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UTILIZATION OF ARTIFICIAL INTELLIGENCE SYSTEMS TO PREDICT CONSUMER BEHAVIOR zaenal aripin; Lili Adi Wibowo; Maya Ariyanti
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 1 (2023): Jesocin - December
Publisher : Organisasi Kreatif Indonesia Emas

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Abstract

The development of Artificial Intelligence (AI) System technology has opened up new opportunities in understanding consumer behavior. With abundant data availability, companies have the potential to improve marketing and customer service strategies through predicting consumer behavior. This study aims to explore the implications of utilizing Artificial Intelligence Systems in predicting consumer behavior and its impact on business strategies. The purpose of this study is to identify the benefits of utilizing Artificial Intelligence Systems in predicting consumer behavior, analyze challenges that may arise, and detail strategies that companies can adopt to optimize the utilization of this technology. The research method used is a combination of literature analysis and case studies. Literature analysis was conducted to detail the theoretical basis regarding the utilization of Artificial Intelligence Systems in the prediction of consumer behavior. Case studies were conducted on a number of companies that have successfully implemented this technology to understand the context of their implementation and the benefits they derived. The results showed that the utilization of Artificial Intelligence Systems in predicting consumer behavior can improve service personalization, optimize marketing strategies, and provide deep insights into consumer preferences. However, challenges related to data privacy, ethics, and technology integration are still obstacles that need to be overcome. Strategies that focus  on data security, transparency, and an ethical approach can help companies address these challenges.
COMMUNITY-BASED ENTREPRENEURSHIP AND LOCAL ECONOMIC RESILIENCE: A CONCEPTUAL FRAMEWORK FOR INCLUSIVE MSME DEVELOPMENT Rama Tresnadi; Lili Adi Wibowo
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 11 (2024): Jesocin - October
Publisher : Organisasi Kreatif Indonesia Emas

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Abstract

This conceptual paper develops an integrative framework for community-based entrepreneurship in micro, small, and medium enterprises (MSMEs). The analysis connects the resource-based view, dynamic capabilities, absorptive capacity, organizational learning, social capital, open innovation, resilience, and entrepreneurial-ecosystem perspectives. It does not claim primary survey, interview, experimental, or statistical data. The synthesis argues that community participation, local knowledge, enterprise networks, and institutional support should be organized as repeatable managerial routines rather than treated as isolated interventions. The framework proposes staged diagnosis, implementation, evaluation, and learning mechanisms and identifies implications for owner-managers, support organizations, and future empirical research.
INSTITUTIONAL SUPPORT AND ENTREPRENEURIAL LEARNING IN MSMES: A FRAMEWORK FOR SUSTAINABLE LOCAL BUSINESS DEVELOPMENT Nida Garnida Fitrianti; Lili Adi Wibowo
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 13 (2024): Jesocin - December
Publisher : Organisasi Kreatif Indonesia Emas

