonal Selling and promotion (promotion). Researchers recommend that marketing should bepropagated through other media such as social media Facebook and so forth and create your ownwebsite in order to facilitate the wider community.Keywords: Marketing Communications Strategy, Strategy in increasing customer
PERSEPSI REMAJA PADA ROMANTISISME FILM DILAN 1990 Fais, Farida; Sudaryanto, Edy; Andayani, Sri
representamen Vol 5 No 1 (2019)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (442.126 KB) | DOI: 10.30996/representamen.v5i1.2397

Abstract

This study aims to find out how teenagers perceive dilan film romanticism that premieredthroughout Indonesia since January 25, 2018. The method is descriptive method that aims toprovide a picture of a group of people or symptoms. The ongoing research is carried out bythe method of observation, in-depth interviews and documentation as a technique inobtaining data. The perception results shown by adolescents on Sidokapasan X Kec.Simokerto, Surabaya for the Dilan 1990 films are various, and are measured from differentperspectives. The film, titled Dilan 1990, has an influence on adolescents who are stillunstable.Keywords : Perception, Youth, Movie Theaters.
KOMUNIKASI PEMASARAN PARIWISATA DAN KUNJUNGAN WISATAWAN DI BANGKALAN Linasari, Festi; Sumarah, Noorshanti; Andayani, Sri
representamen Vol 2 No 01 (2016)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.289 KB) | DOI: 10.30996/representamen.v2i01.1455

Abstract

This research based on tourism which has become an important asset for Kabupaten Bangkalanand needed to be informed to the people. The ministry of Youth, Sport, Culture and TourismKabupaten Bangkalan is a government institution which work on tourism and the job is to promote theexisting tourism. This research is aiming to describe Marketing Communication which has been doneby The ministry of Youth, Sport, Culture and Tourism Kabupaten Bangkalan on increasing the touristvisit. The focuses in this research are Siring Kemuning Beach, Guweh Pote Jaddih Hills andSwimming pool, And Pesarean Syaikhona Kholil. The teory used in this research is IntegratedCommunication Marketing (IMC). The research method which is used in this research is Qualitativewith desciptive type. The result from the research found that Marketing Communication activity byThe ministry of Youth, Sport, Culture and Tourism Kabupaten Bangkalan on increasing the touristvisit used Integrated Marketing Communication such as Advertising, Direct Marketing, InteractiveMarketing, Sales Promotion, Publicity or Public Relations, Personal sales, Events and Experiences,Person to Person, but in reality The ministry of Youth, Sport, Culture and Tourism KabupatenBangkalan has not been maximizing the elements of Integrated Marketing Communication that canincrease the numbers of tourists visit. The researcher also found that tourism object Guweh PoteJaddih Hills and Swimming pool have not under the controll of The ministry of Youth, Sport, Cultureand Tourism Kabupaten Bangkalan and still in private or individual claim, this is so unfortunatebecause this tourism object attaracts many tourists visit.Keywords : communication marketing tourism, increase, tourism visit.
PENYAMPAIAN PESAN DIGITAL MARKETING TOKO ONLINE DANVISTORE Amini, Rizki Fadila; Rohimah, Afifatur; Andayani, Sri
representamen Vol 5 No 02 (2019): Jurnal Representamen Volume 5 No 02 Oktober 2019
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (523.673 KB) | DOI: 10.30996/representamen.v5i02.2942

