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Komputer) Batoboh : Jurnal Pengabdian Pada Masyarakat Martabe : Jurnal Pengabdian Kepada Masyarakat JURNAL PENDIDIKAN TAMBUSAI Jurnal Kelautan Nasional Unes Law Review Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan JUPE : Jurnal Pendidikan Mandala Repertorium: Jurnal Ilmiah Hukum Kenotariatan ETNOREFLIKA: Jurnal Sosial dan Budaya JURNAL SUMBER DAYA AIR Satya Widya: Jurnal Studi Agama Jurnal Ilmiah Edunomika (JIE) Jurnal Medika Cendikia (e-Journal) Al-Ittihad: Jurnal Pemikiran dan Hukum Islam Jurnal Vokasi Jurnal Abdi Insani Journal Idea of History Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Khatulistiwa Jurnal Abdidas Jurnal Syntax Imperatif : Jurnal Ilmu Sosial dan Pendidikan Jurnal Pendidikan, Sains, Geologi, dan Geofisika (GeoScienceEd Journal) Jurnal Cahaya Mandalika Jurnal FASILKOM (teknologi inFormASi dan ILmu KOMputer) Pelangi: Jurnal Pemikiran dan Penelitian Pendidikan Islam Anak Usia Dini TAJDID: Jurnal Pemikiran Keislaman dan Kemanusiaan Telcomatics UNES Journal of Swara Justisia Berajah Journal Dynamic Management Journal ALACRITY : Journal Of Education Conten : Computer and Network Technology International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Caraka : Indonesia Journal of Communication Akselerasi Jurnal Ilmiah Teknik Sipil Educenter: Jurnal Ilmiah Pendidikan Jurnal Minfo Polgan (JMP) Center of Knowledge Society: Jurnal Pengabdian Masyarakat Abdi-Dharma Bussman Journal : Indonesian Journal of Business and Management Journal Of Human And Education (JAHE) METAL : Jurnal Sistem Mekanik dan Termal Social Landscape Journal Mudabbir: Journal Research and Education Studies Jurnal Ilmu Hukum, Humaniora dan Politik (JIHHP) SIGn Journal of Social Science Relief: Journal of Craft Practice of The Science of Teaching Journal: Jurnal Praktisi Pendidikan HUMANISMA : Journal of Gender Studies E-Jurnal Manajemen Trisakti School of Management (TSM) Journal of Governance, Taxation, and Auditing Al-Muhtarifin: Islamic Banking and Islamic Economic Journal DEVICE : JOURNAL OF INFORMATION SYSTEM, COMPUTER SCIENCE AND INFORMATION TECHNOLOGY JURNAL PENGABDIAN PENDIDIKAN MASYARAKAT (JPPM) QISTINA: Jurnal Multidisiplin Indonesia Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Literasi: Jurnal Pendidikan Guru Indonesia Journal of Management, Economic and Accounting (JMEA) Journal of Scientific Research, Education, and Technology Jurnal Pemberdayaan Sosial dan Teknologi Masyarakat Hexatech: Jurnal Ilmiah Teknik Journal of Universal Community Empowerment Provision Innovative: Journal Of Social Science Research Action Research Journal Indonesia (ARJI) Journal Of Indonesian Social Society TOFEDU: The Future of Education Journal Proceeding Mercu Buana Conference on Industrial Engineering International Journal of Application on Economics and Business Development : Studies in Educational Management and Leadership Journal of Social Science and Business Studies International Journal of Environment, Engineering, and Education Diversity Logic Journal Multidisciplinary Journal of Education Religion Humanities and Multidiciplinary Journal Of Entrepeneurship and Strategic Management (JESM) Tolis Mengabdi : Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat dan Riset Pendidikan Civic Education Law and Humaniora : Jurnal Pengabdian Masyarakat Terintegrasi Asian Journal of Social and Humanities JOI Jurnal Polimesin EDUCENTER JURNAL PENDIDIKAN Jurnal Solusi Masyarakat Dikara JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Jurnal Kajian & Reviu Jinarakkhita: Jurnal Gerakan Semangat Buddhayana (JGSB) Jurnal Infinity Indonesian Journal of Humanities and Social Sciences Journal of Visionary Sharia Economy (JOVISHE) PESHUM Jurnal Pendidikan Progresif Jurnal Pendidikan Buddha dan Isu Sosial Kontemporer (JPBISK) Pelangi: Jurnal Pemikiran dan Penelitian Pendidikan Islam Anak Usia Dini NERS Jurnal Keperawatan KAMBOTI : Jurnal Sosial dan Humaniora Kesmas: Jurnal Kesehatan Masyarakat Nasional (National Public Health Journal) Journal of Politics, Governance and Administration National Journal of Occupational Health and Safety Disiplin : Majalah Civitas Akademika Sekolah Tinggi Ilmu Hukum sumpah Pemuda Indonesian Journal of Intellectual Publication (IJI Publication) Qiyas : Jurnal Hukum Islam dan Peradilan
Hendra Hendra
Program Studi Antropologi, FISIP, Universitas Tadulako
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Meningkatkan Keterampilan Motorik Halus Anak Usia Dini melalui Permainan Eduktif Puzzle Ahmadin, Ahmadin; Hendra, Hendra; Lukman, Lukman; Annafi, Nurfidianty; Muslim, Muslim
Jurnal Obsesi : Jurnal Pendidikan Anak Usia Dini Vol. 7 No. 6 (2023)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/obsesi.v7i6.5905

