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Journal Of Communication Studies Linguistic, English Education and Art (LEEA) Journal Jurnal Teknovasi : Jurnal Teknik dan Inovasi Mesin Otomotif, Komputer, Industri dan Elektronika Mimbar Hukum - Fakultas Hukum Universitas Gadjah Mada LIMNOTEK - Perairan Darat Tropis di Indonesia Dinamisia: Jurnal Pengabdian Kepada Masyarakat Jurnal Analisis Bisnis Ekonomi JMM (Jurnal Masyarakat Mandiri) Hasanuddin Journal of Applied Business and Entrepreneurship Jurnal Informatika Universitas Pamulang PROSIDING KOMUNIKASI Prosiding Magister Ilmu Komunikasi Kiryoku: Jurnal Studi Kejepangan Indonesian Journal of Nursing Health Science J-MAS (Jurnal Manajemen dan Sains) Expose: Jurnal Ilmu Komunikasi Nun : Jurnal Studi Alquran dan Tafsir di Nusantara Jurnal Rekayasa Proses JURNAL KEPARIWISATAAN Tibuana : Journal of Applied Industrial Engineering Majalah Ekonomi Prosiding Seminar Nasional Sains dan Teknologi Terapan Insight : Jurnal Pemikiran dan Penelitian Psikologi Wacana: Jurnal Ilmiah Ilmu Komunikasi Jurnal Rekayasa Sipil Jurnal Surya Masyarakat JSiI (Jurnal Sistem Informasi) COMMED: Jurnal Komunikasi dan Media Jurnal Pengembangan Riset dan Observasi Teknik Informatika Journal of Educational Research and Evaluation International Journal of Community Service Learning Semiotika: Jurnal Komunikasi PRoMEDIA Jurnal Pendidikan Matematika dan Integrasinya JELTII (Journal of English Language Teaching and Islamic Integration) Journal of Agribusiness and Community Empowerment (JACE) Japanese Research on Linguistics, Literature, and Culture EQIEN - JURNAL EKONOMI DAN BISNIS JURIKOM (Jurnal Riset Komputer) IZDIHAR JURNAL AGRICA LISANIA: Journal of Arabic Education and Literature Jurnal Ilmu Kebidanan (Journal of Midwivery Science) FITOFARMAKA: Jurnal Ilmiah Farmasi Jurnal Pendidikan Fisika dan Teknologi Jurnal Kesehatan Islam : Islamic Health Journal JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Jurnal Ilmiah Administrasi Bisnis dan Inovasi Menara Perkebunan Jurnal Profetik Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Journal of Nonformal Education and Community Empowerment Prologia Koneksi Bioscientia Medicina : Journal of Biomedicine and Translational Research Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Journal of Local Government Issues Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) International Journal for Educational and Vocational Studies Bricolage : Jurnal Magister Ilmu Komunikasi Jurnal Audience Jurnal Manajemen Komunikasi JURNAL PUSTAKA KOMUNIKASI Communication Avant Garde Jurnal Muara Ilmu Ekonomi dan Bisnis Journal of Media and Communication Science (JcommSci) Bahastra: Jurnal Pendidikan Bahasa dan Sastra Indonesia Jurnal Membaca Bahasa dan Sastra Indonesia Advances in Food Science, Sustainable Agriculture and Agroindustrial Engineering (AFSSAAE) JGISE-Journal of Geospatial Information Science and Engineering KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Pioneer: Journal of Language and Literature Indonesian Journal of Tropical Aquatic Jurnal Riset Mahasiswa Dakwah dan Komunikasi (JRMDK) Coverage: Journal of Strategic Communication E-Link Journal REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Asian Journal of Science Education Widya Komunika: Jurnal Komunikasi Pendidikan Mutawatir : Jurnal Keilmuan Tafsir Hadith Widya Duta: Jurnal Ilmiah Ilmu Agama dan Ilmu Sosial Budaya Jurnal Patriot AGRISAINS: Jurnal Ilmiah Magister Agribisnis J-Litera; Jurnal Kajian Bahasa, Sastra dan Budaya Jepang Tarbiyah Al-Awlad: Jurnal Kependidikan Islam Tingkat Dasar Infotek : Jurnal Informatika dan Teknologi Psyche: Jurnal Psikologi Acta Diurna: Jurnal Ilmu Komunikasi Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) AL IQTISHOD: Jurnal Pemikiran dan Penelitian Ekonomi Islam Dinamika Kerajinan dan Batik : MAJALAH ILMIAH SALEE: Study of Applied Linguistics and English Education Teknika Qadauna: Jurnal Ilmiah Mahasiswa Hukum Keluarga Islam Jurnal Pewarta Indonesia Jurnal Kesehatan STIKes IMC Bintaro Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Jurnal Kepariwisataan Jurnal Manajemen Publik dan Kebijakan Publik (JMPKP) Jurnal Kompilasi Hukum Gunahumas Jurnal Pengabdian Masyarakat Indonesia ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Infinity Jurnal Matematika dan Aplikasinya (IJMA) Kulturistik : Jurnal Bahasa dan Budaya Qathrun Jurnal Keilmuan dan Pendidikan Islam Jurnal Abdimas Bina Bangsa Jurnal Bisnis Hospitaliti Linguistic Community Services Journal Jurnal Bahasa Jepang Taiyou Asean Journal of Science and Engineering (AJSE) Proceeding International Seminar of Islamic Studies Jurnal Warta Desa (JWD) Prosiding Konferensi Nasional PKM-CSR International Journal of Science and Society (IJSOC) Jurnal Pengabdian Kepada Masyarakat MAKARDHI Healthy Tadulako Journal (Jurnal Kesehatan Tadulako) JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Jurnal Agribis AKSARA: Jurnal Bahasa dan Sastra Tadayun: Jurnal Hukum Ekonomi Syariah Jurnal Akuntansi, Keuangan dan Teknologi Informasi Akuntansi Realita: Jurnal Penelitian dan Kebudayaan Islam Jurnal Signal Jurnal Kedokteran Komunitas (Journal of Community Medicine) Makara Human Behavior Studies in Asia Pharmaceutical Sciences and Research (PSR) Indonesia Law Review (ILREV) Jurnal Komunikasi Global Deliberatio : Jurnal Mahasiswa Komunikasi Mediator: Jurnal Komunikasi Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Lektur, Jurnal Ilmu Komunikasi Socius: Social Sciences Research Journal Jurnal Bisnis dan Komunikasi Digital Jurnal Ilmiah Mahasiswa Fakultas Tarbiyah dan Keguruan UIN Ar-Raniry Kiwari Journal Of Digital Communication Science Journal of Technology and System Information INTERACTION Communication Studies Journal CONVERSE Journal Communication Science Jurnal Ilmiah Mahasiswa Komunikasi Jurnal Kawistara Jurnal Ekonomi, Manajemen, Akuntansi Komunikatif : Jurnal Ilmiah Komunikasi Dinamika Kerajinan dan Batik: Majalah Ilmiah
Hanny Hafiar
Program Studi Hubungan Masyarakat, Fakultas Ilmu Komunikasi, Universitas Padjadjaran
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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PREFERENSI FOLLOWERS TERHADAP JENIS POSTINGAN AKUN INSTAGRAM @SUKABASKET_ID Subagyo, Razaqa; Hafiar, Hanny; Syuderajat, Fajar
Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Vol. 9 No. 1 (2024): EDISI JANUARI
Publisher : Laboratorium Ilmu Komunikasi Fisip UHO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52423/jikuho.v9i1.116

