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Sugiono Sugiono
Brawijaya University
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Journal : Journal of Research in Social Science and Humanities

 1 
IMPACT OF SERVICES AND PRICES ON CONSUMER DECISIONS IN MM 46 WAY EAST LAMP Sugiono, Sugiono; Sulastri, Susi; Aliyah, Hikmatul Aliyah,; Ichsan, Ichsan
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.170

Abstract

This research is quantitative research using survey methods. The sample technique used is purposive sampling. The total sample in this study is 100 MM46 Way Jepara consumer respondents who have made a purchase transaction. Data processing techniques use validity tests, realism tests, classical assumption tests and hypothesis tests. The software used to analyze the data is SPSS 16.0. The results of this study using the T-Test showed that (1) Quality of Service has a partial influence on a purchase decision with a significance of 0.003. (2) Price has an influence partial on a buying decision with the significance value of 0.038. (3) Quality of the Service, and Price has a simultaneous influence upon a decision of purchase with a significant value of 0.000.
The Impact Of Price And Brand Image On Consumer Loyalties Of Singkong Moro Crips On The Housing Industry In Sari Lampung East Sources Village Sugiono, Sugiono; Aliyah, Hikmatul; Rinnanik, Rinnanik; Hakim, Lukmanul
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.124

Abstract

The research aims to find out the impact of packaging, price and brand image on loyalty. Supposed packaging, price and brand image. The study used quantitative research methods, with a total of 97 respondents. Sampling using non-probability sampling techniques with random sample methods. The data analysis techniques used are Data Quality Test, Classical Assumption Test, Double Linear Regression Analysis, Hypothesis Test and Determination Coefficient Test. Based on calculations with some of these techniques and tests, it is known that the packaging individually has no influence on consumer loyalty. While price and brand image have a positive and significant influence on consumer loyalty. 
Variations in Satisfaction from Prepaid and Postpaid Electricity Use Based on Community Perception in Bandar Sribhawono Sandora, Putri; Sugiono, Sugiono; Saputra, Ardian
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.150

Abstract

During World War II, electricity companies in Indonesia were controlled by Japan and subsequently seized by Indonesian youths after independence in September 1945, then handed over to the Republic of Indonesia government. President Sukarno established the Electricity and Gas Office on October 27, 1945. PLN (State Electricity Company) has adopted various innovations, including Prepaid Electricity Service (LPB), as part of efforts to enhance service quality to the public.This study focuses on comparing satisfaction between Prepaid and Postpaid electricity users based on community perceptions in Bandar Sribhawono. Data analysis methods using Chi-Square test and Coefficient of Contingency indicate that the presence of Prepaid PLN significantly contributes to improving community satisfaction, with a contingency coefficient value of 0.7985, exceeding the critical value set.These findings suggest that promotional strategies and services implemented by PT PLN (State Electricity Company) Distribution in Bandar Sribhawono have the potential to influence public preferences in choosing between Prepaid and Postpaid electricity. The implications of these findings can serve as a basis for enhancing marketing strategies and services to achieve broader adoption of Prepaid Electricity in the future. 
Impact Of Disciplinary Work And Incentives On The Work Of Honourable Employees In The Eastern Globe Local Police Office Sugiono, Sugiono; Dede, Dede; Aliyah, Hikmatul; Utari, Ani Hasya
Journal of Research in Social Science and Humanities Vol 4, No 2 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v4i2.141

Abstract

Improving staff performance has been a major focus for organizations in various sectors and industries. In an era of globalization and increasingly complex competition, organizations need to optimize their human resource potential to their strategic goals. Implementing good work discipline can improve the productivity and quality of work of employees, while giving incentives is identified as a factor that can motivate employees to more optimum work outcomes.The author formulates the following question: 1.Does work discipline influence on the performance of Honourable Officers in the East Lampung Regional Revenue Agency Office? 2.Does the incentive affect on the Performance of Honorable Officials in the Eastern Lampung District Revenues Office?3. Do Work Discipline and Incentives Influence on the Performance of Honourable Officers in the East Lampung Regional Revenue Agency Office? The data collection techniques in this study are interviews and questionnaires. The population in this study is the entire staff of the East Lampung Regional Revenue Agency office of 50 people. Samples are taken using saturation/sensus sampling. Data analysis techniques using double linear regression formulas with the help of SPSS 26 applications. The results of this study show that (1) employee performance is influenced by the Working Discipline and incentive variable of 44.9% and the rest is affected by other variables (2) Working discipline has a positive impact on employee's performance (3) incentives have a positive effect on staff performance (4) Disciplinary incentivity has positive and significant impact on employees' performance.
INFLUENCE OF HEALTH ENERGY SERVICES AND CONFIDENCE ON PATIENT SUCCESSIONS IN THE PROVISIONS OF EASTERN LAMP Sugiono, Sugiono; Dede, Dede; Hikmatul Aliyah, Hikmatul Aliyah; Ferdiyansah, Riyan
Journal of Research in Social Science and Humanities Vol 4, No 1 (2024)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i1.125

