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All Journal Jurnal Manajemen Teknologi Paduraksa : Jurnal Teknik Sipil Universitas Warmadewa JURNAL RELASI STIE MANDALA JEMBER JURNAL PENDIDIKAN TAMBUSAI International Journal of Elementary Education Journal on Education Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Akuntabilitas: Jurnal Ilmiah Ilmu-Ilmu Ekonomi Education and Human Development Journal Jurnal Pendidikan dan Konseling Ideas: Jurnal Pendidikan, Sosial dan Budaya Ekombis: Jurnal Fakultas Ekonomi Jurnal Ilmiah Edunomika (JIE) Jurnal Industri Kreatif dan Kewirausahaan EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) TIN: TERAPAN INFORMATIKA NUSANTARA Jurnal Ilmiah Vastuwidya Jurnal Ilmiah Satyagraha Jurnal Pengabdian kepada Masyarakat Nusantara Airlangga Journal of Innovation Management JPM: JURNAL PENGABDIAN MASYARAKAT Sustainable Environmental and Optimizing Industry Journal ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Jurnal Simki Pedagogia Journal of Social Responsibility Projects by Higher Education Forum ARRUS Journal of Social Sciences and Humanities JURNAL BARUNA HORIZON Bulletin of Multi-Disciplinary Science and Applied Technology Bureaucracy Journal : Indonesia Journal of Law and Social-Political Governance Journal of Social Science Studies (JOS3) Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Journal of Trends Economics and Accounting Research Edu Society: Jurnal Pendidikan, Ilmu Sosial dan Pengabdian Kepada Masyarakat CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Ngejha Nuras : Jurnal Pengabdian Kepada Masyarakat Innovative: Journal Of Social Science Research Jurnal Bisnis Kolega Madani: Multidisciplinary Scientific Journal Jurnal Pengabdian Ibnu Sina Realible Accounting Journal Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka Relasi : Jurnal Ekonomi Sepakat : Sesi Pengabdian Kepada Masyarakat YOS SOEDARSO ECONOMICS JOURNAL Jurnal Pengabdian Sosial Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Investasi Islam Paramacitra : Jurnal Pengabdian Masyarakat Journal of Islamic economics Perspectives (JIEP) Masyarakat Mandiri: Jurnal Pengabdian Dan Pembangunan Lokal Journal of Community Service Prosiding Pengabdian Ekonomi dan Keuangan Syariah Currency Journal of Management and Economics Research Jurnal Pengabdian Masyarakat Wadah Publikasi Cendekia Bulletin of Science, Technology and Society Jurnal Pengabdian Masyarakat (Z-COVIS) NALA : Jurnal Pendidikan, Penelitian, dan Pengabdian Masyarakat Jurnal Simki Economic Jurnal Simki Pedagogia
Rahayu Mardikaningsih
Universitas Sunan Giri Surabaya
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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Visual Merchandising dan Motivasi Hedonik terhadap Pembelian Impulsif Tri Seno Anjanarko; Rahayu Mardikaningsih
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 3 No 3 (2022): February 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v3i3.1313

Abstract

People's culture that is more consumptive has resulted in high impulsive purchases. With this phenomenon, store managers are expected to be able to take advantage of consumer behavior. Impulsive buying can occur because of the appeal that stores provide as visual merchandising. The store manager will be required to make the store look attractive. In addition, the presence of hedonic motivation is also able to increase impulse buying. This study aims to determine the role of visual merchandising and hedonic motifs on impulsive purchases at a shopping center in Surabaya. This study spread 200 questionnaires with a response rate of 65.5% so that the data processed were 131 questionnaires. The research data will be tested with multiple linear regression with SPSS software. The results of the analysis show that visual merchandising plays a significant role in impulse buying. Impulsive buying is also significantly influenced by hedonic motivation. The two independent variables of the study provide a significant role in impulsive buying together
Pelatihan Belanja Online dan Jasa Antar Langsung Pada Pedagang Pasar Tradisional di Pasar Wadung Asri Sidoarjo Ella Anastasya Sinambela; Rahayu Mardikaningsih
JPM: Jurnal Pengabdian Masyarakat Vol. 2 No. 3 (2022): Maret 2022
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jpm.v2i3.305

