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Journal : JOURNAL OF COMMUNITY SERVICE AND APPLICATION SCIENCE (JCSAS)

Digital Marketing for MSMEs and Farmer Groups in the District of Kamang Magek: Marketing Digital bagi UMKM dan Kelompok Tani di Kecamatan Kamang Magek Hera Dwi Triani; Vitriani; Budhi Mulyadi; Mitra; Gressy Novita; Veronika; Hendrawati; Gusmulyani; Suryani
Journal of Community Service and Application of Science Vol. 1 No. 2 (2022): JOURNAL OF COMMUNITY SERVICE AND APPLICATION SCIENCE (JCSAS)
Publisher : KPN Kopertis X

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62769/p32f2p21

Abstract

In today's digital era, information technology is developing rapidly. This technological development requires all lines of life to adapt to the use and utilization of information and communication technology, including the MSME sector (Micro, Small and Medium Enterprises). The success rate of adapting to the MSME sector greatly influences the success of MSME in dominating the market and reaching consumers according to the MSME target, where sales volume is also heavily influenced by digital marketing strategies. Digital marketing has a big role for MSMEs in providing information, facilitating direct interaction with consumers, and expanding market reach both nationally and internationally so that MSME sales can increase. However, in reality there are still many MSMEs who do not understand digital marketing, especially MSMEs in Kamang Magek District. The problems that occur at this time include marketing problems and determining the selling price, MSME actors and farmer group businesses do not have a good market so many of them sell their products and business results to middlemen or collectors where the selling price is often not proportional to the price of production, many MSME actors who are not independent and depend on middlemen or collectors to sell their products or business results. This Community Service aims to provide knowledge and understanding to MSME actors regarding the importance of digital marketing for marketing their businesses by utilizing social media. The methods of community service activities are lectures, discussions and direct training for MSME actors
Development Of Trichokompos In Empowering Mekar Tani Farmer Groups In Nagari Piobang, Lima Puluh Kota Regency, West Sumatra: Pengembangan Trichokompos Dalam Pemberdayaan Kelompok Tani Mekar Tani Di Nagari Piobang, Kabupaten Lima Puluh Kota, Sumatera Barat Sri Indrayati; Suryani; Elsa Widia; Syamsuwirman; Butsainah Jauharah Taqiyyah; Resi Ria Lestari
Journal of Community Service and Application of Science Vol. 2 No. 1 (2023): JOURNAL OF COMMUNITY SERVICE AND APPLICATION SCIENCE (JCSAS)
Publisher : KPN Kopertis X

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62769/st3xx996

Abstract

Farmer Group "Mekar Tani" is one of the farmer groups in Jorong Gando, Nagari Piobang, Payakumbuh District, Lima Puluh Kota Regency, West Sumatra with 20 members. The scarcity of subsidized inorganic fertilizers and farmers' dependence on the use of inorganic fertilizers are problems in efforts to increase the production of group agricultural products. In early 2023, this farmer group is determined to start producing compost on a small scale. Due to limited knowledge and skills, members of this farmer group are still not proficient in producing quality compost. As in the procurement of raw materials and decomposers, almost entirely purchased it requires high production costs. In making compost can utilize the resources around these partners, such as husks, cocoa skins, and cow/chicken dung which are agricultural and livestock waste from members of this group.  In addition, the production entirely uses manual equipment so the results are also not optimal. So community service activities were carried out in the form of training and assistance in making Trichocompost. Trichokompos is a compost containing Trichoderma sp mushrooms, which was developed as an alternative to environmentally friendly fertilizers in increasing productivity independently and increasing partner skills. This training can improve the knowledge and skills of Mekar Tani farmer groups on making Trichocompost as measured through questionnaires to achieve an increase of 87%.
Economic Empowerment of Residents of Al-Hidayah Kalumbuk Padang Orphanage by Utilizing Virgin Coconut Oil Manufacturing Waste into Nata de Coco Beverage Products as Additional Income: Pemberdayaan Ekonomi Warga Panti Asuhan Al-Hidayah Kalumbuk Padang dengan Pemanfaatan Limbah Pembuatan Minyak Kelapa Murni Menjadi Produk Minuman Nata de Coco Sebagai Penghasilan Tambahan Suryani; Sri Indrayati; Riche Fermayani; Mardhatillah; Rafnelly Rafky
Journal of Community Service and Application of Science Vol. 3 No. 1 (2024): JOURNAL OF COMMUNITY SERVICE AND APPLICATION SCIENCE (JCSAS)
Publisher : KPN Kopertis X

