Articles
The Influence of Hospitality Marketing Performance On The Lack of Visitors In The Hospitality Business
Miaty, Indah Juneta;
Muslim, Muslim;
Ramli, Abdul Haeba
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 4 (2024): JIMKES Edisi Juli 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan
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DOI: 10.37641/jimkes.v12i4.2171
Hotels are an important part of tourism and a place for anyone to rest. The aim of this research was to determine the influence of facilities, brand image, product quality, promotions and service quality on customer satisfaction and customer loyalty. This type of research is quantitative with a purposive sampling technique distributed through questionnaires to 145 employee respondents to visitors to 4 Star Hotels who live in Tangerang and Bogor. Primary data analysis was carried out using the Structural Equation Modeling (SEM) method. The results of this research show that the 6 (six) proposed hypotheses are accepted, and the promotion variable has the greatest direct influence on customer satisfaction. Based on these findings, it can be seen that the role of facilities, brand image, product quality, promotion and service quality influence customer satisfaction and the level of satisfaction influences customer loyalty in 4 star hotels. Mediationally, it can be seen that the results show negative results for the service quality and service quality variables. product quality on customer loyalty through hotel customer satisfaction. Keywords: image facilities, product and service quality, promotion, customer satisfaction, customer loyalty
The Influence Of Experience, Satisfaction And Service Quality On Word Of Mouth Intentions And Customer Loyalty
Sutriani, Sutriani;
Muslim, Muslim;
Ramli, Abdul Haeba
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 4 (2024): JIMKES Edisi Juli 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan
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DOI: 10.37641/jimkes.v12i4.2605
Customer satisfaction is very important for business because high customer satisfaction will increase company profits. The aim of this research is to examine service quality, where positive service quality has major implications for customer assessment, has an impact on customer satisfaction and customer satisfaction itself has an influence on customer loyalty and word of mouth intentions. This research used a purposive sampling method involving 150 non-local fashion brand customers from Tangerang and Jakarta. Data analysis uses Structural Equation Modeling (SEM). This research produces findings including that customer experience has a negative effect on customer loyalty, service quality has a positive effect on customer satisfaction which ultimately has a positive effect on customer loyalty and word of mouth intentions. There are several limitations to this research, including only using one industry as the research object, an online questionnaire distribution system and the need to add other variables to expand the findings so that it is hoped that future researchers can fill these gaps. Keywords: Customer Satisfaction, Customer Experience, Service Quality, Customer loyalty, Word Of Mouth (WOM)
Zilenial Teenagers' Perception Of Local Cultural Values 4s In Tamansari Bogor Subdistrict
Muslim, Muslim;
Saleh, Amiruddin;
Satria, Arif;
Hapsari, Dwi Retno
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 2 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN
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DOI: 10.33751/jhss.v7i2.9009
This study aims to analyze the perception of generation Z adolescents towards the local cultural values of 4S (Silih Asah, Silih Asih, Silih Asuh, and Silih Wangi) in Tamansari District, Bogor. The 4S local cultural value is a concept that represents the principles of local wisdom in terms of honing each other's knowledge and skills, loving and respecting each other, educating and guiding each other, and disseminating fragrance or kindness. This study used a qualitative approach with data collection methods through in-depth interviews and participatory observations. The study participants consisted of generation Z teenagers living in Tamansari District, Bogor. The collected data were analyzed using thematic analysis techniques to identify patterns of perceptions and views of adolescents towards local 4S cultural values. The results showed that the perception of generation Z adolescents towards the value of local 4S culture tends to vary. Some adolescents consider these values as important cultural heritage to maintain and practice in daily life, while others may lack understanding or interest in them. Factors such as modernization, globalization, and the influence of social media also influence adolescents' perceptions of local 4S cultural values. This research provides a deeper understanding of the perception of generation Z adolescents towards the value of local 4S culture in Tamansari District, Bogor. These findings can be used as a basis for efforts to preserve and develop local culture, particularly in the context of adolescents and the younger generation. In addition, this research also contributes to our understanding of the role of local cultural values in dealing with social changes occurring in today's society.