Abstract

Sukabasket_id merupakan salah satu fanpage olahraga basket terbesar di Instagram yang kini telah memiliki lebih dari 100 ribu followers. Followers dalam suatu akun tentunya memiliki preferensi berbeda mengenai jenis konten yang disukainya. Penelitian ini bertujuan untuk mengetahui bagaimana jumlah postingan perbulan, jenis postingan, preferensi followers terhadap jenis postingan berdasarkan engagement rate dalam akun @sukabasket_id, serta jumlah mention dan sentimen followers terhadap akun Instagram @sukabasket_id. Penelitian ini menggunakan metode deskriptif kuantitatif. Hasil penelitian menunjukkan bahwa akun Instagram @sukabasket_id mengunggah postingan dengan frekuensi yang bervariasi pada setiap bulannya. Dengan jumlah postingan sebanyak dua hingga tiga unggahan per hari, yang diunggah pada waktu pagi, sore, dan malam. Berdasarkan jenis postingan, ditemukan bahwa jenis postingan educational brand post memiliki tingkat frekuensi postingan paling rendah jika dibandingkan dengan jenis postingan emotional brand post dan personal brand post. Followers akun Instagram @sukabasket_id memiliki tingkat preferensi berdasarkan engagement rate tertinggi pada postingan berjenis emotional brand post diikuti oleh personal brand post serta jenis postingan dengan tingkat preferensi terendah, yaitu educational brand post. Menggunakan social media analytic tool Brand24, ditemukan mention kata kunci paling tinggi terjadi pada tanggal 13 April 2023 serta terendah pada tanggal 21 dan 22 April 2023. Didapatkan pula sentimen konsumen/audiens terhadap postingan yang memiliki mention kata kunci didominasi dengan sentimen positif, sedikit negatif, dan tidak ada sentimen netral. Diketahui bahwa postingan dengan sentimen negatif disebabkan oleh berbagai faktor seperti jenis emosi yang diekspresikan, kekuatan emosi tersebut, dan konteks penggunaannya
PENGELOLAAN AKTIVITAS AKUN MEDIA SOSIAL OLEH BAGIAN HUMAS PEMERINTAH SUMEDANG Izatturrahman, M. Hifzhan; Hafiar, Hanny; Nugraha, Aat Ruchiat
Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Vol. 8 No. 4 (2023): EDISI OKTOBER
Publisher : Laboratorium Ilmu Komunikasi Fisip UHO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52423/jikuho.v8i4.121

Abstract

Pengelolaan media sosial sangatlah penting dilakukan oleh para komunikator agar pesan yang dapat diterima dengan baik oleh audience-nya. Hubungan Masyarakat Sekretariat Daerah (Humas Setda) Sumedang memiliki masalah pada tahapan manage, di bagian quick reponses. Berdasarkan latar belakang tersebut, penelitian ini fokus menganalisis tahap share, optimize, manage dan engage dalam akun media sosial Facebook @humas Protokol Setda. Metodologi penelitian yang digunakan adalah metode deskriptif kualitatif menggunakan teori The Circular Model of SoMe yang dikembangkan oleh Luttrel. Hasil yang diperoleh pada tahap manage meliputi beberapa bagian, laporan bulanan, merespon komentar dan berinteraksi dengan publik. Namun belum konsisten dilakukan dan menggunakan pendekatan kepada publiknya dengan Bahasa Sunda. Sebaiknya pada tahap share untuk dapat tercipatanya komunikasi dua arah antara Humas Protokol Setda Sumedang dengan publik, di dalam setiap posting-an Facebook yang diberikan setiap komentar diharapkan dijawab sehingga dapat terciptanya komunikasi dua arah yang timbul balik dan baik
Digital Applications as Assistive Technology for Students with Disabilities Restianty, Ajani; Sumartias, Suwandi; Hadisiwi, Purwanti; Hafiar, Hanny
ASEAN Journal of Science and Engineering Vol 4, No 3 (2024): (ONLINE FIRST) AJSE: December 2024
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/ajse.v4i3.74413