Abstract

Keterampilan motorik halus sangat penting bagi perkembangan Anak Usia Dini. Cara untuk mengembangkan keterampilan motorik halus pada Anak Usia Dini salah satunya adalah melalui permainan edukatif, salah satunya adalah puzzle. Permainan ini dapat mengasah perkembangan mototik halus pada anak. Tujuan dari penelitian adalah untuk mengetahui pengaruh dari kegunaan mainan edukatif khususnya puzzle terhadap perkembangan keterampilan motorik halus Anak Usia Dini. Metode penelitian ini penelitian kualitatif deskriptif. Populasi penelitian ini terdiri dari 15 anak di TK Al-Mahasin Kota Bima. Cara mengumpulkan data melalui observasi. Hasil penelitian membuktikan bahwa permainan puzzle pada Anak Usia Dini di TK Al-Mahasin Kota Bima sesuai langkah-langkah yang sudah ditetapkan dengan kriteria Baik. Aktivitas anak saat mengikuti kegiatan pembelajaran pengembangan aspek motorik halus dalam dalam kegiatan meniru bentuk mengalami peningkatan dengan mencapai kriteria Seluruhnya Aktif, begitu juga dengan kreativitas anak saat mengikuti kegiatan pembelajaran mengalami peningkatan dengan mencapai kriteria Seluruhnya Kreatif sehingga hasil pengembangan aspek motorik halus mengalami perkembangan dengan kriteria seluruhnya berkembang.
The Use Of Computer Assisted Language Learning (Call) To Improve The Students’ Speaking Skill Of Grade X C Sma N 4kota Bima In Academic Year 2022/2023 Rizkiani, Firliah; Budiman, Arif; Firmansyah, Firmansyah; Adilansyah, Adilansyah; Hendra, Hendra
JUPE : Jurnal Pendidikan Mandala Vol 8, No 1 (2023): JUPE : Jurnal Pendidikan Mandala (Februari)
Publisher : Lembaga Penelitian dan Pendidikan Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jupe.v8i1.4887

