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ANALISIS STRATEGI MARKETING TERHADAP MINAT KONSUMEN DALAM PENGGUNAAN JASA KEUANGAN POSPAY PADA PT POS INDONESIA (PERSERO) REGIONAL I SUMATERA
Dewi, Mutia Sari;
Aslami, Nuri
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 4 (2022): July 2022
Publisher : Transpublika Publisher
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DOI: 10.55047/transekonomika.v2i4.148
In determining the marketing strategy, we must be able to determine which consumers we can serve and meet their needs well and the company's way to convey their value to these consumers. This study aims to find out what marketing strategies are carried out by PT Pos Indonesia (Persero) Regional I Sumatra on consumer interest in using Pospay financial services. This research model uses an approach with observation and interview methods and involves 2 people. The results of this study are by providing information about products to the public, promotional activities through events, and also sponsorships, encouraging people to use pospay by introducing pospay services, the convenience provided by PT. Pos Indonesia to the public to use Pospay services, optimizing efforts in expanding the marketing target of Pospay products as well as another service of PT Pos Indonesia.
PERAN KEPEMIMPINAN DALAM MENGHADAPI FAKTOR-FAKTOR PENDORONG PERUBAHAN DI ERA REVOLUSI 4.0
Mawarni, Irma Septria;
Aslami, Nuri
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 5 (2022): September 2022
Publisher : Transpublika Publisher
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DOI: 10.55047/transekonomika.v2i5.169
The world, including one of Indonesia's countries, is currently facing the era of revolution 4.0. A person's success can be seen from the success of the industry that is being developed in this 4.0 era. The success that is owned by a person is also based on the leadership attitude possessed by an identity leader of the company. This study aims to analyze the role of leadership in dealing with the driving factors in the 4.0 revolution era. This type of article is written using qualitative research using literature studies. The literature study carried out in writing this article includes analysis and also studies related to books, articles, journals, or other relevant sources that are continuous with the title. The findings reveal that there are four leadership-type models in facing the 4.0 revolution, including Social Supers, or commitment to do good, Data-Driven Decisives, namely the decision-making process based on data, Disruption Drivers in the form of the courage to make decisions for the long term by considering trends that will occur in the future. Then Talent Champions, which is the process of developing talent or human resources that are ready to use and able to survive disruption.
PROSEDUR PELAPORAN IURAN UPAH TENAGA KERJA PADA PROGRAM JAMINAN SOSIAL TENAGA KERJA DI BPJS KETENAGAKERJAAN CABANG MEDAN BARAT
Ariq, Fathan;
Aslami, Nuri
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 5 (2022): September 2022
Publisher : Transpublika Publisher
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DOI: 10.55047/transekonomika.v2i5.245
This study aims to analyze the procedures for reporting labor wage contributions and elements of internal control on labor wage contributions so that the company's goals can be achieved. This type of research is descriptive qualitative research, using primary data and secondary data. Data collection is carried out through observation, interviews, and documentation. The data analysis used in this study is descriptive and uses relevant, accurate, and timely variables. The results showed that: a) BPJS Employment of West Medan Branch Office mentioned cash or cash receipts from its business income by reporting labor wage contributions. b) The reporting of labor wage contributions carried out by the BPJS Employment of West Medan Branch Office is good. BPJS Employment of West Medan Branch Office can divide the contribution report function into four functions, namely the administrative function, the financial function, the technology function, and information, and the marketing function. c) BPJS Employment of West Medan Branch Office carries out all incoming cash receipts, documents, or forms prepared based on the NPP and all contribution receipts either through current accounts or companies are directly deposited directly to the bank every day.
Pengaruh Pengembangan Sumber Daya Manusia Terhadap Kinerja Pegawai pada Bagian Dukungan Bisnis PT Sucofindo Cabang Medan
Weny Rivanka;
Nuri Aslami
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 2 No. 1 (2024): Februari : Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA
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DOI: 10.59059/jupiekes.v2i1.840
In life in the world of work there are bound to be things that contradict employees' performance of their work. Of course, there are still odd things found while working that do not immediately support the values of a job, with this, human resources have a very important role and need to be given serious attention. Employees or employees are human resources who are very vital in improving the performance or even progress of an organization. This research was conducted with the aim of finding out the extent of the influence of human resource development on employee performance in the business support section of PT Sucofindo Medan Branch. The results of research carried out in the business support section of PT Sucofindo Medan Branch, which used an interview method with office employees, the researchers obtained results, which turned out to be by all means and development of human resources in this office such as training, evaluating and improving performance makes human resources in this office better. By using qualitative methods through interview techniques with employees in the business support section of PT Sucofindo Medan Branch, it is hoped that the data received will be data that can be trusted and has good value. Apart from that, the researcher also refined it by looking for several references from previous studies so that the content of the results produced would be even better.