Abstract

This research aims to develop and design the application of assistive technology to transform the lives of individuals with disabilities, providing them with the skills and tools they need to overcome barriers that previously prevented them from fully participating in society. This research focuses on developing digital applications as a technological support for media lecturers to use in learning for students with disabilities. The research method used in this research is Design Based Research, which consists of three main stages, namely needs assessment, design process, technology used, and making interactive prototypes. Current developments in assistive technology and disability research indicate a growing interest in using assistive technology to promote inclusive practices in the pursuit of knowledge. There is a focus on creating diverse and culturally adaptive learning environments that suit diverse needs and experiences and increasing awareness of society's challenges and prejudices when using assistive technology. Adopting digital apps as assistive technology is not only a huge step toward making educational settings more inclusive and accessible for students with disabilities but also provides a variety of capabilities to meet the different requirements of students, such as configurable displays, interactive and multisensory learning possibilities, and interaction with other assistive technology.
Formation of entrepreneurial values through communication in entrepreneurial interactions in coastal areas Subekti, Priyo; Bajari, Atwar; Sugiana, Dadang; Hafiar, Hanny
Manajemen Komunikasi Vol 8, No 2 (2024): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher Ed
Publisher : Faculty of Communication Sciences Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v8i2.53529

Abstract

This study examines how entrepreneurial values are fostered through interaction and communication between local and migrant entrepreneurs in coastal tourism areas. The study emphasizes the critical role of a shared understanding of these values, highlighting the need to promote local economic growth and develop a sustainable entrepreneurial ecosystem. Research objectives: This study aims to identify the factors that drive entrepreneurial values among local and migrant entrepreneurs in coastal tourism areas. Methods: A qualitative research approach was used, and data was collected through interviews and observations. The study focused on micro, small, and medium enterprises (MSMEs) operating in Pangandaran. The research shows that essential attributes of business success - such as grit, new ideas, and a willingness to stand on one’s own two feet - come from life experiences and the give-and-take within the community and culture. Both local entrepreneurs and travelers can use social connections and circles as tools for growth and support. At the heart of this discovery? These sociable traits are passed down through different groups, while language skills are spread across many places. Together, they create resilient people skilled in business and entrepreneurship. This Recommendation focuses on increasing collaboration between entrepreneurs through mentoring programs, workshops, and networking events to encourage the exchange of knowledge and experience. These initiatives are expected to increase innovation, competitiveness, and business sustainability in coastal tourism, strengthening the entrepreneurial ecosystem.
Accessibility to E-Commerce Websites for People with Disability in Indonesia Hafiar, Hanny; Lukman, Syauqy; Setianti, Yanti; Subekti, Priyo; Amin, Kholidil
Communicatus: Jurnal Ilmu komunikasi Vol 7, No 1 (2023): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v7i1.25406

Abstract

Using a website has become a primary method for delivering information, doing promotion, and marketing activities. E-commerce business people acknowledged the importance of developing a reliable website to reach the market through the internet, as part of e-service, especially in a country with a large market share like Indonesia. Unfortunately, not every e-commerce web designer is aware of the website accessibility criteria, the lack of awareness creates barriers for persons with disabilities to access e-commerce websites, as buyers and sellers. The accessibility gap of those website limits the ability of persons with disabilities to optimize the presence of e-commerce as an economic opportunity. We need to overcome the barriers to create an inclusive society in Indonesia. This paper aims to provide an overview of the accessibility of e-commerce websites in Indonesia, to find the common web accessibility issues, classified them comparatively into several tiers, type of issues, and then calculates the correlation of total issues with the number of visitors. This study analyzes 39 e-commerce websites. We evaluate based on Web Content Accessibility Guidelines (WCAG) 2.0, using an automated tool called "aXe". The study shows evidence of various accessibility issues of e-commerce websites in Indonesia, emphasizing the necessity of web designers to pay more attention to accessibility for users with disabilities. This study also provides several recommendations to website accessibility as part of e-service quality. 
PENGARUH SOCIAL MEDIA MARKETING ACTIVITIES TERHADAP BRAND EQUITY ITDRI DI TELKOM GROUP Almira, Sherica Rafa; Hafiar, Hanny; Prastowo, FX. Ari Agung
Jurnal Muara Ilmu Ekonomi dan Bisnis Vol. 7 No. 2 (2023): Jurnal Muara Ilmu Ekonomi dan Bisnis
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmieb.v7i2.26253