Abstract

The success and success of the role of a health institution is to serve the community or the patient well and properly in order to improve the health and nutritional status of the community so that the people can feel comfort, security and can increase the satisfaction and confidence in the health institution. The study is entitled “Pengruh trust and medical service to patient satisfaction in the Puskesmas of Pakuan Aji Lampung East. The purpose of this study is to know the influence of trust and service performed jointly – equally (simultaneously) or individually (partially) on the satisfaction of patients in Puskesmas Pakuan Aji. This research is a type of quantitative research using pursiposive sampling techniques to collect data, the population in this study are patients Puskesmas Pakun Aji Lampung East. And as many as 100 people were responding to this study, as well as using a dual linear regression analysis tool with the SPSS 25 application. Based on the results of the T-Test that the confidence variable (X1) has a significant influence on patient satisfaction (Y) and the health care variables (X2) have a significant impact on patients satisfaction(Y). On the basis of the test F on this study, it can be concluded that the trust variable(X1) and health care services(X2) together (simultaneously) have a positive and significant effect on the patient’s satisfaction variable. (Y).
THE EFFECT OF PRODUCT QUALITY AND SERVICE QUALITY ON CUSTOMER LOYALTY AT CV. ANUGRAH JAYA ABADI Sugiono, Sugiono; Dede, Dede; Aliyah, Hikmatul; Ernetus, Krismawan
Journal of Research in Social Science and Humanities Vol 5, No 1 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i1.385