Abstract

Globalization becomes a current issue all over the world. It expands and accelerates the exchange of ideas and commodities over vast distances. Regional economies, societies, and cultures have become integrated through a global network of communications, transportation, and computer technology. These have given impetus and make the world more interdependent than ever (http://en.wikipedia.org/wiki/Globalization). Globalization is no longer about trade in things that can be put in a box, but about trade in everything that can be digitalized. Digital technology makes everything simple. A big problem appears in a trade is distance, but it can be solved by using computer and internet connection. Sale and purchase transaction can be done by using computer with the Internet connection. Computer gives important contribution in globalization. Hornby (1995: 235) states that computer is an electronic device for strong and analyzing information fed into it, for calculating, or for controlling machinery automatically. Computer is used in vary of field and computer also used in instruction. Computer used in instruction provides virtually instantaneous response to the students input, has extensive capacity to store and manipulate information, and is unmatched in its ability to serve many individual students simultaneously. It has the ability to control and integrate a wide variety of media – still pictures, graphics, and moving images, as well as printed information. The computer can also record, analyze, and react to students’ responses that are typed on a keyboard or selected with a mouse (Heinich, 1996: 228).
PENANAMAN POHON MATOA DAN SEMPUR DI BANTARAN PINGGIRAN SUNGAI DESA SUKA MAKMUR KECAMATAN SIBOLANGIT Ramadhan, Nuri; Hendra, Hendra; Hariati, Emy; Malinda, Leni; Situmorang, Nurbaity; Hidayat, Wahyu; Novina Sukapiring, Dewi; Putri, Nizmi; Febriantika, Febriantika; Virginia Tamara , Chatrine
Jurnal Pengabdian Pendidikan Masyarakat (JPPM) Vol 4 No 2 (2023): Jurnal Pengabdian Pendidikan Masyarakat Vol 4 No 2 (2023)
Publisher : LPPM UNIVERSITAS MUHAMMADIYAH MUARA BUNGO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/jppm.v4i2.1264

Abstract

Community service activities for lecturers are an effort to carry out one of the tri dharma tasks of higher education. This service activity aims to educate the public about the importance of protecting the environment around river basins by planting productive trees. In addition, the community can also understand the importance of reforestation to restore natural conditions, especially river banks which will be damaged due to natural and human factors. The implementation of this community service activity was carried out by providing an open green space for the elderly and the local community on May 28 2022 in the riverbank area of ​​Jl. Letjen Jamin Ginting Km 45 Gelora Kasih GBKP 100 Year Jubilee Park Complex, Suka Makmur Village, Sibolangit District, Deli Serdang Regency, North Sumatra Province. This Community Service is very beneficial for the elderly who are in the area where the tree is planted. This greening culture must be familiarized from an early age through the practice of planting trees. By frequently planting trees, it is hoped that it can increase people's awareness and love for preserving and protecting the environment, especially watersheds. With this Community Service activity, it is hoped that it will help the community to realize the importance of protecting the environment. The expected output targets from this activity are, First, provide an open green space for the elderly and the local community. Second, growing the local community's economy from the production of matoa and simpur tree seeds. Third, Improving the welfare of the surrounding community and the elderly.
Optimization Of Gas Turbine Performance 2.1 Using the Overhaul Combustion Inspection Method Handoko, Susilo; Hendra, Hendra; Suharyadi, Hafid; Widiyanto, Totok
Jurnal Polimesin Vol 22, No 1 (2024): February
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/jpl.v22i1.4221

Abstract

Gas turbines are one type of internal combustion drive, the initial mover utilizes gas combustion as a fluid to rotate the turbine with internal combustion. Gas turbines at private companies producing electricity use the initial movers, namely gas turbines and steam turbines. Therefore, it is also called the "Steam Gas Power Plant/PLTGU.”Private company especially in Block 2, uses two gas turbine units with Mitsubishi GT 2.1 specifications which are used as the initial drive of the generator. Types of overhauls in gas turbines are divided into three, including turbine inspection, combustor inspection, and major inspection. In maintaining the reliability of the GT 2.1 Gas Turbine, an overhaul combustion inspection was carried out in the combustion chamber because there was an increase in heat rate of 17,9% which caused a decrease in thermal efficiency and net turbine power of the GT 2.1 Gas Turbine by 17% and 2,1%. So that steps are taken to optimize the GT 2.1 Gas Turbine with the combustion inspection method by repairing and cleaning the combustion bucket nozzle. Increased thermal efficiency by 27,8% or 27,13% to 36,01% from data before overhaul. This was also followed by an increase in compressor power and turbine power so that the net turbine power increased by 38% or 141339,35 hp to 195246,54 hp. 
Optimizing prediction of stainless steel mechanical properties with random forest: a comparison of feature selection methods Maimuzar, Maimuzar; Hendra, Hendra; Khan, Syarif; Leni, Desmarita; Islahuddin, Islahuddin
Jurnal Polimesin Vol 22, No 5 (2024): October
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/jpl.v22i5.5381

