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All Journal Dinamika Pendidikan EKONOMIS : Journal of Economics and Business YUME : Journal of Management Jurnal Ilmiah Ecosystem Jurnal Review Pendidikan dan Pengajaran (JRPP) Social, Humanities, and Educational Studies (SHEs): Conference Series Mudir : Jurnal Manajemen Pendidikan Jurnal Ilmiah Edunomika (JIE) Jurnal Informasi dan Teknologi PINISI Discretion Review Journal of Applied Science, Engineering, Technology, and Education Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Aktiva : Riset Akutansi dan Keuangan Mattawang: Jurnal Pengabdian Masyarakat Quantitative Economics and Management Studies Jurnal Dedikasi Pinisi Business Administration Review International Journal of Health, Economics, and Social Sciences (IJHESS) Panrannuangku Jurnal Pengabdian Masyarakat EduLine: Journal of Education and Learning Innovation Daengku: Journal of Humanities and Social Sciences Innovation Journal of Applied Business, Taxation and Economics Reseach Jurnal Ilmiah Pengabdian dan Inovasi Jurnal Inovasi Pengabdian dan Pemberdayaan Masyarakat Jurnal Multidisiplin West Science Journal of Economic Education and Entrepreneurship Studies IPTEK: Jurnal Hasil Pengabdian kepada Masyarakat Bata Ilyas Journal of Accounting Journal of Economics, Entrepreneurship, Management Business and Accounting Teknovokasi : Jurnal Pengabdian Masyarakat Jurnal Pendidikan Terapan Indonesian Journal Of Business And Entrepreneurship Research Vokatek : Jurnal Pengabdian Masyarakat Pinisi Journal of Entrepreneurship Review Indonesian Journal of Education (INJOE) Jurnal Ekonomi dan Bisnis Journal of Vocational, Informatics and Computer Education Fundamental and Applied Management Journal Jurnal Kemitraan Responsif untuk Aksi Inovatif dan Pengabdian Masyarakat Indonesian Journal of Enterprise Architecture West Science Social and Humanities Studies Prosiding Seminar Nasional Dies Natalis Universitas Negeri Makassar NETIZEN: JOURNAL OF SOCIETY AND BUSSINESS Jurnal Sipakatau Jurnal MediaTIK Media Elektrik Malaqbiq : Jurnal Pengabdian kepada Masyarakat. Journal of Applied Artificial Intelligence in Education
Andika Isma
Universitas Negeri Makassar
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Pinisi Business Administration Review

 1 
Marketing Strategy for Welding Workshops in the New Normal Era after the Covid-19 Pandemic Andika Isma; Andi Hidayatullah; Agung Winarno; Agus Hermawan
Pinisi Business Administration Review Volume 2, Number 2, September 2020
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pbar.v2i2.17447

Abstract

The Covid-19 pandemic has a major impact on all aspects and sectors of public life, especially business actors. The impact of the Covid-19 Pandemic was also experienced by welding workshops, one of which was the Barakka Las workshop. This study aims to determine the implementation of marketing strategies in the welding workshop business "Barakka Las" in the New Normal Era after the Covid-19 Pandemic through the creation and design of social media and websites. This research uses a qualitative approach with a case study research method. The data were obtained through collecting supporting theories and conducting in-depth interviews with the owner of the "Barakka Las" welding workshop. From the results obtained, in increasing brand loyalty and reaching wider consumers, Barakka Las implemented a digital marketing strategy through social media such as Instagram, Facebook, Twitter and Youtube and through websites with various interesting promotional content and additional information about the Covid-19 prevention protocol
Study of Entrepreneurial Capital and Economic Education Aspects in Entrepreneurial Decision Making Food Street Vendors at Losari Beach Area, Makassar City Andika Isma; Andi Naila Quin Azisah Aliasyahbana
Pinisi Business Administration Review Volume 4, Number 1, March 2022
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pbar.v4i1.34344