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62769/00f19173

Abstract

The "Al-Hidayah" orphanage, established in Kalumbuk, Padang City, in 1987, by the Al-Hidayah Foundation. The establishment of this orphanage is because in the Kalumbuk area there are many orphans and orphans, who are economically deprived. They struggle with the cost of living and the cost of education. The number of them at the beginning of the establishment was 35 men, and 15 women. Those who live in the orphanage are boys, while women live with their parents, in houses around the orphanage. The current economic situation of the orphanage is still in shortage, because it still depends on government assistance and donations from the community. Meanwhile, orphanage children have potential, especially high school and junior high school students who number 26 people. If directed to fill their free time with activities that can generate additional income, it will help the economy of the orphanage. Previously, the children of this orphanage had been trained, how to make a VCO by the service team chaired by Prof. Dr. Suryani MSi, at their own expense. In the process of making VCO, the waste, which is in the form of coconut water, is wasted. Partners do not have knowledge about the use of coconut water waste into Nata de coco, as well as used as food and beverages that can be sold and make money. The purpose of the service is to utilize the waste produced by VCO, namely coconut water into Nata de coco and its drinks, to improve the economy of the orphanage. This service program is carried out through training in making Nata de Coco from coconut water and making drinks from Nata de Coco. As a result, Mitra has marketed its products, by serving orders for the procurement of drinks from Nata de Coco at the Wedding Party. So that it has generated an average monthly income of Rp. 6,750,000. This program has succeeded in increasing Partners' income
Co-Authors Abu Yazid, Abu Achmad Dandi Firmansyah Adryan Fristiohady Agung Hartoyo Agung Wibawa Mahatva Yodha Agusten Ahyuna Aidah Raihana Akbar Yusuf Akhirul Kahfi Syam Akhyar, Miftahul Alesia Lorenzza Sinaga Alfian Reymon Makaruku Aminah Toaha Andari, Soetji Andrew Ridow Johanis M Andri, Gus Anggi Fatmadiwi Antarissubhi Arham Arifin Arifin, Suci Ramadhani Arika Maulidia Ariska Arwansyah Asnel, Roza Astrid Indalifiany Avisena Nusantari, Farida Ayu Azim, Muhammad Fadli Azmi, Zul Bertafioni Tyas Putri Budhi Mulyadi Butsainah Jauharah Taqiyyah Candra, Hadi Carolina, Thabita Dessy Elva Listianti Dessy Naomy Andhiny Hutagalung Desy Mariani Devita Madiuw Dewi, Agil Dhiemitra Aulia Dian Rahmaniar, Dian Diana Yunita Dewi Didik Himmawan Dini Syavani Dr.H.Mukhamad Anieg,Lc,Ma Dwi Nopriyanti Dwi Putri Sulistya Ningsih Dwi Sapta Aryantisningsih Dyandra, Zarach Ade Dyorita, Andhita Edward, Yusuf Ronny Eka Ristin Tarigan Elsa Widia Erlina Erlina