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THE INFLUENCE OF PRODUCT VARIATIONS ON PURCHASING DECISIONS WITH CELEBRITY ENDORSER AS A MODERATING VARIABLE Kalalo, Rieneke Ryke; Amri, Andi; Tawil, Muhammad Risal; Suseno, Bambang; Akhmad, Noor
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14732

Abstract

ABSTRACT This research is a quantitative study with an explanatory approach. The data used are primary data that researchers obtained from users of shopee, tikthok shop, and facebook marketplaces spread throughout Indonesia. The data was collected in the form of a questionnaire from 24 questions from 300 users of shopee, tiktokshop, and the Facebook marketplace mentioned above. The data were analyzed using the smart PLS 4.0 analysis tool. The result in this article show shows that the first and second hypotheses used in this article can be proven and accepted. This is because the P-Values are positive and below the significance level of 0.05, namely 0.021. This is because the more product variations make buyers more interested in making purchasing decisions, the less easily bored, and so on which make purchasing decisions even greater. In the next row, the results answer the second hypothesis where the Celebrity Endorser variable can strengthen the influence of the Product Variation variable on Purchasing Decisions. This is because the same thing is the P-Values that are positive and below the significance level of 0.05, which is 0.000, which is smaller than direct testing of 0.021. Thus it can be concluded that the first and second hypotheses in this article can be accepted and proven. Keywords: Fear of Missing Out, Price Perception, Social Media Promotions, Consumer Satisfaction and Purchase Decision
Financial Performance Improvement Influenced By Good Corporate Governance Through Company Value Rika Lidyah; Muhamad Risal Tawil; Siti Aisyah; Hardiansyah, Hardiansyah; Wirman, Wirman
Indonesian Journal of Islamic Jurisprudence, Economic and Legal Theory Vol. 3 No. 2 (2025)
Publisher : Sharia Journal and Education Center Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62976/ijijel.v3i2.1082

Abstract

This research is a quantitative study with an explanatory approach, namely an approach that generates hypotheses based on hypotheses in previous studies. The data used in this study are primary data that researchers obtained from 300 Sinarmas employees spread throughout Indonesia. The data obtained were collected and analyzed using the smart PLS 4.0 analysis tool. The result in this article show that the Good Corporate Governance variable can have a positive relationship direction and a significant influence on Company Performance. The results of the third table above show that the better the Good Corporate Governance owned by a company can increase employee welfare, improve the company's financial stability, and ultimately improve Company Performance. These results are because the company's P-Values ​​value is below the significance level of 0.05, which is 0.000. In the next column, the P-Values ​​value in this article can also be said to be proven because the same thing is that the P-Values ​​value is below the significance level of 0.05, which is 0.000 smaller than direct testing. Thus, it can be concluded that the Company Value variable can moderate the influence of the Good Corporate Governance variable on Company Performance.
The Influence of Work Environment on Employee Performance with Digital Literacy as a Moderating Variable Deewar Mahesa; Apriani Riyanti; Fransiska Ekobelawati; Muhamad Risal Tawil; Ridwan, Ridwan
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.3847

Abstract

This study investigates the relationship between Work Environment and Employee Performance, and examines the role of Digital Literacy as a moderating variable in this relationship. Employee performance is a vital indicator of organizational success. The quality of the work environment is believed to be a major predictor of performance, but the effectiveness of the work environment in the digital era is highly dependent on employees' ability to utilize technology. This study specifically aims to determine whether Digital Literacy strengthens or weakens the influence of the work environment on performance. The research method used is quantitative with a survey design. The population of this study is permanent employees in the creative industry sector in Bandung City, with a sample of 150 respondents selected through a purposive sampling technique. Data were collected using a validated and tested questionnaire for reliability, measuring variables of Work Environment (physical and non-physical), Employee Performance, and Digital Literacy. Data analysis was performed using EViews 12 software, through the stages of Multiple Linear Regression analysis and Moderated Regression Analysis (MRA) by estimating the interaction model. Classical assumption tests, including heteroscedasticity and multicollinearity tests, were also conducted using EViews to ensure the validity of the regression model. The results showed that the Work Environment has a positive and significant influence on Employee Performance. Crucial findings from the MRA analysis using EViews prove that Digital Literacy significantly moderates the relationship (significant interaction variable coefficient). The moderation that occurs is strengthening (strengthening effect), which indicates that the higher the level of digital literacy possessed by employees, the greater the contribution of a positive work environment to improving their performance. The managerial implication of this study is the need for synergy between work facility improvement policies (Work Environment) and technology utilization competency improvement programs (Digital Literacy) to achieve optimal Employee Performance. Keywords: Work Environment, Employee Performance, Digital Literacy, Moderated Regression (MRA), EViews.
Analisis Penilaian Kesehatan Pada Bank Umum di Indonesia Hugo Prasetyo Winotoatmojo; Muhamad Risal Tawil; Diana Anggraini Kusumawati; Made Susilawati; Hartono
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 3 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i3.7490