Abstract

This study aims to determine the entrepreneurial capital and economic education aspects of street vendors at the Losari Beach area of Makassar City. This study uses qualitative methods, using data collection techniques with observation, interviews and documentation. With the data collection techniques above, the educational aspect of street vendors in the Losari Beach area of Makassar City is one of the factors that support entrepreneurial success, with the assumption that better education will provide knowledge of street vendors in managing their business. Meanwhile, in terms of entrepreneurial capital, it shows that the distribution of capital by the government has not been completely evenly distributed to traders in the Losari Beach area and this capital is very important to support the smooth running of the street vendors. 
Co-Authors A. Nurul Uswatun Hasanah abu, ilham Achmad Zahruddin Adhelia Dwi Rismawani Risal Adi Isma Adio, Matthew Olufemi Adistia, Ainun Zahra Adit Mohammad Aziz Aditya Alamsyah Syarif Adrie Oktavio Agus Hermawan Agus Syam Ahmad Faris Al Faruq Ahmad Shofi Mubarok Ahmar, Ansari Saleh Ainun Fadillah Agus Ainun Zahra Adistia Akbar Akbar Akbar, Muh. Akhmad Affandi Akhmad Ramli Akmal Hidayat Akmal Hidayat Alam, Andi Rifqah Purnama Aldy Kurniawan Muhlis Aldy Kurniawan Muhlis Alfira Alisyahbana, Andi Naila Quin Azisah Alisyahbana, Andi Naila Quin Azsisah Aminuyati Amiruddin Ananta Tri Mahardika Andi Ahmad Jalal Syamsir Andi Anggi Kemalasari Andi Fauziah Yahya Andi Hidayatullah Andi Mulyadi Radjab Andi Naila Quin Azisah Aliasyahbana Andi Nailah Quin Azisah Alisyahbana Andi Shelma Putri Azzahra Andri Ardhiyansyah Andriani, Rusni Anhar Januar Malik Annajmi Rauf Annisa Nabilah Hasan Araz, Rezty Amalia Ardiansyah Ardiansyah Ardiansyah Ari Purwanti Arief Zikry Arif Setiawan Syam Arif Setiawan Syam Aris Baharuddin Arnelin Anggraini Arya Putra Abshari Ashabul Kahfi Ashabul Kahfi, Ashabul Asham Bin Jamaluddin Asis Nojeng Aslam, Annisa Paramaswary Asmayanti Asri Ismail Asriadi Asriadi Asriayani Asriayani Asriayani Atirah Aulia, Intan Awalia, Andi Dio Nurul Awaliah Fitri Nur Ananda Ayu Hasra Nurfaiza Azis, Fajriani Azisah Alisyahbana, Andi Nailah Quin Azzahra, Andi Shelma Putri Bakri, Asri Ady Bakry Balo, Maulana Rumi Irwan Baso, Fadhlirrahman Basri Bado, Basri Betania Kartika Muflih Dary Mochamad Rifqie Della Fadhilatunisa Devi Miftahul Jannah Dewi Fatmarani Surianto Dian Arishandy Imansyah Diarra, Salim Dimas Prayoga Dindin Abidin Dito Anurogo Dzakiyyah Alfaaizah Eka Adnan Agung Eliana Elma Nurjannah Eri Mardiani Ernawati Ab Erwin Erwin Eva Yuniarti Utami Eva Yuniarti Utami Fachry Abda El Rahman Fajriani Azis Fajriani Azis Farah Ivana Fardan, Muhammad Fardhani, Muhammad Faris Faruq, Ahmad Faris Al Fasiha Fasiha Faslul Rahman Fathiah Fatimah Nur Arifah Fatimah Zahra Fatma Sarie Fatma Sarie Fatmawati, Fatmawati Fauziah Rahmasari Fiskia Rera Baharuddin Fitrianti, Retno Hajar Dewantara Halek Mu'min Haliana Halim Halim, Nur Hamdan, Muhammad Nurfaizy