Abstract

In machine learning, predicting the mechanical properties of stainless steel, such as Yield Strength (YS), Ultimate Tensile Strength (UTS), and Elongation (EL), requires many input variables, such as chemical composition, type of heat treatment, heating duration, and cooling method. However, the complexity and number of these variables can increase processing time and reduce model accuracy. This study aims to explore the impact of selecting the most influential input variables to improve prediction accuracy. We compared two feature selection techniques: Recursive Feature Elimination (RFE), which systematically removes less important features, and Information Gain (IG), which measures the contribution of each variable to the target prediction. Both techniques were implemented using the random forest algorithm, chosen for its robustness in handling large datasets and its ability to capture complex interactions between variables. Parameter optimization was performed using a grid search. The analysis showed that the RFE-based model outperformed both the IG-based model and the model without feature selection. In predicting YS, RFE identified 13 out of 21 influential variables, achieving a Mean Absolute Error (MAE) of 9.91, Root Mean Square Error (RMSE) of 14.20, and R-squared value of 0.89. For UTS, RFE identified 8 out of 21 variables, with an MAE of 12.89, RMSE of 16.97, and R-squared of 0.97. In predicting EL, RFE identified 14 out of 21 variables, with an MAE of 3.82, RMSE of 6.10, and an R-squared value of 0.85. The high R-squared values (0.85) across all properties indicate the model’s strong predictive capabilities, making it suitable for practical applications in predicting the mechanical properties of stainless steel.
Karakter Tinggi Gelombang Laut di Laut Natuna Pada Periode Waktu ENSO (Tahun 2012 s/d 2022) Azhari, Ferian; Pranowo, Widodo Setiyo; Hendra, Hendra; Umam, Choirul
Buletin Oseanografi Marina Vol 13, No 1 (2024): Buletin Oseanografi Marina
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/buloma.v13i1.54992