The Influence of Human Resource Development on Employee Performance in the Business Support Section of PT Sucofindo Medan Branch
Rivanka, Weny;
Aslami, Nuri
AMK : Abdi Masyarakat UIKA Vol. 3 No. 1 (2024): MARET
Publisher : Universitas Ibn Khaldun
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DOI: 10.32832/amk.v3i1.2164
In life in the world of work, there must be things that are contrary to the performance of employees in their work. Of course, there is still something strange when working that immediately does not support the values of a job, with human resources having a very important role and needs to be given serious attention. Employees or employees as human resources are very vital in improving the performance or even progress of an organization. This research was conducted to determine the extent of the influence of human resource development on employee performance in the business support section of PT Sucofindo Medan Branch. The results of research conducted in the business support section of PT Sucofindo Medan Branch where with the interview method to the office employees, the researcher got a result, which turned out by all means and development of human resources in this office such as training, evaluating and improving performance made human resources in this office better. By using qualitative methods through interview techniques with employees in the business support section of PT Sucofindo Medan Branch, it is expected that the data received will be reliable and have good value. In addition, researchers also improve by looking for several references from previous studies so that the results made will be even better content.
Pengaruh Pengaruh Komisi dan Bonus Terhadap Kinerja Agen Asuransi di PT Asuransi Takaful Keluarga Cabang Setia Budi Medan
lina, Mar;
Ramadhan, Muhammad;
Aslami, Nuri
Mimbar Kampus: Jurnal Pendidikan dan Agama Islam Vol 23 No 1 (2024): Mimbar Kampus: Jurnal Pendidikan dan Agama Islam
Publisher : Fakultas Tarbiyah IAI Nasional Laa Roiba
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DOI: 10.47467/mk.v23i1.3436
Penelitian ini bertujuan untuk mengetahui pengaruh Komisi dan Bonus Terhadap Kinerja Agen Asuransi di PT Asuransi Takaful Keluarga Cabang Setia Budi Medan. Penelitian ini menggunakan metode kuantitatif dengan analisis regresi linier berganda dan menggunakan program SPSS 24. Teknik pengumpulan data pada penelitian ini menggunakan kuesioner dengan metode skala likert serta sampel sebanyak 65 Agen di PT Asuransi Takaful Keluarga Cabang Setia Budi Medan (RO Al-Fatih Agency) yang telah bersertifikat AASI (Asosiasi Asuransi Syariah Indonesia). Hasil penelitian ini menunjukkan dari perhitungan R Square sebesar 0,568 atau sebesar 56,8%. Hal tersebut memperlihatkan bahwa kinerja agen dipengaruhi oleh kedua variabel komisi dan bonus sebesar 56,8% Sisanya sebesar 43,2% dipengaruhi variabel lain yang tidak disertakan di penelitian ini. Uji parsial (Uji t) pada penelitian ini juga menunjukkan bahwa variabel yang mempengaruhi kinerja agen asuransi di PT Asuransi Takaful Keluarga Cabang Setia Budi Medan adalah variabel komisi sebesar 3.883 (X1) dan variabel bonus sebesar 3.100 (X2). Dari hasil uji simultan (uji F) juga menunjukkan bahwa Komisi dan bonus berpengaruh secara simultan terhadap kinerja agen asuransi di PT Asuransi Takaful Keluarga Cabang Setia Budi Medan, dapat dilihat berdasarkan nilai signifikansi lebih kecil dari 0,05 yaitu 0,000<0,05 dan juga diperoleh nilai F hitung>F tabel yakni 40.803>3,15.
Analisis Efesiensi Strategi Manajemen Resiko Keuangan Terhadap Produk Asuransi Umum (Unit Syariah) Pada Pt Bumida Cabang Medan
Sri Ramadhani;
Nuri Aslami;
Ella Sri Wahyu Ningsih
Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen Vol. 3 No. 3 (2024): Juli : Inisiatif : Jurnal Ekonomi, Akuntansi dan Manajemen
Publisher : Universitas 45 Surabaya
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DOI: 10.30640/inisiatif.v3i3.2598
This research aims to determine the Efficiency Analysis of Financial Risk Management Strategies for General Insurance Products (Sharia Units) at PT Bumida Medan Branch. In this research the research approach used is qualitative descriptive. Data collection was carried out using literature studies, namely theoretical studies, references and literature. other scientific research, the data analysis technique used in this research uses the Miles and Huberman model. The results of this research are the underwriter's way of minimizing the risks often faced by PT BUMIDA Medan branch in the service activities provided is by ensuring the objects that must be insured, the benefits What can be obtained if the implementation of risk management is carried out well and effectively to prevent failure so that profits can be increased or at least the company's losses are not too large. The aim of financial management is to maximize profits or profits and minimize costs in order to obtain a maximum return on decisions, in explaining the company towards development and running the company, the obstacles in risk management are 1) candidate morale. 2) honesty of insurance company marketing.