Abstract

Community service activities are carried out as a form of concern for others. Community service is carried out as a forum to provide assistance in the form of knowledge to the community. This activity indicates that the implementers of community service activities contribute to the progress of the nation. This community service activity was carried out by a lecturer at Sunan Giri University, Surabaya. This training was attended by 20 vegetable traders in Sidoarjo's Wadnung Asri Market. This activity is carried out to help traditional traders at the Wadung Asri Market, Sidoarjo. The implementation of community service activities is carried out for approximately 2 hours. The presentation and training was carried out so that traditional traders at the Wadung Asri market in Sidoarjo could provide delivery services to customers and shop online with the Whatsaap application. This is done so that traditional traders can keep up with technological developments that have been applied to the modern market. In this activity, materials such as plastic and rope are also provided to make safe packaging when providing direct delivery services to customers. In addition, this activity is also carried out to build good relations between the community and the community of Sunan Giri University Surabaya
Study on Education Level and Consequences of Licensing and In-terest in Making Small Business Licensing Rahayu Mardikaningsih; Samsul Arifin
Journal of Social Science Studies (JOS3) Vol 1, No 1 (2021): January 2021
Publisher : metromedia.education

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (206.466 KB)

Abstract

This correlation study involves three variables, namely education level, licensing consequences, and interest in making small business licensing because there are still many small-scale entrepreneurs who are reluctant to take care of business licensing even though the government has given it easy. This study involved 29 small businesses in a sub-district in Mojokerto district. The total number of small businesses that have permits is as much as the sample used so that the total sampling method is used. The data collection technique used a questionnaire with a six-scale Likert scale. Test the instrument with validity and reliability which is then tested for normality and linearity as well as hypothesis testing with product moment correlation analysis tools. The finding in this study is that there is a significant relationship between education level and interest in making small business licenses. The relationship between the two variables is quite strong. In addition, it was also found that there is a significant relationship between the consequences of licensing and interest in making small business licensing even though the relationship between the two is weak.
Business Survival: Competence of Micro, Small and Medium Enterprises Rahayu Mardikaningsih; Elok Imroatul Azizah; Natasya Nafa Putri; Muhammad Nur Alfan; Muhammad Mas Davit Herman Rudiansyah
Journal of Social Science Studies (JOS3) Vol 2, No 1 (2022): January 2022
Publisher : metromedia.education

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (198.659 KB)

Abstract

As a form of business that is able to survive during the financial crisis, Micro, Small and Medium Enterprises (MSMEs) have received the attention of all parties. In practice, MSME entrepreneurs have several obstacles other than capital. The large number of public interest in MSMEs creates competition for MSMEs that have similar business sectors. The low performance produced by MSMEs is due to the low quality of entrepreneurial competence. This research was conducted to determine the competencies required by MSMEs. The research method used in this research is descriptive qualitative. The sample of this research is 56 MSME entrepreneurs in the Tropodo village area, Waru sub-district, Sidoarjo district, East Java. The results of the study indicate that business actors already know their entrepreneurial competencies. Human relations competence is the most mastered competence and the lowest competence possessed is financial competence.
HARGA DAN KEBERAGAMAN PRODUK SERTA PENGARUHNYA TERHADAP LOYALITAS PELANGGAN RESTORAN Ella Anastasya Sinambela; Rahayu Mardikaningsih
Jurnal Ilmiah Satyagraha Vol 5, No 1 (2022)
Publisher : Universitas Mahendradatta Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47532/jis.v5i1.347