Abstract

Laut Natuna merupakan jalur pelayaran internasional yang strategis yang menghubungkan Asia Timur dan Samudera Hindia. Untuk menjamin keamanan dan keselamatan dalam jalur pelayaran dan kegiatan kemaritiman tentu diperlukan diperlukan informasi yang jelas dan akurat tentang parameter fisik kelautan salah satunya kondisi gelombang laut. Penelitian ini bertujuan untuk mempelajari pengaruh El-Nino Southern Oscillation (ENSO) terhadap gelombang laut di perairan Laut Natuna dan menganalisis nilai korelasi antara nilai ENSO dan gelombang laut di daerah tersebut. Penelitian ini menggunakan data gelombang laut (SWH dan Hmax), nilai Southern Oscillation Index (SOI), dan nilai Oceanic Niño Index (ONI). Penelitian menggunakan data dalam rentang waktu dari tahun 2012 hingga 2022, dengan mengambil data saat terjadinya fenomena ENSO. Lokasi penelitian ini terletak di perairan Laut Natuna dengan batas koordinat 2030’ LU – 8045’ LS dan 103018’ BT – 109030’ BT dan mempergunakan 5 (lima) stasiun pengamatan dari 169 stasiun pengatan yang menjadi domain penelitian. Hasil penelitian menunjukkan bahwa ENSO memiliki pengaruh terhadap gelombang laut di perairan Laut Natuna, dengan nilai korelasi antara nilai SOI dengan nilai gelombang memperlihatkan hubungan dengan klasifikasi sangat lemah hingga cukup kuat dengan nilai korelasi tertinggi r = -0,41 pada stasiun pengamatan 27. Untuk nilai korelasi antara nilai ONI dengan nilai gelombang memperlihatkan korelasi yang lebih baik dengan klasifikasi lemah hingga kuat dengan nilai korelasi tertinggi r = -0,74 pada stasiun pengamatan 91. Gelombang tinggi di perairan Laut Natuna lebih cenderung terjadi pada waktu monsun barat / monsun Asia pada bulan Desember, Januari, dan Februari. Penelitian ini memberikan pemahaman yang lebih baik tentang hubungan antara ENSO dan gelombang laut di perairan Laut Natuna. Informasi ini berguna bagi pihak yang berkepentingan dalam mengambil keputusan terkait aktivitas di sekitar perairan Laut Natuna, seperti pelayaran dan kegiatan ekonomi maritim lainnya. The Natuna Sea is a strategic international shipping lane connecting East Asia and the Indian Ocean. To ensure security and safety in shipping lanes and maritime activities, clear and accurate information is needed about marine physical parameters, one of which is the condition of sea waves. This study aims to study the effect of El-Nino Southern Oscillation (ENSO) on sea waves in the Natuna Sea waters and to analyze the correlation value between ENSO values and sea waves in that area. This study uses ocean wave data (SWH and Hmax), Southern Oscillation Index (SOI) values, and Oceanic Niño Index (ONI) values obtained from the official website pages of each institution/institution. The study uses data spanning from 2012 to 2022, by taking data when the ENSO phenomenon occurred. The research location is located in the waters of the Natuna Sea with coordinate boundaries 2030' N - 8045' S and 103018' E - 109030' E and 5 (five) shelter stations of 169 control stations which are the research domain. The results showed that ENSO had an influence on sea waves in the Natuna Sea, with a correlation value between the SOI value and the value of the waves emitting a relationship with a very weak to moderately strong classification with the highest correlation value r = -0.41 at observation station 27. For the value the correlation between the ONI value and the wave value reveals a better correlation with a weak to strong classification with the highest correlation value r = -0.74 at observation station 91. High waves in the waters of the Natuna Sea are more likely to occur during the west monsun / the Asian monsoon in December, January and February. This research provides a better understanding of the relationship between ENSO and ocean waves in the Natuna Sea. This information is useful for interested parties in making decisions regarding activities around the waters of the Natuna Sea, such as cruise ships and other maritime economic activities.
Optimizing the Implementation of Public Service Principles in Environmental Management at the Bima City Environmental Agency Hendra, Hendra; Irfan, M.; Budiman, Arif; Rizkiani, Firliah; Ardyansah, Ady
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 9, No 1 (2025): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Januari)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v9i1.8166

Abstract

The effective implementation of public service principles is crucial in the sustainable management of environmental resources. The Environmental Agency (BLH) plays a strategic role in maintaining and improving environmental quality. This study aims to examine how public service principles are applied in environmental management by the Environmental Agency of Bima City, as well as the challenges and solutions encountered in its implementation. The research adopts a qualitative approach with a case study design, conducting interviews with BLH employees, stakeholders, and the local community. The findings indicate that although the BLH of Bima City has implemented public service principles such as accountability, transparency, and responsiveness, there are still challenges related to resources, inter-agency coordination, and public understanding. Therefore, to optimize public service in the environmental sector, it is necessary to enhance human resource capacity, improve inter-agency collaboration, and intensify public outreach on the importance of their role in environmental management.
Sessile Drop Method Prediction of Particleboard Mechanical Properties Pinem, Mekro Permana; Adiwinoto, Aldiansyah Rudy; Yusuf, Yusvardi; Satria, Dhimas; Dwianto, Dwianto; Sunardi, Sunardi; Hendra, Hendra; Kanani, Nufus; Demustila, Harly; Triwibowo, Dimas
METAL: Jurnal Sistem Mekanik dan Termal Vol. 8 No. 1 (2024): Jurnal Sistem Mekanik dan Termal (METAL)
Publisher : Department of Mechanical Engineering, Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/metal.8.1.6-13.2024