Peningkatan Persentase Lebar Pita Antena 5G Substrate Integrated Waveguide dengan Slot Dumbbell
ASTUTI, DIAN WIDI;
TOGATOROP, SRI ARTHA;
MUSLIM, MUSLIM;
NATALI, YUS
ELKOMIKA: Jurnal Teknik Energi Elektrik, Teknik Telekomunikasi, & Teknik Elektronika Vol 12, No 3: Published July 2024
Publisher : Institut Teknologi Nasional, Bandung
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DOI: 10.26760/elkomika.v12i3.597
ABSTRAKAntena Substrate Integrated Waveguide (SIW) konvensional memiliki lebar pita impedansi yang sempit. Penelitian ini mengusulkan perbaikan lebar pita impedansi antena SIW dengan mempergunakan slot dumbbell elips. Penempatan slot dumbbell elips menyebabkan bergabungnya dua mode TE SIW yang berdekatan. Gabungan dua mode TE SIW tersebut menyebabkan impedansi lebar pita menjadi lebih lebar dari sebelumnya. Hasil pengukuran lebar pita impedansi dari antena yang diusulkan memperlihatkan hasil yang sama persis dengan hasil simulasi yaitu sebesar 110 MHz pada rentang frekuensi 3,42 – 3,53 GHz. Desain frekuensi dari antena ini sesuai dengan frekuensi 5G yang diterapkan di Indonesia.Kata kunci: peningkatan persentase lebar pita, antena substrate integrate waveguide, slot dumbbell elips, dua frekuensi resonansiABSTRACTThe conventional Substrate Integrated Waveguide (SIW) antennas often exhibit a narrow impedance bandwidth. This research proposes an improvement in the impedance bandwidth of SIW antennas by utilizing dumbbell ellipsoidal slots. The placement of dumbbell ellipsoidal slots results in the coupling of two adjacent TE modes in the SIW. The combination of these two TE modes leads to a broader impedance bandwidth compared to the conventional design. The measured impedance bandwidth of the proposed antenna shows results consistent with simulation, specifically at 110 MHz within the frequency range of 3.42 to 3.53 GHz. This design frequency aligns with the 5G frequency range implemented in Indonesia.Keywords: bandwidth enhancement, substrate integrated waveguide antenna, dumbbell ellipsoidal slots, dual frequencies resonance
How Good Corporate Governance Influences Company Value through Financial Performance
Muslim, Muslim
Advances in Applied Accounting Research Vol. 1 No. 2 (2023): February - May
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/aaar.v1i2.97
Purpose: This study examines the impact of Good Corporate Governance (GCG) on firm value, with Return on Investment (ROI) as an intervening variable. It aims to clarify whether GCG directly influences firm value or if financial performance mediates this relationship, addressing inconsistencies in prior studies. Research Design and Methodology: The research employs an associative quantitative approach, analyzing 31 LQ 45 companies listed on the Indonesia Stock Exchange (IDX) from 2016 to 2019. A purposive sampling method was employed to select companies that met specific financial reporting criteria. Secondary data was obtained from official financial reports, and analysis was conducted using classical assumption tests, multiple regression, the Sobel test, and hypothesis testing via SPSS 21. Findings and Discussion: The results indicate that GCG has a positive and significant impact on financial performance and firm value. Additionally, financial performance serves as a mediating variable, reinforcing agency theory, which suggests that governance mechanisms reduce conflicts between managers and shareholders, ultimately enhancing firm value. Implications: This study contributes to corporate governance literature by demonstrating the role of financial performance in mediating the GCG-firm value relationship. Practically, companies should strengthen governance practices to improve economic performance and attract investors. Future research should investigate additional factors, such as macroeconomic conditions, to further explain variations in firm value.
Examining the Impact of Accounting Practices on Socioeconomic Growth and Equity
Muslim, Muslim
Advances in Applied Accounting Research Vol. 1 No. 3 (2023): June - September
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/aaar.v1i3.176
Purpose: The research investigates the impact of accounting practices on socioeconomic growth and equity, aiming to elucidate the complex relationship between these practices and societal outcomes. Research Design and Methodology: A qualitative approach was adopted, with a systematic review of literature from databases such as PubMed, Google Scholar, and Web of Science. The study focused on keywords such as "accounting practices," "socioeconomic growth," and "equity," employing thematic analysis to identify patterns and themes within the data. Findings and Discussion: The findings suggest that transparent financial reporting and robust accounting standards are crucial in driving economic development and promoting social equity. The adoption of environmental, social, and governance (ESG) criteria in financial reporting has also become increasingly significant, contributing to more inclusive growth and sustainable development. Implications: This study highlights the crucial role of accounting practices in shaping socioeconomic outcomes. It calls for evidence-based policy interventions and corporate practices that emphasize equity and sustainability, thereby fostering more inclusive socioeconomic development.