Abstract

Bisnis restoran adalah salah satu bisnis paling kompetitif di industri. Langkah strategis dari setiap restoran adalah menentukan variabel-variabel kompetitif mana yang dapat menarik pelanggan baru dan mempertahankan pelanggan yang sudah ada sangat penting untuk mengelola restoran yang sukses.  Beragam tawaran di industri restauran menyebabkan para pelaku berusaha mendapatkan loyalitas dari para pelanggannya. Penelitian ini bertujuan untuk menganalisis pengaruh harga dan keberagaman produk terhadap loyalitas pelanggan. Survei dilakukan terhadap 110 pelanggan dengan menggunakan teknik accidental sampling. Analisis regresi linier berganda menggunakan software SPSS 25 for Windows digunakan sebagai alat analisis dana olah data. Hasil penelitian menunjukkan bahwa harga dan keberagaman produk berpengаruh signifikаn terhаdаp loyalitas pelanggan secara parsial maupun secara simultan.
UPAYA MEMPERKUAT CITRA RAMAYANA DEPARTEMENT STORE MELALUI PROMOSI PENJUALAN DAN PERIKLANAN Didit Darmawan; Rahayu Mardikaningsih; Samsul Arifin; Mila Hariani
AKUNTABILITAS: Jurnal Ilmiah Ilmu-Ilmu Ekonomi Vol 11 No 1 (2019): Akuntabilitas: Jurnal Ilmiah Ilmu-Ilmu Ekonomi
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (300.508 KB) | DOI: 10.35457/akuntabilitas.v12i1.761

Abstract

A good corporate image can be formed through marketing communication that is right on target. Marketing communication consists of several elements such as advertising and sales promotions. With attractive sales promotions that are different from competitors and creative and unique advertisements using different themes to attract people's interest and to try what the company offers. This study aims to analyze and discuss the effect of salespromotions andadvertisements on the corporate image of the Ramayana Department Store. The sampling technique uses probability sampling method with a sample random sampling technique. The number of samples involved in this study were 100 respondents. Analysis analysis of collected data is processed through multiple linear regression analysis with SPSS 24.0 software. The results state that salespromotions and advertisements have a significant positive effect on corporate image.
Sebuah Penelitian Empiris tentang Hubungan Masa Kerja, Kualitas Sumber Daya Manusia dan Komitmen Organisasi Rahayu Mardikaningsih
AKUNTABILITAS: Jurnal Ilmiah Ilmu-Ilmu Ekonomi Vol 12 No 1 (2020): Akuntabilitas: Jurnal Ilmiah Ilmu-Ilmu Ekonomi
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (508.21 KB) | DOI: 10.35457/akuntabilitas.v13i1.1050

Abstract

The relationship between employees and organizations has long been a topic of further research. Working period is a form of the relationship between the two. The results of these relationships can be in the form of organizational commitment and human resource quality. The proposition assumes that the practice and development of human resources is oriented towards the balance of the two parties. To prove the proposition an empirical study was conducted involving three relevant variables, namely tenure, human resource quality and organizational commitment. This study aims to (1) find out the relationship between tenure and human resource quality; (2) to find out the relationship between tenure and organizational commitment; and (3) to determine the relationship between human resource quality and organizational commitment. The analysis tool uses correlation analysis through the SPSS program. The total population of 567 employees with executive positions. The study was conducted at BUMN in West Java. Researchers set a sample size of 60 people with random techniques. Conclusions from the results of this study, namely (1) employee tenure has a fairly strong relationship with human resource quality; (2) employee tenure has a strong enough relationship with organizational commitment; and (3) human resource quality has a strong enough relationship with organizational commitment.
Bakti Sosial dengan Pembagian Sembako Kepada Masyarakat Miskin di Kota Surabaya Rahayu Mardikaningsih; Ella Anastasya Sinambela; Didit Darmawan; Samsul Arifin; Arif Rachman Putra
Journal of Social Responsibility Projects by Higher Education Forum Vol 2 No 3 (2022): Maret 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (204.112 KB) | DOI: 10.47065/jrespro.v2i3.1425

Abstract

Community service activities during the COVID-19 pandemic were aimed at underprivileged communities in areas affected by this event. This service activity was carried out to help the community in the Sidotopo Wetan Village, Surabaya City in terms of basic needs in order to survive the Covid-19 pandemic. Social service activities are a form of embodiment of caring attitudes, helping each other. Social service activities are a form of nabusia nature that has sympathy and empathy. Social service is an activity that reflects a sense of caring for people in need and a desire to help alleviate their needs. One of them is by sharing basic needs which is a branch of social service as a community service activity. With this activity, we can forge a relationship between each other so that it will build intimacy between the community and the entire academic community of Sunan Giri University. The target of this basic food distribution activity is considered to have been achieved to relieve the people affected by the Covid-19 and those who cannot afford it in the hope of alleviating the community's needs
Studi tentang Variabel Kepemimpinan, Komitmen Organisasi dan Intensi Turnover Rahayu Mardikaningsih; Misbachul Munir
Journal of Trends Economics and Accounting Research Vol 2 No 1 (2021): September 2021
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.525 KB)

