Articles
Human Resources based on Total Quality Management
Samsul Arifin;
Didit Darmawan;
Cahya Fajar Budi Hartanto;
Abdul Rahman
Journal of Social Science Studies (JOS3) Vol 2, No 1 (2022): January 2022
Publisher : metromedia.education
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Human resources owned by a company is the strength it has in order to be able to compete with other companies. company management will always create strategies to be able to create quality human resources. The strategy carried out will continue to move dynamically along with technological advances. One way to improve the quality of human resources is by implementing Total Quality Management or TQM. The application of TQM will provide many benefits for the company and the employees themselves. With TQM all aspects of the company such as leadership and employee training will be well planned and supervised. This study aims to determine the role of TQM in empowering human resources in companies. All expert opinions say that the implementation of TQM will have a positive impact on empowering the human resources they have. The disadvantage of implementing TQM is that the costs incurred are quite high. Management needs to think of more strategies in order to get a lot of benefits but not interfere with the company's financial situation.
PENGARUH CITRA MEREK DAN CITRA PENGECER TERHADAP RESPON MEREK DAN RESPON PENGECER MELALUI KEPUASAN MEREK DAN KEPUASAN PENGECER
Didit Darmawan;
Pantja Djati
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 9 No 1 (2005)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya
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DOI: 10.24034/j25485024.y2005.v9.i1.293
This research tries to compare brand image electronic products and store image to brand responses and store responses through brand satisfaction and customer store- satisfaction. The dominating existence of brand image and store image where customers buy the product.The result of this research shows that brand satisfaction influence brand responses than customer store-satisfaction. The contribution of this research for managers is that positive store image and customer store- satisfaction doesn’t mean that customer will not switch to other store but brand image and customer satisfaction to brand potentially hold the brand switching intention.
PENGARUH STRATEGI BAURAN PEMASARAN TERHADAP NIAT PEMBELIAN ULANG PRODUK SEPEDA MOTOR
Budiyanto Budiyanto;
Didit Darmawan
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 9 No 3 (2005)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya
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DOI: 10.24034/j25485024.y2005.v9.i3.415
The objective of this research is to examine the effect of the marketing mix strategy on repeat purchase. Based on litelature review, it was hypothesized that marketing mix strategy has a significant effect on repeat purchase. Using questionnaire, this research have collected data from 100 partisipants inSurabaya. Regression linear analysis was used to test hypothesis. The results show that two elements of marketing mix; product and price, have significant effect on repeat purchase.
PROFESIONALISME, MOTIVASI BERPRESTASI, KOMITMEN ORGANISASI DAN PENGARUHNYA TERHADAP INTENSI BERWIRAUSAHA
Didit Darmawan
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 3 No 3 (2019)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya
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DOI: 10.24034/j25485024.y2019.v3.i3.4167
Tujuan dari penelitian ini, yaitu untuk menganalisis dan mengetahui pengaruh profesionalisme, motivasi berprestasi, komitmen organisasi terhadap intensi berwirausaha karyawan. Populasi pada penelitian ini, yaitu karyawan yang bekerja di departemen keuangan. Responden pada penelitian ini ada 100 responden yang ada di beberapa perusahaan di kota Surabaya, Sidoarjo, Gresik, Mojokerto dan Malang yang diambil berdasarkan teknik purposive sampling. Alat analisis yang digunakan, yaitu regresi linear berganda dengan program SPSS versi 25. Hasil penelitian menunjukkan bahwa (1) profesionalisme berpengaruh positif signifikan terhadap intensi berwirausaha karyawan; (2) motivasi berprestasi berpengaruh positif signifikan terhadap intensi berwirausaha karyawan; komitmen organisasi berpengaruh positif signifikan terhadap intensi berwirausaha karyawan.
MOTIVASI, KEMAMPUAN, PENGALAMAN, KETERLIBATAN, KEDISIPLINAN SEBAGAI FAKTOR INTERNAL KARYAWAN DAN PEMBENTUKAN KINERJA KARYAWAN
Didit Darmawan
Jurnal Ilmiah Satyagraha Vol 5, No 1 (2022)
Publisher : Universitas Mahendradatta Denpasar
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DOI: 10.47532/jis.v5i1.345
A The success of a company to be able to achieve a good level of performance is certainly influenced by internal and external factors of human resources with different levels. Every company has the hope to achieve the optimization of the work of employees and to achieve effectiveness and efficiency in accordance with organizational goals. This study will observe motivation, ability, experience, involvement, discipline as internal factors of employees. Furthermore, it is analyzed and determined the role of each of these internal factors on employee performance. The sample is set as many as 100 respondents taken from employees in the production department as operators. The analysis tool is multiple linear regression analysis. From the results of the study, it is evident that the variables of motivation, ability, experience, involvement and discipline have a significant influence partially or simultaneously on employee performance.