Abstract

Agriculture waste-based materials have considerable potential as wood-based particleboard alternatives. It has been produced abundantly from nature and considers an eco-friendly material. One of the enormous resources is the paddy by-product, rice straw (about 500 million tonnes per year worldwide). In this work, the mechanical properties of rice straw-based particleboard are predicted easily and quickly using the sessile drop method.  Rice straw was crushed into 2-5 mm diameter powder-like materials, and corn starch was used as the binder. The rice straw particleboard was formed under a hot press machine (5 MPa, 180°C and 120 minutes). Conventionally, the sample mechanical property was tested through Universal Testing Machine (UTM). Unfortunately, the process is costly and difficult to access. It is necessary to have a rapid and low-cost presumption of the mechanical particleboard properties toward more efficient manufacturing. This work proposes a simple sessile drop method to indicate particleboard mechanical properties. Multiple linear regression was performed to see the correlation between sessile drop and UTM testing. It was found statistically that the sessile drop method could be used as an early prediction of particleboard mechanical properties.
Faktor-Faktor Preferensi Muzaki dalam Menyalurkan Dana Zakat Melalui Baznas Kabupaten Garut Hendra, Hendra; Firdaus, Oktri Mohammad; Ijudin, Ijudin
Journal of Entrepreneurship and Strategic Management Vol. 3 No. 02 (2024): Journal Of Entrepeneurship and Strategic Management
Publisher : Program Pascasarjana Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jesm.v3i02.421

Abstract

Zakat merupakan instrumen zakat untuk mewujudkan ekonomi berkeadilan tidak berjalan sebagaimana mestinya dan pengumpulan zakat di lembaga-lembaga penghimpunan zakat tidak ideal instrumen zakat untuk mewujudkan ekonomi. Hal ini karena pengetahuan masyarakat tentang sumber-sumber yang harus dikeluarkan Zakat hanya terfokus pada sumber-sumber tradisional, meskipun hal ini. Kurangnya pengetahuan masyarakat tentang zakat mempengaruhi penghimpunan dana zakat di lembaga keluarga. Oleh karena itu diperlukan lembaga atau lembaga masyarakat untuk dapat membantu. Tidak dapat dipungkiri bahwa pemahaman masyarakat tentang konsep zakat kini telah berkembang dalam bentuk yang berjanji untuk membayar zakat, membayar zakat secara langsung tanpa perantara Amil menerima zakat (Mustahiq). diteruskan. Hal seperti ini masih berkembang di masyarakat. Pada dasarnya tidak dilarang untuk mengarahkan zakat kepada mustahiq, namun mengingat tujuan zakat yaitu upaya mengentaskan kemiskinan, maka tidak terpenuhi. Efek pendistribusian zakat tersebut hanya berumur pendek, sehingga tujuan utama zakat, mengubah mustahik menjadi muzakki, sulit tercapai. Oleh karena itu, penyaluran zakat melalui Amil sangat penting agar sejalan dengan visi dan misi zakat serta berhasil. Dalam hal ini Amil Zakat diangkat dan diangkat oleh penguasa atau pemerintah, sehingga tidak ada yang bisa menjadi Amil. Beberapa syarat Amil adalah Muslim, kedewasaan, kejujuran, amanah, pengetahuan Fiqh Zakat, dan kekuatan fisik dan mobilitas yang tinggi. Peluang zakat di Indonesia sangat besar. Arifin Purwanto, General Manager BAZNAS, mengatakan dalam siaran langsung IDN Times pada 15 Juni 2020, potensi Zakat sebesar Rp 330 triliun. Berdasarkan terlihat yang cukup signifikan dari tahun 2017 hingga tahun 2021. Akan tetapi, jika merujuk pada potensi yang ada, perolehan tersebut masih sangat jauh dari potensi pengumpulan zakat di Kabupaten Garut.
Positional Advantages, Consumer Preferences for Indonesian National Rice SPHP VS Local Rice, And Dynamic Marketing Capabilities on Marketing Performance : a Case Study on the West Kalimantan Provincial Government’s Cheap Food Movement Hendra, Hendra; Venebis, Venebis; Nurcholis, Lutfi
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i5.59658