Performance Quality Management in an Islamic Perspective: Literature Study and Responses of Economists
Aslami, Nuri
International Conference on Sciences Development and Technology The 2nd ICoSDTech 2022
Publisher : International Conference on Sciences Development and Technology
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One problem that arises in the management of sharia institutions is that the quality management model used is the same as the quality management of conventional institutions in general. Therefore we need innovation in quality management. Implementing Sharia quality management in Islamic institutions is expected to improve the performance and quality of institutions. This study aims to obtain a cycle of implementing a sharia-based performance quality management system, analyze research maps related to performance quality management in an Islamic perspective in Indonesia in a qualitatively descriptive manner in the last two years, and analyze the response of Islamic Economics academics to performance quality management in an Islamic perspective. Using qualitative research with content analysis and focus discussion groups with economists, 16 articles were published in journals from 2021 to 2022. This study found that the PDCA cycle was developed into eight steps for implementing performance quality management in an Islamic perspective with six orientations: worship orientation, internal process orientation, learning orientation, talent orientation, customer orientation, and wealth orientation.
Efficiency Analysis of Fur Shellfish Marketing Channels (AnaDara Antiquata) in the City of Tanjung Balai
Kinanti, Mentari;
Aslami, Nuri;
Marliyah, Marliyah
Journal of Management and Business Innovations Volume: 05, Number: 02, 2023
Publisher : Management Department Universitas Islam Negeri Sumatera Utara
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DOI: 10.30829/jombi.v5i02.19219
This research aims to find out what types of marketing channel patterns have been identified and to find out the level of efficiency of marketing channels that are more efficient in marketing feather shells (anadara antiquata) in Tanjung Balai City. The approach method in this research is a qualitative approach with descriptive research type. The data sources used are primary data obtained by interviews and direct observation and secondary data obtained from related documents. The location of this research was carried out in Tanjung Balai considering the large number of feather clam fishermen. The research results show that marketing channel I is efficient because the percentages are 2.85% and 1.92% and for channel II the percentage is 2.38% and for marketing channel III the percentage is 7.42%. If we look at the three existing marketing channels as a whole, marketing channel II is the most efficient with a percentage of 2.38% but can only be sold. Keywords: Analytics, Efficiency, Marketing Channels.
Pengaruh Keandalan, Ketanggapan Dan Empati Terhadap Kualitas Pelayanan Klinik Bidan Rezki Sinaga Kabupaten Deli Serdang
Chadisa Rizky Ananda;
Fauzi Arif Lubis;
Nuri Aslami
Student Scientific Creativity Journal Vol. 1 No. 6 (2023): November: Student Scientific Creativity Journal
Publisher : Pusat Riset dan Inovasi Nasional
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DOI: 10.55606/sscj-amik.v1i6.2310
This research aims to determine the clarity of influence, responsiveness and empathy on the quality of service at the Rezki Sinaga Midwife Clinic. Meanwhile, the research method used is a quantitative method. The population in this study were clinic patients. The number of samples known using the Slovin Formula is 99 respondents. Data collection techniques use questionnaires, documentation studies and observations. Data analysis techniques were analyzed using statistical tools using SPSS. The research results show that the Reliability Variable has a positive and significant effect on Service Quality with a sig value of 0.000 ˂ 0.05 and the t-count > t-table value, namely 19.999 ˃ 1.98525. The Responsiveness variable has a positive and significant effect on Service Quality with a sig value of 0.004 ˂ 0.05 and the t-count > t-table value, namely 2.922 ˃ 1.98525. The Empathy variable has a positive and significant effect on Service Quality with a sig value of 0.000 ˂ 0.05 and the t-count > t-table value, namely 2.254 ˃ 1.98525. The results simultaneously show that there is an influence of noise, responsiveness and empathy which together influence the quality of service, the calculated f value is 261.939 ˃ f-table 2.70 and the Sig value is 0.000 ˂ 0.05. It is recommended for future researchers to involve a larger sample, expand the scope of research, apart from the variables that have been studied, which can also influence service quality.