Abstract

The purpose of this study is to understand the impact of product and service quality on customer loyalty at CV Anugrah Jaya Abadi in Bandar Lampung. Latar belakang penelitian ini was based on the importance of maintaining customer loyalty in a robust business environment. Good product quality and customer service that is always helpful are the two main factors that encourage customers to continuously buy products and recommend businesses to others.The research methodology that is being used is a quantitative approach using survey data. Data is collected through questionnaires given to 100 CV Anugrah Jaya Abadi respondents. Analisis data dilakukan dengan using regresi linier berganda untuk menguji pengaruh simultan dan parsial antara variabel independen (kualitas product dan kualitas pelayanan) terhadap variabel dependen (loyalitas pelanggan). The study's findings indicate that product and service quality simultaneously have a significant impact on customer loyalty. For example, when it comes to fostering customer loyalty, product quality has a greater impact than service quality. This highlights how important it is for businesses to continuously monitor and improve their product quality while providing customers with first-rate service.Therefore, it is hoped that CV Anugrah Jaya Abadi will be able to be used as a guide in developing strategies to improve product quality and customer loyalty in a comprehensive manner. 
Co-Authors ., Intan Nugraheni Kusuma ., Kamila Ainun Rahmah ., Monicha Suryaning Ratri Abdullah Abdullah Abu Khaer, Abu Achmad Barkah Cahyadi Achmad Nadhif Rozzaky, Achmad Nadhif Afandi, Zainal Afga Grahadika Pradipta, Afga Grahadika Agung Budi Satmiko Agus R, Abu Hasan Agus Triyono Agustina Eunike Ahmad Muzakki Ahmad Sahidah Aini Nur Mahdina Akbar Wibowo, Akbar Akhmad Zaini, Akhmad Aldhama, Shofa Aulia Ali ulat, Muhamad Aliwafa, Aliwafa Aliyah, Hikmatul Aliyah, Hikmatul Aliyah, Amanah, Roudhotul Amie Kusumawardhani, Amie Amik Krismawati Aminah Aminah Ana Rahmawati Anam, M. Khairul Anang Bakhtiar Anas, M. Anbiya, Henry Hafidz Andhika Ramadhan Budiprasetya, Andhika Ramadhan Andhini Dwi Pertiwi Andriyan, Muhammad Johny Anita Rahmawati Ardian Saputra, Ardian Ardiana Rachmi Nafidah, Ardiana Rachmi Ares Jelbiamta Binawan Iskandar, Ares Jelbiamta Binawan Areta Predikty, Areta Arief Rahmawan Arief, Fitta Fridditta Arif Rahman Aristia, Irma Arsetyani, Fiki Asad, Faisal Al Asmuruf, Desi Ratnasari Astari Ramadawika Prasindi, Astari Ramadawika Atika Dwi Febriana Augusty Tae Ferdinand Azlia, Wifqi Baidlawy, Zakiyuddin Bellyn Mey Cendy Besari, Luri Anom Biantary, Maya Preva Brian Daris Firnanda Buchori Buchori, Buchori Budi Kadaryanto Budi Kusuma Nuswantoro Cahyawati, Amanda N. Ceria Farela Mada Tantrika Ceria Farela Mada Tantrika Christina Hutahaean, Christina Debrina Puspita Andriani Dede, Dede Denny Widhiyanuriyawan Derita, Djumansi desastra, Yolla zelika Dewi Hardiningtyas Dewi Kusuma Wardani Dina Ayu Noviyanti, Dina Ayu Doni Ferdiansyah Dwi Hadi Sulistyarini Dwi Prareginawati, Dwi Dwi Suharyanta Egar Astri Dewi Eka Susanti Elsen Ronando Emawati, Heny Eni Kurniawati ERIC GUNAWAN Erlangga Prio Utomo Ernetus, Krismawan Evi Novita Sari Fadhillah Laila, Fadhillah Fadjar Kurnia Hartati, Fadjar Kurnia Fajar Restuhadi Farisa Islamidina Fatem, Albert Fatem Fatem, Monika Fauzi Fauzi Ferdiansyah, Doni Ferdiansyah, Doni Ferdiyansah, Riyan Fitria Martanty Suripto, Fitria Martanty Fuad Dwi Hanggara Galih Setyo Utomo, Galih Setyo Galuh Ratna Dewi Giamulia, Daniel Setiawan Hafid AS Shiddiq Handayani, Milda Hari Hariadi, Hari Hariyono Hariyono Harjum Muharam Harry Soesanto Harry Sudjono, Harry Hartawan, Adi Hasah, Naili Uswatun Hasrianti, Hasrianti Hastawati Chrisna Suroso, Hastawati Chrisna Hefniy, Hefniy Hendro Hariyanto, Hendro Hikmatul Aliyah, Hikmatul Aliyah Hina, Shahzadi I Made Sukresna Ichsan Ichsan Ifnu Bastian Ihwan Hamdala Ika Setianingsih, Ika Ilhamuddin Ihamuddin Indrayadi, Bambang Irianti, Aprilia Ishardita Pambudi Tama Islam, Washifah Jannaty Saiful Ismail, Fajar Isnawan, Mohammad Bagus Istiqomah, Aulia Istiyono, Istiyono Ivan Kharisma Jamhari Jamhari Jazilurrahman, Jazilurrahman Judiono Judiono Julian Frank