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Abstract

This conceptual paper develops an integrative framework for institutional support and entrepreneurial learning in micro, small, and medium enterprises (MSMEs). Drawing on the resource-based view, dynamic capabilities, organizational learning, absorptive capacity, social capital, resilience, and entrepreneurial-ecosystem literature, it explains how institutional accessibility, entrepreneurial learning, network brokerage, capability building, and sustainable local business development can be organized into practical managerial routines. The manuscript does not claim primary survey, interview, experimental, or statistical data. It proposes a staged cycle of diagnosis, capability configuration, bounded experimentation, evidence review, governance, resource reconfiguration, and learning retention. The framework emphasizes proportionate implementation and identifies implications for owner-managers, ecosystem institutions, and future empirical research.
UTILIZATION OF ARTIFICIAL INTELLIGENCE SYSTEMS TO PREDICT CONSUMER BEHAVIOR zaenal aripin; Lili Adi Wibowo; Maya Ariyanti
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 1 (2023): Jesocin - December
Publisher : Organisasi Kreatif Indonesia Emas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The development of Artificial Intelligence (AI) System technology has opened up new opportunities in understanding consumer behavior. With abundant data availability, companies have the potential to improve marketing and customer service strategies through predicting consumer behavior. This study aims to explore the implications of utilizing Artificial Intelligence Systems in predicting consumer behavior and its impact on business strategies. The purpose of this study is to identify the benefits of utilizing Artificial Intelligence Systems in predicting consumer behavior, analyze challenges that may arise, and detail strategies that companies can adopt to optimize the utilization of this technology. The research method used is a combination of literature analysis and case studies. Literature analysis was conducted to detail the theoretical basis regarding the utilization of Artificial Intelligence Systems in the prediction of consumer behavior. Case studies were conducted on a number of companies that have successfully implemented this technology to understand the context of their implementation and the benefits they derived. The results showed that the utilization of Artificial Intelligence Systems in predicting consumer behavior can improve service personalization, optimize marketing strategies, and provide deep insights into consumer preferences. However, challenges related to data privacy, ethics, and technology integration are still obstacles that need to be overcome. Strategies that focus  on data security, transparency, and an ethical approach can help companies address these challenges.
COMMUNITY-BASED ENTREPRENEURSHIP AND LOCAL ECONOMIC RESILIENCE: A CONCEPTUAL FRAMEWORK FOR INCLUSIVE MSME DEVELOPMENT Rama Tresnadi; Lili Adi Wibowo
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 11 (2024): Jesocin - October
Publisher : Organisasi Kreatif Indonesia Emas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This conceptual paper develops an integrative framework for community-based entrepreneurship in micro, small, and medium enterprises (MSMEs). The analysis connects the resource-based view, dynamic capabilities, absorptive capacity, organizational learning, social capital, open innovation, resilience, and entrepreneurial-ecosystem perspectives. It does not claim primary survey, interview, experimental, or statistical data. The synthesis argues that community participation, local knowledge, enterprise networks, and institutional support should be organized as repeatable managerial routines rather than treated as isolated interventions. The framework proposes staged diagnosis, implementation, evaluation, and learning mechanisms and identifies implications for owner-managers, support organizations, and future empirical research.
INSTITUTIONAL SUPPORT AND ENTREPRENEURIAL LEARNING IN MSMES: A FRAMEWORK FOR SUSTAINABLE LOCAL BUSINESS DEVELOPMENT Nida Garnida Fitrianti; Lili Adi Wibowo
Journal of Jabar Economic Society Networking Forum Vol. 1 No. 13 (2024): Jesocin - December
Publisher : Organisasi Kreatif Indonesia Emas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This conceptual paper develops an integrative framework for institutional support and entrepreneurial learning in micro, small, and medium enterprises (MSMEs). Drawing on the resource-based view, dynamic capabilities, organizational learning, absorptive capacity, social capital, resilience, and entrepreneurial-ecosystem literature, it explains how institutional accessibility, entrepreneurial learning, network brokerage, capability building, and sustainable local business development can be organized into practical managerial routines. The manuscript does not claim primary survey, interview, experimental, or statistical data. It proposes a staged cycle of diagnosis, capability configuration, bounded experimentation, evidence review, governance, resource reconfiguration, and learning retention. The framework emphasizes proportionate implementation and identifies implications for owner-managers, ecosystem institutions, and future empirical research.
Organizational Capabilities and University Performance: The Mediating Role of Innovative Academic Programs A Systematic Literature Review Suci Putri Lestari; Vanessa Gaffar; Lili Adi Wibowo; Alfira Sofia
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 5 (2026): Dinasti International Journal of Education Management and Social Science (June
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i5.6564