Abstract

                The purpose of this study is to analyze and determine the health assessment of commercial banks in Indonesia. This study uses a qualitative approach with a literature study research design. This study uses a literature review type of various sources of reading articles, books, journals, and publications related to the health assessment of commercial banks, the legal basis of commercial banks, and RGEC. The findings in this study are that the health assessment of commercial banks is based on the Financial Services Authority Regulation (POJK) Number 4 / PJOK.03 / 2016 concerning the Health Assessment of Commercial Banks. Then the method used in the health assessment of commercial banks is the Risk-Based Bank Rating (RBBR) method, which includes Risk Profile, Good Corporate Governance, Earnings, and Capital (RGEC). The health assessment of commercial banks can also be classified into four levels of health, including PK-1 (Healthy / Very good), PK-2 (Quite Healthy / Good), PK-3 (Less Healthy), PK-4 (Unhealthy).
Co-Authors Abd. Jalil M. Abdul Halim Abdul Malik Abdurrahman Sadikin Adi Soeprapto Adiaksa, Baso Witman Adrian Polim Afni Yeni Afrizal Zein Agung Supriyadi Agustian Zen Ahmad Amiruddin Ahmad Mokan Ahmad Salabi Ahmatang Ahmatang Ainil Mardiah Ajeng Andriani Hapsari, Ajeng Andriani Akhmad Ramli Akhmad, Noor Akmal Umar Akmal Umar Aleksander Sakalessy Alfa Santoso Budiwidjojo Putra Alfiraza, Ery Nourika Ali, Helmi Ali, St. Aminah Alimin, Erina Amri, Andi Andi Amri Andriya Risdwiyanto Anita Anita Ansar Ansar Anwar, M. Ardianto, Riski Eko Arief, Ilham Arvida Bar Asdi ASHADI, FIRMAN Asmita Wulansari Dg. Liwang Asri Ady Bakri Atikah Dewi Utami Baharuddin Baharuddin Baharuddin Baharuddin Bambang Suseno Basuki Winarno, Basuki Bayu Purbha Sakti Bian Raharjo, Itot Buamonabot, Irfandi Budi Sulistiyo Nugroho Budiono, Martha Cahyadi Supyansuri Clara NM. Rotinsulu Damayanti, Yusnika Dedi Wahyudi Deewar Mahesa Dendy K. Pramudito Deni Gunawan Desi Ulpa Anggraini, Desi Ulpa Dewi Parwati Dewi, Chitra Dheri Febiyani Lestari Diah Astuti, Enny Diana Anggraini Kusumawati Diana Anggraini Kusumawati Diawati, Prety Diki Prayugo Wibowo Dikky Mooy Dikky Mooy Dinesh Basti Farani Dwi Asa Verano Dwi Irnawati Dyah Handayani Dewi Eko Susanto Emi Yulia Siska Endarwati, Esti Tri Erika Erika Erina Alimin Esi Sriyanti Esti Tri Endarwati Eulis Sri Rosyidatul Badriyyah Eva Yuniarti Utami Eva Yuniarti Utami Evi Gusliana Evi Sirait Fadli, Khalikul Fahamsya, Arifina Fatimah Malini Lubis Fatkhuri Fatkhuri Fauzan, Tribowo Rachmat Fedianty Augustinah Fitriyatul Bilgies, Ana Frans Sudirjo Frans Sudirjo Fransiska Ekobelawati Ganoko, Marwan Ahmad Giatika Chrisnawati Halimatussa'diah, Halimatussa'diah Hamzah, Abd Natsir Harahap, Subur Harahap, Subur Hardiansyah Hardianty, Sri Haribowo, Rio Hartono Hartono Hartono Hartono Hasmirati Hasmirati Hasmirati Helmi Ali Helson Hamid Hendrik ES Samosir Heri Fitriadi Hermawan Hermawan Hermawan Hermawan Hermila A Hisarma Saragih Hondor Saragih Hosaini, Hosaini Hugo Prasetyo Winotoatmojo Hugo Prasetyo Winotoatmojo I Wayan Aditya Tariana Ichwan Rahmanu Widjaja Ifadhila, Ifadhila Imanirubiarko, Sabda Islami, Nurul Ariffaeni Itot Bian Raharjo Jeffri Wuisan Lontaan Gumerung Jenny Nancy Kaligis Joulanda A. M. Rawis Judijanto, Loso Jusatria Kalalo, Rieneke Ryke Kamaruddin, Ilham