Fahrauk Faramayuda, Fahrauk Faizal Faizal Hermanto Farida A Nusantari Fausia.S, Nurafni Fauzan, Haroni Fazar Azhari Fisabilillah , Zaiz Fitria Nurcahyani Fitriani, Sitti Gressy Novita Gunawan Santoso Gusmulyani hana lestari Hardiansyah Haris, Vera Suzana Dewi Hartanto HARTATI Hartono, Rudi Hasanah, Tita Hastiah Hasyrif SY Hendrawati Hendryadi Hennie Tuhuteru Hentihu, Emma Khumairah Hera Dwi Triani Herman Heriadi Hermanto, Koko Herwawan, Joan Herly Hidayatul Fitri Hudaningsih, Nurul Ibnudin Iksan Adiasa Ilahi, Bogy Restu ILHAM Indahyani, Rezki Irasari Kusuma , Yuna Irni Cahyani Isfaizah Ismail, Hartiwiyanti Ismayanti, Silvia Isramuddin Jahuddin, Rahmat Jihadul Ullia Joko Siswanto Jufrianis Julian Muhammad Hasan Julietta Hutabarat Kamas Kumalasari , Nurya Kuntjorowati, Elly La Sumange Lestari, Rinda Loly Subhiaty Idrus Lubis, Silvi Puspa Widya Luthfi Ismayeni M. Ikhsan Fanani Nuruddin Magfirah Marbun, Pulman Mardhatillah Mardikasari, Sandra Aulia Marupah Mauliddia , Noer Cholifa Maya Marshella br Ginting Messa, Jamila Mikawati Mitra Mochammad Imron Awalludin Muhammad Agis Muhammad Ali Muhammad Ardiansyah Muhammad Iqbal Arrosyad Muhammad Makmun, Muhammad MUNAWAR MUSLIMIN Mustaqim Mustaqim Nakamnanu, Rivera Asilia Tail NASRUDIN Ningsih, Kursiah Warti Nino Adib C Nivaan, Goldy Valendria Nova Arikhman Novia Dinda Noviyanti, Wa Ode Nova Nugraha, Maulana Nur Illiyyin Akib Nur Illiyyin Akib Nur Isnaini, Febriana Nur Madinah Yandriswan Nurdiansah Octa Ayu Puspitasari parlin, winda Pradilla, Sabhita Aufa Pratiwi, Rizky Purwoko, Agus Putra, Andika Dwi Putri Dini Meutia Putri Kesuma Dewi Putri, Vanda Elona Rachmawan, R. Lucky Rafnelly Rafky Rahim, Farida Rahman, Said muhammad aulia rahman Rahmania RAHMAT MULIADI Rahmi Pramulia FS Ramadani, Rizkia Fitri Ranti Melasari Ratumanan, Tanwey Gerson Resi Ria Lestari Ricardo Freedom Nanuru Riche Fermayani Rina Aprianti Riniasih , Wahyu Risan Jumirdi Risha, Ar Riska Rita Rochmah, Nur Syifa Rosliana Rudi Sanjaya Safira Kusnaini Safura, Siti Saraswati, Henny Selvia Rindang Ompusunggu Shafira Indriani Sia'tang , Weni Siregar, Ina Namora Putri Siti Fatimah Siti Marfuah, Siti Siti Samsiah Sitti Zubaidah sitti zubaidah - Siwi Nugraheni Sofyan Pariyasto Sri Indrayati sri sudiarti Sri Wahyuningsih Suci Destry Ananda Suhartina Sumarlin Mus SUNARTO Sundarsih, Dedeh Suri Salmiyati, Suri Suryani Suryani Susanti Sundari Susilo Wulan Sutiyono Syafrial Syahra Eliza Yanti Syamsuwirman Syarifudin , Efi Syartiwidya Tasijawa, Fandro Armando Teguh Kusumo Nugroho Temu, Sri Tessa Tiara Suci Lestari Tiara Surena Br Sitepu Titin Ringgiani Kumala Dewi Toto Rusmanto Umbu Andira Uun Sunarsih Valensya Yeslin Tomasoa Vanny Leutualy Veronika Vica Aspadiah vicky arfeni warongan Vitriani Wa Ode Sitti Zubaydah WAHYUNI Wahyunita, Vina Dwi Widiono ahmad fajri Yarmani Yayuk Kurnia Risna Yonce Melianus Killa Zahera Mega Utama, Zahera Mega Zurifah