Rouw Jumani, Jumani Karina Dwi Lestari Khairan Afif Mahadika, Khairan Afif Khalilurrahman Khalilurrahman, Khalilurrahman Khoirun Nisa Khomarun Khomarun Koesdijarto, Roenadi Kuntjojo, Kuntjojo Kurnia Nindyo Priyotomo Kurniawan, Maskun Laila Kamilla Lalu Tri Wijaya Nata Kusuma Latief, Jamil Leindra Dirianzani Lely Riawati Linawati, Safitri Lukman Hakim Lukmanul Hakim Lydia Damara Raj Suweda, Lydia Damara Raj Made Prima Yuwana Sari, Made Prima Yuwana Mahagiyani, Mahagiyani Mahmud, Yudhi Maigoda, Tonny Cortis Manshur, umar Manurung, Natalya Maretha Ruswiansari, Maretha Marliani, Tiara Marseti, Dwi Ayu Marwendi, Reza Okva Masganti Sit Matheus Nugroho Mau, Yesaya Mayang Anggraini Mershanita Firdhayanti, Mershanita Miftahudin, Dwi Misbakhul Munir Moch. Agus Choiron Mochamad Muchson Mochammad Alfi Rochman, Mochammad Alfi Muchammad Agus Salim, Muchammad Agus Muhammad Hamdani Azmi Muhammad Hendy Saifuddin Muhammad Muchson Muhammad Rizky Fitrah Rochman Mulyono Mulyono Munif, Muhammad Nabila Nailatus Sakina, Nabila Nailatus Nandiwardana Bawika Adhikara, Nandiwardana Bawika Naufal Riza Firdaus, Naufal Riza Naura Vizkia Ndruru,, Faduhu o Neni Dyah Purwanti Nikita Safrida, Nikita Nikmatus Sholikha, Nikmatus Ni’mah, Siti Rojabiyatun Noerdjanah, Noerdjanah Novia Alvin Nur Annisa Nur Aisyah Nur Azizah Nurbi, Rahma Sabilah Nurdiani, Siti Nurmalasari, Ita Nursalim Nursalim Nursasongko, Mega Nurul Qomariyah Oktaviani, Yesa Olbata, Yandri Ishakh Oyong Novareza Pahlawan, Brahma Pamungkas, Barolym Tri Patah, Abdul Polin, Charlens Pramono, Galih D.A Prasetyo, Ganang D. Prasojo, Lantif Diat Pratama, Leo Prawinugraha, Azira Prestianto, Bayu Purba, Untung Romualdo Purnomo Budi Santoso Puspitasari, Aidha Fitria Putri, Anisa Indike Putro, Wisnu Wijayanto Qodriyah, Khodijatul Qornain, Dzul R, Abu Hasan Agus R, Susilo Toto Rachmat Ghozali Siddiq, Rachmat Ghozali Radhitia Rahman S, Radhitia Rahman Rahangiar, Matrona Ancelina raharjo, itot bian Rahmad, Syah Putra Bagus Rahman, Fathor Rahmi Yuniarti Raissa Putri Nanda Wibawa Rajab, Resky A. Rajab, Resky Amalia Raka Kristyanto, Raka Rakhmat Himawan Ramsa, Achmad Mulfi Rasdam Rasdam Rasdam, Rasdam Ratih Ardia Sari Rawasiyah, Rawasiyah Redemptus Victor, Redemptus Refantino Putra Remba Yanuar Efranto Retnaningtyas, Widyasari Rezaldi, Firman Rinnanik, Rinnanik Rio Prasetyo Lukodono Rismanto, Muhammad Riwayatiningsih, Rika Rizal, Mohammad Syifaur Rizki Chandra Mauludi Rizki Desiarti, Rizki Rizky Andani Rizquha, Ach Rohmatulloh, Rizal Rosalina Dewi Novitasari, Rosalina Dewi Roymons Jimmy Dimu Rr. Forijati -, Rr. Forijati Rumakat, Moh. Jafar Rusdi Dwi Iriansyah, Rusdi Ruth Melly Sari Sinaga, Ruth Melly Sari Ryan Fardian, Ryan Sadir, Edizul Adiwijaya Safitri, Rizky Ade Saiful Anwar Saifullah, Ipul SANDORA, PUTRI Sangaji, Jumiyati Saptianipo Aprilia Safitri, Saptianipo Aprilia Saputra, Aman Saputra, Elin Panca Sardani, Rama Aditiya Sari, Sylvie Indah Kartika Sarimole, Frencis Matheos Septian Dwi Cahya Setiawan, Fanny Siahaan, Irandha Citra Marasi Simarmata, Surya Saputra Simbolon, Roganda Ronggur Siregar, Jhon Septin M. Siswanto, Romi Siti Halidjah Siti Halimah Sri Hidayah, Mudita SRI RAHAYU Sri Widiyawati stibies, jelita cicilia Subagyo Subagyo Sulastri, Susi Sumarna, Pandu SUMIYATI SUMIYATI Suryo Hadi Wira Prabowo Suseno Amin, Suseno Swara, Suluh E. Syaiful Bakhri Syamsiati, Syamsiati Tanani, Stefany Sabrina Tegar Rian Putra, Tegar Rian Tirkaamiana, Mohammad Taufan Tirkaamiana, Muhammad Taufan Tri Bawono, Bambang Trisno Martono Tundo, Tundo Tutuk Indriyani Tyasha Warna Valinda, Tyasha Warna Ulat, M. Ali Ulumiyah, Lailis Umma, Chaerul Ummi Kulsum Unung Lesmanah Utari, Ani Hasya Vedy, Nabila Kharimah Viki Rahmanto Wargo, Wargo Waruwu, Mesirawati Waskito Aji Suryo Putro Wati, Dewi Purnama Wawan Ridwan Mutaqin Widagdo, Aris Widiyaningsih, Dwi Widiyaningsih, Wahyu Retno Yanestia Nalendrana Putri, Yanestia Nalendrana Yeni Sumantri Yenni Arista Cipta Ekalaturrahmah Yenny, Ratna Fitry Yudianto, Iwan Yuenyongchaiwat, Kornanong Yuli Cahyono Yulius Christanto Aldi Wicaksono, Yulius Christanto Aldi Yundari, Yundari Yunika, Sherlia Zaini Gunawan Zefry Darmawan Zelika, Yolla Zihni, Zahrina Zikri Azham, Zikri Zul Hidayat Nurdin