Abstract

Dalam menghadapi tantangan globalisasi ekonomi dan inovasi digital di Indonesia, Telkom Indonesia menunjuk Telkom Corporate University Center (TCUC) dalam mendirikan satuan tugas bernama Indonesia Telecommunication and Digital Research Institute (ITDRI) yang berfungsi sebagai research, innovation, and talent development hub bagi seluruh key partners salah satunya yaitu internal Telkom Group. Tim branding ITDRI bagian Brand and Communication (BnC) perlu membuat strategi Public Relations menggunakan salah satu tools Public Relations yaitu media sosial dengan model Brand Awareness (SMMA) dalam membangun dan meningkatkan Brand Equity ITDRI khususnya Brand Awareness dan Brand Image. Penelitian ini bertujuan untuk mengetahui dan mengukur seberapa besar pengaruh Brand Awareness (SMMA) media sosial ITDRI terhadap Brand Equity (Brand Awareness dan Brand Image) ITDRI di Telkom Group regional II dan III. Latar belakang peneliti memilih ITDRI Regional II dan III, dikarenakan aktivitas Marketing yang dilakukan dirasa belum maksimal. Penelitian ini menggunakan metode kuantitatif dengan jenis metode survei yang telah disebarkan menggunakan Google Form yang terdiri dari 185 sampel dan diolah menggunakan SPSS Ver. 27. Hasil penelitian membuktikan bahwa Brand Awareness (SMMA) ITDRI memberikan karyawan Telkom Group regional II dan III kesadaran akan keberadaan ITDRI, mengingat karakteristik dan logo, dan mengenali ciri-ciri ITDRI. Karyawan Telkom Group regional II dan III mampu mengingat kembali dan memiliki pengalaman yang positif terkait ITDRI. Dapat disimpulkan bahwa dalam teoritis dan praktis, Brand Awareness (SMMA) memiliki pengaruh terhadap Brand Equity (Brand Awareness dan Brand Image) ITDRI di Telkom Group regional II dan III.   In facing the challenges of economic globalization and digital innovation in Indonesia, Telkom Indonesia appointed the Telkom Corporate University Center (TCUC) to build a task force called the Indonesia Telecommunication and Digital Research Institute (ITDRI), which functions as a center for research, innovation and talent development for all major partners. one of which is internal to the Telkom Group. The ITDRI branding team in the Brand and Communication (BnC) section needs to create a Public Relations strategy using one of the Public Relations tools, namely social media with the Social Media Marketing Activity (SMMA) model in building and increasing ITDRI's Brand Equity, especially Brand Awareness and Brand Image. This study aims to determine and measure how much influence ITDRI's Social Media Marketing Activity (SMMA) has on ITDRI's Brand Equity (Brand Awareness and Brand Image) in Telkom Group regional II and III. The researcher's background in choosing ITDRI Regional II and III was because the marketing activities carried out were deemed not optimal. This study uses a quantitative survey method distributed using a Google Form consisting of 185 samples and processed using SPSS Ver. 27. The study results prove that ITDRI's Social Media Marketing Activity (SMMA) provides awareness to Telkom Group regional II and III employees of the existence of ITDRI, remembers the characteristics and logo, and recognizes ITDRI characteristics. Telkom Group regional II and III employees can recall and have positive experiences related to ITDRI. It can be concluded that theoretically and practically, Social Media Marketing Activity (SMMA) influences Brand Equity (Brand Awareness and Brand Image) ITDRI in Telkom Group regional II and III.
Bibliometric Analysis of Research Regarding Citarum River in Indonesia and Its Implication for Government Policy Endyana, Cipta; Hafiar, Hanny; Prastowo , Ari Agung; Fudholi, Ahmad; Amin, Kholidil
Journal of Local Government Issues Vol. 6 No. 2 (2023): September
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/logos.v6i2.24903

Abstract

Research mapping related to river revitalization has been carried out on areas experiencing severe pollution to provide a roadmap for knowledge and answers to a number of environmental issues surrounding rivers. Therefore, this study aims to map a number of research publications regarding the Citarum River, which is an important area for people in West Java. This river is currently the most polluted in Indonesia, which led to the implementation of the revitalization program initiated by the government known as "Citarum Harum". The bibliometric method was used in this research to determine annual trends, keywords, field grouping, and location. The results showed a fluctuating increase in the number of research publications on the Citarum River. Furthermore, the mapping results showed that topics, study groups, and locations related to this river were unevenly distributed. These findings indicated the need for coordination from the “Citarum Harum” program coordinator or government to develop a research roadmap and direct the researcher to examine topics and raise issues related to locations that are yet to be studied.    
Analisis Media Monitoring Terhadap Brand Air Mineral Le Minerale pada Bulan Maret-April 2024 Mazaya, Witiashila Sani; Hafiar, Hanny; Priyatna, Centurion Chandratama
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 2, No 2 (2024): September
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13722940

Abstract

Mineral water plays an important role in maintaining human health and life. It helps to keep the human body hydrated and maintain the function of organs, regulates body temperature, and helps in the process of digestion and absorption of nutrients. Le Minerale is present as bottled drinking water that is considered healthy and safe for consumption because it is BPA free. Furthermore, it also has quality and guaranteed quality content because it comes directly from mountain springs. This provides the consumer with a fresh, unique flavour characteristic, namely a sweet taste in the mineral water. The digital era, especially social media, which continues to grow rapidly, presents an increasingly complex challenge for Le Minerale. This encourages the need for efforts to conduct media monitoring to track and monitor positive sentiment, mentions, and reach on social media. The research method uses a descriptive qualitative netnography approach, utilising media monitoring analytical tools Brand24. The data collected by the Brand24 platform are derived from social media sources, including TikTok and Twitter.  
Abdi Dalem Keraton Yogyakarta in the perception of Generation Z Sari, Wulan Purnama; Bajari, Atwar; Hafiar, Hanny; Lestari, Puji
Jurnal Kajian Komunikasi Vol 11, No 1 (2023): June 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v11i1.44570