Abstract

The development of technology comes as a solution to facilitate activities, everything and everyone can connect quickly. This is what causes online business more and more in demand. Danvistore is a business that sells apple products and markets its products through an online shop. In the midst of a very tight online business, Danvistore delivered several effective messages to attract consumer buying interest so as to increase sales. The purpose of this study was to determine the delivery of digital marketing messages by the online store Danvistore.This research uses descriptive qualitative method, by collecting data through interviews and documentation. The theory used by researchers is the theory of effective message delivery and the benefits of digital marketing. The speakers of this research are Danvistore shop owner and two consumers from Danvistore. The results of this study indicate that Danvistore applies three elements of the six elements of digital marketing namely target marketing, information access and also sales potential. And applying the nine elements of the eleven elements of effective message delivery, among others, messages attract attention, messages create interest, messages create trust, messages remember, messages provide information, messages teach, persuading messages, messages that create brand associations, and messages that trigger action. All done as an effort to increase sales.Keywords: Digital messaging, online communication, online shop
Co-Authors ., Suleman A'yunin, Qurrota A'yunin, Qurrota Abdul Rahem Faqih Adi Sutrisno Aditya, Ardi Dwi Agung Pujianto Agus Maman Abadi Agus Suyanto Agustin, Martalia Susantiana Ahmad Nizar Rangkuti Ahmaludin, Ahmaludin Aini, Fitriana Aisyah, Jumrotul Aldy Eka Wahyudi Alfarisi, Muhammad Asnin Ambya, Ambya Amini, Rizki Fadila Aminin, Aminin Ana Muliyana Andari, An An Andi Masriah Andi Warisno Andri Wijaya Andriyanto, Septyan Ansori, Afif Apdha Triwulan Hafsarini Aprilia Ekawati Aprilyanti, Salsabila Ardian, Asep Aan Arief Wardhany, Vivien Arief, Arassy Vitri Arif Darmawan Arifin, Nasrullah Bai Arliansyah, Adinda Amirah Asiyah, Ai Aas Siti Asroful Anam Asti Asti Astuti, Aryani Puji Astutik, Lidia Asus Maizar Suryanto H Ating Yuniarti Attabik M. Amrillah Attabik Mukhammad Amrillah Aulia Rahman Aulia Rahmawati, Aulia Ayun Maduwinarti Badriyah , Umi Nurul Baiti Lailatul Maghfiroh Bambang Sumarno Hadi Marwoto Batubara, Olivia Angelina Budianto Budianto Cendyta, Gloria Patri Cindi N, Enggar Damayanti, Inka Dana, Titis Semara Dedi Saputra Dewi Susylowati Diana Aisyah Diana Arfiati Dinata, endric Sayogo Djamilah Bondan Widjajanti Dominikus Bancin, Hardi Dwi Candra Pratiwi Dwi Lestari Dwi Retno Andriani Edy Syafril Hayat Edy Syafril Hayat Effendy, Ellena Efriana, Sinta Ekwan, Deflimai Elfa Afiani Ellana Sanoesi Ellyta Ellyta Epi Parela Erdalaila, Erdalaila Erni Puspanantasari Putri, Erni Puspanantasari Ertikasari, Nuning Eva, Nur Evellin Dewi Lusiana, Evellin Dewi Fadhillah, Islah Fadjar, M. Fais, Farida Farah Farida Tantiani, Farah Farida Fatahillah, KGS Muhammad Rizky Fauziah, Asyifa Febby Rahmatullah Machrusin Ferry Prasetya Fetty Rosyadia Wachdin Filikano, Thomas Fitri Handayani Fitriyani, Liza Fuad Al Haris, Muhammad Gde Raka Angga Kartika Gracia, Yudith Gunawan, Andronikus Hadi Prayitno Hadi, Arron Mosses Jhon harahap, Lidra Ety Syahfitri Hardoko Hardoko Harianti, Tuti Harun Sujadi Hasibuan, Yusnah Hayun Manudyaning Susilo Heny Suprastyani, Heny Herman Yuliandoko, Herman Hery Ernawati Hifni, Iskandar Z. Hosnol Wafa, Hosnol Hudalil, Ahmad Ida Ayu Suci Idrus, Abdul Wahid Ihza Farras Faadhilah Ilham, Mochammad Feryrul Indah Wahyuni Abida Indra Tjahyadi Irawan, Rondi Islamia, Hikmatul Ismail Astar Joko Sungkono Juanda, Eki Kanserina, Sesa Firty Kartikaningsih, Hartati Kenza Bisri Hariris