Abstract

This systematic literature review examines the relationships between leadership capability, learning organization, knowledge management strategy, and university performance, with a particular focus on the mediating role of innovative academic programs. The review analyzes 76 peer-reviewed articles published between 2016 and 2025, sourced from Scopus and Web of Science databases. Using the PRISMA 2020 methodology, 17 high-quality studies were identified that directly address the research questions. Data synthesis employed a narrative approach combined with thematic analysis to identify cross-study patterns and convergent findings. Transformational leadership capability significantly influences university performance through innovative academic programs. Learning organization culture and knowledge management strategy demonstrate strong direct and indirect effects on performance outcomes (beta range = 0.38–0.68). Innovative academic programs serve as a crucial partial mediator connecting organizational capabilities with performance outcomes, with partial mediation as the predominant pattern across studies (R2 = 0.58). This review contributes an integrative theoretical framework connecting leadership capability, learning organization, and knowledge management strategy with university performance through innovative academic programs as a mediating mechanism. It advances innovation theory to the higher education context and identifies important boundary conditions and research gaps for future investigation. University leaders should prioritize developing transformational leadership capabilities, cultivating learning organization cultures, implementing comprehensive knowledge management systems, and fostering multi-dimensional academic innovation to achieve superior institutional performance outcomes.
Co-Authors -, Lisnawati A. Adman A. Sobandi A. Sobandi A.A. Ketut Agung Cahyawan W Abdul Rozak Ade Sobandi Ade Sobandi, Ade Adhie Surachman Adi Sopian Adib Sultan, Adib Adinda Khoeru Nisa Adman, Adman Advincula, Geraldine B Adzimaturrahmah, Rozana Afdol Muftiasa Afdol Muftiasa Aghnia, Nisa Agus Fathurohman Handoyo Agus Kurniawan Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Agus Rahayu Ahmad Azam Sulaiman Ahmad Sugiono Aisyah, Anni Alfira Sofia Alfira Sofia Alfira Sofia Amanda, Syava Pradina Falah Amandangi, Dewi Prajnaparamitha Andar Danova Lastaripar Goeltom Andrieta Shintia Dewi Andry Alamsyah ANGGA MARTHA MAHENDRA, ANGGA Anggitasari, Siti Rafi Ani Rakhmanita Anthony Barbo, Anthony Ari Riswanto, Ari Arie Gunawan Arief Darmawan Arry Widodo Arvian Triantoro Aryani, Kiki Asep Kurniawan Ashshaumi, Muhammad Hisyam Asimah, Vincent Kweku Astari, Bunga Aulia Nurizky, Sherly Ayu Nurwitasari Aziz Pratiwi, Nurul Azzahra, Fanny Fatimah Bambang Widjajanta Bambang Widjajanta, Bambang Chaerul Aldira, Chaerul Chatarina Umbul Wahyuni Christianingrum Corry Yohana Dadan Hamdani Dadang Sunendar Dani Leonidas Sumarna Dani Leonidas Sumarna Dedi Prasetyo Dendi Supriatna, Dendi Dewi Mayangsari Dicky Chandra Didin Saepudin Didit Supriyadi Dini Turipanam Alamanda Dini Turipanam Alamanda Dirgantari , Puspo Dewi Disman Disman Disman Disman Disman Disman Disman Disman, D Disman, Disman Dodi Permadi Dodi Permadi, Dodi Dudih, Mochamad Edi Firdaus Eeng Ahman, Eeng Egasmara, Febri Eka Ludiya Ekarini, Mira Indriyulia Eko Susanto Enny Hindarwati Enny Noegraheni Hindarwati Enny Noegraheni Hindarwati, Enny Noegraheni ERNAWATI Erni Martini Erwin Yulianto Ery Adam Primaskara Esti Fitria, Esti Eva Devindiani, Eva Eva Mardiyana Eva Rachmawati Eva Rachmawati Fadli Agus Triansyah Faizal, Yopa Fajar Gumelar Maulana Febri Egasmara Fidhyallah, Nadya Fadilah Firdausi Sulaksana, Ratu Dintha Insyani Zukhruf Fitriyani, Endah Gafar, Vanessa Gatot Kunta Kumara Girang Razati, Girang Gita Siswhara Grisna Anggadwita Gunardi H. Mokh. Adib