Abstract

Background: The Abdi Dalem Keraton Yogyakarta is a state apparatus that has dedicated his life to the Palace and has a role as an agent for preserving culture, especially Javanese culture. This is manifested in the way they communicate and also the way the Abdi Dalem dress. The actions taken by the Abdi Dalem reflect that they are living examples of Javanese culture, and it is their duty as agents to preserve it. Abdi Dalem is often perceived as being attached to something traditional or old-fashioned. Purpose: The research was conducted to analyze and describe the perceptions of Generation Z about the Royal Palace Servants of Yogyakarta. Generation Z was chosen because this generation is known as the digital generation and has main characteristics in terms of mastery over technology and information, making this generation very close to the digital world, and then how the digital generation perceives or sees Abdi Dalem, who are traditional and far from digitalism. Methods: This study uses a quantitative approach and survey methods. Data was collected using a questionnaire, with the response being Generation Z, who live in the Yogyakarta area. Conclusion: Based on the stages of forming perceptions starting from stimulation, organizing, interpreting-evaluating, storing, and recalling. The results of the study show that the formation of Generation Z’s perception of Abdi Dalem is limited to people who work at the Palace, the Yogyakarta Palace reminds Generation Z of Abdi Dalem but not Javanese culture. The language and clothing of the Abdi Dalem also do not stimulate the perceptions of Generation Z, nor do the media stimulate the formation of Generation Z’s perceptions. Implication: Generation Z’s perception of Abdi Dalem is minimal because the topic of Abdi Dalem is not the main topic, especially in their information search system on social media. This condition limits the actions and ways of communicating from Generation Z regarding Abdi Dalem.culture, and c) and to inform the young generation about local customs and culture.
Analisis Semiotik Charles Sanders Peirce Terhadap Logo Perusahaan Goto Indonesia Jaya, Raymond Clement; Aprilia, Adinda Putri; Ramdani, Adisti Citra; Aqila, Amyra Amalia; Rinendaputri, Alyssa Azka; Aulia, Karina; Amanda Putri, Tasha Suciati; Hafiar, Hanny
Journal of Digital Communication Science Vol. 2 No. 1 (2024): Journal of Digital Communication Science
Publisher : Universitas Indonesia Membangun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56956/jdcs.v2i1.238