UPAYA MEMPERKUAT CITRA RAMAYANA DEPARTEMENT STORE MELALUI PROMOSI PENJUALAN DAN PERIKLANAN
Didit Darmawan;
Rahayu Mardikaningsih;
Samsul Arifin;
Mila Hariani
AKUNTABILITAS: Jurnal Ilmiah Ilmu-Ilmu Ekonomi Vol 11 No 1 (2019): Akuntabilitas: Jurnal Ilmiah Ilmu-Ilmu Ekonomi
Publisher : Universitas Islam Balitar
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DOI: 10.35457/akuntabilitas.v12i1.761
A good corporate image can be formed through marketing communication that is right on target. Marketing communication consists of several elements such as advertising and sales promotions. With attractive sales promotions that are different from competitors and creative and unique advertisements using different themes to attract people's interest and to try what the company offers. This study aims to analyze and discuss the effect of salespromotions andadvertisements on the corporate image of the Ramayana Department Store. The sampling technique uses probability sampling method with a sample random sampling technique. The number of samples involved in this study were 100 respondents. Analysis analysis of collected data is processed through multiple linear regression analysis with SPSS 24.0 software. The results state that salespromotions and advertisements have a significant positive effect on corporate image.
THE EFFECT OF COMPETENCE, INDEPENDENCE AND WORKLOAD ON AUDIT QUALITY
Didit Darmawan;
Ella Anastaysa Sinambela;
Nur Ika Mauliyah
JARES (Journal of Academic Research and Sciences) Vol 1 No 2 (2016): September 2016
Publisher : Universitas Islam Balitar
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DOI: 10.35457/jares.v1i2.414
One indicator of quality actions in management and company is the assessment of financial reports through audit actions. In every audit action is always expected to give qualified results based on the conclusions and opinions objectively. The auditor becomes the prominant determinant of how the results of an audit action can be answerable. The competency, independency and workload become a causal variable of an auditor behavior ’s perspective on audit quality. The purpose of this study is analyzing and determining the effect of partial and simultaneous competency, independency, and workload on audit quality and knowing which independent variables which have a significant effect on audit quality. The study involved 66 respondents. Then the collected data is analyzed by multiple regression and using SPSS which has been tested by validity, reliability test, and classical assumption test. The results of this study proves that there is a positive and significant influence partially and simutaneously from a competency variable, independency and workload on audit quality. The independency becomes a dominant variable which influence audit quality. Keywords: audit quality; competency; independency; workload. Received: 10 August, 2017; Accepter: 10 September, 2017
THE EFFECT OF BRAND EXPERIENCE ON BRAND TRUST AND BRAND LOYALTY
Didit Darmawan
Translitera : Jurnal Kajian Komunikasi dan Studi Media Vol 7 No 2 (2018): September 2018
Publisher : Universitas Islam Balitar
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DOI: 10.35457/translitera.v7i02.590
The marketing literature has acknowledged that consumers are looking for brands that provide a good, unique and unforgettable experience. The success of a brand in the long run depends greatly on the number of loyal consumers who regularly buy on a particular brand. This study aims to analyze and discuss the effect of brand experience on brand trust and brand loyalty. The research method used is a survey. The population in this study were consumers of Zwitsal products as a product for babies but used among adults. Respondents were set at 100 people. The sampling method used in this study is a non probability sampling method. The technique used is convenience sampling where respondents are based on anyone who by chance is seen as fulfilling the requirements as a data source. The analytical tool used is linear regression with the help of SPSS 24.0 for Windows software. The results show that brand experience has a significant positive effect on brand trust, and brand experience has a significant positive effect on brand loyalty
THE EFFECT OF CORPORATE IMAGE ON BRAND AWARENESS AND BRANG ATTITUDE
Didit Darmawan
Translitera : Jurnal Kajian Komunikasi dan Studi Media Vol 8 No 01 (2019): Maret 2019
Publisher : Universitas Islam Balitar
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DOI: 10.35457/translitera.v8i01.595
Various advancements and dynamics in the business world led to rapid developments in various industries. Corporate image is the main provision to survive in industrial competition. With the existence of a good corporate image, it is expected to increase brand awareness and brand attitude of the products circulating in the market. This study will examine the effect of corporate image on brand awareness and brand attitude. This study involved 100 respondents using an analytical tool in the form of simple linear regression with proof through t test. The results of the study show that the corporate's image significantly influences brand awareness and brand attitude.
Bakti Sosial dengan Pembagian Sembako Kepada Masyarakat Miskin di Kota Surabaya
Rahayu Mardikaningsih;
Ella Anastasya Sinambela;
Didit Darmawan;
Samsul Arifin;
Arif Rachman Putra
Journal of Social Responsibility Projects by Higher Education Forum Vol 2 No 3 (2022): Maret 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)
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DOI: 10.47065/jrespro.v2i3.1425
Community service activities during the COVID-19 pandemic were aimed at underprivileged communities in areas affected by this event. This service activity was carried out to help the community in the Sidotopo Wetan Village, Surabaya City in terms of basic needs in order to survive the Covid-19 pandemic. Social service activities are a form of embodiment of caring attitudes, helping each other. Social service activities are a form of nabusia nature that has sympathy and empathy. Social service is an activity that reflects a sense of caring for people in need and a desire to help alleviate their needs. One of them is by sharing basic needs which is a branch of social service as a community service activity. With this activity, we can forge a relationship between each other so that it will build intimacy between the community and the entire academic community of Sunan Giri University. The target of this basic food distribution activity is considered to have been achieved to relieve the people affected by the Covid-19 and those who cannot afford it in the hope of alleviating the community's needs