Kholisna, Titin Khumairoh, An Nisa Klasmanto, Andreas Krisnawati, Silla Kumala, Dana Kurnianingsih, Asmiyati Kurniawan, Yudo Kusneti, Leni Kusuma, Dedy Hidayat Kuswari Hernawati Lail Rosyidatul Mu'ammaroh, Nurul Latius Hermawan Lawang, Eugenia Natalia Leoni, Yalen Leyana, Mira Lila Gardenia Linasari, Festi Lusi Marleni, Lusi Luthfie, Afrizky Karlina Lutviati, Carmelia M Firdaus M Raka Nurhabibi M. Farid Rahman M. Firdaus M. Firdaus Machmuda, Dita Aulia Madi Hartono Maftuch Maftuch Maghfiroh, Ismi Ainul Maharani, Fadilla Riska Mahariawan, I Made Dedi Maharrani Pratiwi Maheno Sri Widodo, Maheno Sri Mandonsa, Fernando Bryan Baki Manudyaning S, Hayun manullang, Marisa Lina Maria Bellaniar Ismiati Marsigit Marsigit Maruta, IGN Anom Maruto, Anom Masfiah, Ifatul Masrul Masrul MOHAMAD FADJAR Mr. I Gede Eko Putra Sri Sentanu Muarifah, Indah Muarrif, Muhammad Riza Mubarok, Muhammad Nasim Muchamad Loby Lukman Muh. Sulaiman Dadiono Muhammad Dailami, Muhammad Muhammad Firdaus Muhammad Musa Muhammad Musa Muhammad Musa Muhammad Nursid Mukhtiar, Fariskika Aulia Mulyadi Mulyadi Mulyati, Awin Mulyati, Diana Juni Mulyono, Sugeng Edy Mustakim, ' Mutia Maharani Muzdalipah, Ipah Nada, Qatrunnada Azkia Nadiro, Vina Nur Nafiqoh, Nunak Nandini, Sifatul Putri Nasution, Ute Chairus Nasution, Ute Chairuz M. Nasution, Uthe Nawangsari, Nur Ainy Fardana Niken Ayu Larasati, Niken Ayu Ningsih, Sisca Novaldi, Alexander Novaria, Rachmawati Noviastuti, Ega Novita, Hessy Novita, Rusma Nunik Cokrowati Nur Aini, Rofii’atul Fajriyah Nur Alifa, Putri Maharani Nur Alvi Nur Eva Nur Hadi Waryanto Nur Laili Nur Shodiq, Moh. Nurfitria, Rima NURIL HIDAYATI Nursaid Nurul Qomariah Nuskha Rahmah, Awaly Oktarianti, Sherly Oktarina, Theresia Oktaviani Setya Oktaviani, Hilda Izza P, Adi Wibowo Patresna, Laelatul Nisa Perwita, Santi Indah Polisoa, Mila Utary Pradana, M. Rafieq Adi Pratiwi Restu Murti, Pratiwi Restu Pratiwi, Friska Dian Pratiwi, Maharrani pratiwi, maharrani rahayu Pratiwi, Ni Made Ida Prihatini, Nur Dini Pudjianto, Agung Pujianto, Agung Purwanto, Muhamad Dendi Putra Nuryadin, Nikon Andalas Putra, Andreas Alessandro Fernando Putra, Renanda Baghaz D.S. Putra, Renanda Baghaz Dzulhamdani Surya Putri Puspita sari Putri, Nadyah Amelia Putri, Rani Budianawati Putri, Rinata Entonnia Putri, Siska Adelia Rahardjo, Seto Sugianto Prabowo Rahmandwika, Arfian Rizky Rahmawati, Etika Dwi Rahmi Nurdiani Rantau, Aga Shanada Ratnasari, Gamarina Isti Retno Dwi Ambarwari Rini Suryani Rini Suryani, Rini Rizal Rifa'i, Ramanda Ahmad Rizka Fibria Nugrahani Rohimah, Afifatur Romadhona, Ihda Rozfania Rosnidarwati, Rosnidarwati Rusdiana, Novita Ryansyah, Ady Ryansyah, Ady S Charles Selvianto Sa'adati, Feni Tri Sahid Sahid Said, Ardi Saputra, Rizky Surya Saputra, Vony sari, Alia Putri Savira, Riza Sa’adati, Feni Tri Selamat, Selamat Septian, Andhika Rully Setiawan Setiawan Setiawan, Mei Shinta seto sugianto prabowo rahardjo Sianturi, Ayu Elisya Natama Silvia Anggaita Simanjuntak, Bima Aprianto Simanjuntak, Sapta Lamsihar Sisca Ningsih Siti Khomariyah, Siti Siti Mujanah Soelistyowati Soelistyowati Solihin Solihin Sri Astutik SRI RAHAYU Sri Widarti, Sri Sri, Dewi Sri, Dewi Stefanus Ronie Kristiawan, Stefanus Ronie Stefany Bangun Sudaryanto, Edy Suhermanto, Achmad Suleman Suleman sulfan sulfan Sulistyawati, Maria Fransiska Sri Sulistyorinie, Dwi Ratih Sumarah, Noorshanti Supriatin, Febriyani Eka Suryaningsih Ndahawali Susantik, Susantik Syafrianengsih, Syafrianengsih Syahbuddin, Denna TIWI NURJANNATI UTAMI Tjahjono, Endro Torang Siregar Tri Ferga Prasetyo Tri Ratnawati Tutik Purwani Irianti, Agnes Tutut Chusniyah Wardani, Lailatul Munawaroh Dewi Kusuma Wicaksono, Garda Arif Widianti, Ayun Yanuhar, Uun Yenita, Resi Yenny Risjani Yuliana Ayen, Rosalina Yunita Maimunah Yusri, Thesa Adi Saputra ZK Abdurahman Baizal Zuhroh, Luthfiatus