Abstract

Human resources are needed to support the continuity of the company, especially to achieve the goals and vision of the company. Leadership and commitment are needed by the company in order to lead to the vision that already exists and is developed. This study examines the effect of leadership and commitment on turnover intentions of employees in Surabaya. With the number of samples used is 70 respondents, the test to be carried out is using the validity test, reliability test, normality test and the analysis tool used is multiple linear regression analysis. The results obtained are that leadership affects turnover intentions. The better the leadership, the lower the turnover intention. Likewise, commitment has an effect on turnover intention. An employee must have a commitment to get good performance which will reduce turnover intention.
Pengaruh Gaya Hidup, Lokasi, dan Kelompok Acuan Terhadap Minat Kunjung Kembali Tujungan Plaza Surabaya Rahayu Mardikaningsih; Didit Darmawan
Journal of Trends Economics and Accounting Research Vol 2 No 2 (2021): December 2021
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (386.337 KB)

Abstract

Every big city has a shopping center as one of the economic activities carried out. In the city of Surabaya, there are various shopping centers that have various target visitors. Tunjungan Plaza Surabaya is the second largest shopping center in Indonesia which has many competitors in the city of Surabaya. For that it is important to always increase visitors every time. For this reason, it is necessary to know the factors that can influence the interest in revisiting, such as lifestyle, location, and reference groups. This study aims to determine the role of lifestyle, location, and reference group on interest in returning. The population of this study is Surabaya residents who visited Tunjungan Plaza Surabaya more than twice in the past 3 years. The sample used is 100 respondents. This study uses multiple linear regression. The results of the study show that lifestyle plays a significant role in the interest in returning to Tunjungan Plaza Surabaya. Furthermore, location also has a significant and positive impact on the revisiting to Tunjungan Plaza Surabaya. The reference group also has a significant impact on the revisiting to Tunjungan Plaza Surabaya
Co-Authors Abdul Hafidz Rosydi Fuady Abdul Rahman Adelia Rahayu, Misye Ainindia Wanti, Aulia Ainun Najih, Farihah Aka Romli, Rido'i Al Laisty, M. Dikhyah Alfiyah, Siti Alfiyani HD, Ajeng Ali, Stendy Aliyah, Nelud Darajaatul Allyana Infante Ana Arifiana Arianti, Andini Ika Arianto, Aji Arif Rachman Putra Arif Rachman Putra Arifiana, Ana Ayu, Halvinda Dyah Az-Zahra, Putri Syafa Bambang Santoso Baskoro, Bimmo Dwi Bayhaqi, Hasmi Nur Budi Handayani Budi Handayani Catur Rizky, Muchamad Chumairoh, Nailul Ulah Al Cici Cici Cilda Thesisa Ilmawan Dzinnur Dahar, Dahar Daraini, Nur Sa’adatut Darajaatul Aliyah, Nelud Darmawan, Didi Didit Darmawan Dirgantara, Febrian Dita Nurmalasari Djazilan, Sukron Djazilan, Syukron El-Yunusi, Muhammad Yusron El-Yunusi, Muhammmad Yusron Eli Masnawati Eli Retnowati Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Elmy