Abstract

Logo adalah suatu gambar, simbol, atau lambang yang memiliki arti dan makna tertentu yang mewakili suatu perusahaan, organisasi, lembaga, ataupun produk. Setiap logo tentu memiliki filosofi, dasar, serta tujuan mengenai terbuatnya logo tersebut. Mengingat hal tersebut, GoTo atau Gojek dan Tokopedia sebagai ekosistem digital terbesar di Indonesia juga turut menciptakan logo yang menjadi identitas perusahaannya. Berdasarkan hal tersebut, penelitian ini ditujukan untuk mengenal dan mengetahui makna, tanda, maupun simbol-simbol sekaligus mengetahui makna ikon, indeks, dan simbol yang ditemukan dalam logo perusahaan GoTo. Melalui analisis semiotika, peneliti menggunakan metode kualitatif interpretatif dengan teori analisis dari Charles Sanders Pierce atau “Grand Theory” yang bersifat menyeluruh, deskripsi struktural dari semua penandaan. Hasilnya, logo GoTo memiliki bentuk abstrak dan konkret yang terdiri dari Picture Marks dan Typographic Logo. Logo GoTo menggunakan dua warna yang nyaman dan tegas untuk dilihat, yakni warna hijau dan hitam, dengan arti pertumbuhan dan kesan formal yang elegan. Dapat diinterpretasikan, bahwa logo GoTo menggambarkan persatuan antar dua perusahaan yakni Gojek dan Tokopedia yang mampu membentuk pemikiran persatuan antara perbedaan namun tetap bisa bekerjasama untuk mencapai tujuan yang baik.
Co-Authors . Gunawan . Gunawan . SISWANTO A H SARAGIH A Halim A.A. Ketut Agung Cahyawan W Aat Ruchiat Nugraha Abda Abda Abdul Hamid Abdul Muis Abimanyu, Ade Anom Acep Purnama, Acep Achmad Jazuli Achmad Noor Fatirul Achmad Zainudin Achmad, Novianty R. Adawiyah, Jihan Rizki Ade Kadarisman Adelina Hasyim Adi Prianto, Adi Aditya K. Karim Adzkia Kirana Dipa Adzkia Kirana Dipa Afra Mulya Alamsyah Agil Arif Nugraha, Agil Arif agus rahmat Agus Rahmat Agustina, Kristia Ahamed, Forbis Ahmad Fudholi Aini, Nurulita’ Aisyah, Novrisa Nu Akbar, Thoriq Nul Albina Tikupasang Alfian Romadhoni Alfiolita Widya Safitri Ali Djamhuri Ali Fahmi Allegra Gabriella Esther Almira, Sherica Rafa Alyssa Rasheedah Amalia Raharjo, Chiquitita Amaliah, St. Mukhlisahtul Amanda Putri, Tasha Suciati Amar Shiddiq Junaidi Amida Windari Fitria Amirul Fatihin, Amirul Amruddin Amruddin Andi W, Andi Andika Pakaradena Andreas Febrianto, Andreas Anggita Stovia Anisa L.K. Anisti, Anisti Anna Muawanah Annisa Rahmawati Annisa Yutha Anton Irawan Anuraga Jayanegara Anwar Sani Anwar, Adani Nurshadrina Aprilia, Adinda Putri Aprilliyani, Ega Aqila, Amyra Amalia Ari Agung Prastowo Ari Agung Prastowo, Ari Agung Ari Andriyani Arief Cholil Arief Syaichu Rohman, Arief Syaichu Arien Afriesta Aries Buana Arif Sofianto, Arif Arif, M. Ichwan Arifin Muslim Armilia Sari, Armilia Arsyafira, Nabilla Arya, Nyoman Ngurah Arya, Nyoman Ngurah Aryanti, Della Aryanti, Della Ashari, Muhammad Syahwal Asjari, Fachrudy Asmin Lubis Asmini Budiani Asmorowati, Rica Susy Astrid Eveline Athiutama, Ari Atwar Bajari Aulia, Karina Ayu Puspa Yurita Azlin Atika Putri Bachri, Aep Saeful Bahraeni Lajamani Bahrun Ali Murtopo Baiq Vira Safitri Bambang Riadi Bambang Suharno Barezki, Fisti Eliana Barlian, Tria Dara Bayu Arga Krisna Bella, arkita Vierza Benny Ranti Benny Ranti beny firman, beny Bertha Silvia Pratiwi, Bertha Silvia Bima Anjasmoro, Bima Binantoro, Patria Winahyu Brata, Muhammad Ibrahim Briliani Arfidhiya, Najmiya Budi Santosa Budi Santosa Budiana, Hery Bustanul Arifin C. Priyatna, Centurion Calista, Nadia Carolus Borromeus Rasrendra Centurion C. Priyatna Centurion C. Priyatna Centurion Chandratama Priyatna Centurion Chandratama Priyatna, Centurion Chandratama Centurion Chendy Priyatna Chairil Anwar Chandratama Priyatna, Centurion Chris D. Sembay, Chris D. Christiani, Monica Cindy Lidya Cipta Endyana Citra, Laras Wibawati Dadan Rohdiana Dadang H, Dadang Dadang Sugiana Dadiyono Amat Pawiro, Dadiyono Dais Iswanto Dally Rahman Damanhuri Daud Dandi Supriadi Darmawan Setiya Budi Darmawan, Jadmiko Darmawan, Jadmiko Darsono Darsono Dasrun Hidayat Dasrun Hidayat Davi Sofyan Deddy Mulyana Deden Dewantara ERIS Desi Febrianti Destina Kasriyati Desyta Ulfiana Detta Rahmawan Detta Rahmawan, Detta Detya Wiryany Devi Risma DEWI APRI ASTUTI Diah Fatma Sjoraida Diah Fatma Sjoraida Diah Sri Rejeki Dian Wardiana Sjuchro Diana Hardiny Diana Puspitasari Dianto, Ryan Dien Nur Chotimah Dimas Fahreza Purba DINI KURNIAWATI Dipa, Adzkia Kirana Diyono, Diyono Djabir Hamzah Djoko Legono Djoko Santoso Djufri - Doti Wahyuningsih Dwi Desilvani Dwi Masrina Dwi Ridho Aulianto Dwidjono Hadi Darwanto Edwin Rizal Edy Murdani Z Effendi, Mas'ud Efrida Efrida Efrin Umma Nassaluka Eka Abdi Eka Firmansyah Eka Widiyananto, Eka Eko Kurniawan Eko Kurniawan Eko Purnomo Eli Amaliyah