Sultan H.Mokh. Adib Sultan Hadi Permana, Hadi Hadi Senen, Samsul Hadiaty, Fifit Hakim, Moch Lukmanul Hakim, Moch. Lukmanul Halimah Halimah Hardiana, R. Dian Hari Mulyadi Hari Mulyadi, Hari harisandi, Prasetyo HARIYANTO HARIYANTO Heny Hendrayati Herbert Siregar Heri Purwanto Hernandi Sujono Hidayat, Nurdin Hidayat, Yusuf Murtadlo Hijrianti, Rina A. Humaira, Aulian Hurriyati , Ratih I Dewa Gede Sayang Adi Yadnya Ichsan Budiman Igus Rahmat Ginanjar Ihwan Sutardiyanta Ihya Ulumuddin, Ihya Imanirrahma Salsabil Indra Cahya Uno Indri Ferdiani Suarna Indri Ferdiani Suarna Inomjon, Qudratov Islamiyah, Zakiyah Tsauroh Johan, Ahmad Johni Eka Putra Jumadil Saputra Junia, Annisa Aghniarahma Katharina Priyatiningsih Khairunnisa, Zahra Nadhira Khania Teresa Gunawan Khoirun Nisa Bahri Koeswandi, Tika Koeswandi, Tika Koeswandi, Tika Annisa Kusnendi, Kusnendi Kusumah, Echo Perdana Kusumah, Intan Fazria L. Lisnawati Laksmi Sito Dwi Irvianti Laksmi Sito Dwi Irvianti, Laksmi Sito Dwi Lasmita Sihaloho Lidya Aprilia, Lidya Lina Marlina Lisnawati Lisnawati Lisnawati Lisnawati Lisnawati Lisnawati Lizein, Baandaalr Lunia Nur Larasati M. Arief Ramdhany Machmud, Fajar Maesaroh, Syti Sarah Maisa Azizah Asmara Margana, Andika Alvin Masharyono Masharyono Matriadi, Faisal Mauladi, Andri Maulana, Fajar Gumelar Maulana, Yono Maya Ariyanti Maya Sari Mazaya Izzatur Rahim Mokh Adib Sultan Mokh. Adib Sultan Mokhamad Adib Sultan Muftiasa, Afdol Muhammad Afif Muhammad Iqbal Alamsyah Muhammad Iqbal Alamsyah Muhammad, R. Nur Munawar, Asep Munawar, Soviyan Murweni, Ira Nanang Fattah Neng Susi Susilawati Sugiana Neni Nuraeni, Neni Ni Putu Nurwita Pratami Nida Garnida Fitrianti Noneng Nurjanah Norma Komala Sari, Norma Komala Nugraha Pranadita Nur Hadiyazid Rachman Nurfitriani Nurfitriani, Nurfitriani Nurhasan, Rohimat Nurjanah, Noneng Nurriyati, Ratih Nurul Aziz Pratiwi Nuryadi Wijiharjono Nuryanti, B Lena Nuryathin, Atin Oce Ridwanudin Padilah, Nisa Pawitra, Mohammad Tyas Peni Rizki Yani Permana, Irwan Triherda Permana, Tatiek Ekawati Perwito, Perwito Pipin Firdaus Pranadita, Nugraha Primaskara, Ery Adam Purnamasari, Linda Mauliani Purnomo Purwanto Purwanto Puspo Dewi Dirgantara Puspo Dewi Dirgantari Puspo Dewi Dirgantari Puspo Dewi Dirgantari Puspo Dewi Dirgantari Putri, Amanda Sevia Putri, Arvianti Farah Natsya Qudratov, Inomjon Raden Dian Herdiana Utama Raden, Agung Zainal Muttakin Rama Tresnadi Ramadhani, Ulfha Ramadyanti, Mustika Rasto Rasto Rasyid, Mohammad Kurniadi Ratih Hurriyati Ratih Hurriyati Raya Sulistyowati Rennyta Yusiana Rennyta Yusiana Resa, Asep Lucky Retno Setyorini Ridwan Purnama Ridwan Purnama, Ridwan Rini Andari Rini Andari, Rini Rofi Rofaida Ruhiyantina, Nurrisbayanti S Sulastri S. Suwatno Safroni Isrososiawan Sakova, Megha Santo Dewatmoko Saripudin, Asep Savitri, Citra Setiawan, Rahyuniati Sihaloho, Lasmita Sihaloho, Lasmita Siti Rohmat Sofia , Alfira Soviyanti, Ova Suci Putri Lestari Suci Putri Lestari Sugiana, Neng Susi Susilawati Sugiharto, Moch. Dudih Sugiono, Ahmad Sujono, Hernandi Sukma Nugraha Sul, Ratu Dintha Insyani Zukhruf Firdausi Sulastri, S Sundusiah Sundusiah Sundusiah, Sundusiah Sunu Puguh Hayu Triono Sutopo Sutopo Sutopoh*, Sutopoh Suwatno Suwatno Syava Pradina Falah Amanda Tasya Kamila Wasita Tatiek Ekawati Permana Taufik Abdullah Tika Annisa Koeswandi Tika Annisa Koeswandi Tjutju Yuniarsih, Tjutju Toni Heryana Toto Susanto, Toto Tri Haryanto Tri Indri Hardini Tri Sudarwanto Tri Widarmanti Tri Widarmanti Triyono, Sunu Puguh Umari Abdurrahim Abi Anwar Untung Novianto Usep Suhud Vanessa Gaffar Vanessa Gaffar Veni Rafida Wida Mardiah Widya Sastika Widyatami, Kania Wiyono, Darul Yakin, Cecep Nurul Yana Setiawan Yani Heryani Yanti, Pitri Yeni Fajrin Yeni Yuniawati, Yeni Yulianeta Yuliawati, Ayu Khrisna Yumna Puspita Yusoff, Yusliza Mohd Yusriani, Sri Yusuf Murtadlo YUSUF, RAMAYANI Zaenal Aripin