Abstract

This mixed-method study investigates consumer choice between nationally subsidized rice (SPHP) and local rice in the West Kalimantan Cheap Food Movement (GPM) program. This study examines positional advantage and dynamic marketing ability. Quantitative findings indicate the price and availability advantages of SPHP rice. Qualitative data reveal consumer perceptions of the quality of local rice. This study concludes with implications for food security programs."This mixed-methods study rigorously investigates the intricate interplay between positional advantage, consumer choice dynamics concerning the Stabilisasi Harga Pangan dan Ketersediaan Pangan (SPHP) national rice program versus locally sourced rice, the role of dynamic marketing capability, and the resultant marketing performance within the specific socio-economic context of the Gerakan Pangan Murah (GPM) initiative implemented by the Food Security Agency of West Kalimantan Province. Employing a sequential explanatory design, the study first quantifies consumer perceptions of positional advantages and their rice preferences through a survey of 200 GPM participants, utilizing random sampling and analyzed via descriptive statistics and regression analysis. Subsequently, qualitative insights are gathered through in-depth interviews with 20 consumers and 5 program managers, selected via purposive sampling, and focus group discussions to deeply explore the underlying motivations behind consumer choices and the strategic deployment of dynamic marketing capabilities. The quantitative findings reveal a significant consumer perception of SPHP rice's positional advantage, particularly in terms of price and consistent availability. The qualitative data further elucidates that affordability and accessibility are primary drivers for SPHP rice preference, while also uncovering nuances related to local rice quality perceptions and marketing efforts. This research contributes to a more nuanced understanding of agricultural marketing strategies within the context of national food security programs, consumer behavior in developing economies, and the strategic importance of dynamic marketing capabilities in achieving program objectives. The findings offer practical implications for policymakers and marketing practitioners seeking to enhance the effectiveness and sustainability of food security initiatives
Co-Authors . Ishomuddin Abdi, Yudistira Abdul Haris Abdul Latief Arda Abdul Malik Abdurahman Abdurrahman Abduzzhohir, Yasir Achmad, Naila Adinda Adam, Eska Zuhriana Ade S. Anhar Adharani, Yana Adhi Wibowo Adi Kurniawan Yusup Adilansyah, Adilansyah Adiwinoto, Aldiansyah Rudy Adrian Hidayat, Adrian Adriani, Selvia Adrie Oktavio Afrida Afrida Agustina, Ervina Lunawati Agustinus Agustinus Agustinus Nugroho Ahmad Bahrudin Ahmad Sidik Ahmad Syamsu Rijal Ahmadin Ahmadin Akbar, Tri Nugroho Akhdan, Nabil Akmal, Ahmad Alannasir, wahyullah Alfaridzi, M. Wildan Alief Saputro Alipudin, Alipudin Amah Majidah Amalliah, Safirah Ambalegin, Ambalegin Aminudin, Muhammad Amran Amran Ananta, Aryoni Andika Nugraha Andri Nugraha Andy Andy ANGELINE, BELLA LISA Anggraeni, Rr Dian Anizar Indriani Anjani, Dea Annas, Firdaus Anugrah, fadli Apriadi, Muhammad Aprillia, Putri Ardiansyah, Nike ARDYANSAH, ADY Arfah, Arfah Arif Budiman Aris Iwansyah Aris Munandar Asih, Ia Asmiyunda, Asmiyunda Auriyani, Wika Atro