Ely Triasih Rahayu Endang Uliyanti Engkus Kuswarno Erna Lestari Erna Umar Ernawati, Agustin Ertambang Nahartyo Erungan, Delano E. H. Ervina Indrayani Eryta Deka Wulan Agustin Ety Aryati, Ety Etyn Yunita Evendi Evendi Evi Adriani Evi Novianti Evi Novianti Evi Novianti Evi Tahapari, Evi Fadrul Fadrul Fajar Syuderajat Fajrianthi Fajrianthi Fakhri Zakaria Farhan Suherman Fasya Al Rahmah Fasya Maudia Fathia Iqbal, Najla Fathiya Nur Rahmi Fathullah . Fatimah Karim Fatma S, Diah Fauzi Febrianto Fauzia Aristalindra Fauzy Akmal Muslimin Febriansyah, Erwin Febrianti Asbaningsih, Febrianti Febrianti, Rita Febrianti, Tantri Fedi Faizar Pratama Feliza Zubair Feliza Zubair Filza Intan Mariezka Firda DIMAWARNITA Firda Firdaus Abdi Firsoni Firsoni, Firsoni Fisti Eliana Barezki Fithriyah Patriotika FX Ari Agung P FX. Ari Agung Prastowo Giani Levina Gilang Dwi Prasetiyo Gilang Gumelar Gita Dwi Karisma Guesa Maiwinda Gusdiansyah, Edo Hadiyana Sukandar, Hadiyana Hakim, Aji Zul Hakim, Rahayu Marini Hana Budi Prativi, Hana Budi Handoyo, Sri Hanifah, Karina Putri Hanna Herfina Hanna Herfina, Hanna HAPPY WIDIASTUTI Harahap, Abdul Anas Hardani, Shintia Nugrahini Wahyu Hardiansyah Hardianysah Hartati Hartati Hartati Hartati Hartati Soetjipto Haryo Tejo PRAKOSO Haryono Haryono Haryono Haryono Haryono, T. Hasnudi, Hasnudi Hecka Athaya Shabrina Helman Helman, Helman Heri Abijono Heri Widodo Herke Regitadika Herlina Agustin Heru Riyanto Budiana Heru Riyanto Budiana Heru Riyanto Budiana Heru Ryanto Heru Ryanto Budiana Hijriyatun Hijriyatun Hikmatud - Daroini, Hikmatud - Hilmi, Indah L. 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Hifzhan Izhary Siregar Jamhari Jamhari Jangkung Handoyo Mulyo Jatmiko, Eko Jauhari Jauhari Jaya, Raymond Clement Jayawarsa, A.A. Ketut Jenny Ratna Suminar Jenny Rizkiana Jessica Wandita Putri Jimi Narotama Mahameruaji Joko Pramono Joyo Winoto, Joyo Juhaeri’ah Juhaeri’ah Junaidi Sagir Kamaluddin Kasim Kandi, Nabila Raihan Khairiyah, Diah Khairunnisa, Silka Khalida Azki Maudina Khaswar Syamsu Kholidil Amin Kholil Kholil Kokom Komariah Komang Astiari Komang Gde Adikresna D Krisma Widi Wardani Kristian Adi, Kristian Kuntayuni Kuntayuni Kuraesin, Penti Dewi Kuraesin, Penti Dewi Kurnia Dwi Sari Utami Kurnia Dwi Tilasanti Kurniawan, Agnikafitriya Kusuma Nata, Agus Wisnu Lahade, Ruth Anggraeni Putri Lailatin Nuriyah Laily Fitriani Laksono Trisnantoro Latsmira, Lila Leni Marliani Lestari, Dini Tri Lestari, Nadia Ayu Rahma Lestari, Puji Levana, Azka Putri Lifia, Yoli Okta Lili Fajria Lilik Linawati Lilis Puspitasari Limilia, Putri Linawaty Linawaty Lisiard Dimara Liszulfah Roza Lukiati Komala Lukita Komala Erdinaya Lukmandono Lydia Ninan Lestario M Irfani ABDULLAH M, Sri Mega M. Fakhruriza Pradana, M. Fakhruriza M. Kamarea M. Sood M. Sood M.Pd S.T. S.Pd. I Gde Wawan Sudatha . M.Pd. Dra. Made Sulastri . Madania Fariha Shifa Made Darmiati Made Sri Satyawati Maemonah, Maemonah Maesaroh, Imas Magrifatul Zania Maharani MAHAMERUAJI, JIMI N. Mahaputra, I Ketut MAHYUMI RANTINA, MAHYUMI Maikel Tuturop Mailangkay, Adele B. L. Manuputty, Audrey MARATUS SHOLIHAH Marindra Firmansyah Mariyatni, Ni Putu Sri Marvian, Ananda Marwaningsih, Veronika Ririn Mas Dadang Enjat Munajat Mastar Asran Maudy Rizkiana Poedjadi mawadi, mawardi Mazaya, Witiashila Sani MEGA NURRIZALIA, MEGA Megga Ratnasari Pikoli Melianti, Riski Mellia Agustiyani Miranda Shafira Alamsyah Mirsa Umiyati Miryanti C, Miryanti Mohammad Rizky Afrillah Muammar Kadafi Muchammad Ichwan Arif Muhaimin Muhaimin Muhamad Yulio Horison, Muhamad Yulio Muhammad Agung Faisal muhammad Al fata ramadhan Muhammad Nur Hakim Muhibbuddin Muhibbuddin Mulyaningrum, Meilia Mulyanto Widodo Mustaji Mustaji Mustikawati, Sri Mega N. M. F. Amin Mubarok Nabilla, Syifa Nadia Uluhiyah Muhammad Najih, Muhammad Najmi, Arnesa Aynun Nani Mulyati Natashya, Merina Lydia Isabella Natasia, Sri R. Nengsih, Yanti Karmila Ni Ketut Ayu Juliasih Ni Ketut Wiwiek Agustina Ni Made Rai Juniariani Ni Made Sila Ulati Ni Putu Sri Mariyatni Nico Octavian, Nico Nindi Aristi Nindya Rahmayanty Nining ARINI Ninis Agustini Damayani Nofha Rina Noor, Zaky Zamani Nova Robekha, Nova Nugroho Ajie Hartono Nur Aji Wibowo Nur Ihsan, Mega Farras i Nur Richana Nur, Amri Muliawan Nurcahya, Hilma Rizky Nurdin Nurdin Nuril Hafidz Fatih Al Farisy, Nuril Hafidz Nurjannah, Isna Fitri Nurma Risa Nurul Asiah Nurulwati, Nurulwati Nurusyifa, Delia Nurwahyuni Kiki Nuryah Asri Sjafirah Nuryah Asri Sjafirah, Nuryah Asri Nurzali Ismail Octa, Yasmine Oji Kurniadi Oji Kurniadi Oki Muraza Olfa Mega Otang Kurniaman P. S, Glorida Pae, Mychel Gatriser Paraswati, Vellyana Patria Domas G. Patricia, Yolanda Perbawasari, Susie Poppy