Exploring the Nexus between Internal Control Structures and Good Corporate Governance
Ahmad, Hamzah;
Muslim, Muslim
Advances in Applied Accounting Research Vol. 2 No. 2 (2024): February - May
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/aaar.v2i2.311
Purpose: This study examines the impact of internal control effectiveness on organizational performance, with a focus on the mediating role of governance mechanisms. It aims to explore how internal controls contribute to transparency, accountability, and overall quality of governance. Research Design and Methodology: The study employs a mixed-method approach, combining empirical analysis and theoretical perspectives from corporate governance and organizational behavior. Data were collected through a literature review, case studies, and statistical analysis of financial performance metrics to assess the relationship between internal controls and governance outcomes. Findings and Discussion: The results indicate a positive correlation between internal control effectiveness and financial reporting quality. Strong control mechanisms enhance transparency and accountability, while governance elements such as board oversight, organizational culture, and stakeholder engagement influence internal control practices. The study also finds that internal controls mediate the relationship between governance mechanisms and organizational performance, reinforcing the link between governance, risk management, and performance. Implications: The findings suggest that organizations should prioritize board composition, independence, and expertise while fostering a culture of integrity and accountability. These insights contribute to the field of corporate governance research and underscore the importance of interdisciplinary approaches. Future studies should explore industry-specific governance challenges and the role of technology in internal control systems.
Managerial Finance Tactics in the Era of Enhanced Regulation Following Financial Scandals
Muslim, Muslim
Advances in Management & Financial Reporting Vol. 2 No. 1 (2024): October - January
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/amfr.v2i1.202
Purpose: This study examines the impact of enhanced regulation on managerial finance tactics following significant financial scandals. It aims to explore how financial managers navigate increased regulatory scrutiny and integrate ethical considerations into their strategic decision-making processes. Research Design and Methodology: Employing a qualitative systematic literature review, this research synthesizes insights from academic journals, books, and reputable sources. The study uses thematic analysis to identify key themes, patterns, and gaps related to managerial finance practices in a regulated environment. Findings and Discussion: The findings reveal that financial scandals have led to stricter regulatory frameworks, compelling financial managers to prioritize compliance and ethical conduct. Integrating advanced technologies like blockchain and AI has enhanced regulatory compliance processes, while a culture of integrity and transparency within financial institutions has become crucial for rebuilding stakeholder trust. These strategies are essential for mitigating regulatory risks and ensuring long-term organizational stability. Implications: The research underscores the necessity for financial institutions to adopt proactive compliance strategies and foster a culture of ethical conduct. Policymakers and practitioners are encouraged to leverage technological innovations to streamline compliance processes and maintain regulatory adherence. Future research should focus on the effectiveness of specific compliance strategies and the interplay between regulatory frameworks, technological advancements, and ethical considerations in managerial finance.
Fostering Critical Thinking and Analytical Skills in Audit Education
Muslim, Muslim
Advances in Managerial Auditing Research Vol. 2 No. 2 (2024): February - May
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/amar.v2i2.244
The purpose of this study is to explore innovative pedagogical approaches and technological interventions in audit education to foster critical thinking and analytical skills among students. A systematic literature review was conducted to identify key strategies and tools used in audit education, including problem-based learning, case studies, experiential learning, simulation software, and data analytics tools. The findings suggest that these pedagogical approaches and technological innovations play a crucial role in promoting critical thinking skills among audit students by providing them with opportunities for active learning, practical application, and hands-on experience. The implications of this research are significant for both academia and practice. For academia, the findings contribute to the existing body of knowledge by providing empirical support for the effectiveness of various teaching strategies and technologies in audit education. For practice, the insights gained from this study can inform evidence-based practices in audit education and guide educators in selecting the most appropriate methods for fostering critical thinking skills among students. Furthermore, the multidisciplinary perspective adopted in this study facilitates a holistic understanding of the intersection between critical thinking, technology, and audit education, paving the way for further interdisciplinary collaborations and research endeavors.
A Historical Exploration of Auditing Practices and Principles
Muslim, Muslim
Advances in Managerial Auditing Research Vol. 2 No. 1 (2024): October - January
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim
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DOI: 10.60079/amar.v2i1.267
The purpose of this research is to explore the historical evolution of auditing practices and principles, examining the influences of economic, technological, and regulatory factors. A comprehensive review of literature spanning ancient civilizations to modern-day developments provides insights into the dynamic nature of auditing over time. The research design and methodology involve a systematic analysis of scholarly articles, historical texts, and regulatory documents to trace the evolution of auditing from its rudimentary origins to its contemporary multidimensional framework. Findings reveal significant milestones, including the establishment of professional accounting bodies, regulatory reforms such as the Sarbanes-Oxley Act, and technological innovations like data analytics and blockchain technology, which have shaped auditing standards and practices. The discussion delves into the implications of these findings, emphasizing the need for continued research and interdisciplinary collaboration to address emerging challenges and stakeholder expectations. The implications of this research extend to academia, practice, and policy, highlighting the importance of understanding auditing's historical context in informing decision-making, policy development, and professional development initiatives.