Hapsari Widayani Hartono Hasbiah, Sitti Hasisa Haruna Hasyim, Sitti Hajerah Hermaliah Hasanah Putri Herni Ramayanti Hidayat M., Wahyu Ibrani, Juan Veron ilham abu Ilham Abu Ilma Wulansari Hasdiansa Imansyah, Dian Arishandy Inanna Indah Merakati Indah Wati Indra Kesuma Intan Novia Astuti Irfan, A. Muh. Irwandi Irwandi Sihombing Isma, Ardian Isma, Aswan Iwan Harsono Jannah, Devi Miftahul Jasruddin Daud Malago Jatmiko Wahyu Nugroho Joshua Juan Veron Ibrani Judijanto, Loso Juharman, Muh. Kemalasari, Andi Anggi Khaerani, Ummul Khatimah, Khusnul Kushariyadi Kushariyadi Loso Judijanto M. Gilang Ramadhan M. Ilham Nur M. Miftach Fakhri M. Yusri Maizul Rahmizal Marhawati Maryam Salampessy Maulana Rumi Irwan Balo Mihrab Afnanda Monika Sutarsa Mu'min, Halek Mubaraq, Muhammad Satrio Mubin, Muh. Ibnu Mufida, Nurul Muflih, Betania Kertika Muh Juharman Muh Taufik Muh Yahya Muh. Abi Faturohman Muh. Ibnu Mubin Muh. Juharman Muh. Yahya Muh. Yahya Muh. Yusuf K Muh. Yusuf Kholiq M Muhadjir Suni Muhammad Muhammad Alif Leo Muhammad Bitrayoga Muhammad Fajar B Muhammad Fardan Muhammad Faris Fardhani Muhammad Fikri Aqil Muhammad Ikhwan Rauf Muhammad Jufri Muhammad Jufri Muhammad Nurfaizy Hamdan Muhammad Rahmattullah Muhammad Rakib Muhammad Rakib Muhammad Rakib Muhammad Rakib Muhammad Zuhdi Muhammad Zuhdi Nasrullah Nasrullah Nirmala S., Aprilianti Novita Sari Novita Sari Novita, Yulia Nur Astaman Putra Nur Farah Fajriaty Muchlis Nur Halim Nur Halim Nur Yahya Akhmad Nurafni Oktaviyah Nurdin Nurdin Nurdin Nurhayani nurhayani Nurikhlas Noerpa Gunawan Nuril Huda Nurlaila Syarfiah Asfo Nurlaila Syarfiah Asfo Nurrahmah Agusnaya Nurul Afiqah Annas Nurul Aulia Mentari NURUL AZIZAH NURUL AZIZAH Nurul Azizah Nurul Fadhilah Nurul Fadilah Aswar Nurul Husna Nurul Husna Oky Nur Pratiwi Johansyah Pada, Andi Tenri Paramita, A. Jamiati Poerwanto, Bobby Pramudya Asoka Syukur Putri Nirmala Raden Mohamad Herdian Bhakti Radha Hasda Halfis Raharimalala, Soussou Rahayu, Alyah Rahayu, Widuri Rahmat Hidayat Rahmatullah Ramadani, Fitra Ramadani, Novia Fitri Ratna Dewi Rauf, Annajmi Rauf, Muhammad Ikhwan Regina Rendy. C. E. Pesiwarissa Riska Aisyah Nurjanna Rizka Aisyah Nurjannah Roinah Roinah Rosidah Rosidah Rosidah Rosidah Rosidah Rudi Kurniawan Rudi Kurniawan Ryketeng, Masdar Salim Diarra Salim Diarra Septiani, Ina Setialaksana, Wirawan - Sholihah, Mahmudatus Sigit Sahalik Rahman Sigit Sahalik Rahman Siryayasa, I Nyoman Sisca Cletus Lamatokan Sisca Mediyanti Siska Yulia Defitri Siti Nuridah Sitti Hajerah Hasyim Sitti Hasbiah Slamet Riyadi Soussou Raharimalala Soussou Raharimalala Sri Undai Nurbayani Sri Yuniarti Suardi, Soni Suci , Melati Sucipto, Kiki Resky Ramdhani Sudarmanto, Eko Suharto SUHARTO Sulfa Inriani Sumarsih . . Sumiati Tahir Suryadi, Irwan Syafrida Damanik Syam, Agus Syamril, Syamril Syamsul Bahri Syarief, Rahmat Utami, Eva Yuniarti Widuri Rahayu Windarsari, Wiwin Riski Windasari, Wiwin Riski Yahya, Muh. Yasrul Yayuk Chayatun Machsunah Yunita Alfira Liadi Zulham Zulham Zulkifli Zulkifli Zulkifli Zulkifli