Awaliyah, Shinta Awan, Awan Azhar Azhar Azhari, Ferian Baiduri Baiduri Bait, Jennifer Farihatul Bambang Karsono Bambang Susilo Bangun, Muhammad Raja Malem Bintang, Rismayanti Bokingo, Muhamad Fachri Boniran, Boniran Budiarto, Salsabila Putri Budiman, Muhammad Raihan Bunda Halang Chandra Satrya Chandra, Andriana Alnazhira Choirul Umam, Choirul Citra Dewi Dani, Admon Darius H Ananda Darmawan, Wahyu Dedi Suryadi Deni Deni Devilla, Rego Devina Reswandari Dewi Novina Sukapiring, Dewi Novina Dewi, Eti Livia Dewiyanti, Fatimah Dhimas Satria Diva Suryani, Amelia Dwi Ningrum, Laila Dwianto, Dwianto Dziki Zainal Arifin, Muhammad Ediantes, Ediantes Edy Susilo, Edy Efrianto Efrianto, Efrianto Emil Huriani Empung, Empung Endang Sri Wahyuningsih, Endang Sri Erick, Erick Erika Erika Erman Syarif Eva Daniati F, Jhosua Eward Fachry Abda El Rahman Fajri, M Fajrillah, Fajrillah Faridi Faridi Fatulloh, Yunus Febriantika, Febriantika febrina, widya Feerzet Achmad Ferawati Ferawati Firliah Rizkiani, Firliah Rizkiani Firmansyah Firmansyah Fitri Yanti WulanDini Fitriana Sarifah Flora Grace Putrianti Frida, Frida Gemilang Bayu Ragil Saputra Geovedi, Ferdinand Gobel, Anisa Syamsudin Hadi Gunawan, Hadi Hadi Sutopo Haerani Haerani Hakim, Muhammad Farizs HALWIYAH, HALWIYAH Hamdani, Deky Handoko, Susilo Hapsa Hapsa, Hapsa Harahap, Fatimah Hariati, Emy Harly Demustila Harmailis, Harmailis Harni Saragih, Tresya Siti Haryanto Haryanto Hasibuan, Widiyani Hastina, Nina Hatidja, St. Helnanur Helnanur Helnanur, Helnanur Hendri Herman Herlin Tundjung Setijaningsih, Herlin Tundjung Hermiyetti Hernadewita Hernawan, Eso Hernawan, Moch Arif Hery Winoto TJ Hidayanto, Hidayanto Hidayat, Asep Kurnia Hilda Anjarsari Hsb, Muthia Hafsari I Komang Astina I Made Jiwa Astika I Nyoman Sidi Astawa Ihlas, Ihlas Ijudin, Ijudin Ika Safitri Windiarti Ikhtiar Hatta Ilyas Lampe Imalia, Calaelma Logys Imam Al Falah Indra Gunawan Indra Laksmana Indra Mahdi Indra Setiawan Indri Hapsari Susilowati Indri Wahyuni Irwan Irwan Isahak, Marzuki Iskandar, Jonathan Steven Iskandar, Rhoma Islahuddin, Islahuddin Iwari Saputra, Rizki Izan Qomarats Jamaluddin Jamaluddin Jamilah, Sri Jarinah, Jarinah Jeanny Pragantha Jenni, Jenni Jingga, Trinovita Zuhara Johan Johan Jonathan Marcel Pasuan Jufri, Trizamsuar Julidah, Julidah Jumail, Jumail JUMARDI Junaidin, Junaidin Junita, Nilam Karisma, Annisa Dwi Kartawijaya, Sukarta Khan, Syarif Khaw, Brian Khozin, Khozin Kinanti Aulia Suhendra Kumalasari, Tety Kumbayoni, Intan Kurniawan, Muhammad Azis Kusnadi, Iwan Henri Kusnawan, Agus Laila Anum Lala, Lala Laurang, Linda Lestari, Yustiva LUKMAN, LUKMAN Lutfi Nurcholis M. Irfan Maddatuang Maddatuang Mahat, Hanifah Mahyeninda, Jannatul Maimuzar Maimuzar Malinda, Leni Mansur Mansur Mardiah Mardiah Maria Asumpta Evi Marlina Mariani Mariani marlissawaty, Fikky Matalapu, Irawan Maulana, Fikri Naufal Maulana, Hanif Maulana, Karina Meiyanti Mayana, Hendri Chandra Mei Indra Jayanti Meika, Ika Mekro Permana Pinem, Mekro Permana Meliana, Dita Melisa Melisa Melitina Tecoalu Meriana, Angelina Mirza Sutrisno Mochamad Arief Soendjoto Moh. Hidayat Muhammad Fahreza W Muhammad fauzan Muhammad Marzuki muhammad rizky, muhammad Muhammad Taufiq Muhammad Wahyu, Muhammad Munawar, Kalia Azzahra Mundzir Mundzir, Mundzir Muslim Muslim Naeli, Ayu Najmah, Siti Nasril, Nasril Nasrum, Muh. 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