Karyono Karyono Karyono Karyono Kasmara, Dwi Pratiwi Khairunnisa Khairunnisa Khairunnisa Khairunnisa Khrisna Agung Cendekiawan Kraugusteeliana Kraugusteeliana Kristina Sujila Kurniawaty Kurniawaty Kushariyadi , Kushariyadi Kushariyadi Kushariyadi Kusnadi, Iwan Henri Kusnanto Darmawan Kusuma Aghdi Rahwana Kuswinton Lazuardy Alief lenda Lumentah Leo Nardo Setia Budi Djojo Lianti Lianti LIANTI, LIANTI LISTIANA SRI MULATSIH Listiana Sri Mulatsih Lucky, Muhammad Lukiyanto, Kukuh Machin Machin Machin, Machin Made Susilawati Made Susilawati Mahendika, Devin Manullang, Rizal R. Martha Budiono Mattalatta Mattalatta Mattalatta Mattalatta, Mattalatta MAURITZ PANDAPOTAN MARPAUNG Meillisa Carlen Mainassy Melati Dama Melinda Melinda Melinda Melinda Mila Diana Sari Mila Diana Sari, Mila Diana Misbah, Sitti Rachmi Moch Arif Hernawan Moh Gifari Sono Mohammad Rizky Yahya Mohzana Muarif Leo Muhammad Amsal Nasution Muhammad Fatkhurohman Albashori Muhammad Irsyad Elfin Mujtaba Muhammad Lucky Muhammad Lukman Hakim Muhammad Prasha Risfi Silitonga Muhammad Subandi Muhammad Syafri Muhammad Taufik Rusydi Muhammad Yusuf Muhammad Yusuf Musfirah Musfirah Musiana, Musiana Musran Munizu Mustafa, Fahrina Mustamin, Rini Naim, Sidrotun Nasution, Annio Indah Lestari Nawiyah Nawiyah Nenden Hendayani Nersiwad Ngurah Pandji Mertha Agung Durya Nina Triolita Ningsih, Warti Niska Salsiani Sinta Noor Akhmad Nooraisyah Nugraha, Fredi Ari Nugroho Djati Satmoko Nugroho, Budi Sulistiyo Nur Alam Nur Asmah, Nur Nur Sitti Khumairoh Nurul Ariffaeni Islami Octaviani, Reni Dian Octaviani, Reni Dian P, Nur Triningtias Pannyiwi, Rahmat Putri, Noviyanti Rahardjo Putri, Safridha Kemala Putrie, Rena Augia Rahagia, Rasi Rahmat, Rezqiqah Aulia Ramli, Akhmad Rasty Yulia Ratnawita Ratnawita Rena Augia Putrie Renaldi, Vikky Rensi Suryanti Ridho Muhammad Ridwan, Ridwan Rieneke Ryke Kalalo Rieneke Ryke Kalalo Riesna Apramilda Rika Lidyah Rini Nuraini, Rini Riski Eko Ardianto Ristati Ristati Ristati, Ristati Riyanti, Apriani Rizal R. Manullang Rongre, Yohanis Roza, Nelli Ruagadi, Henry A. Rumaolat, Wiwi S.Pettalongi, Sagaf Saipul Al Sukri Samosir, Hendrik ES Sandi Setiadi Saraswati, Dika Sardi Anto Sari, Chitra Indah Sari, Efti Novita Saryanto Saryanto Setiadi, Sandi Setyo, Tri Setyowulan, Endang Sarwiningsih Sipayung, Baren Sirait, Evi Siska, Emi Yulia Siti Aisyah Siti Nuryani, Siti Solkhah Mufrikhah Stellamaris Metekohy Sudirman Pabokori Sunarni Sunarni Sunarni Sunarni Surya, Sara Suryanti, Rensi Suseno Hendratmoko Susi Susanti Sutama Wisnu Dyatmika suwarsito suwarsito Syafrullah, Haidir Syamsul Syamsul T, Taryana Tahapary, Grace Hobertina Tanti Widia Nurdiani Tarigan, Nanarita Taryana Taryana, Taryana Taufik, Deni Ahmad Teguh Setiawan Wibowo Teguh Setiawan Wibowo Teheni, Muhammad Tasjidin Thahrim, Muhammad Tiryono Ruby Titin Titin Titin Titin, Titin Toalu, Apdiyani Treasa, Adisty Dwi Tri Setyo Turyandi, Itto Tuti Sulastri Umi Rahmawati Umi Rahmawati Universitas Nurul Hasanah Kutacane, Siska Putri Usmar Usmar, Usmar Utami, Eva Yuniarti Vikky Renaldi Vivid Violin Warkianto Widjaja Wati, Yenny Wendy Wendy Wendy Wibowo, Teguh Setiawan Wicaksono, Rizky Rahadian Wilanda, Alifah Wilda Fatmala Wirman, Wirman Wisnu Dyatmika, Sutama WULANDARI Wulandari Wulandari Yoesoep Edhie Rachmad Zaenal Zaenal, Zaenal Zainuddin, Zainuddin Zulkifli Z Zulkifli Zulkifli