Novita Rini Pramono, Anton Pranata, I Putu Gede Surya Angga Pranoto Samto Atmodjo Prastowo , Ari Agung Pratama, Abisha Akmal Praweswari, Mentari Priyanto, Muhammad Adi Priyatna, Centurion C Priyatna, Centurion C Priyo Subekti Priyo Subekti Priyo Subekti Priyo Subekti Priyo Subekti Priyo Subekti Priyo Subekti Priyo Subekti Prof. Dr. Gede Sedanayasa,M.Pd . PUJI LESTARI Purwaningsih, Ni Komang Purwanti Hadisiwi Puspita, Helen Puteri, Dina Sakinah Putri Ani Putri Aprilia Putri Limilia Putri Limilia Putri, Risky Setiani Putu Nindhya Nirmala Qohar, Abd. R. Rijanta Radian Syauqii Rafiqoh Fitriani Rahma Triliana Rahma, Hana Haifa Rahmadhani, Callista Zharfa Rahmadhar, Yulia Rahmalya, Aryani Rahman Laba Rahmat Gaho Rahmawati, Riska Sri Rahmi Wellina Putri Raissa Az Zahra Ralampi, Dewi Agrianti Ramadhani Yanidar Ramdani, Adisti Citra Ramdhani, Bagoes Dwi Ramiah Ramiah Ramli Ahmad Rangga Saptya Mohamad Permana Ratmananda, Diasta Ratnasari, Eny Ratu Erlina Gentari Refnandes, Randy Renata Anisa Renyep Proborini, Renyep Resha, Firdhani Restianty, Ajani Reswita Retasari Dewi Retasari Dewi Retasari Dewi, Retasari Retna Astuti Kuswardani Ridho Berlianto Ridwan Setiawan Daradjat, dkk, Ridwan Setiawan Rinaldy, Jemmy Rinda Aunillah Sirait Rindu Twidi Bethary, Rindu Twidi Rinendaputri, Alyssa Azka Rio Wijianto, Rio Risa Desiana Syarif, Risa Desiana Rivy Valen Pabesak Riza A PUTRANTO Rizaldy Khair Rizka Humardewayanti Asdie Rizky Abdulah Rizky Pratama Hajati Rizqi Wahyu Pratama Rodianto, Rodianto Rohim, Mohammad Fatkur ROHMAN AL FALAHI, ABDUR Rohnulyanti, Hanim Roidisom, Shamit Romsyah Maryam Rorim Panday, Rorim Rosita, Eva Rossy FITRIA Rozalinda Rozalinda Ruchiat, Aat Rudi Masuswo Purwoko Rully Khairul Anwar Rupaka, Anggun Prima Gilang Rusmulyadi Rusmulyadi Rusydi Rusydi Ryanto Budiana, Heru Sa'diyah, Siti Rofik Atus Safi, Abdul Manan Saifur R, Saifur Saleha Radiah, Saleha Salsabila, Putriani Samosir, Deborah Sondang Napita Samsu Hadi, Samsu Santoso, Gatot Budi Saragih, Mega Fajri Aini Sarah Nurtyasrini Sarah Nurtyasrini, Sarah Sari, Nuraeni Nanda Satyadewi, Ajeng Jayanti Sayoga, I Putu Aldha Rasjman Sedarmayanti, Sedarmayanti Sediyono, Agung Seftia Rahmaning Tyas Septhian Marno Septian, Muhamad Fachry Septiani, Bernadeta Novita Septrian Adhi Saputro Setiarso Gunawan Setyastiawan, Ivan Setyowati, Setyowati Shabri Shabri, Shabri Shalhan Ridhan Warliana Sherly Amalia Shinta PERMATASARI Shintia NW Hardani Shofyan Tsauri Hermawan Sidauruk, Elsa Ernisa Valen Sihono Sihono Siti Karlinah Solly Aryza Sri Eko Wahyuni Sri Fauziyah Sri Harjanto Sri Murwanti Sri Sangkawati Sachro Sri Seti Indriani Sri Wayanti Sri Widodo Stovia, Anggita Subagyo, Razaqa Subaryono Subaryono Sudarno Sudarno Sudiyono Sudiyono Sudjianto Sudjianto, Sudjianto Suharno Suharno Suharyono Suharyono Suhri Hanafi Sukamto, Monique Sulaimiah, Sulaimiah Sularto Sularto Sultan Kemal Piagio Sumi Hudiyono Suryanti, Adetya Susanne Dida Susi Wahyuning Asih Susie Perbawasari Susmiati Susmiati Suwandi Sumartias Syadhana, Jasmine Putri Syaiful Bakhri Syamsudin Syamsudin Syauqy Lukman Syauqy Lukman Syauqy Lukman Syifa Fauziyah, Syifa Syifa Sharifa Rahmadani Syuhadak Syuhadak Syuhadak, Syuhadak T Haryono T W DARMONO Tahapari, Evi Tanditha, Tiara Kristiani Tanzil, Andini Qodriya Tarmizi Tarmizi Tasman Tasman Tasya Vicky Ryana Tatang Manggala Tedy Juliandhy Teguh Hadisukarno TIANA MILANDA Tiara Pascanoviera Robaeni Tiara Pascanoviera Robaeni Tiara Putri Effendy Tifanny Anggraini Tine Silvana Rachmawati Titi Kurniati Tiyas Tono Taufiq Tony Atyanto Dharoko, Tony Atyanto Tri Gunaedi Tri Panji Triadwinca, Brenda Trie Damayanti Umar Ma’ruf UP, Syefira Ichsan Uril Bahruddin, Uril Urip PERWITASARI Ute Lies Siti Khadijah Utomo, Sigit Prihanto Verena Agustini Viendra Salsabila Harahap Wada, Ibrahim Wahidin Teguh Sasongko Wahyu Caesarendra Wahyudi Wahyudi Wardana, Ruditya Yogi Wardani, Novita Eka Kusuma Wawan Setiawan Wendra Gandhatyasri Rohmah Weni Wahyuandari, Weni Widayanto, Widodo Widia Apriliani Widianto, Sunu Widodo Widayanto Widya Asmara Widyawati Hunta Wijaya, Viriyanata Wikut Deniarti, Wikut Wildana Wargadinata Wulan Purnama Sari Wuri Syaputri Yana Meliana Yani Lukmayani Yanti Setianti Yarza, Husnin Nahry Yasuhiro Mitani Yasuhiro Mitani, Yasuhiro Yazid Bindar Yogi W. Budhi Yonita, Lingga Yudhi Pratama Yudi Suryadi Yuliadi Yuliadi Yunia Dwie Nurchayanie Yusak Maryunianta Yusianto Yusianto, Yusianto Yusida Lusiana Yusniar Lubis Yusra, Wildan Yustikasari Yustikasari, Yustikasari Zahra Alifia Zahratul Millah Zahrial COTO Zahrotunnisa, Fathimah Zainal A. Wasaraka, Zainal A. Zifriyanthi Minanda Putri Zulfahmi Zulfahmi Zulfikar, M. Rizki Zulkarnain Zulkarnain Zulkifli N '