Safira, Mirza Elok Imroatul Azizah Ernawati Ernawati Ernawati Ernawati Essa, Nabeela Ebrahem Evendi, Wakid Fadilah, Maulidia Ilham Fadillah Maghfiroh Fajarudin, Mochamad Fatkhan, Regita Amalia Fayola Issalillah Fayola Issalillah Febriana Widya Putri, Rafida Fitria, Elica Zuliatul Fitriyatus Sholichah, Laila Fitrotin Azizah, Fitrotin Fuady, Abdul Hafidz Rosydi Gautama, Elly Christanty Ghozali, Solchan Halizah, Siti Nur Hamzanwadi, Hamzanwadi Hariani , Mila Hariani, Mila Hasan, Laili Mas Ulliyah Ihsan, Muhammad Ilham Issalillah , Fayola Issalillah, Fayola Istiqomah, Mirabel Nabila Izyan, Ahmad Rafi Faisal Izzati Irawan, Alfiatul Jaatsiyah, Ananda Elsya Jahroni Jahroni Jahroni, Jahroni Jamil, Sabila Aisyah Karwati, Karwati Khan Khayru, Rafadi Khayru, Rafadi Khan Khotimah, Anik Khusnul Laila Badriyah Laili Mas Ulliyah Hasan Lulun Muthoharoh, Siti Machfud , Nailul Ulah Al Chumairoh Machfud, Nailul Ulah Al Chumairoh Mala, Asnal Mamesah, Devi Ariyanyi Mamesan, Devi Ariyanti Masfufah Masfufah Masfufah, Masfufah Masithoh, Nurul Mathius, Devy Natalia Ma’rifatul Mahbubah, Siti Melina Oktabian Alifani, Rizma MIFTAKHUL JANNAH Misbachul Munir Misbachul Munir Mochamad Irfan, Mochamad Mochammad Hasan Sidqi Mohammad Djaelani Mufaizah, Mufaizah Muhaimin, Muhammad Reza Muhammad Mas Davit Herman Rudiansyah Muhammad Nur Alfan Mujito Mujito Mujito, Mujito Nabila, Widelia Putri Nadia Asandimitra Haryono Nafiin, Muhammad Wihdatun Nafisah, Ainin Natasya Nafa Putri Naufal Al Farochi, Mohammad Nazla Rohma, Yonika Nazla Rohmah, Yonika Noor, Alpat Noviyanti, Derisma Vita Nur Fadhilah, Maulida Nur Istiqomah Nur Rofiuddin, Achmad Nurafini, Fira Nuraini, Reny Nurdiansah, Iszanul Dani Nurhasanah Nurhasanah Nurissyarifah, Nurissyarifah Nuriyah, Firda Nurmalasari, Dita Nurul Fitria Oluwatoyin, Folashade Parji , Parji Pramudya , Gitarani Priyatama, Sandra Purwaningsih, Ghoncang Novia Putri, Sakia Amanda Deviana Rachman Putra, Arif Raden Mohamad Herdian Bhakti Rafadi Khan Khayru Rahayu Mardikaningsih Rahayu, Ati Rahma, Alvina Rahmah, Khosiyah Ramadhan, Ahmad Muhammad Ramle, Nur Laila Binti Ratnawati, Iis Reny Nuraini Reny Nuraini Reny Nurani Retnowati, Eli Rizky, Muchamad Catur Rodiyah, Siti Kholidatur Rommy Hardyansah ROUDLOTUL JANNAH Sabrina, Salwa Safika S, Safika Safira, Mirza Elmy Safitri, Shinta Maulidia Salsabila, Unik Hanifah Salsabilah, Nadifa Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Sani, Rifda Arifa Saniatur, Asrida Sari, Putri Nur Laila Seno Anjanarko, Tri Setiawan Negara, Dharma Shofiyah, Roidatus Sidqi, Moch. Hasan Sinambela, Ella Anastasya Sirenden, Monita Tinting Siti Anisa Siti Helmyati Siti Kholidatur Rodiyah Siti Nur Haliza Siti Nur Halizah Siti Nur Halizah Siti Nur Halizah Siti Nur Halizah Siti Rochani, Siti Sudja’i Sudja’i Sudja’i, Sudja’i Sulani, Sulani Sulipah, Sulipah Surahmah Surjo Hadi Suwito Suwito Suwito Thaha, Amatillah Tri Seno Anjanarko Ustani, Titik Uswatun Chasanah Uswatun Chasanah Utami Puji Lestari Vatosoa Mendrika Vitrianingsih, Yeni Wardoyo , Dewie Trie Wijayanti Wibowo, Agung Satryo Wiyandarini, Gemarin Wulandari Wulandari Wulandari Yuliah, Yuliah Yuliastutik Yuliastutik, Yuliastutik